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learndevnow.com

2014-03-07 12:47:28

Passed

To Improve

Errors

Optimize

SEO

Title

Medium impact Easy to solve

Home

Length: 4 character(s)

?

Ideally, your title should contain between 10 and 70 characters (spaces included).

Make sure your title is explicit and contains your most important keywords.

Be sure that each page has a unique title.

Resource: Use this snippet-optimizer to see how your titles and descriptions will look in Google™ search results.

Check the title of your website

Description

Medium impact Easy to solve

Missing

?

Your meta description should contain between 70 and 160 characters (spaces included).

Meta descriptions allow you to influence how your web pages are described and displayed in search results. A good description acts as a potential organic advertisement and encourages the viewer to click through to your site.

Ensure that your meta description is explicit and contains your most important keywords. Also, each page should have a unique meta description relevant to the content of that page.

Improve the Meta Description

Headings

Low impact Easy to solve
H1 H2 H3 H4 H5
12 0 4 20 35
<H1> practical
<H1> on-demand
<H1> flexible
<H1> easy-to-use
<H1> Popular Dev and IT technologies
<H1> Scalable for 1 to 100,000
<H1> A trusted industry leader for over 20 years
<H1>
<H1>
<H1>
<H1>
<H1> Check out our latest and greatest
<H3> Ready to learn?
<H3>   News
<H3>    Blog
<H3> Ready to learn?
<H4> Development  view all
<H4> IT Pro  view all
<H4> Development  view all
<H4> IT Pro  view all
<H4>
<H4> 5,000+ video tutorials
<H4> Learn your way
<H4> All skill levels
<H4> Find it fast, learn it fast
<H4> Thousands worldwide use LearnNowOnline to master these technologies and more:
<H4> Individual learners, small and mid-sized teams, global organizations...we've got you covered.
<H4>
<H4> New releases    New videos added nearly every week!
<H4> Popular courses
<H4> The short of it...
<H4> Explore
<H4> Solutions
<H4> Company
<H4> Support
<H4> Community
<H5> Microsoft
<H5>  
<H5>  
<H5> Mobile
<H5> UX Design
<H5> Java
<H5> Cloud
<H5> Infrastructure
<H5> IT Tools
<H5>  
<H5> Microsoft
<H5>  
<H5> Java
<H5>  
<H5> Infrastructure
<H5> IT Tools
<H5>  
<H5> Learn Dev and IT skills you can really use with real-world content by IT experts.
<H5> Watch, read, do at your own pace with videos, hands-on labs, code, eBooks or transcripts.
<H5> Intro to expert, learn new technologies start to finish, or drill into specific topics.
<H5> Intuitive interface with search/filter to easily find the courses or quick snippets you need.
<H5>    Flexible subscription options from video only to all-inclusive
<H5>    Variety of resources to accommodate different learning styles
<H5>    Ability to create customized learning tracks
<H5>    Admin/reporting tools to manage and measure team learning
<H5>    Premium support and group pricing for teams
<H5>    SCORM integration available
<H5> CompTIA A+ Certification: Best Practices
<H5> Windows 8 Using HTML5 and JS: Tile Notifications
<H5> ITIL Foundation: Processes and Functions
<H5> Xamarin iOS 7: .NET and Visual Studio Plugins
<H5> MVC 4.0: Views and Models
<H5> SQL Server 2012: A Tour of SQL Server
<H5> SharePoint 2013: Features, Delivery & Development
<H5> C# 2012: Visual Studio 2012 IDE
?

Great, your website is structured using HTML headings (<H1> to <H6>).

Use your keywords in the headings and make sure the first level (<H1>) includes your most important keywords. Never duplicate your title tag content in your header tag.

For more ‪‬effective SEO, use only one <H1> tag per page.

Add the important keywords in <H> headings

Keywords Cloud

  • sharepoint11
  • server10
  • sql8
  • windows8
  • java8
  • development7
  • visual6
  • learn6
  • courses6
  • cloud5
?

This Keyword Cloud provides an idea of your most frequently recurring keywords. They are likely to be the keywords with the greatest probability of ranking high in the search engines.

