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Marketing Checklist

Get help from a Certified Expert Become an Expert

Jessica Lewis Jessica Lewis
Vienna (VA)
Michael Johnston Michael Johnston
Selinsgrove (PA)
Denise Grothouse Denise Grothouse
Germansville (PA)


Title Tag

Máy tính bảng, Bán máy tính bảng, Máy tính bảng giá rẻ, Máy nghe nhạc

Length: 74 character(s)

HTML title tags appear in browser tabs, bookmarks and in search results.

It looks like your title tag is a little outside the ideal length. Since they are one of the most important on-page SEO elements you should make your title tags between 50 and 60 characters. Make sure each page has a unique title and use your most important keywords. For internal pages start your title tags with your most important keyword(s).

Check the title of your website

Meta Description

Amaytinhbang phân phối sỉ lẻ các loại máy tính bảng, máy tính bảng giá rẻ tốt nhất khắp 64 tỉnh thành

Length: 101 character(s)

Great, your meta description contains between 70 and 320 characters (spaces included).

A good meta description acts as an organic advertisement, so use enticing messaging with a clear call to action to maximize click-through rate. They allow you to influence how your web pages are described and displayed in search results.

Ensure that all of your web pages have a unique meta description that is explicit and contains your most important keywords (these appear in bold when they match part or all of the user’s search query).

Check your Google Search Console account (Click 'Search Appearance', then 'HTML Improvements') to identify any issues with your meta descriptions, for example, they are too short/long, or duplicated across more than one page.

Improve the Meta Description

Google Preview

Máy tính bảng, Bán máy tính bảng, Máy tính bảng giá rẻ, Máy nghe nhạc

Amaytinhbang phân phối sỉ lẻ các loại máy tính bảng, máy tính bảng giá rẻ tốt n...

This is a representation of what your Title Tag and Meta Description will look like in Google search results.

Search engines may create their own titles and descriptions if they are missing, poorly written and/or not relevant to the content on the page and cut short if they go over the character limit. So it’s important to be clear, concise and within the suggested character limit.


<H1> <H2> <H3> <H4> <H5>
1 13 50 0 0
<H3> Thông báo chuyển địa điểm cửa hàng Số 44 Phan Văn Trị Phường 2 Quận 5 từ ngày 31/8/2014
<H3> Asus ZenFone 6 Ram 2GB bộ nhớ 16GB
<H3> Thông báo chuyển địa điểm cửa hàng Số 153 Tô Hiệu Cầu Giấy từ ngày 1/7/2014
<H3> Xiaomi Mi3
<H3> Smartphone Lenovo Vibe Z
<H3> Đặt hàng online - Giao hàng miễn phí toàn quốc
<H3> Smartphone Lenovo S860 pin khủng 4000 mAh
<H3> Smartphone Lenovo S660 / Quad Core / Pin 3000 mAh
<H3> Smartphone Lenovo A850+ 8 nhân xử lý
<H3> Máy tính bảng Onda V819W Windows 8.1
<H3> Máy tính bảng Cube iWork8 Window 8.1
<H3> Máy tính bảng Cube iWork7 U67GT Windows 8.1
<H3> Máy tính bảng Window M80 lõi tứ 8 inch
<H3> Máy tính bảng windows 8 Vido W8C chip intel
<H3> Máy tính bảng Onda 989 tám lõi màn hình Retina
<H3> Máy tính bảng Onda 975W chạy Win8
<H3> Máy tính bảng KNC MD815A Quad Core
<H3> Máy tính bảng Viewsonic 8E Quad Core gọi điện Tivi Analog
<H3> Window W8C chạy Win 8 Sim 3G
<H3> Máy tính bảng Window M82 sim 3G
<H3> Máy tính bảng KNC MD809A 3G
<H3> Máy tính bảng Vido M7 3G chíp Intel
<H3> Máy tính bảng iFive Mini3 3G
<H3> Máy tính bảng Onda V919 sim 3G
<H3> Máy tính bảng 8 nhân iFive Mini 3GS 3G Gọi Điện
<H3> Máy tính bảng Lenovo A3500 HD Tab A7-50
<H3> Máy tính bảng Lenovo A3300 / Quadcore / Sim 3G
<H3> Bao da Smart Cover S6000
<H3> Bao da SamSung T311.310
<H3> Bao da SamSung T310 Xoay
<H3> Bao da SamSung T310
<H3> Bao da Samsung T210
<H3> Bao da SamSung Smart Cover P3200
<H3> Bao da ốp lưng Samsung Galaxy S4
<H3> Ốp lưng Samsung Galaxy S4 Fashion
<H3> Bao da SamSung P3200 Xoay
<H3> Tai nghe Bluetooth SZTREE BTH-306
<H3> Loa di động A102 mini bluetooth
<H3> Loa nghe nhạc Doss A1188 Mini bluetooth
<H3> Loa nghe nhạc Doss A1168 Mini bluetooth
<H3> Loa di động JXD X16 / Bluetooh
<H3> Tai nghe Philips SHM 6110
<H3> Tai nghe Philips SHE3575
<H3> Tai nghe Philips SHE2105
<H3> Tai nghe Philips SHM6500
<H3> Tai nghe Philip SHE8005 InEarphone
<H3> Tai nghe Philips SHS4700
<H3> Philips SHE3590BK InEarphone
<H3> Tai Pioneer MJ21
<H3> Tai nghe NBA(Skullcandy)
and 61 more.

