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Report for ocw.mit.edu
Generated on February 4th, 2012 at 21:06:21 GMTYour WooRank score is above the average.
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Ask a Web Expert in california to contact you back.
5 top priorities for your website
- Generate a WooRank report of your website
Visitors
A low rank means that your website gets lots of visitors.
Your Alexa Rank is a good estimate of worldwide traffic to your website, although it is not 100% accurate.
Reviewing the most visited websites by country can give you valuable insights.
Quantcast provides similar services.
We use several different tools to estimate web traffic: Google™ Ad Planner, Google™ Trends, and Alexa.
Nevertheless, your analytics will provide the accurate traffic data.
Compete Rank estimates traffic from visitors in the USA.
Content
This is the number of pages on your website that are indexed by Google™.
The more pages that search engines index, the better.
A low number (relative to the total number of pages/URLs on your website) probably indicates that your internal link architecture needs improvement and is preventing Search engines from crawling all pages on your website.
Resource: Check here to see if your content has been plagiarized. Then make test with specified keywords in the search engine to analyze your relative position for these keywords.
Popular pages
- Free Online Course Materials | MIT OpenCourseWare
- Free Online Course Materials | Supplemental Resour...
- Free Online Course Materials | Privacy and Terms o...
- Free Online Course Materials | Courses | MIT OpenC...
- Literature - Free Online Course Materials | Litera...
- Free Online Course Materials | Biology | MIT OpenC...
- Free Online Course Materials | Mathematics | MIT O...
- Anthropology - Free Online Course Materials | Anth...
This lists the popular pages on your website.
In-Site SEO
Home analysis
Keep your URLs short. If possible, avoid long domain names.
A descriptive URL is better recognized by search engines. A user should be able to look at the address bar and make an accurate guess about the content of the page before reaching it (e.g., http://www.mysite.com/en/products).
Keep in mind that URLs are an important part of a comprehensive SEO strategy.
Use clean URLs to make your site more "crawlable" by Google™.
Resource: Search for a good domain name here. If no good names are available, consider a second hand domain from Sedo.
To prevent brand theft, you might consider trademarking your domain name.
Your title contains between 10 and 70 characters, which is great.
Make sure your title is explicit and contains your most important keywords.
Be sure that each page has a unique title.
Resource: Use this snippet-optimizer to see how your titles and descriptions will look in Google&trade search results.
Headings
| H1 | H2 | H3 | H4 | H5 | H6 |
|---|---|---|---|---|---|
| 2 | 7 | 9 | 0 | 0 | 0 |
- [H1]
- [H1] Unlocking Knowledge, Empowering Minds.
- [H2] Sub-navigation links
- [H2] Get Started with OCW
- [H2] Find Courses
- [H2] Highlights for High School
- [H2] Other Resources
- [H2] FEATURED COURSE
- [H2] A DECADE OF OPEN SHARING
- [H3] Architecture and Planning
- [H3] Engineering
- [H3] Health Sciences and Technology
- [H3] Humanities, Arts, and Social Sciences
- [H3] Management
- [H3] Science
- [H3] Other Programs
- [H3] Cross-Disciplinary Courses
- [H3] Special Collections
Most or all of your images have alternative text (the alt attribute), which is good.
Alternative text describes your images so they can appear in Google&trade Images search results.
Check the images on your website and make sure effective ALT text is specified for each image.
Click here to find out how to optimize images for search engines.
Restrict the number and size of images to optimize your website's page load times.
Resource: Use the Wayback Machine to review the design of any website in the past.
Text/HTML ratio
9.7% (view text)
Your website's ratio of text to HTML code is below 15%, which means that your website probably needs more text content.
Improve your SEO by adding more relevant text to your pages and increasing your keyword density.
There are no frames used on your homepage, which is great.
Frames can cause problems for search engines because they don't correspond to the conceptual model of the web. Avoid frames whenever possible.
No Flash content has been detected on your homepage, which is good.
Flash should only be used for specific enhancements. Avoid full Flash websites to maximize SEO.
Although Flash content often looks nicer, it cannot be indexed by search engines (however this may change in the near future).
