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Report for greenpeace.org
Generated on February 4th, 2012 at 19:33:07 GMTYour WooRank score is above the average.
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5 top priorities for your website
- Generate a WooRank report of your website
Visitors
A low rank means that your website gets lots of visitors.
Your Alexa Rank is a good estimate of worldwide traffic to your website, although it is not 100% accurate.
Reviewing the most visited websites by country can give you valuable insights.
Quantcast provides similar services.
We use several different tools to estimate web traffic: Google™ Ad Planner, Google™ Trends, and Alexa.
Nevertheless, your analytics will provide the accurate traffic data.
Compete Rank estimates traffic from visitors in the USA.
Content
This is the number of pages on your website that are indexed by Google™.
The more pages that search engines index, the better.
A low number (relative to the total number of pages/URLs on your website) probably indicates that your internal link architecture needs improvement and is preventing Search engines from crawling all pages on your website.
Resource: Check here to see if your content has been plagiarized. Then make test with specified keywords in the search engine to analyze your relative position for these keywords.
This lists the popular pages on your website.
In-Site SEO
Home analysis
Keep your URLs short. If possible, avoid long domain names.
A descriptive URL is better recognized by search engines. A user should be able to look at the address bar and make an accurate guess about the content of the page before reaching it (e.g., http://www.mysite.com/en/products).
Keep in mind that URLs are an important part of a comprehensive SEO strategy.
Use clean URLs to make your site more "crawlable" by Google™.
Resource: Search for a good domain name here. If no good names are available, consider a second hand domain from Sedo.
To prevent brand theft, you might consider trademarking your domain name.
Your title contains between 10 and 70 characters, which is great.
Make sure your title is explicit and contains your most important keywords.
Be sure that each page has a unique title.
Resource: Use this snippet-optimizer to see how your titles and descriptions will look in Google&trade search results.
Headings
| H1 | H2 | H3 | H4 | H5 | H6 |
|---|---|---|---|---|---|
| 0 | 0 | 4 | 10 | 0 | 0 |
- [H3] The latest updates
- [H3]
- [H3] Happy Birthday Mr. SuperPAC - 2 Years of Citizen United
- [H3] People power pushes back on Internet censorship
- [H4] Greenpeace online
- [H4] Get involved
- [H4] Students
- [H4] Donate
- [H4] Other ways to give
- [H4] Greenpeace worldwide
- [H4] Learn more
- [H4] About us
- [H4] Media/ Blogger Center
- [H4] Dig Deeper
Most or all of your images have alternative text (the alt attribute), which is good.
Alternative text describes your images so they can appear in Google&trade Images search results.
Check the images on your website and make sure effective ALT text is specified for each image.
Click here to find out how to optimize images for search engines.
Restrict the number and size of images to optimize your website's page load times.
Resource: Use the Wayback Machine to review the design of any website in the past.
Your website's ratio of text to HTML code is below 15%, which means that your website probably needs more text content.
Improve your SEO by adding more relevant text to your pages and increasing your keyword density.
Frames have been detected on your homepage, which may decrease SEO.
Frames can cause problems for search engines because they don't correspond to the conceptual model of the web. Avoid frames whenever possible.
Flash content has been detected on your homepage.
Flash should only be used for specific enhancements. Avoid full Flash websites to maximize SEO.
Although Flash content often looks nicer, it cannot be indexed by search engines (however this may change in the near future.)
This advice also applies to AJAX (however this may also change in the near future).
Inside analysis
Inside pages analysis
Nice! You have different titles on each pages!
| Title | Meta description | Text/HTML ratio |
|---|---|---|
| Greenpeace | Greenpeace | Greenpeace is the leading independent campaigning organization that uses peaceful direct action and creative communication to expose global environmental problems and to promote solutions that are essential to a green and peaceful future. | 8.59% |
| Greenpeace: Page Not Found | 15.03% | |
| Home | Greenpeace East Asia | Greenpeace East Asia represents the organization in Hong Kong, China Mainland, Taiwan and Korea. Greenpeace exists because this fragile Earth deserves a voice. | 9.15% |
No duplicate content has been detected on the pages of your website.
Use Google™ Webmaster Tool to improve the way search engines index your website.
