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WooRank | Website Review - SEO Tool

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Review of mozilla.org

Generated on February 9th, 2012 at 18:34:06 GMT
81.1

The WooRank is a dynamic grade on a 100 points scale that represents your Internet Marketing Effectiveness at a given time.

The average score is 50.

Top priorities for your website:

Screenshot for mozilla.org

Visitors

Traffic Estimations

Medium impact

Trend: Growing

Low High

We use several different tools to estimate web traffic: Google™ Ad Planner, Google™ Trends, and Alexa.

Nevertheless, your analytics will provide the accurate traffic data.

Traffic Rank

160th most visited website in the World

130th most visited website in United States

A low rank means that your website gets lots of visitors.

Your Alexa Rank is a good estimate of worldwide traffic to your website, although it is not 100% accurate.

Reviewing the most visited websites by country can give you valuable insights.

Quantcast provides similar services.

Adwords Traffic

  • 100 % Organic Traffic
  • 0 % Adwords Traffic

This is an estimation of the traffic that is being bought through AdWords™ vs the Natural Traffic.

This data is provided by SEMRush™.

Visitors Localization

38

country 0 0 United States
percent 0 1 23.7
country 1 0 India
percent 1 1 6.3
country 2 0 Germany
percent 2 1 6.1
country 3 0 China
percent 3 1 4.7
country 4 0 United Kingdom
percent 4 1 3.9
country 5 0 Russia
percent 5 1 3.6
country 6 0 France
percent 6 1 3.5
country 7 0 Italy
percent 7 1 2.9
country 8 0 Brazil
percent 8 1 2.4
country 9 0 Canada
percent 9 1 2.2
country 10 0 Spain
percent 10 1 2.2
country 11 0 Mexico
percent 11 1 2
country 12 0 Indonesia
percent 12 1 1.9
country 13 0 Japan
percent 13 1 1.7
country 14 0 Australia
percent 14 1 1.5
country 15 0 Iran
percent 15 1 1.4
country 16 0 Poland
percent 16 1 1.2
country 17 0 Turkey
percent 17 1 1.1
country 18 0 Netherlands
percent 18 1 1.1
country 19 0 Algeria
percent 19 1 1
country 20 0 Pakistan
percent 20 1 1
country 21 0 South Africa
percent 21 1 0.8
country 22 0 Egypt
percent 22 1 0.8
country 23 0 Thailand
percent 23 1 0.8
country 24 0 Argentina
percent 24 1 0.7
country 25 0 Austria
percent 25 1 0.7
country 26 0 Sweden
percent 26 1 0.6
country 27 0 Philippines
percent 27 1 0.6
country 28 0 Belgium
percent 28 1 0.6
country 29 0 Saudi Arabia
percent 29 1 0.6
country 30 0 Ukraine
percent 30 1 0.6
country 31 0 Switzerland
percent 31 1 0.6
country 32 0 Venezuela
percent 32 1 0.6
country 33 0 Greece
percent 33 1 0.6
country 34 0 Nigeria
percent 34 1 0.5
country 35 0 Malaysia
percent 35 1 0.5
country 36 0 South Korea
percent 36 1 0.5
country 37 0 Romania
percent 37 1 0.5
Popular Countries (ccTLD) Status Expiration
1 mozilla.us Not available 0 years 4 Month 10 Days
2 mozilla.in Not available 0 years 3 Month 2 Days
3 mozilla.de Not available
4 mozilla.cn Not available 1 years 5 Month 18 Days
5 mozilla.co.uk Not available
6 mozilla.ru Not available 0 years 5 Month 2 Days

We recommend that you book the domain names in the countries where your website is popular. This will prevent potential competitors to register these domains and to take advantage of your reputation in those countries.

SEO Smart Links

Located in Tualatin, Oregon

Area of expertise:

Visit

RankPay

Located in San Diego

Area of expertise:

Visit

Social Monitoring

Social Impact

High impact

Awesome! Your website is very popular on Social Networks.

