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Marketing Checklist

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Jessica Lewis Jessica Lewis
Vienna (VA)
Michael Johnston Michael Johnston
Selinsgrove (PA)
Denise Grothouse Denise Grothouse
Germansville (PA)
On-Page

Content

Title Tag

NI Nuuk eLibrary - NI Nuuk eLibrary

Length: 35 character(s) (255 pixels)

Your HTML title tag appears in browser tabs, bookmarks and in search result pages.

Make your title tags clear, concise (65 characters, 200-569 pixels) and include your most important keywords.

Check the title tags for thousands of pages at once using Site Crawl.

Check the title of your website

Meta Description

Missing

The meta description for arkiv.gl is missing.

Meta descriptions allow you to influence how your web pages are described and displayed in search results. A good description acts as a potential organic advertisement and encourages the viewer to click through to your site.

Keep it short and to the point; the ideal meta description should be between 70 and 160 characters spaces included (400 - 940 pixels).

Ensure that each of your web pages have a unique meta description that is explicit and contains your most important keywords for each page. These keywords are especially important because they appear in bold when they match the user’s search query (See the Google Preview below).

Check your Google Search Console (Search Appearance > HTML Improvements) for any warning messages to identify meta descriptions that are too long/short or duplicated across more than one page.

Improve the Meta Description

Google Preview

Desktop Version

Home

www.arkiv.gl/

Nunatta allagaateqarfia - Grønlands nationalarkiv - Greenland National Archives - Kalaallit Nunaat - Grønland - Greenland

Mobile Version

www.arkiv.gl

Home

Nunatta allagaateqarfia - Grønlands nationalarkiv - Greenland National Archives - Kalaallit Nunaat - Grønland - Greenland

This is a representation of what your title tag and meta description will look like in Google search results for both mobile and desktop users. Searchers on mobile devices will also see your site's favicon displayed next to the page's URL or domain.

Search engines may create their own titles and descriptions if they are missing, poorly written and/or not relevant to the content on the page and cut short if they go over the character limit. So it’s important to be clear, concise and within the suggested character limit.

Check your title tag and meta description to make sure they are clear, concise, within the suggested character limit and that they convey the right message to encourage the viewer to click through to your site.

Headings

<H1> <H2> <H3> <H4> <H5>
1 4 1 88 0
<H1> NI Nuuk eLibrary
<H2> Bogkategorier
<H2> Populære Bøger
<H2> Nye Bøger
<H2> Personlige anbefalinger
<H3> Nye bøger
<H4> Priming and Promoting a Creative Approach
<H4> Management by Metaphors
<H4> Managing Resistance to Change
<H4> Bloodborne Pathogens (BBP) and First Aid
<H4> GDPR and Travel Industry
<H4> Introduktion til Erhvervsøkonomi
<H4> Sådan får du jobbet
<H4> Excel 2016 VBA programming
<H4> Personlig effektivitet
<H4> Goal Keeping
<H4> Finansiering & adfærd
<H4> Salgs- og marketingstrategi - B2B
<H4> Strategic Financial Management: Part I
<H4> The Essence of Project Management
<H4> The complete web developer
<H4> Kvante kreativitet
<H4> Statistik
<H4> Strategic Financial Management: Part II
<H4> 50 Ways to be more creative at work
<H4> Linux for system administrators and DevOps
<H4> Strategy, Marketing Plans and Small Organisations
<H4> Grundlæggende Matematik for økonomer
<H4> Cloud Computing
<H4> Sæt prisen rigtigt
<H4> Organisationsteori - Motivation og tilpasning
<H4> Personligt lederskab: De 7 Ledelsesniveauer
<H4> Successful Public Speaking
<H4> Data Protection and Privacy Management System
<H4> Policing Cyber Crime
<H4> Creating your CV as a self marketing tool
<H4> How to Write an Essay
<H4> Guide til strategisk stressforebyggelse
<H4> Cyberattacks and Cybersecurity
<H4> Excel Kompendium
<H4> Indblik i Excel - Økonomiske problemstillinger
<H4> Excel VBA: Working with Excel Function & Data
<H4> Budgeting: Planning for Success
<H4> Excel Solutions for Accountants: Book 3
<H4> Word 2016
<H4> CCNA in 21 Hours
<H4> IT-Business Alignment: Part II
<H4> Being Manager, Leader and Coach
<H4> Successful Time Management
<H4> Behavioural Finance
<H4> Programming Security Surveillance Systems
<H4> Executive Leadership Coaching
<H4> Tro, håb og selvværd: Beslutte
<H4> Vejen til en empowerment-kultur
<H4> How to Improve Your Production: Part I
<H4> Human Anatomy Synopsis: Spine & Neck
<H4> Organisation
<H4> Organisationsteori - Ledelse
<H4> Introduktion til begreberne på stressagendaen
<H4> How to Write a Business Plan That Really Works
<H4> How to Write a Business Plan That Really Works
<H4> Priming and Promoting a Creative Approach
<H4> Management by Metaphors
<H4> Managing Resistance to Change
<H4> Bloodborne Pathogens (BBP) and First Aid
<H4> GDPR and Travel Industry
<H4> Having Difficult Conversations
<H4> CryptoScience
<H4> Java 18: Algorithms and data structures
<H4> How to Train your Mentor
<H4> The Essential Guide to Candidate Experience
<H4> Where Does Creativity Occur & Who is Creative?
<H4> Where Does Creativity Occur & Who is Creative?
<H4> Kampen om talent
<H4> Inbound Marketing
<H4> Successful Time Management
<H4> Networking
<H4> Making the Most of Big Data
<H4> Excel Kompendium
<H4> Aligning Your Business to Customer Journeys
<H4> Human Resources: A Practical Guide
<H4> Jobsamtalen
<H4> Sådan får du jobbet
<H4> Erhvervsøkonomi - Opgavebog
<H4> SEO – From Beginner to Boffin
<H4> Mikroøkonomi
<H4> Statistik
<H4> Networking
<H4> Creating your CV as a self marketing tool
<H4> The complete web developer
<H4> Introduktion til Erhvervsøkonomi
<H4> Organisation
<H4> Personlig effektivitet
<H4>
and 91 more.

