Add competitors
Screenshot for tracfone.com


2014-10-29 04:03:48


To Improve





Medium impact Easy to solve

TracFone Wireless | Prepaid Cell Phone | Pay As You Go | No Contract Cell Phone

Length: 79 character(s)


Ideally, your title should contain between 10 and 70 characters (spaces included).

Make sure your title is explicit and contains your most important keywords.

Be sure that each page has a unique title.

Resource: Use this snippet-optimizer to see how your titles and descriptions will look in Google™ search results.

Check the title of your website


Medium impact Easy to solve

TracFone Wireless is America's #1 prepaid wireless provider. Shop prepaid cell phones, Pay As You Go Airtime options, No Contract Monthly Plans and More!

Length: 153 character(s)


Great, your meta description contains between 70 and 160 characters (spaces included).

Meta descriptions allow you to influence how your web pages are described and displayed in search results.

Ensure that your meta description is explicit and contains your most important keywords.

Check your Google™ Webmaster Tools for any warning messages on duplicate meta descriptions.

Improve the Meta Description


Low impact Easy to solve
H1 H2 H3 H4 H5
1 8 9 0 0
<H2> Add Airtime from Card
<H2> Sign Up for Special Offers
<H2> Don't Have an Account?
<H2> Current Customers
<H2> Why TracFone
<H2> Connect With Us
<H2> Phones & Airtime
<H2> Sign Up for Special Offers
<H3> Which offers are you interested in?
<H3> Sign up today!
<H3> Why TracFone
<H3> How It Works
<H3> Coverage
<H3> Phones
<H3> Pay As You Go
<H3> No Contract Monthly Plans

Great, your website is structured using HTML headings (<H1> to <H6>).

Use your keywords in the headings and make sure the first level (<H1>) includes your most important keywords. Never duplicate your title tag content in your header tag.

For more ‪‬effective SEO, use only one <H1> tag per page.

Add the important keywords in <H> headings

Keywords Cloud

  • tracfone27
  • phone18
  • airtime16
  • number11
  • phones9
  • support9
  • offers8
  • add7
  • learn7
  • special6

This Keyword Cloud provides an idea of your most frequently recurring keywords. They are likely to be the keywords with the greatest probability of ranking high in the search engines.

Keywords Consistency

Medium impact Easy to solve
Keywords Freq Title Desc <H>
Good tracfone 27 OK OK OK
Good phone 18 OK OK OK
Average airtime 16 NOK OK OK
Bad number 11 NOK NOK NOK
Average phones 9 NOK OK OK
Keywords (2 words) Freq Title Desc <H>
Bad phone number 5 NOK NOK NOK
Bad refer friend 4 NOK NOK NOK
Average phones shop 4 NOK OK NOK
Average add airtime 4 NOK NOK OK
Average airtime card 3 NOK NOK OK
Keywords (3 words) Freq Title Desc <H>
Bad international long distance 3 NOK NOK NOK
Bad tracfone coverage works 2 NOK NOK NOK
Bad refer friend phones 2 NOK NOK NOK
Bad technical support switch 2 NOK NOK NOK
Average phones shop phones 2 NOK OK NOK

This table highlights the importance of being consistent with your use of keywords. To improve the chance of ranking high in search results with a specific keyword, you should use the most important keywords consistently in your content, title, description, H titles, internal links anchor text and backlinks anchor text.

Be more consistent with your keywords


Medium impact Easy to solve

We found 17 images on this web page.

3 alt attributes are empty or missing.

  • http://www.tracfone.com/static/tracfone/assets/images/tooltip_qmark.png
  • http://www.tracfone.com/static/tracfone/assets/images/tooltip_qmark.png
  • http://www.tracfone.com/static/tracfone/assets/images/tooltip_qmark.png

Good, most or all of your images have alternative text (the alt attribute).

‬‬Alternative text describes your images so they can appear in Google™ Images search results.