Facebook Shares4195

Facebook Likes332

Facebook Comments596

Twitter Backlinks5798

Linkedin Shares103

Digg Entries3

Delicious Bookmarks177

Stumbled Upon410245

The impact of Social Media is huge for certain industries. Monitor what people say about your website on Social Media and learn how to monitor Social Media.

Promote your website on Social Media

Twitter™ Account

Low impact

Your Twitter™ Account is booked. And it is linked to your website.

NameMozilla

Followers4858

BioOfficial Mozilla account. Tweeting about #Mozilla projects and campaigns, along with news affecting the open web. Links do not mean endorsement.

LocationInternet

Account Age2 years, 20 days ago

Twitter is a fast-growing social network.

If possible, register a Twitter account in your brand's name now to prevent identity theft.

You should also check the availability of your brand name in other social networks.

Latest Tweets

user-image

jviereck@twitter.com (Julian Viereck)

RT @mleibovic: pdf.js on AMO! So awesome! https://t.co/a2pQNpcV
Thu, 09 Feb 2012 18:31:50 +0000
user-image

dr_tj@twitter.com (T.J. Jankun-Kelly)

RT @somebitsLinks: A re-introduction to JavaScript: I love this kind of high level overview of a programming language http://t.co/SYPqOUw9
Thu, 09 Feb 2012 18:24:52 +0000
user-image

aaltepet@twitter.com (aaltepet)

RT @newsycombinator: A re-introduction to JavaScript http://t.co/EeXjZ3cM
Thu, 09 Feb 2012 18:19:38 +0000
user-image

Colncve@twitter.com (Dina Canfield)

Was planning on buying a Macbook Pro. Now I don't have to! Got it for Free at this site http://t.co/z7gWwi4t
Thu, 09 Feb 2012 18:15:45 +0000
user-image

javascriptalert@twitter.com (javascript)

JavaScript Reference - MDN: http://t.co/C65P4EZh
Thu, 09 Feb 2012 18:14:15 +0000
user-image

AaronMT@twitter.com (Aaron Train)

RT @MozToronto: Canada mailling-list/newsgroup! https://t.co/f3SvP53m or mozilla.community.canada Please sign up and say hi!
Thu, 09 Feb 2012 18:09:03 +0000
user-image

emerose@twitter.com (Sam Quigley)

The debate about removing Trustwave's root cert is one of the more interesting conversations on the Internet right now https://t.co/va3zTv3m
Thu, 09 Feb 2012 18:06:42 +0000
user-image

KINGSEAN1@twitter.com (Kisean Davis)

FastestFox - Browse Faster :: Add-ons for Firefox https://t.co/0Ilgm1sw
Thu, 09 Feb 2012 18:06:38 +0000
user-image

sjwnetwork@twitter.com (Josh Williams)

[from tysonanderson] A re-introduction to JavaScript - MDN: http://t.co/RN8PSRAA
Thu, 09 Feb 2012 18:05:33 +0000
user-image

timkang@twitter.com (tim kang)

https://t.co/91cBzPWk
Thu, 09 Feb 2012 18:05:20 +0000

Latest tweet mentionning your website.

Mobile

Mobile Rendering

Low impact

The number of people using Mobile Web is getting huge. Your website should look nice in the most popular mobile devices.

Mobile Optimization

Low impact

Your website is optimized for Mobile Visitors

mobile CSS

Meta Viewport Tag

Apple Icon

Mobile Redirection

Prepare your website for mobile browsing.

Optimize your website for Mobile browsing

SEO Basics

WWW Resolve

Medium impact

Perfect! Your website with and without www redirects to the same page.

Your website directs www.mozilla.org and mozilla.org to the same URL, which is great.

Redirecting requests from a non-preferred hostname is important because search engines consider URLs with and without "www" as two different websites.

robots.txt

Medium impact

Your website has a robots.txt file, which is great.

A robots.txt file allows you to restrict the access of search engine robots that crawl the web, and it can prevent these robots from accessing specific directories and pages. It also specifies where the XML sitemap file is located.

Click here to check your robots.txt file for syntax errors.

Add a robots.txt file

XML Sitemap

Low impact

Your website has an XML sitemap, which is great.