Great, your website is structured using HTML headings (<H1> to <H6>).

Use your keywords in the headings and make sure the first level (<H1>) includes your most important keywords. Never duplicate your title tag content in your header tag.

While it is important to ensure every page has an <H1> tag, only include more than one per page if you're using HTML5. Instead, use multiple <H2> - <H6> tags.

Add the important keywords in <H> headings

Keywords Cloud

  • giã¡ 83
  • khuyến 71
  • mã£i 71
  • vnä 59
  • tã¬nh 50
  • trạng 50
  • mã¡y 46
  • bao 37
  • bảng 32
  • tã­nh 30

The Keyword Cloud provides an insight into how relevant a topic or keyword is to the content on your page.

It's important to do keyword research to get an understanding of the keywords that your audience is using. There are a number of keyword research tools available online to help you choose which keywords to target.

Keyword Consistency

Keywords Freq Title Desc <H>
giá 83
khuyến 71
mãi 71
vnĐ 59
tình 50
Keywords (2 words) Freq Title Desc <H>
khuyến mãi 71
giá khuyến 64
mãi vnĐ 59
tình trạng 50
vnĐ tình 47

Keyword consistency is the use of keywords throughout the different elements of the webpage. Consistent keyword use helps crawlers index your site and determine relevancy to search queries.

The table above highlights the most frequently used keywords on your page and how consistently you're using them.

Be more consistent with your keywords

Alt Attribute

We found 79 images on this web page.

24 ALT attributes are empty or missing.
and 19 more.

Alternative text allows you to add a description to an image. Since search engine crawlers cannot see images, they rely on alternative text attributes to determine relevance to a search query. Alternative text also helps makes an image more likely to appear in a Google image search and is used by screen readers to provide context for visually impaired users.

It looks like most or all of your images have alternative text. Check the images on your website to make sure accurate and relevant alternative text is specified for each image on the page. Try to minimize the number of alt text characters to 150 or less (including spaces!) to optimize page load times.

Set a name for all your images

WWW Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain.

Search engines see and as different websites. This means they could see a large amount of duplicate content, which they don't like.

Fortunately your website redirects and to the same site.

Redirect non-www to www


A robots.txt file allows you to restrict the access of search engine crawlers to prevent them from accessing specific pages or directories. They also point the web crawler to your page’s XML sitemap file.

Your site currently has a robots.txt file. You can use Google Search Console's Robots.txt Tester to submit and test your robots.txt file and to make sure Googlebot isn't crawling any restricted files.

Add a robots.txt file

XML Sitemap

XML sitemaps contain the list of your URLs that are available to index and allow the search engines to read your pages more intelligently. They can also include information like your site’s latest updates, frequency of changes and the importance of URLs.

Be sure to only include the pages you want search engines to crawl, so leave out any that have been blocked in a robots.txt file. Avoid using any URLs that cause redirects or error codes and be sure to be consistent in using your preferred URLs (with or without www.), correct protocols (http vs. https) and trailing slashes. You should also use your robots.txt file to point search engine crawlers to the location of your sitemap.

Add and Optimize your XML sitemap

URL Parameters

Perfect, your URLs look clean.

URL parameters are used to track user behaviors on site (session IDs), traffic sources (referrer IDs) or to give users control over the content on the page (sorting and filtering). The issue with URL parameters is that Google sees each unique parameter value as a new URL hosting the same thing - meaning you could have a duplicate content problem. Sometimes, it’s able to recognize these URLs and group them together. It then algorithmically decides which URL is the best representation of the group and uses it to consolidate ranking signals and display in search results. You can help Google recognize the best URL by using the rel="canonical" tag.