Keywords Consistency

Medium impact Easy to solve
Keywords Freq Title Desc <H>
Average sharepoint 11 NOK NOK OK
Average server 10 NOK NOK OK
Average sql 8 NOK NOK OK
Average windows 8 NOK NOK OK
Average java 8 NOK NOK OK
Keywords (2 words) Freq Title Desc <H>
Average sql server 7 NOK NOK OK
Average visual studio 5 NOK NOK OK
Bad sharepoint sql 3 NOK NOK NOK
Average pro  view 2 NOK NOK OK
Average java java 2 NOK NOK OK
Keywords (3 words) Freq Title Desc <H>
Bad sharepoint sql server 3 NOK NOK NOK
Bad ready learn subscribe 2 NOK NOK NOK
Bad pro  view infrastructure 2 NOK NOK NOK
Bad subscribe now  try 2 NOK NOK NOK
Bad learn subscribe now  2 NOK NOK NOK
?

This table highlights the importance of being consistent with your use of keywords. To improve the chance of ranking high in search results with a specific keyword, you should use the most important keywords consistently in your content, title, description, H titles, internal links anchor text and backlinks anchor text.

Be more consistent with your keywords

Images

Medium impact Easy to solve

We found 36 images on this web page.

36 alt attributes are empty or missing.

  • /content/logos/lno-logo.png
  • /content/images/lno_mainimage.jpg
  • http://dl.learnnowonline.com/m/images/screensotlno.png
  • /content/images/visual_studio.png
  • /content/images/sql_square.png
  • /content/images/sharepoint_icon.png
  • /content/images/msserversquare1.png
  • /content/images/javasquare.png
  • /content/images/mobilesquare.png
  • /content/images/uxsquare.png
  • /content/images/cloud_square.png
  • /content/images/pmisquare.png
  • /content/images/itilsquare.png
  • /content/images/comptiasquare.png
  • http://dl.learnnowonline.com/m/images/happypeeps.png
  • /content/images/greencircle.png
  • /content/images/greencircle.png
  • /content/images/greencircle.png
  • /content/images/greencircle.png
  • /content/images/greencircle.png
  • /content/images/greencircle.png
  • /content/images/billquote.png
  • /content/images/markwquote.png
  • http://dl.learnnowonline.com/m/images/awardshp.png
  • http://dl.learnnowonline.com/m/images/companieslogo.png
  • /content/images/thumbnails/apc2.png
  • /content/images/thumbnails/8ai6.png
  • /content/images/thumbnails/itf5.png
  • /content/images/thumbnails/os72.png
  • /content/images/thumbnails/mv43.png
  • /content/images/thumbnails/scc1.png
  • /content/images/thumbnails/xs31.png
  • /content/images/thumbnails/lcc1.png
  • /content/marketing/images/icon/newslogo.png
  • /content/marketing/images/icon/blog_icon.png
  • //googleads.g.doubleclick.net/pagead/viewthroughconversion/1044589524/?value=0&label=7c8vCKiv1wEQ1NeM8gM&guid=ON&script=0
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Alternative text (the alt attribute) is missing for several images. Add alternative text so that search engines can better understand the content of your images.

Remember that search engine crawlers cannot actually "see" images, so the alternative text attribute allows you to assign a specific description to each image.

Alternative text describes your images so they can appear in Google™ Images search results.

Check the images on your website and make sure ‪‬‬effective alternative text is specified for each image.

Restrict the number of characters in alt text to 150, including spaces, and minimize the size of images to optimize your website's page load times.

Set a name for all your images

Text/HTML Ratio

Medium impact Hard to solve

11.4%

?

This page's ratio of text to HTML code is below 15 percent, this means that your website probably needs more text content.

A ratio between 25 and 70 percent is ideal. When it goes beyond that, the page might run the risk of being considered spam.

As long as the ‪‬‬content is relevant and gives essential information, it is a plus to have more of it.

Write additional content with more keywords

Google Preview

Medium impact Easy to solve

Home

learndevnow.com/

?
This is an example of what your title and description will look like in Google™ search results.

WWW Resolve

Medium impact Easy to solve

This website with and without www redirects to the same page.

?

Great, your website directs www.learndevnow.com and learndevnow.com to the same URL.

Redirecting requests from a non-preferred domain is important because search engines consider URLs with and without "www" as two different websites.

Redirect non-www to www

IP Canonicalization

Low impact Easy to solve

Yes

?

Good, your website's IP address is forwarding to your website's domain name.

To check this for your website, enter your IP address in the browser and see if your site loads with the IP address. Ideally, the IP should redirect to your website's URL or to a page from your website hosting provider.