A sitemap lists URLs that are available for crawling and can include additional information like last update, frequency of changes, and importance. This allows search engines to crawl the site more intelligently.

Despite sporadic debates regarding this issue, we recommend that you submit an XML sitemap to Google™ Webmasters Tools and to Yahoo Site Explorer.

SEO Content

Title

Medium impact

Home of the Mozilla Project

Length: 27 character(s)

Your title contains between 10 and 70 characters, which is great.

Make sure your title is explicit and contains your most important keywords.

Be sure that each page has a unique title.

Resource: Use this snippet-optimizer to see how your titles and descriptions will look in Google™ search results.

Check the title of your website

Description

Medium impact

Easy to solve

No

Length: 0 character(s)

Meta descriptions allow you to influence how your web pages are described and displayed in search results.

Your meta description should contain between 70 and 160 characters (spaces included).

Ensure that your meta description is explicit and contains your most important keywords.

Also be sure that each page has a unique meta description.

Meta Keywords

webbrowser, mozilla, firefox, foxfire, thunderbird, drumbeat, emailclient, mission, openweb, betterinternet, calendar, lightning

Length: 128 character(s)

Meta keywords is used to indicate keywords that are supposedly relevant to your website's content. However, because search engine spammers have abused this tag, it provides little to no benefit to your search rankings.

Headings

Low impact

H1 H2 H3 H4 H5
2 1 6 4 4
  • [H1] mozilla
  • [H1] We Believe in an Open Web
  • [H3] Want to hear more?
  • [H3] In the news
  • [H3] Affiliates Program
  • [H3] Mobile Test Pilot
  • [H3] Apply to WebFWD
  • [H3] Ask MDN
  • [H4] Firefox
  • [H4] Thunderbird
  • [H4] Millions of Mozillians make Firefox great.
  • [H4] More Projects
  • [H5] About Us
  • [H5] Community Map
  • [H5] Our Projects
  • [H5] Get Involved

Your website is structured using HTML headings/levels (<H1> to <H6>), which is great.

Use your keywords in the headings. Make sure the first level (<H1>) includes your most important keywords.

For greater SEO, only use one <H1> title per page.

Add the important keywords in headings

Images

Medium impact

We found 3 images on this website.

No alt attributes are empty or missing.

Most or all of your images have alternative text (the alt attribute), which is good.

Alternative text describes your images so they can appear in Google™ Images search results.

Check the images on your website and make sure effective ALT text is specified for each image.

Click here to find out how to optimize images for search engines.

Restrict the number and size of images to optimize your website's page load times.

Resource: Use the Wayback Machine to review the design of any website in the past.

Set a name for all your images

Text/HTML Ratio

Medium impact

15.98%

Your website's ratio of text to HTML code is higher than 15%, which is great.

Although your text/code ratio is good, you can always improve it by adding more text content to your pages.

Higher ratios boost SEO by increasing keyword density.

Blog

Medium impact

Hard to solve

We have not found a Blog on this website

Starting a Blog is a a great way to boost your SEO and to attract qualified visitors. Use these great tips to boost the SEO performance of your blog.

Consider starting a blog

Inside Pages Analysis

Medium impact

Easy to solve

Title Description Text/HTML

It seems several pages on your website have duplicate titles. You may have duplicate description tags as well.

Fix this issue to maximize SEO.

Use Google™ Webmaster Tool to identify these types of problems and to improve the way search engines index your website.