This advice also applies to AJAX (however this may also change in the near future).
Inside analysis
Inside pages analysis
Nice! You have different titles on each pages!
| Title | Meta description | Text/HTML ratio |
|---|---|---|
| Free Online Course Materials | MIT OpenCourseWare | 9.7% | |
| Free Online Course Materials | Supplemental Resources | MIT OpenCourseWare | 7.01% | |
| Free Online Course Materials | Privacy and Terms of Use | MIT OpenCourseWare | 34.77% |
No duplicate content has been detected on the pages of your website.
Use Google™ Webmaster Tool to improve the way search engines index your website.
Website compliance
Your website does not direct http://ocw.mit.edu and http://www.ocw.mit.edu to the same URL. It is crucial that you fix this.
Redirecting requests from a non-preferred hostname is important because search engines consider URLs with and without "www" as two different websites.
Once your preferred domain is set, use a 301 redirect for all traffic to your non-preferred domain.
Your website doesn't have a robots.txt file, which can be problematic.
A robots.txt file allows you to restrict the access of search engine robots that crawl the web, and it can prevent these robots from accessing specific directories and pages. It also specifies where the XML sitemap file is located.
Click here to check your robots.txt file for syntax errors.
Your website does not have an XML sitemap, which can be problematic.
A sitemap lists URLs that are available for crawling and can include additional information like last update, frequency of changes, and importance. This allows search engines to crawl the site more intelligently.
Click here to generate an XML sitemap for your website.
Despite sporadic debates regarding this issue, we recommend that you submit an XML sitemap to Google™ Webmasters Tools and to Yahoo Site Explorer.
You have not specified the language of your website. Use the META Language Tag to specify the natural language of your website.
Tips for multilingual websites:
- Define the language of the content in each page's HTML code.
- Specify the language code in the URL as well (e.g., "mywebsite.com/fr/mycontent.html").
- Check out these tips for building a multilingual website.
Declaring a doctype helps web browsers to render content correctly.
Language/character encoding is not specified, which may result in problems with the rendering of special characters.
Your website is not monitored by Google™ Analytics.
You're really missing a great opportunity if you don't have this or another analytics tool installed.
Google™ Analytics is a free solution that gives you valuable insights into your website traffic.
With Google™ Analytics, you can analyze your traffic data in an entirely new way and create higher conversion rates.
Use valid markup that contains no errors. Syntax errors can make your page difficult for search engines to index.
To fix the detected errors, run the W3C validation service.
W3C is a consortium that sets the web standards.
Your website does not take advantage of Microformats.
Microformat is a technical semantic markup that can be used to better structure the data submitted to search engines.
Thanks to Microformats, Google™ regularly improves its search results presentation.
Your website does not take advantage of Dublin Core.
Dublin Core is a set of standard metadata elements used to describe the contents of a website.
Your website is not geotagged.
Although Google™ ignores Geo-Meta Tags, the search engine Bing takes them into account.
Off-Site SEO
Popularity
Google™ periodically crawls websites looking for new and updated content. In general, you want Google™ to crawl your site as often as possible so your new content shows up in search results.
Click here to ensure your website's content and links have been indexed by Google™.
If Google's™ cache of your website lacks text or links, there's probably a programming problem.
Backlinks links that point to your website from other websites. It's like a popularity rating for your website.
Since this factor is crucial to SEO, you should have a strategy to improve the quantity and quality of backlinks.
Because they are strictly reserved for educational institutions, .edu domains are considered authority sites.
Links to your website from .edu domains have stronger SEO impact.
Because they are strictly reserved for government institutions, .gov domains are considered authority sites.
Links to your website from .gov domains domains have stronger SEO impact.
Directories
Your website is listed in DMOZ, a multilingual open content directory constructed and maintained by a community of volunteer editors.
Make sure its description is up-to-date because search engines take DMOZ into account.
The Yahoo! Directory is a web directory which rivals DMOZ.
It offers two options for suggesting websites for possible listing: "Standard" (which is free) and a paid submission process that offers expedited review.
Social Media
Delicious is a popular social bookmarking web service for storing, sharing, and discovering websites.
