WooRank | Website Review - SEO Tool

We use several different tools to estimate web traffic: Google™ Ad Planner, Google™ Trends, and Alexa.

Nevertheless, your analytics will provide the accurate traffic data.

A low rank means that your website gets lots of visitors.

Your Alexa Rank is a good estimate of worldwide traffic to your website, although it is not 100% accurate.

Reviewing the most visited websites by country can give you valuable insights.

Quantcast provides similar services.

This is an estimation of the traffic that is being bought through AdWords™ vs the Natural Traffic.

This data is provided by SEMRush™.

Your website directs www.indstate.edu and indstate.edu to the same URL, which is great.

Redirecting requests from a non-preferred hostname is important because search engines consider URLs with and without "www" as two different websites.

There are no frames used on your homepage, which is great.

Frames can cause problems for search engines because they don't correspond to the conceptual model of the web. Avoid frames whenever possible.

Starting a Blog is a a great way to boost your SEO and to attract qualified visitors. Use these great tips to boost the SEO performance of your blog.

No duplicate content has been detected on the pages of your website.

Use Google™ Webmaster Tool to improve the way search engines index your website.

Limit the number of links up to 200 links per page. Use the rel nofollow to optimize the juice that you want to pass to each link.

This Keyword Cloud gives an idea of the most recurring keywords used. It is probably the keywords with the highest probability to rank high in the Search Engines.

With this table we want to highlight the importance of being consistent with the use of keywords. To improve the chance to rank high with a specific Keyword, you should use the most important keywords consistently: in the Content, in the Title, in the Description, in the H Titles, in your Internal Links anchor text and in your backlinks anchor text.

Your website ranks in the top positions with those keywords. Make a closer tracking of your keywords with the following tool.

These data are provided by SEMRush™.

This is an estimation of the websites who are ranking above your website in the organic search results in Google™. You can consider that these websites are your online competitors since they are ranking high with the same keywords as yours.

We recommend that you visit those website and make a deep analysis to understand why they are ranking high. It will help you learn about your market and your keywords

This data is provided by SEMRush™.

This lists the websites related to your domain. Some may be competitors and others may be websites with related content.

You may be able to use this information to see how your competitors are doing.

Resource: Use SpyFu and SEMrush to learn more about your competitors' web marketing strategies.

This is the number of pages on your website that are indexed by Google™.

The more pages that search engines index, the better.

A low number (relative to the total number of pages/URLs on your website) probably indicates that your internal link architecture needs improvement and is preventing Search engines from crawling all pages on your website.

Resource: Check here to see if your content has been plagiarized. Then make test with specified keywords in the search engine to analyze your relative position for these keywords.

Old domains tend to rank better. You can buy second-hand domain name at Sedo.com, the largest domain reseller.

This lists the popular pages on your website.

Backlinks links that point to your website from other websites. It's like a popularity rating for your website.

Since this factor is crucial to SEO, you should have a strategy to improve the quantity and quality of backlinks.

Your website is listed in DMOZ, a multilingual open content directory constructed and maintained by a community of volunteer editors.

Make sure its description is up-to-date because search engines take DMOZ into account.

Keep your URLs short. If possible, avoid long domain names.

A descriptive URL is better recognized by search engines. A user should be able to look at the address bar and make an accurate guess about the content of the page before reaching it (e.g., http://www.mysite.com/en/products).

Keep in mind that URLs are an important part of a comprehensive SEO strategy.

Use clean URLs to make your site more "crawlable" by Google™.

Resource: Search for a good domain name here. If no good names are available, consider a second hand domain from Sedo.

To prevent brand theft, you might consider trademarking your domain name.

Your website has a favicon, which is great. Make sure this favicon is consistent with your brand.

Resource: Check out this amazing idea for improving user experience with a special favicon.

Offer a print friendly version of your website.

You have not specified the language of your website. Use the META Language Tag to specify the natural language of your website.

Tips for multilingual websites:

• Define the language of the content in each page's HTML code.
• Specify the language code in the URL as well (e.g., "mywebsite.com/fr/mycontent.html").
• Check out these tips for building a multilingual website.

Your website does not take advantage of Microformats.

Microformat is a technical semantic markup that can be used to better structure the data submitted to search engines.

Thanks to Microformats, Google™ regularly improves its search results presentation.

Your website does not take advantage of Dublin Core.

Dublin Core is a set of standard metadata elements used to describe the contents of a website.

If you send emails campaigns or transactional emails from your servers, you will be quickly flagged as a spammer. Use a professional email software to keep your IP clean and improve the deliverability of your emails. MadMimi is a great tool for this.

This data is provided by WOT™.

Your website is safe.

No evidence of phishing and/or malware has been detected.

Register the various extensions of your domain to protect your brand from Cyber-squatters.

Register the various Typo of your domain to protect your brand from Cyber-squatters.

Website ownership is provided by the registrars. Contact your domain provider to request to hide your domain records.

Web Analytics let you measure visitors activity on your website. You should have at least one Analytic tool installed. It is always good to install one extra tool to have a confirmation of the results.

Analytics Tools: Google™ Analytics,Quantcast™,SiteCatalyst™,Piwik™, chartbeat™, Clicky™, ClickTale™, etc.

Get to know the technologies used for your website. Some codes might slow down your website? Ask your webmaster to have a look at it.

Language/character encoding is specified, which is great.

Specifying language/character encoding can prevent problems with the rendering of special characters.

Website speed has a huge effect on SEO. Speed-up your website so search engines will reward you by sending more visitors.
Also the conversion rates are far higher for websites that load faster than their slower competitors.