SEO Links

In-Page Links

Low impact

Easy to solve

We found a total of 66 link(s) and 0 link(s) to files

  • 31.8 % External Links
  • 68.2 % Internal Links
  • 0 % noFollow Links
  • 100 % Passing Juice Links
Anchor Type Juice
1 Skip to Content Internal Links Passing Juice
2 mozilla Internal Links Passing Juice
3 About Us Internal Links Passing Juice
4 Community Map Internal Links Passing Juice
5 Our Projects Internal Links Passing Juice
6 Get Involved Internal Links Passing Juice
7 Get Firefox » External Links Passing Juice
8 Get Firefox on your phone » External Links Passing Juice
9 Get Thunderbird » Internal Links Passing Juice
10 Donate now » Internal Links Passing Juice
11 Learn more » Internal Links Passing Juice
12 Firefox Internal Links Passing Juice
13 Thunderbird Internal Links Passing Juice
14 Get the t-shirt Internal Links Passing Juice
15 More Projects Internal Links Passing Juice
16 Privacy Policy Internal Links Passing Juice
17 Mozilla Blog External Links Passing Juice
18 Firefox on Twitter External Links Passing Juice
19 Firefox on Facebook External Links Passing Juice
20 Firefox Adds Powerful New Developer Tools External Links Passing Juice
21 Crowdsourcing the State of the Union External Links Passing Juice
22 Firefox Users Engage Congress: SOPA Strike Stats External Links Passing Juice
23 Mozilla to Join Tomorrow’s Virtual Protests of PIPA/SOPA External Links Passing Juice
24 See all news » External Links Passing Juice
25 Image Internal Links Passing Juice
26 Learn more Internal Links Passing Juice
27 Learn more External Links Passing Juice
28 Learn more External Links Passing Juice
29 Learn more External Links Passing Juice
30 Image Internal Links Passing Juice
31 license Internal Links Passing Juice
32 Contact Us Internal Links Passing Juice
33 Legal Notices External Links Passing Juice
34 Report Trademark Abuse External Links Passing Juice
35 Last modified on February 1, 2012 Internal Links Passing Juice
36 Edit this Page Internal Links Passing Juice
37 Our Mission Internal Links Passing Juice
38 Forums Internal Links Passing Juice
39 Governance Internal Links Passing Juice
40 Organizations Internal Links Passing Juice
41 Grants Internal Links Passing Juice
42 History Internal Links Passing Juice
43 More… Internal Links Passing Juice
44 Applications Internal Links Passing Juice
45 Code Internal Links Passing Juice
46 Incubators Internal Links Passing Juice
47 Community Sites Internal Links Passing Juice
48 Directory Internal Links Passing Juice
49 More… Internal Links Passing Juice
50 Firefox External Links Passing Juice
51 Thunderbird External Links Passing Juice
52 Drumbeat External Links Passing Juice
53 Mozilla Labs External Links Passing Juice
54 Support Internal Links Passing Juice
55 Add-ons Internal Links Passing Juice
56 Feedback External Links Passing Juice
57 Security Advisories Internal Links Passing Juice
58 More… Internal Links Passing Juice
59 Developing Internal Links Passing Juice
60 Documentation Internal Links Passing Juice
61 Donate Internal Links Passing Juice
62 Localization Internal Links Passing Juice
63 Marketing Internal Links Passing Juice
64 Testing Internal Links Passing Juice
65 Webdev External Links Passing Juice
66 More… Internal Links Passing Juice

Limit the number of links up to 200 links per page. Use the rel nofollow to optimize the juice that you want to pass to each link.

SEO Keywords

Keywords Cloud

  • projects
  • learn
  • community map
  • firefox thunderbird
  • community
  • firefox
  • privacy policy
  • mozilla community
  • mozilla
  • content

This Keyword Cloud gives an idea of the most recurring keywords used. It is probably the keywords with the highest probability to rank high in the Search Engines.

Keywords Consistency

Medium impact

Easy to solve

Consistent Keywords Content Title Description H
Average firefox 14 NOK NOK OK
Average mozilla 9 OK NOK OK
Bad learn 5 NOK NOK NOK
Average projects 4 NOK NOK OK
Average community 4 NOK NOK OK
Consistent Keywords Content Title Description H
Bad firefox thunderbird 2 NOK NOK NOK
Bad privacy policy 2 NOK NOK NOK
Bad mozilla community 2 NOK NOK NOK
Average community map 2 NOK NOK OK

With this table we want to highlight the importance of being consistent with the use of keywords. To improve the chance to rank high with a specific Keyword, you should use the most important keywords consistently: in the Content, in the Title, in the Description, in the H Titles, in your Internal Links anchor text and in your backlinks anchor text.

Be more consistent with your keywords

SEO Authority

Related Websites

This lists the websites related to your domain. Some may be competitors and others may be websites with related content.