Set a name for all your images

Text/HTML Ratio

Medium impact Hard to solve



This page's ratio of text to HTML code is below 15 percent, this means that your website probably needs more text content.

A ratio between 25 and 70 percent is ideal. When it goes beyond that, the page might run the risk of being considered spam.

As long as the ‪‬‬content is relevant and gives essential information, it is a plus to have more of it.

Write additional content with more keywords

Google Preview

Medium impact Easy to solve

TracFone Wireless | Prepaid Cell Phone | Pay As You Go | No Contract Cell Phone


TracFone Wireless is America's #1 prepaid wireless provider. Shop prepaid cell phones, Pay As You Go Airtime options, No Contract Monthly Plans and More!

This is an example of what your title and description will look like in Google™ search results.

WWW Resolve

Medium impact Easy to solve

This website with and without www redirects to the same page.


Great, your website directs www.tracfone.com and tracfone.com to the same URL.

Redirecting requests from a non-preferred domain is important because search engines consider URLs with and without "www" as two different websites.

Redirect non-www to www

IP Canonicalization

Low impact Easy to solve



Good, your website's IP address is forwarding to your website's domain name.

To check this for your website, enter your IP address in the browser and see if your site loads with the IP address. Ideally, the IP should redirect to your website's URL or to a page from your website hosting provider.

If it does not redirect, you should do an htaccess 301 redirect to make sure the IP does not get indexed.


Medium impact Easy to solve

Great, your website has a robots.txt file.

A robots.txt file allows you to restrict the access of search engine robots that crawl the web and it can prevent these robots from accessing specific directories and pages. It also specifies where the XML sitemap file is located.

Click here to check your robots.txt file for syntax errors.

Add a robots.txt file

XML Sitemap

Low impact Easy to solve

Great, your website has an XML sitemap.

A sitemap lists URLs that are available for crawling and can include additional information like your site's latest updates, frequency of changes and importance of the URLs. This allows search engines to crawl the site more intelligently.

It is also good practice to specify your sitemap's location in your robots.txt file.

Add and Optimize your XML sitemap

URL Rewrite

Low impact Hard to solve

Warning! We've detected parameters in a significant number of URLs.


Consider rewriting your URLs.

Your site's URLs contain unnecessary elements that make them look complicated. A URL must be easy to read and remember for users. Search engines need URLs to be clean and include your page's most important keywords. Clean URLs are also useful when shared on social media as they explain the page's content.

Rewrite your URLs and clean them up.

Underscores in the URLs

Low impact Hard to solve


  • http://www.tracfone.com/retailer_location.jsp?nextPage=retailer_location.jsp&task=retloc
  • http://www.tracfone.com/get_a_tracfone.jsp
  • http://www.tracfone.com/e_store.jsp?task=buyphone&lang=en
  • http://www.tracfone.com/got_a_tracfone.jsp
  • http://www.tracfone.com/autopay_enrollment/new_BP_Program.jsp?nextPage=new_BP_Program.jsp&task=autopay&AID=SAC2&lang=en
  • http://www.tracfone.com/handset_purchase/handsetPurchase.jsp?&lang=en
  • http://www.tracfone.com/data_svs/index.jsp?&lang=en
  • http://www.tracfone.com/case_select_action.jsp
  • http://www.tracfone.com/area_code_update_info.jsp?task=area_code_update&lang=en
  • http://www.tracfone.com/redeem_airtime.jsp?lang=en
  • http://www.tracfone.com/voice_mail_redirect.jsp?task=voice_mail_ins&AID=VMLN&lang=en
  • http://www.tracfone.com/text_msg/index.jsp?lang=en
  • http://www.tracfone.com/data_svs/download_guides_home.jsp?lang=en
  • http://www.tracfone.com/welcome_center/index.jsp
  • http://www.tracfone.com/includes/content/popup/privacy_policy.jsp?a=1296504971589
  • http://www.tracfone.com/includes/content/popup/terms_conditions.jsp?a=1296504971589
  • http://www.tracfone.com/includes/content/popup/unlocking_policy.jsp?a=1296504971589
  • http://www.tracfone.com/includes/content/popup/vendor_code_of_conduct.jsp?a=1296504971589
  • http://www.tracfone.com/affiliate_program.jsp?nextPage=affiliate_program.jsp&task=affiliate_program
  • http://www.tracfone.com/includes/content/popup/hearing_aid.jsp?
We have detected underscores (these_are_underscores) in this URL and/or in your in-page URLs. You should rather use hyphens (these-are-hyphens) to optimize your SEO.

