Report for betagroup.be
Generated on February 26th, 2010 at 10:22:58 GMT
Visitors
We use several different tools to estimate web traffic: Google™ Ad Planner, Google™ Trends, and Alexa.
A low rank means that your website gets lots of visitors.
Your Alexa Rank is a good estimate of worldwide traffic to your website, although it is not 100% accurate.
Reviewing the most visited websites by country can give you valuable insights.
Compete Rank estimates traffic from visitors in the US.
Resource: To learn more about Competitive Research Techniques and Tools, check out the Chapter 3.2 of the comprehensive book Search Engine Optimization For Dummies.
Content
This is the number of pages on your website that are indexed by Google™.
The more pages that Google™ indexes, the better.
A low number (relative to the total number of pages/URLs on your website) probably indicates that your internal link architecture needs improvement and is preventing Google™ from crawling all pages on your website.
Resource: Check here to see if your content has been plagiarized. Then use the free software Traffic Travis to analyze your relative position for specified keywords.
This lists the most popular pages on your website.
Resource: To learn more about Reading Search Results, check out the Chapter 1.3 of the comprehensive book Search Engine Optimization For Dummies.
In-Site SEO
Home analysis
Keep your URLs short. If possible, avoid long domain names.
A descriptive URL is better recognized by search engines. A user should be able to look at the address bar and make an accurate guess about the content of the page before reaching it (e.g., http://www.mysite.com/en/products).
Keep in mind that URLs are an important part of a comprehensive SEO strategy.
Use clean URLs to make your site more "crawlable" by Google™.
Resource: Search for a good domain name here. If no good names are available, consider a second hand domain from Sedo. Go to EuroDNS to register the country extensions for your target markets.
To prevent brand theft, you might consider trademarking your domain name.
Title
BetaGroup - Web Entrepreneurship in Belgium , Internet Startups, Belgique , Belgie
Length: 82 characters
Ideally, your title should contain between 10 and 70 characters (spaces included).
Make sure your title is explicit and contains your most important keywords.
Be sure that each page has a unique title.
Resource: Use this snippet-optimizer to see how your titles and descriptions will look in Google&trade search results.
Meta description
The BetaGroup is a group of 2.000 Web Entrepreneurs in Belgium covering: Software, Web, Mobile Technologies and Online Media. We aim to connect Entrepreneurs, Creative Thinkers, Software Developers and Angels Investors to innovate together. We want to provide a forum to meet each other, present our projects and foster new collaborations.
Length: 339 characters
Meta descriptions allow you to influence how your web pages are described and displayed in search results.
Ideally, your meta description should contain between 70 and 160 characters.
Ensure that your meta description is explicit and contains your most important keywords.
Also be sure that each page has a unique meta description.
Meta keywords
Entrepreneurship, onderneemen, entreprise , entreprendre, vlaanderen, wallonie, Brussels, Belgium , Belgique, belgie, Angels, VC, Internet, Web, Software, online, digital , marketing
Length: 182 characters
Meta keywords is used to indicate keywords that are supposedly relevant to your website's content. However, because search engine spammers have abused this tag, it provides little to no benefit to your search rankings.
Resource: To learn more about Keyword Techniques and Tools, check out the Chapter 2.1 of the comprehensive book Search Engine Optimization For Dummies.
Most or all of your images have alternative text (the alt attribute), which is good.
Alternative text describes your images so they can appear in Google&trade Images search results.
Check the images on your website and make sure effective ALT text is specified for each image.
Click here to find out how to optimize images for search engines.
Restrict the number and size of images to optimize your website's page load times.
Resource: Use the Wayback Machine to review the design of any website in the past.
Your website's ratio of text to HTML code is below 15%, which means that your website probably needs more text content.
Improve your SEO by adding more relevant text to your pages and increasing your keyword density.
There are no frames used on your homepage, which is great.
Frames can cause problems for search engines because they don't correspond to the conceptual model of the web. Avoid frames whenever possible.
Flash content has been detected on your homepage.
Flash should only be used for specific enhancements. Avoid full Flash websites to maximize SEO.
Although Flash content often looks nicer, it cannot be indexed by search engines (however this may change in the near future.)
This advice also applies to AJAX (however this may also change in the near future).