Monitoring Delicious is a great way to see what's hot on your website.
Resource: Monitor your brand in social media using tools like Addictomatic.
Digg is a social news website made for people to discover and share content.
Monitoring Digg is a great way to see what's hot on your website.
Resource: Monitor your brand in social media using tools like Addictomatic.
Twitter is a fast-growing social network.
If possible, register a Twitter account in your brand's name now to prevent identity theft.
You should also check the availability of your brand name in other social networks.
Articles about and/or references to your website were found on Wikipedia, which is great.
Since Wikipedia is user-generated, make sure these references are accurate.
Consider contributing a Wikipedia article about your website if one does not already exist.
Your website provides a feed, which is good.
Feeds are especially important for blogs and news websites. Subscribers are notified of content updates, which improves your website's visibility.
Resource: Did you know that FeedBurner provides custom RSS feeds and management tools to bloggers, podcasters and other web-based content publishers?
Usability
This measures the approximate level of education necessary to understand content on your website.
A website targeting a large audience should be easy to read for a teenager.
Resource: To further improve the readability of your website, consider these 10 principles for web typography.
Your website has a favicon, which is great. Make sure this favicon is consistent with your brand.
Resource: Check out this amazing idea for improving user experience with a special favicon.
Website informations
Server
Your website is fast. Well done.
Site speed is becoming an important factor for ranking high in Google™ search results
Resource: Check out these other tips to make your website run faster.
Resource: Monitor your server and receive SMS alerts when your website is down with Web Monitoring Services.
Your server's IP address has no impact on your SEO.
Use Robtex and DNSstuff for comprehensive reports on your domain name server.
To improve your website's responsiveness, locate your servers close to your main markets.
Click here to test your website speed. Everything is OK if the average time over 10 pings is less than 300ms.
Other facts
Domain
Whois
Whois Server Version 2.0
Domain names in the .com and .net domains can now be registered
with many different competing registrars. Go to http://www.internic.net
for detailed information.
No match for domain "OCW.MIT.EDU".
>>> Last update of whois database: Sat, 04 Feb 2012 07:16:46 UTC <<<
NOTICE: The expiration date displayed in this record is the date the
registrar's sponsorship of the domain name registration in the registry is
currently set to expire. This date does not necessarily reflect the expiration
date of the domain name registrant's agreement with the sponsoring
registrar. Users may consult the sponsoring registrar's Whois database to
view the registrar's reported date of expiration for this registration.
TERMS OF USE: You are not authorized to access or query our Whois
database through the use of electronic processes that are high-volume and
automated except as reasonably necessary to register domain names or
modify existing registrations; the Data in VeriSign Global Registry
Services' ("VeriSign") Whois database is provided by VeriSign for
information purposes only, and to assist persons in obtaining information
about or related to a domain name registration record. VeriSign does not
guarantee its accuracy. By submitting a Whois query, you agree to abide
by the following terms of use: You agree that you may use this Data only
for lawful purposes and that under no circumstances will you use this Data
to: (1) allow, enable, or otherwise support the transmission of mass
unsolicited, commercial advertising or solicitations via e-mail, telephone,
or facsimile; or (2) enable high volume, automated, electronic processes
that apply to VeriSign (or its computer systems). The compilation,
repackaging, dissemination or other use of this Data is expressly
prohibited without the prior written consent of VeriSign. You agree not to
use electronic processes that are automated and high-volume to access or
query the Whois database except as reasonably necessary to register
domain names or modify existing registrations. VeriSign reserves the right
to restrict your access to the Whois database in its sole discretion to ensure
operational stability. VeriSign may restrict or terminate your access to the
Whois database for failure to abide by these terms of use. VeriSign
reserves the right to modify these terms at any time.
The Registry database contains ONLY .COM, .NET, .EDU domains and
Registrars.
Old domains are ranked higher by search engines and yield better SEO results.
Google™ temporarily reduces the page rank of new domains, placing them into a "sandbox".
Using a domain that has been registered for many years can mitigate this effect.
Consider these Whois tips to further improve your SEO.