You may be able to use this information to see how your competitors are doing.

Resource: Use SpyFu and SEMrush to learn more about your competitors' web marketing strategies.

Indexed Pages

Medium impact

  • Google 46600000

This is the number of pages on your website that are indexed by Google™.

The more pages that search engines index, the better.

A low number (relative to the total number of pages/URLs on your website) probably indicates that your internal link architecture needs improvement and is preventing Search engines from crawling all pages on your website.

Resource: Check here to see if your content has been plagiarized. Then make test with specified keywords in the search engine to analyze your relative position for these keywords.

Write more content

Domain 1st Registration

Medium impact

14 years 0 Month 19 Days ago

Old domains tend to rank better. You can buy second-hand domain name at Sedo.com, the largest domain reseller.

SEO Backlinks

Backlinks Counter

Medium impact

  • Google 2770000

Backlinks links that point to your website from other websites. It's like a popularity rating for your website.

Since this factor is crucial to SEO, you should have a strategy to improve the quantity and quality of backlinks.

Backlink Details

Linking Site Anchor Text/Image Page Authority
http://imageshack.us/ To enable multiple uploads, please upgrade to the latest Firefox. 96.0
http://techcrunch.com/ Firefox 8 95.9
http://www.mozilla.com/en-US/firefox/ 96.0
http://www.mozilla.com/ 96.2
http://www.mozilla.com/firefox/ 96.8

These are the most powerful backlinks. Backlinking your website to other related websites is the most important things to do for your SEO.

These data are provided by SEOMoz™.

DMOZ

Low impact

Yes

Your website is listed in DMOZ, a multilingual open content directory constructed and maintained by a community of volunteer editors.

Make sure its description is up-to-date because search engines take DMOZ into account.

Add your company in the DMOZ directory

Usability

URL

http://mozilla.org

Length: 7 character(s)

Keep your URLs short. If possible, avoid long domain names.

A descriptive URL is better recognized by search engines. A user should be able to look at the address bar and make an accurate guess about the content of the page before reaching it (e.g., http://www.mysite.com/en/products).

Keep in mind that URLs are an important part of a comprehensive SEO strategy.

Use clean URLs to make your site more "crawlable" by Google™.

Resource: Search for a good domain name here. If no good names are available, consider a second hand domain from Sedo.

To prevent brand theft, you might consider trademarking your domain name.

Favicon

Medium impact

Your website has a favicon, which is great. Make sure this favicon is consistent with your brand.

Resource: Check out this amazing idea for improving user experience with a special favicon.

Add a Favicon

Error 404 Pages

Low impact

Great, your website has a custom Error 404 page.

Take advantage of your errors: provide a beautiful 404 Errors page to your visitors.

Customize the 404 error page

Printability

Low impact

Hard to solve

We could not find a Print-Friendly CSS

Offer a print friendly version of your website.

Conversion Forms

Low impact

Easy to solve

We could not find a Conversion Form on this page.

They are different types of conversions: getting the email address of your visitors, requesting your visitors to fill a form or closing an online sale. Converting visitors into prospects/clients is probably the most important target of your website. So, it is important that you optimize your website to boost the conversions.

Add a conversion form

Page Size

Low impact

28.3 Kb (World Wide Web average is 600 Kb)

The page size affect the speed of your website. Try to keep your page size below the global average.

Tips: use images with a small size and optimize the download with gzip.

Load Time

High impact

0.3 seconds(s) (93 Kb/s)

Your website is fast. Well done.

Site speed is becoming an important factor for ranking high in Google™ search results

Resource: Check out these other tips to make your website run faster.

Resource: Monitor your server and receive SMS alerts when your website is down with Web Monitoring Services.

Speed-up your website

Language

Low impact

Declared: en-us

Detected: en

You have specified the language of your website, which is great.

Make sure your declared language is the same as the language detected by Google™.

    Tips for multilingual websites:

    Declare the language used

    Microformats

    Medium impact

    Easy to solve

    We found 0 type(s) of Microformat(s)

    Your website does not take advantage of Microformats.