While Google™ treats hyphens as word separators, it does not treat underscores as word separators.


Low impact Easy to solve



Good, no Flash content has been detected on this page.

Flash should only be used for specific enhancements. Although Flash content often looks nicer, it cannot be properly indexed by search engines. Avoid full Flash websites to maximize SEO.

This advice also applies to AJAX.

Use Flash content sparingly


Low impact Easy to solve



Great, there are no frames detected on this page.

Frames can cause problems on your web page because search engines will not crawl or index the content within them.

Avoid frames whenever possible and use a NoFrames tag if you must use them.

Check that none of your important content is within a Frame

Domain 1st Registered

Medium impact

17 years ago


Your domain is old enough to encourage search engines to give it a higher rank.

Domain age matters to a certain extent and newer domains generally struggle to get indexed and rank high in search results for their first few months (depending on other associated ranking factors).


Medium impact Hard to solve

We found a Blog on this website.


Starting a blog is a great way to boost your SEO and attract qualified visitors.

Use these great tips to boost the SEO performance of your blog.

Consider starting a blog


Mobile Rendering

Low impact
Your website on an iPad

The number of people using the Mobile Web is huge; over 75 percent of consumers have access to smartphones. ‪‬Your website should look nice on the most popular mobile devices.

Tip: Use an analytics tool to track mobile usage of your website.

Mobile Load Time

Low impact
Fast    Fast

Try to load your website on a mobile device and measure the download time. If your website takes more than five seconds to download on a mobile device, you will lose 74 percent of your audience!

Mobile usage is growing fast, especially in North America, where it will soon outpace desktop browsing usage. Make sure your site loads fast and that it looks nice on all types of mobile devices. Be sure to not use Flash, and keep photos and videos to a minimum.

Here are two useful tips from Google™ for optimizing your mobile site speed.

Mobile Optimization

Low impact Easy to solve

This web page is super optimized for Mobile Visitors

Mobile CSS

Mobile Redirection

Additional mobile optimization techniques:

Meta Viewport Tag

Apple Icon

Flash content

Optimize your website for Mobile browsing




Length: 8 character(s)


Keep your URLs short and avoid long domain names when possible.

A descriptive URL is better recognized by search engines. A user should be able to look at the address bar and make an accurate guess about the content of the page before reaching it (e.g., http://www.mysite.com/en/products).

Keep in mind that URLs are also an important part of a comprehensive SEO strategy. Use clean URLs to make your site more "crawlable" by Google™.

Resource: Search for a good domain name. If no good names are available, consider a second hand domain. To prevent brand theft, you might consider trademarking your domain name.


Medium impact Easy to solve



Great, your website has a favicon. Make sure this favicon is consistent with your brand.

Resource: Check out this amazing idea for improving the user experience with a special favicon.

Add a Favicon

Custom 404 Page

Low impact Easy to solve

Your website does not have a custom 404 Error Page.


Apparently your site does not have a 404 Error Page - this is bad in terms of usability.

Take the opportunity to provide visitors with a beautiful and helpful 404 Error Page to increase user retention.

Customize the 404 error page

Conversion Forms

Low impact Easy to solve

Great, we found a Conversion Form on this page.