If it does not redirect, you should do an htaccess 301 redirect to make sure the IP does not get indexed.

Robots.txt

Medium impact Easy to solve
?

Great, your website has a robots.txt file.

A robots.txt file allows you to restrict the access of search engine robots that crawl the web and it can prevent these robots from accessing specific directories and pages. It also specifies where the XML sitemap file is located.

Click here to check your robots.txt file for syntax errors.

Add a robots.txt file

XML Sitemap

Low impact Easy to solve
?

Great, your website has an XML sitemap.

A sitemap lists URLs that are available for crawling and can include additional information like your site's latest updates, frequency of changes and importance of the URLs. This allows search engines to crawl the site more intelligently.

It is also good practice to specify your sitemap's location in your robots.txt file.

Add and Optimize your XML sitemap

URL Rewrite

Low impact Hard to solve

Good, the URLs look clean.

?

Great! You have clean (user-friendly) URLs which do not contain query strings.
Clean URLs are not only SEO-friendly but are also important for usability.

Rewrite your URLs and clean them up.

Underscores in the URLs

Low impact Hard to solve

No

?
Great, you are not using ‪underscores (these_are_underscores) in your URLs.

While Google™ treats hyphens (these-are-hyphens) as word separators, it does not treat underscores as word separators.

Flash

Low impact Easy to solve

No

?

Good, no Flash content has been detected on this page.

Flash should only be used for specific enhancements. Although Flash content often looks nicer, it cannot be properly indexed by search engines. Avoid full Flash websites to maximize SEO.

This advice also applies to AJAX.

Use Flash content sparingly

Frames

Low impact Easy to solve

No

?

Great, there are no frames detected on this page.

Frames can cause problems on your web page because search engines will not crawl or index the content within them.

Avoid frames whenever possible and use a NoFrames tag if you must use them.

Check that none of your important content is within a Frame

Domain 1st Registered

Medium impact

5 years ago

?

Your domain is old enough to encourage search engines to give it a higher rank.

Domain age matters to a certain extent and newer domains generally struggle to get indexed and rank high in search results for their first few months (depending on other associated ranking factors).

Domain Expiration

Medium impact Easy to solve

in 10 months

?

Do you know that you can register your domain for up to 10 years? By doing so, you will show the world that you are serious about your business.

Extend the registration of your domain

Blog

Medium impact Hard to solve

We found a Blog on this website.

?

Starting a blog is a great way to boost your SEO and attract qualified visitors.

Use these great tips to boost the SEO performance of your blog.

Consider starting a blog

Mobile

Mobile Rendering

Low impact
Your website on an iPhone
Your website on an iPad
?

The number of people using the Mobile Web is huge; over 75 percent of consumers have access to smartphones. ‪‬Your website should look nice on the most popular mobile devices.

Tip: Use an analytics tool to track mobile usage of your website.

Mobile Load Time

Low impact
Very Slow    Very Slow
?

Try to load your website on a mobile device and measure the download time. If your website takes more than five seconds to download on a mobile device, you will lose 74 percent of your audience!

Mobile usage is growing fast, especially in North America, where it will soon outpace desktop browsing usage. Make sure your site loads fast and that it looks nice on all types of mobile devices. Be sure to not use Flash, and keep photos and videos to a minimum.

Here are two useful tips from Google™ for optimizing your mobile site speed.

Mobile Optimization

Low impact Easy to solve

This website is not optimized for Mobile Visitors

Mobile CSS

Mobile Redirection

Additional mobile optimization techniques:

Meta Viewport Tag

Apple Icon

Flash content

?

Make sure that your website is prepared for mobile browsing.
These are the different aspects that can be optimized for mobile users:

Optimize your website for Mobile browsing

Usability

URL

http://learndevnow.com

Length: 11 character(s)

?

Keep your URLs short and avoid long domain names when possible.

A descriptive URL is better recognized by search engines. A user should be able to look at the address bar and make an accurate guess about the content of the page before reaching it (e.g., http://www.mysite.com/en/products).

Keep in mind that URLs are also an important part of a comprehensive SEO strategy. Use clean URLs to make your site more "crawlable" by Google™.

Resource: Search for a good domain name. If no good names are available, consider a second hand domain. To prevent brand theft, you might consider trademarking your domain name.