Inside analysis
Inside pages analysis
Nice! You have different titles on each pages!
| Title | Meta description | Text/HTML ratio |
|---|---|---|
| BetaGroup - Web Entrepreneurship in Belgium , Internet Startups, Belgique , Belgie | The BetaGroup is a group of 2.000 Web Entrepreneurs in Belgium covering: Software, Web, Mobile Technologies and Online Media. We aim to connect Entrepreneurs, Creative Thinkers, Software Developers and Angels Investors to innovate together. We want to provide a forum to meet each other, present our projects and foster new collaborations. | 11.54% |
| About us | BetaGroup.be | The BetaGroup is a group of 2.100 Web Entrepreneurs in Belgium passionate about Internet, Software, Mobile Technologies and Online Media. We aim to connect | 16.4% |
| Present your startup | BetaGroup.be | You have a technology project/startup ? The BetaGroup can help you gain visibility, connection with investor's and peer reviews of your project. If you | 13.42% |
No duplicate content has been detected on the pages of your website.
Use Google™ Webmaster Tool to improve the way search engines index your website.
Resource: To learn more about Linking Strategies, check out the Chapter 5.1 of the comprehensive book Search Engine Optimization For Dummies.
Website compliance
Your website directs http://betagroup.be and http://www.betagroup.be to the same URL, which is great.
Redirecting requests from a non-preferred hostname is important because search engines consider URLs with and without "www" as two different websites.
Resource: To learn more about Using Redirects for SEO, check out the Chapter 7.3 of the comprehensive book Search Engine Optimization For Dummies.
Your website has a robots.txt file, which is great.
A robots.txt file allows you to restrict the access of search engine robots that crawl the web, and it can prevent these robots from accessing specific directories and pages. It also specifies where the XML sitemap file is located.
Click here to check your robots.txt file for syntax errors.
Your website has an XML sitemap, which is great.
A sitemap lists URLs that are available for crawling and can include additional information like last update, frequency of changes, and importance. This allows search engines to crawl the site more intelligently.
Despite sporadic debates regarding this issue, we recommend that you submit an XML sitemap to Google™ Webmasters Tools and to Yahoo Site Explorer.
You have not specified the language of your website. Use the META Language Tag to specify the natural language of your website.
Tips for multilingual websites:
- Define the language of the content in each page's HTML code.
- Specify the language code in the URL as well (e.g., "mywebsite.com/fr/mycontent.html").
- Check out these tips for building a multilingual website.
Declaring a doctype helps web browsers to render content correctly.
Language/character encoding is specified, which is great.
Specifying language/character encoding can prevent problems with the rendering of special characters.
Your website is monitored by Google™ Analytics.
Be sure to leverage its full potential.
Use valid markup that contains no errors. Syntax errors can make your page difficult for search engines to index.
To fix the detected errors, run the W3C validation service.
W3C is a consortium that sets the web standards.
Your website takes advantage of Microformats, which is good.
Microformat is a technical semantic markup that can be used to better structure the data submitted to search engines.
Thanks to Microformats, Google™ regularly improves its search results presentation.
Your website does not take advantage of Dublin Core.
Dublin Core is a set of standard metadata elements used to describe the contents of a website.
Your website is not geotagged.
Although Google™ ignores Geo-Meta Tags, the search engine Bing takes them into account.
Off-Site SEO
Popularity
Google™ periodically crawls websites looking for new and updated content. In general, you want Google™ to crawl your site as often as possible so your new content shows up in search results.
Click here to ensure your website's content and links have been indexed by Google™.
If Google's™ cache of your website lacks text or links, there's probably a programming problem.
Backlinks links that point to your website from other websites. It's like a popularity rating for your website.
Since this factor is crucial to SEO, you should have a strategy to improve the quantity and quality of backlinks.
Resource: To learn more about Incoming Links, check out the Chapter 1.2 of the comprehensive book Search Engine Optimization For Dummies.
Because they are strictly reserved for educational institutions, .edu domains are considered authority sites.
Links to your website from .edu domains have stronger SEO impact.
Because they are strictly reserved for government institutions, .gov domains are considered authority sites.
Links to your website from .gov domains domains have stronger SEO impact.
Directories
Your website is listed in DMOZ, a multilingual open content directory constructed and maintained by a community of volunteer editors.
Make sure its description is up-to-date because search engines take DMOZ into account.
The Yahoo! Directory is a web directory which rivals DMOZ.
It offers two options for suggesting websites for possible listing: "Standard" (which is free) and a paid submission process that offers expedited review.
Resource: To learn more about Optimizing Directories, check out the Chapter 4.4 of the comprehensive book Search Engine Optimization For Dummies.
Social Media
Delicious is a popular social bookmarking web service for storing, sharing, and discovering websites.
Monitoring Delicious is a great way to see what's hot on your website.
Resource: Monitor your brand in social media using tools like Addictomatic.
Digg is a social news website made for people to discover and share content.
Monitoring Digg is a great way to see what's hot on your website.
Resource: Monitor your brand in social media using tools like Addictomatic.