There are different types of conversions, such as: getting the email address of your visitors, requesting your visitors to fill in a form or closing an online sale. ‪‬‬Converting visitors into prospects/clients is probably the most important target for your website. So, it is important that you optimize your website to boost conversions.

Add a conversion form

Page Size

Low impact

45.5 KB (World Wide Web average is 320 Kb)


Two of the main reasons for an increase in page size are images and JavaScript files.

Page size affects the speed of your website; try to keep your page size below 300 Kb.

Tip: Use images with a small size and optimize their download with gzip.

Load Time

High impact Hard to solve

0.38 second(s) (119.79 kB/s)


Your website is fast. Well done.

Site speed is becoming an important factor for ranking high in Google™ search results and enriching the user experience.

Resources: Check out Google™'s developer tutorials for tips on how to to make your website run faster.

Monitor your server and receive SMS alerts when your website is down with a web monitoring service.

Speed-up your website


Low impact Easy to solve

Declared: Missing

Detected: English


You have not specified the language. Use the META Language Attribute to declare the intended language of your website.

Tips for multilingual websites:

  • Define the language of the content in each page's HTML code.
  • Specify the language code in the URL as well (e.g., "mywebsite.com/fr/mycontent.html").

Declare the language used


Low impact Hard to solve

Great, we found a CSS for a Print-Friendly page


This is a special CSS style sheet which ensures that unnecessary interface designs and images are left out when printing pages from your site, saving the user a lot of ink.

It is just another way to provide a rich user-experience.

If you do not have a print style sheet yet, set one up.


Medium impact Easy to solve

We found 0 type(s) of Microformat


This page does not take advantage of Microformats.

A microformat is a technical semantic markup that can be used to better structure the data submitted to search engines.

Thanks to microformats, Google™ regularly improves its presentation of search results.

Dublin Core

Low impact Easy to solve



This page does not take advantage of Dublin Core.

Dublin Core is a set of standard metadata elements used to describe the contents of a website. It can help with some internal search engines and it does not bloat your code.

Domain Availability

Low impact
Domains (TLD) Status
tracfone.net 19 days ago
tracfone.org This domain is booked
tracfone.info This domain is booked
tracfone.biz in 2 years
tracfone.eu Available. Book it now!

Register the various extensions of your domain to protect your brand from cybersquatters.

Typo Availability

Low impact
Domains (TLD) Status
rracfone.com This domain is booked
teacfone.com This domain is booked
trzcfone.com This domain is booked
traxfone.com This domain is booked
yracfone.com This domain is booked
traffone.com This domain is booked
6racfone.com Available. Book it now!

Register the various typos of your domain to protect your brand from cybersquatters.

Spam Block

Medium impact Very hard to solve

Your IP is not Blacklisted in the Spammer Directory.


It is important that your SEO efforts are not tarnished by spammy activities. Take care to avoid forum and blog spam and use best practices when sharing your content.

In addition, if you send email campaigns or transactional emails, use professional email software to keep your IP clean and improve the deliverability of your emails.

Contact Spamcop.net to clean your reputation

Safe Browsing

Medium impact Very hard to solve



Great, your website is safe.

No evidence of phishing and/or malware has been detected.

Are you a spammer?


Server IP

Server location: MIAMI


Your server's IP address has little impact on your SEO. Nevertheless, try to host your website on a server which is geographically close to your visitors. Search engines take the geolocation of a server into account as well as the server speed.

Use DNSstuff for comprehensive reports on your server.



Get to know the technologies used for your website. Some codes might slow down your website. Ask your webmaster to take a look at this.


Low impact Easy to solve

Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed. It is also good to install one extra tool to have a confirmation of the results.

Analytics Tools: Google™ Analytics, Quantcast™, SiteCatalyst™, Piwik™, chartbeat™, Clicky™, ClickTale™, etc.


XHTML 1.0 Transitional


Declaring a doctype helps web browsers to render content correctly.