Website compliance
Your website directs http://greenpeace.org and http://www.greenpeace.org to the same URL, which is great.
Redirecting requests from a non-preferred hostname is important because search engines consider URLs with and without "www" as two different websites.
Your website has a robots.txt file, which is great.
A robots.txt file allows you to restrict the access of search engine robots that crawl the web, and it can prevent these robots from accessing specific directories and pages. It also specifies where the XML sitemap file is located.
Click here to check your robots.txt file for syntax errors.
Your website does not have an XML sitemap, which can be problematic.
A sitemap lists URLs that are available for crawling and can include additional information like last update, frequency of changes, and importance. This allows search engines to crawl the site more intelligently.
Click here to generate an XML sitemap for your website.
Despite sporadic debates regarding this issue, we recommend that you submit an XML sitemap to Google™ Webmasters Tools and to Yahoo Site Explorer.
You have not specified the language of your website. Use the META Language Tag to specify the natural language of your website.
Tips for multilingual websites:
- Define the language of the content in each page's HTML code.
- Specify the language code in the URL as well (e.g., "mywebsite.com/fr/mycontent.html").
- Check out these tips for building a multilingual website.
Declaring a doctype helps web browsers to render content correctly.
Language/character encoding is specified, which is great.
Specifying language/character encoding can prevent problems with the rendering of special characters.
Your website is monitored by Google™ Analytics.
Be sure to leverage its full potential.
Use valid markup that contains no errors. Syntax errors can make your page difficult for search engines to index.
To fix the detected errors, run the W3C validation service.
W3C is a consortium that sets the web standards.
Your website does not take advantage of Microformats.
Microformat is a technical semantic markup that can be used to better structure the data submitted to search engines.
Thanks to Microformats, Google™ regularly improves its search results presentation.
Your website does not take advantage of Dublin Core.
Dublin Core is a set of standard metadata elements used to describe the contents of a website.
Your website is not geotagged.
Although Google™ ignores Geo-Meta Tags, the search engine Bing takes them into account.
Off-Site SEO
Popularity
Google™ periodically crawls websites looking for new and updated content. In general, you want Google™ to crawl your site as often as possible so your new content shows up in search results.
Click here to ensure your website's content and links have been indexed by Google™.
If Google's™ cache of your website lacks text or links, there's probably a programming problem.
Backlinks links that point to your website from other websites. It's like a popularity rating for your website.
Since this factor is crucial to SEO, you should have a strategy to improve the quantity and quality of backlinks.
Because they are strictly reserved for educational institutions, .edu domains are considered authority sites.
Links to your website from .edu domains have stronger SEO impact.
Because they are strictly reserved for government institutions, .gov domains are considered authority sites.
Links to your website from .gov domains domains have stronger SEO impact.
Directories
Your website is listed in DMOZ, a multilingual open content directory constructed and maintained by a community of volunteer editors.
Make sure its description is up-to-date because search engines take DMOZ into account.
The Yahoo! Directory is a web directory which rivals DMOZ.
It offers two options for suggesting websites for possible listing: "Standard" (which is free) and a paid submission process that offers expedited review.
Social Media
Delicious is a popular social bookmarking web service for storing, sharing, and discovering websites.
Monitoring Delicious is a great way to see what's hot on your website.
Resource: Monitor your brand in social media using tools like Addictomatic.
Digg is a social news website made for people to discover and share content.
Monitoring Digg is a great way to see what's hot on your website.
Resource: Monitor your brand in social media using tools like Addictomatic.
Twitter is a fast-growing social network.
If possible, register a Twitter account in your brand's name now to prevent identity theft.
You should also check the availability of your brand name in other social networks.
Articles about and/or references to your website were found on Wikipedia, which is great.
Since Wikipedia is user-generated, make sure these references are accurate.
Consider contributing a Wikipedia article about your website if one does not already exist.
Your website does not provide a feed.
Feeds are especially important for blogs and news websites. Subscribers are notified of content updates, which improves your website's visibility.
Resource: Did you know that FeedBurner provides custom RSS feeds and management tools to bloggers, podcasters and other web-based content publishers?
Usability
This measures the approximate level of education necessary to understand content on your website.
A website targeting a large audience should be easy to read for a teenager.
Resource: To further improve the readability of your website, consider these 10 principles for web typography.