    Microformat is a technical semantic markup that can be used to better structure the data submitted to search engines.

    Thanks to Microformats, Google™ regularly improves its search results presentation.

    Dublin Core

    Low impact

    Easy to solve

    Missing

    Your website does not take advantage of Dublin Core.

    Dublin Core is a set of standard metadata elements used to describe the contents of a website.

    Security

    Server IP

    63.245.217.105

    Server location: MOUNTAIN VIEW

    Your server's IP address has no impact on your SEO.

    Use Robtex and DNSstuff for comprehensive reports on your domain name server.

    Spam Block

    Medium impact

    Your IP is not Blacklisted in the Spammer Directory

    If you send emails campaigns or transactional emails from your servers, you will be quickly flagged as a spammer. Use a professional email software to keep your IP clean and improve the deliverability of your emails. MadMimi is a great tool for this.

    Contact Spamcop.net to clean your reputation

    Trust Indicators

    • trust 95
    • vendorreliability 95
    • privacy 95
    • childsafety 95

    100

    This data is provided by WOT™.

    Safe Browsing

    Medium impact

    Yes

    Your website is safe.

    No evidence of phishing and/or malware has been detected.

    Are you a spammer?

    Domain Availability

    Low impact

    Domains (TLD) Status Expiration
    mozilla.com Domain Not Available 1 years 8 Month 25 Days
    mozilla.net Domain Not Available 1 years 12 Month 19 Days
    mozilla.info Domain Not Available 0 years 6 Month 14 Days
    mozilla.biz Domain Not Available 0 years 4 Month 27 Days
    mozilla.eu Domain Not Available

    Register the various extensions of your domain to protect your brand from Cyber-squatters.

    Typo Availability

    Low impact

    Domains (Typo) Status Expiration
    nozilla.org Domain Not Available
    mizilla.org Domain Available Available. Book it now!
    moxilla.org Domain Not Available
    mozulla.org Domain Not Available
    mozilal.org Domain Not Available
    mozlla.org Domain Not Available
    ozilla.org Domain Available Available. Book it now!

    Register the various Typo of your domain to protect your brand from Cyber-squatters.

    Whois Privacy

    Owner Name:DNS Admin

    Company:Mozilla Foundation

    Owner address:650 Castro St Ste 300, Mountain View, CA, 94041, US

    Owner Phone+1.6509030800

    Owner emailhostmaster@mozilla.com

    Admin Name:DNS Admin

    Company:Mozilla Corporation

    Admin address:650 Castro St Ste 300, Mountain View, CA, 94041, US

    Admin Phone:+1.6509030800

    Admin email:hostmaster@mozilla.com

    Tech Name:DNS Admin

    Company:Mozilla Corporation

    Tech address:650 Castro St Ste 300, Mountain View, CA, 94041, US

    Tech Phone:+1.6509030800

    Tech email:hostmaster@mozilla.com

    Website ownership is provided by the registrars. Contact your domain provider to request to hide your domain records.

    Technologies

    Google™ Analytics

    Low impact

    Easy to solve

    Yes

    Web Analytics let you measure visitors activity on your website. You should have at least one Analytic tool installed. It is always good to install one extra tool to have a confirmation of the results.

    Analytics Tools: Google™ Analytics,Quantcast™,SiteCatalyst™,Piwik™, chartbeat™, Clicky™, ClickTale™, etc.

    Technologies

    Apache Web server

    jQuery UI JavaScript framework

    jQuery JavaScript framework

    Get to know the technologies used for your website. Some codes might slow down your website? Ask your webmaster to have a look at it.

    W3C Validity

    Low impact

    Hard to solve

    Use valid markup that contains no errors. Syntax errors can make your page difficult for search engines to index.

    To fix the detected errors, run the W3C validation service.

    W3C is a consortium that sets the web standards.

    Fix the errors in the code syntax

    Doctype

    HTML5

    Declaring a doctype helps web browsers to render content correctly.

    Encoding

    Low impact

    UTF-8

    Language/character encoding is specified, which is great.

    Specifying language/character encoding can prevent problems with the rendering of special characters.