Low impact Easy to solve



Great, language/character encoding is specified.

Specifying language/character encoding can prevent problems with the rendering of special characters.

Deprecated HTML

Low impact Hard to solve
Deprecated tags Occurrences Tips
<u> 1 Replace with the text-decoration CSS property

Deprecated HTML tags are HTML tags that are no longer used. It is recommended that you remove or replace these HTML tags because they are now obsolete.

Directory Browsing

Low impact Easy to solve



Great! Your server prevents visitors from browsing your directory by accessing it directly, this is excellent from a security standpoint.

Server Signature

Low impact Easy to solve



Good, your server signature is off. This is excellent from a security standpoint.



Facebook Page

Low impact Easy to solve
Cover picture of the TracFone Wireless Facebook Page


Talking About565

TracFone Wireless
Do Everything for Less. Please visit http://www.tracfone.com
TracFone Wireless believes that cell phone ownership is a right and an important tool for individual success in today's world. Everyone should have a cell phone without the need for a contract or a high credit rating. People should have the right to always know what their cell phone service will cost and no one should have to pay more than they want or can afford. TracFone Wireless believes in making the cost to own & maintain a cell phone as low as possible and TracFone Wireless never charges extra fees to activate your service.

No Bills. No Contracts. No Surprises. You're in Control!
Company overview
TracFone Wireless is America's largest and number one prepaid cell phone provider in the U.S. With over 19.3 million subscribers, TracFone Wireless has been the undisputed leader in prepaid wireless since its founding in 1996. TracFone Wireless is a subsidiary of América Móvil S.A.B. de C.V. ("AMX") (BMV: AMX; NYSE: AMX; Nasdaq: AMOV; LATIBEX: XAMXL). América Móvil is the fourth largest cell phone company in the world and the largest in all of the Americas with more than 236 million cell phone subscribers. América Móvil has been named "Technology Hot 100" company by Business Week for the past two years in a row.

TracFone Wireless' formula for success is simple — exclusive focus on prepaid cell phones and service. Unlike most prepaid providers, TracFone Wireless does not require its customers to enter into a service contract. TracFone Wireless customers enjoy the freedom TracFone has to offer — No Bills, No Contracts, No Surprises — you are in control. Prepaid is all TracFone Wireless does and with over 10 million subscribers, TracFone Wireless does it better than anybody else!
Facebook House Rules

This is the place for TracFone customers to share their photos, stories, links and comments about all things TracFone. We want you to post to your heart’s desire, but please play nice with each other. To ensure a positive online experience for the entire community, we may monitor and remove certain postings if we find them to be inappropriate. See the full house rules here: http://bit.ly/SWaWKE

If you have a concern or an issue about your mobile device, we want to hear from you. Customers should contact:

TracFone Customer Relations at 1-800-867-7183 or http://www.tracfone.com/contact.jsp?task=contact

Terms & Conditions: http://bit.ly/1BxWbVv
Privacy Policy: http://bit.ly/1mhBVxz
TracFone has the lowest cost Android-powered smartphone plans in the country. For the first time, consumers can purchase Android smartphones and corresponding plans that include triple talk, text and data for as low as $7 a month, all with TracFone’s nationwide coverage on America’s largest and most reliable networks.

Find out more by visiting http://ow.ly/qyuEW.

TracFone offers the easiest way to own, use and enjoy a smartphone:
• Flexible plans with three times the talk, text and data – for example, you can purchase a 60-minute card that automatically triples to 180 minutes, 180 texts and 180 MB of data for $19.99 for 90 days (just $7 a month). Check them out here: http://ow.ly/qyw6m

• Affordable Android-powered smartphones from leading brands like Samsung. Devices include the Samsung Galaxy Centra, ZTE Valet and Huawei Glory. Learn more here: http://ow.ly/qyw0A
These data regarding the Facebook Page are publicly available.