Twitter is a fast-growing social network.
If possible, register a Twitter account in your brand's name now to prevent identity theft.
You should also check the availability of your brand name in other social networks.
Resource: To learn more about Connecting with Social Networks, check out the Chapter 6.5 of the comprehensive book Search Engine Optimization For Dummies.
Neither articles about nor references to your website were found on Wikipedia.
Since Wikipedia is currently the world's largest wiki, you should consider contributing a Wikipedia article about your website.
Your website provides a feed, which is good.
Feeds are especially important for blogs and news websites. Subscribers are notified of content updates, which improves your website's visibility.
Resource: Did you know that FeedBurner provides custom RSS feeds and management tools to bloggers, podcasters and other web-based content publishers?
Usability
This measures the approximate level of education necessary to understand content on your website.
A website targeting a large audience should be easy to read for a teenager.
Resource: To further improve the readability of your website, consider these 10 principles for web typography.
Your website has a favicon, which is great. But make sure this favicon is consistent with your brand.
Resource: Check out this amazing idea for improving user experience with a special favicon.
Website informations
Server
Your website is too slow! Slow load time is one of the biggest complaints of web users.
If the load time/Kb is short, it means your homepage is too big.
If the load time/Kb is long, this could be due to a server problem, a network problem, poor code optimization (cache, Mysql queries, etc.), or a third-party issue (advertising codes, analytics codes, etc.).
Site speed is becoming an important factor for ranking high in Google™ search results
.Resource: Check out these other tips to make your website run faster.
Resource: Monitor your server and receive SMS alerts when your website is down with services like Internet Vista.
Your server's IP address has no impact on your SEO.
Use Robtex and DNSstuff for comprehensive reports on your domain name server.
To improve your website's responsiveness, locate your servers close to your main markets.
Click here to test your website speed. Everything is OK if the average time over 10 pings is less than 300ms.
Resource: To learn more about Server Issues, check out the Chapter 7.1 of the comprehensive book Search Engine Optimization For Dummies.
Other facts
Your website is safe.
No evidence of phishing and/or malware has been detected.
Resource: To learn more about Spam Issues, check out the Chapter 1.6 of the comprehensive book Search Engine Optimization For Dummies.
Domain
Whois
% .be Whois Server 4.0 % % (c) dns.be 2001-2004 (http://www.dns.be) % %- The WHOIS service offered by DNS and the access to the records in the DNS %- WHOIS database are provided for information purposes only. It allows %- persons to check whether a specific domain name is still available or not %- and to obtain information related to the registration records of %- existing domain names. %- %- DNS cannot, under any circumstances, be held liable where the stored %- information would prove to be incomplete or inaccurate in any sense. %- %- By submitting a query you agree not to use the information made available %- to: %- - allow, enable or otherwise support the transmission of unsolicited, %- commercial advertising or other solicitations whether via email or otherwise; %- - target advertising in any possible way; %- - to cause nuisance in any possible way to the domain name holders by sending %- messages to them (whether by automated, electronic processes capable of %- enabling high volumes or other possible means). %- %- Without prejudice to the above, it is explicitly forbidden to extract, copy %- and/or use or re-utilise in any form and by any means (electronically or %- not) the whole or a quantitatively or qualitatively substantial part %- of the contents of the WHOIS database without prior and explicit permission %- by DNS, nor in any attempt thereof, to apply automated, electronic %- processes to DNS (or its systems). %- %- You agree that any reproduction and/or transmission of data for commercial %- purposes will always be considered as the extraction of a substantial %- part of the content of the WHOIS database. %- %- By submitting the query you agree to abide by this policy and accept that %- DNS can take measures to limit the use of its whois services in order to %- protect the privacy of its registrants or the integrity of the database. %- % WHOIS betagroup Domain: betagroup Status: REGISTERED Registered: Wed Sep 3 2008 Licensee: Not shown, please visit www.dns.be for webbased whois. Agent Technical Contacts: Last Name: Octave Klaba Company Name: OVH Language: fr Street: 140, quai du Sartel Location: 59100 Roubaix Country: FR Phone: +33.320200957 Fax: +33.320200958 Email: support@ovh.net Agent: Name: OVH SARL Website: ovh.fr Nameservers: ns58.1and1.com ns57.1and1.com
Old domains are ranked higher by search engines and yield better SEO results.
Google™ temporarily reduces the page rank of new domains, placing them into a "sandbox".
Using a domain that has been registered for many years can mitigate this effect.
Consider these Whois tips to further improve your SEO.
Resource: To learn more about Web Analytics, check out the Chapter 8.2 of the comprehensive book Search Engine Optimization For Dummies.