Favicon

Medium impact Easy to solve

Yes

?

Great, your website has a favicon. Make sure this favicon is consistent with your brand.

Resource: Check out this amazing idea for improving the user experience with a special favicon.

Add a Favicon

Custom 404 Page

Low impact Easy to solve

Your website does not have a custom 404 Error Page.

?

Apparently your site does not have a 404 Error Page - this is bad in terms of usability.

Take the opportunity to provide visitors with a beautiful and helpful 404 Error Page to increase user retention.

Customize the 404 error page

Conversion Forms

Low impact Easy to solve

We could not find a Conversion Form on this page.

?

Add a conversion form for repeat visitors. It could be used to sign up for a subscription, get an email address of a visitor or close an online sale. ‪‬‬Converting visitors into prospects/clients is probably the most important goal for your website.

After adding a conversion form to your site, it is important that you optimize your website to boost conversions.

Add a conversion form

Page Size

Low impact

40.5 KB (World Wide Web average is 320 Kb)

?

Two of the main reasons for an increase in page size are images and JavaScript files.

Page size affects the speed of your website; try to keep your page size below 300 Kb.

Tip: Use images with a small size and optimize their download with gzip.

Load Time

High impact Hard to solve

2.45 second(s) (16.54 kB/s)

?

Your website is too slow. Slow page load time is one of the biggest complaints of web users.

If the load time/Kb is short, it means your homepage is too big. If the load time/Kb is long, this could be due to a server problem, a network problem, poor code optimization (cache, Mysql queries, etc.), or a third-party issue (advertising codes, analytics codes, etc.).

Site speed is becoming an important factor for ranking high in Google™ search results.

Resources:
Check out Google™'s developer tutorials for tips on how to to make your website run faster.

Monitor your server and receive SMS alerts when your website is down with a website monitoring tool.

Speed-up your website

Language

Low impact Easy to solve

Declared: Missing

Detected: English

?

You have not specified the language. Use the META Language Attribute to declare the intended language of your website.

Tips for multilingual websites:

  • Define the language of the content in each page's HTML code.
  • Specify the language code in the URL as well (e.g., "mywebsite.com/fr/mycontent.html").

Declare the language used

Printability

Low impact Hard to solve

We could not find a Print-Friendly CSS

?

This is a special CSS style sheet which ensures that unnecessary interface designs and images are left out when printing pages from your site, saving the user a lot of ink.

It is just another way to provide a rich user-experience.

If you do not have a print style sheet yet, set one up.

Dublin Core

Low impact Easy to solve

Missing

?

This page does not take advantage of Dublin Core.

Dublin Core is a set of standard metadata elements used to describe the contents of a website. It can help with some internal search engines and it does not bloat your code.

Domain Availability

Low impact
Domains (TLD) Status
learndevnow.net Available. Book it now!
learndevnow.org Available. Book it now!
learndevnow.info Available. Book it now!
learndevnow.biz Available. Book it now!
learndevnow.eu Available. Book it now!
?

Register the various extensions of your domain to protect your brand from cybersquatters.

Typo Availability

Low impact
Domains (TLD) Status
kearndevnow.com Available. Book it now!
lwarndevnow.com Available. Book it now!
lezrndevnow.com Available. Book it now!
leaendevnow.com Available. Book it now!
learndsvnow.com Available. Book it now!
learnfevnow.com Available. Book it now!
lesrndevnow.com Available. Book it now!
?

Register the various typos of your domain to protect your brand from cybersquatters.

Spam Block

Medium impact Very hard to solve

Your IP is not Blacklisted in the Spammer Directory.

?

It is important that your SEO efforts are not tarnished by spammy activities. Take care to avoid forum and blog spam and use best practices when sharing your content.

In addition, if you send email campaigns or transactional emails, use professional email software to keep your IP clean and improve the deliverability of your emails.

Contact Spamcop.net to clean your reputation

Trust Indicators

Medium impact Very hard to solve

Trust

90%    90%

Vendor reliability

90%    90%

Privacy

90%    90%

Child safety

96%    96%
?

This ‪‬‬data is provided by WOT™.

Safe Browsing

Medium impact Very hard to solve

Yes

?

Great, your website is safe.

No evidence of phishing and/or malware has been detected.

Are you a spammer?

Technologies

Server IP

74.202.244.232

Server location: LONE TREE

?