Your website has a favicon, which is great. Make sure this favicon is consistent with your brand.
Resource: Check out this amazing idea for improving user experience with a special favicon.
Website informations
Server
Your website is fast. Well done.
Site speed is becoming an important factor for ranking high in Google™ search results
Resource: Check out these other tips to make your website run faster.
Resource: Monitor your server and receive SMS alerts when your website is down with Web Monitoring Services.
Your server's IP address has no impact on your SEO.
Use Robtex and DNSstuff for comprehensive reports on your domain name server.
To improve your website's responsiveness, locate your servers close to your main markets.
Click here to test your website speed. Everything is OK if the average time over 10 pings is less than 300ms.
Other facts
Domain
Whois
Access to .ORG WHOIS information is provided to assist persons in
determining the contents of a domain name registration record in the
Public Interest Registry registry database. The data in this record is provided by
Public Interest Registry for informational purposes only, and Public Interest Registry does not
guarantee its accuracy. This service is intended only for query-based
access. You agree that you will use this data only for lawful purposes
and that, under no circumstances will you use this data to: (a) allow,
enable, or otherwise support the transmission by e-mail, telephone, or
facsimile of mass unsolicited, commercial advertising or solicitations
to entities other than the data recipient's own existing customers; or
(b) enable high volume, automated, electronic processes that send
queries or data to the systems of Registry Operator, a Registrar, or
Afilias except as reasonably necessary to register domain names or
modify existing registrations. All rights reserved. Public Interest Registry reserves
the right to modify these terms at any time. By submitting this query,
you agree to abide by this policy.
Domain ID:D52663-LROR
Domain Name:GREENPEACE.ORG
Created On:15-Jun-1992 04:00:00 UTC
Last Updated On:13-Dec-2011 11:52:11 UTC
Expiration Date:14-Jun-2012 04:00:00 UTC
Sponsoring Registrar:Network Solutions LLC (R63-LROR)
Status:CLIENT TRANSFER PROHIBITED
Registrant ID:22083437-NSI
Registrant Name:Greenpeace International
Registrant Organization:Greenpeace International
Registrant Street1:Ottho Heldringstraat 5
Registrant Street2:
Registrant Street3:
Registrant City:Amsterdam
Registrant State/Province:North-Holland
Registrant Postal Code:1066 AZ
Registrant Country:NL
Registrant Phone:+1.31205236
Registrant Phone Ext.:
Registrant FAX:+1.31205148151
Registrant FAX Ext.:
Registrant Email:Sjoerd.Jongens@GREENPEACE.ORG
Admin ID:44200085-NSI
Admin Name:Greenpeace International
Admin Street1:Ottho Heldringstraat 5
Admin Street2:
Admin Street3:
Admin City:Amsterdam
Admin State/Province:
Admin Postal Code:1066 AZ
Admin Country:NL
Admin Phone:+31.207182000
Admin Phone Ext.:
Admin FAX:+31.207182002
Admin FAX Ext.:
Admin Email:eef.verkade@greenpeace.org
Tech ID:22083438-NSI
Tech Name:Martijn Stegink
Tech Organization:Greenpeace International
Tech Street1:Ottho Heldringstraat 5
Tech Street2:
Tech Street3:
Tech City:Amsterdam
Tech State/Province:NH
Tech Postal Code:1066 AZ
Tech Country:NL
Tech Phone:+31.20718295
Tech Phone Ext.:
Tech FAX:+31.20514815
Tech FAX Ext.:
Tech Email:mstegink@greenpeace.org
Name Server:NS.GREENPEACE.ORG
Name Server:NSU.GREENPEACE.ORG
Name Server:NS-EMEA.GREENPEACE.ORG
Name Server:NS-APAC.GREENPEACE.ORG
Name Server:NS-AMER.GREENPEACE.ORG
Name Server:
Name Server:
Name Server:
Name Server:
Name Server:
Name Server:
Name Server:
Name Server:
DNSSEC:Unsigned
Old domains are ranked higher by search engines and yield better SEO results.
Google™ temporarily reduces the page rank of new domains, placing them into a "sandbox".
Using a domain that has been registered for many years can mitigate this effect.
Consider these Whois tips to further improve your SEO.