Use the URL Parameters Tool in Google Search Console to tell Google how your URL parameters affect page content and how to to crawl URLs with parameters. Use this tool very carefully - you can easily prevent Google from crawling pages you want indexed through overly restrictive crawling settings, especially if you have URLs with multiple parameters.
Rewrite your URLs and clean them up.

Underscores in the URLs

We found underscores in this URL and/or in your in-page URLs.

Using underscores in your URL makes it hard for search engines to determine your site's relevance to a search. Google sees hyphens as word separators while underscores are ignored. So the search engine sees as all one word. Use hyphens in your URLs instead:

We've detected underscores in your URLs. Change underscores to hyphens to maximize your SEO.


We found a Blog on this website.

Starting a blog is a great way to engage with your audience and increase your online visibility by attracting qualified traffic from new sources.

Use our tips to optimize your blog to build links and improve performance.

Consider starting a blog


Mobile visits

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Mobile Rendering on an iPhone on an iPad

80% of adult Internet users now have a smartphone. You should definitely be optimizing your website to render on the most popular mobile devices.



Length: 12 character(s)

Keep your URLs short and clean and avoid long domain names when possible.

A descriptive URL is better recognized by search engines. A user should be able to look at the address bar and make an accurate guess about the content of the page before reaching it (e.g.,

Keep in mind that URLs are also an important part of a comprehensive SEO strategy. Use clean URLs to make your site more "crawlable" by Google.

Resource: Search for a good domain name. If no good names are available, consider a second hand domain. To prevent brand theft, you might consider trademarking your domain name.


Great, your website has a favicon.

Favicons are the small icons that appear next to your site’s name or URL in a browser. They can be displayed in the address bar, a browser tab title or bookmarks. Make sure it is consistent with your brand.

Here is a way one company used a special favicon to improve user experience.

Favicons are the small icons that appear next to your site’s name or URL in a browser. They can be displayed in the address bar, a browser tab title or bookmarks. Make sure this favicon is consistent with your brand.

Here is a way one company used a special favicon to improve user experience.

Add a Favicon


Declared: Vietnamese (Vietnam)

Detected: Vietnamese

Great, your declared language matches the language detected on the page.

Make sure your declared language is the same as the language detected by Google.

Tips for multilingual websites:

Declare the language used

Domain Availability

Domains Status Available. Register it now! Available. Register it now! Available. Register it now! Available. Register it now! Available. Register it now!

Register the various extensions of your domain to protect your brand from cybersquatters.

Typo Availability

Domains Status Available. Register it now! Available. Register it now! Available. Register it now! Available. Register it now! Available. Register it now! Available. Register it now! Available. Register it now!
and 1 more.

Register the various typos of your domain to protect your brand from cybersquatters.


Server Uptime

Upgrade now and get notified when goes down.
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Server IP

Server location: HA NOI

Your server's IP address has little impact on your SEO. Nevertheless, try to host your website on a server which is geographically close to your visitors. Search engines take the geolocation of a server into account as well as the server speed.

Use DNSstuff for comprehensive reports on your server.


Get to know the technologies used for your website. Some codes might slow down your website. Ask your webmaster to take a look at this.


Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.

Popular Analytics Tools Include: Google Analytics, Quantcast™, AdobeAnalytics™, Piwik™, chartbeat™, Clicky™, ClickTale™, etc.


XHTML 1.0 Transitional

The Doctype is used to instruct web browsers about the document type being used. For example, what version of HTML the page is written in.

Declaring a doctype helps web browsers to render content correctly.


Great, language/character encoding is specified: UTF-8

Specifying language/character encoding can prevent problems with the rendering of special characters.

Crawl Errors

URL Errors

The Crawl Errors report for websites provides details about the site URLs that Google could not successfully crawl or that returned an HTTP error code.
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Facebook Views

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  • Views
  • Activity
  • Demographics and more!
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Facebook Page

We were unable to find a Facebook page for

Facebook is a vital channel for any business' digital marketing. 72% of consumers and almost every Millennial expects your to have a presence on Facebook.

Use Facebook Insights to measure and track your audience's engagement with your posts to get the most out of your social media efforts. Link your Facebook profile with and add a CTA to really maximize your social media marketing efforts.


Local Directories

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Keyword Tool

Google Ranking

Upgrade to monitor’s Google ranking for custom keywords
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Upgrade to sync your Google Analytics account and find significant metrics like:
  • Traffic Source
  • Source Domains
  • Pageviews and more!
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