Your server's IP address has little impact on your SEO. Nevertheless, try to host your website on a server which is geographically close to your visitors. Search engines take the geolocation of a server into account as well as the server speed.

Use DNSstuff for comprehensive reports on your server.

Technologies

Google Font API Font script

IIS Web server

jQuery JavaScript framework

Kendo UI Web framework

Marketo Marketing automation

Microsoft ASP.NET Web framework

Modernizr JavaScript framework

Windows Server Operating system

?

Get to know the technologies used for your website. Some codes might slow down your website. Ask your webmaster to take a look at this.

Speed Tips

Medium impact Hard to solve

Watch out: your website’s speed could be slightly improved.

Perfect, your server is using a caching method to speed up page display. 

Perfect, your website doesn't use nested tables.

Too bad, your website is using inline styles.

Perfect, your website has few CSS files.

Perfect, your website has few JavaScript files.

Too bad, your website does not take advantage of gzip.

?

Website speed has a huge effect on SEO. ‪‬‬Speed-up your website so search engines will reward you by sending more visitors.
Also, conversion rates are far higher for websites that load faster than their slower competitors.

Analytics

Low impact Easy to solve

Crazy Egg

Google Analytics

?

Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed. It is also good to install one extra tool to have a confirmation of the results.

Analytics Tools: Google™ Analytics, Quantcast™, SiteCatalyst™, Piwik™, chartbeat™, Clicky™, ClickTale™, etc.

Encoding

Low impact Easy to solve

utf-8

?

Great, language/character encoding is specified.

Specifying language/character encoding can prevent problems with the rendering of special characters.

Deprecated HTML

Low impact Hard to solve
Deprecated tags Occurrences Tips
<font> 1 Replace with the font and color style propertie
?

Deprecated HTML tags are HTML tags that are no longer used. It is recommended that you remove or replace these HTML tags because they are now obsolete.

Directory Browsing

Low impact Easy to solve

No

?

Great! Your server prevents visitors from browsing your directory by accessing it directly, this is excellent from a security standpoint.

Server Signature

Low impact Easy to solve

No

?

Good, your server signature is off. This is excellent from a security standpoint.

Promote

Social

Social shareability

High impact Hard to solve

This website is fairly popular on Social Networks.

Facebook Likes0

Facebook Shares0

Facebook Comments0

Twitter Backlinks10

Delicious Bookmarks2

StumbleUpon1

Google™ +10

?

The impact of social media is huge for certain industries.

Make sure you have opened ‪‬‬social media profiles on Facebook, Twitter, LinkedIn, Google+ and other sites that are of interest to your customers.

Learn how to engage your social media audiences and create a consistent fan base. You can also use your website to increase your popularity on social platforms.

Check these helpful tools for managing your social media campaign.

Note: This data represents social media influences from your website's URL; it does not represent data from specific brand pages.

Promote your website on Social Media

Twitter™ Account

Low impact

The Twitter™ Account @LearnDevNow is booked but it is not linked to your website!
Tip: Include your URL in your Twitter profile's website field.

?

Twitter is a fast-growing social network.

If possible, register a Twitter account in your brand's name now to prevent brandjacking.

Here are a few tips to help create a Twitter promotion plan. Plus, learn from today's top Twitter-using brands.

Book your brand on Twitter

Local

Local Directories

Missing profile on Google My Business™

Add your Foursquare page or create one

Add your Yelp page or create one

?
This is a list of the local directories where your business has been found. Take care of your listings in local directories; since maps are now an integral part of search results, your G+ Local page may have more visitors than your website!

It is important to make sure that your business details are correct in each directory where you are listed. Find the directories in your country (USA, UK, Spain, France, Canada, Australia, Brazil, and India) and enhance your listings with pictures, video, schedules and as many customer reviews as possible.
Measure

Visitors

Traffic Estimations

Medium impact
Very Low    Very Low
?

We use multiple tools to estimate web traffic, including Google™ Trends and Alexa™.

Nevertheless, your analytics will provide the most accurate traffic data.

Traffic Rank

13,837,767th most visited website in the World

?

A low rank means that your website gets a lot of visitors.

Your Alexa Rank is a good estimate of the worldwide traffic to your website, although it is not 100 percent accurate.

Reviewing the most visited websites by country can give you valuable insights.

Quantcast provides similar services.