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What’s new at WooRank in September?

Doing SEO well, and doing it well consistently, requires looking at your website data lots of different ways. At WooRank, we know just how true this is, so our product team has updated the way our tools find and present the data you need to improve your website.

What’s new at WooRank in September? Let’s dive in.

New Data Available in Site Crawl

Deep pages

In June 2018, John Mueller specified that Google gives more weight to a page the fewer number of clicks needed to reach that it from the homepage. This is a subtle, but important, difference from the idea that Google weighted pages based on the number of slashes it had in the URL. Therefore, your internal linking strategy has a major impact on how Google sees your website.

Site Crawl now detects deep pages — pages that take 6 or more clicks to reach from the homepage.

You can see your site’s deep pages by opening Site Crawl (and running a crawl if you haven’t yet already), clicking on the Indexing section and then clicking on the Deep Pages section:

New Site Crawl Deep Pages data

This section tells you how many clicks it takes to reach the page (Depth), the URL linking to that page (Source URL) and the URL of the page (Deep page URL).

Deep pages technically aren’t errors, but they can be the result of websites that are poorly optimized for search engine crawlers, a bad internal linking strategy and/or a bug in your site’s code that dynamically generates links on deep pages.

Crawl errors

Site Crawl already collected data on pages that returned HTTP status codes that could indicate errors on your website. However, there could be issues that prevent pages from getting as far as returning an HTTP status. Any URLs that are unreachable due to DNS errors, TCP issues, problems establishing a TLS connection, or internet connectivity issues will be listed in the Crawl Errors section.

New Site Crawl Crawl Error data

Changes to Keyword Tool

Last month we introduced a new graph to Keyword Tool that shows all of your Project’s keyword rankings, bucketed by position. This month, we’ve introduced further changes to Keyword Tool so you can more easily track and analyze your site’s performance in search results.

Clicking on a keyword’s row from the Keyword Tool now takes you to a separate page showing that keyword’s data. Gone are the days of clicking back and forth between ranking table and historical graph:

Keyword Tool UX improvements

It’s now easier to add a tag to a keyword by clicking on the drop-down menu in the upper right corner.

Moving keyword data to a new page also makes it possible for you to share keyword rankings by sharing the URL with team members.

Easier Interface

We’ve released a few updates recently to make it easier to get around WooRank. Our new header makes it easier to tell which website’s data you’re looking at, as well as simpler to move from the tool back to your Overview page to access your other Projects.

Here’s WooRank’s new header...

WooRank's improved header

Continued Improvements the New PDF Editor

PDF Editor improvements continue thanks to the participants in our beta. Our PDF templates have been updated to improve page breaks and make better use of page real estate. These two changes reduce the total number of pages in a report by more than 20% in the Modern theme.

Easier to read, easier to print, better for the trees.

New PDF Editor improved page breaks

You’re welcome, Lorax.

Website Review Updates

More technology detection

WooRank detects a lot of technologies used on our users’ websites. Since some technologies are easier to find than others, we’re constantly refining our detection methods to find what code you’re using on your website.

This month, we released an update that helps us find the code for

  • Google Search Console
  • WordLift
  • Ahrefs
  • Adobe Sign
  • Amazon SES
  • Autopilot
  • Facebook Business Manager
  • Recurly
  • Shopify
  • Adobe Enterprises
  • AWeber
  • Microsoft Azure Web Apps
  • Barracuda Essentials
  • BigCommerce
  • Bluehost
  • Citrix
  • Salesforce Pardot
  • Blackboard

What to Look Forward to

SEO can feel like a constant scramble to stay up to date on Google’s updates and changes. WooRank keeps up with best practices so you don’t have to.

More flexibility in Keyword Tool

As it stands, you can use Keyword Tool to track keywords for your Project for one country or language. Soon, you’ll be able to track multiple languages and geographies in a single Project:

Keyword Tool track keywords by country

You’ll have the ability to specify a country and language for each individual keyword. Track a single keyword across multiple countries, or use Keyword Tool to monitor your international SEO strategy.

We’re also working on making it easier to add keywords in the tool by typing and hitting Enter.

Improved keyword entry

Project search function

We’re now working on an improvement to our Review generation bar that will make it even easier to navigate between Projects and Reviews for all of the domains you’re working on.

Using the generation bar, you’ll be able to search for existing Projects and as well as have the ability to create a new Review.

And more...

Here are some other things we’re working on you can look forward to in the future:

  • Continued updates to the Mobile section of your Review

  • Detection of even more website technologies

  • Better filtering in Site Crawl, making it easier to focus on specific issues or URLs

  • Schedule automatic crawls of your site on a specific day each week

  • The ability to add and customize Keyword Tool data in your PDF templates

All of our new tools, features and updates are available to customers in their Overview pages or through their Projects. If you have any questions about accessing or using WooRank’s tools, check out our Help Center or contact our customer success team at support@woorank.com.