Great, your website is structured using HTML headings (<H1> to <H6>).

Use your keywords in the headings and make sure the first level (<H1>) includes your most important keywords. Never duplicate your title tag content in your header tag.

While it is important to ensure every page has an <H1> tag, only include more than one per page if you're using HTML5. Instead, use multiple <H2> - <H6> tags.

Add the important keywords in <H> headings

Content Analysis

  • programming security surveillance systems 2
  • sådan får du jobbet 4
  • excel 2016 vba programming 3
  • executive leadership coaching 2
  • kampen om talent 2
  • guide til strategisk stressforebyggelse 2
  • goal keeping 2
  • vejen til en empowerment-kultur 2
  • complete web developer 4
  • introduktion til erhvervsøkonomi 4
  • successful time management 4
  • sæt prisen rigtigt 2
  • personlig effektivitet 4
  • successful public speaking 2
  • policing cyber crime 2
  • behavioural finance 2
  • privacy management system 2
  • ni nuuk elibrary 4
  • strategic financial management 4
  • excel vba 3

This data represents the words and phrases that your page appears to be optimized around. We use what’s called “natural language processing" (NLP), which is a form of artificial intelligence that allows computers to read human language, to do this analysis.

The numbers next to each word or phrase represents how often we detected them and their variants on the page.

Are these the keywords you want to target for your page? If so, great! Track your site’s rankings in Google search results using WooRank’s Keyword Tool.

If these keywords aren’t relevant to your page, consider updating your content to optimize it for your target keywords.

Alt Attribute

We found 153 images on this web page.

1 ALT attributes are missing.

Alternative text allows you to add a description to an image. Since search engine crawlers cannot see images, they rely on alternative text attributes to determine relevance to a search query. Alternative text also helps makes an image more likely to appear in a Google image search and is used by screen readers to provide context for visually impaired users.

It looks like most or all of your images have alternative text. Check the images on your website to make sure accurate and relevant alternative text is specified for each image on the page.

Try to keep your alternative text to a simple, one-sentence description of what's in the image.

Set a name for all your images

Language

Declared: Missing

Detected: English

Your website hasn't specified a language yet. Use the META Language Attribute to declare the intended language of your website. We've detected that your website is currently in English.

Here are some tips for multilingual websites:

Declare the language used

Indexing

URL Resolve

Warning, no 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content!

Search engines see www.arkiv.gl and arkiv.gl as two different websites with the same content. This causes them to see a lot of duplicate content, which they don't like.

Right now your website is not directing traffic to www.arkiv.gl and arkiv.gl to the same URL. It is crucial that you fix this.

Use the rel="canonical" tag to tell search engines which is the definitive version of your domain. Use a 301 redirect to divert traffic from your secondary domain.

This issue can be caused by problems with a website's SSL configuration. Check your site's SSL configuration for any errors.

If you need help resolving issues with your SSL configuration, consider using a professional service to set it up for you.

Redirect non-www to www

Robots.txt

A robots.txt file allows you to restrict the access of search engine crawlers to prevent them from accessing specific pages or directories. They also point the web crawler to your page’s XML sitemap file.

Your site currently has a robots.txt file. You can use Google Search Console's Robots.txt Tester to submit and test your robots.txt file and to make sure Googlebot isn't crawling any restricted files.

See the pages you've disallowed with your robots.txt file with Site Crawl.

Add a robots.txt file

XML Sitemap

No sitemap found in your robots.txt.

We checked the robots.txt file for arkiv.gl but couldn't find an XML sitemap. Specifying the location of your XML sitemaps in your robots.txt file ensures that search engines and other crawlers find and access it easily each time they access your website.

Learn more about adding your XML sitemap to your robots.txt file.

If you haven't created a sitemap yet, we recommend you generate one for your site and submit it through both Google Search Console and Bing Webmaster Tools. Usually, your XML sitemap would be found at arkiv.gl/sitemap.xml

Make sure to only include the pages you want search engines to crawl, so leave out any that have been blocked in a robots.txt file. Avoid using any URLs that cause redirects or error codes and be consistent in using your preferred URLs (with or without www.), correct protocols (http vs. https) and trailing slashes.
Add and Optimize your XML sitemap

URL Parameters

Warning! We've detected parameters in a significant number of URLs.

URL parameters are used to track user behaviors on site (session IDs), traffic sources (referrer IDs) or to give users control over the content on the page (sorting and filtering). The issue with URL parameters is that Google sees each unique parameter value as a new URL hosting the same thing - meaning you could have a duplicate content problem. Sometimes, it’s able to recognize these URLs and group them together. It then algorithmically decides which URL is the best representation of the group and uses it to consolidate ranking signals and display in search results. You can help Google recognize the best URL by using the rel="canonical" tag.

Use the URL Parameters Tool in Google Search Console to tell Google how your URL parameters affect page content and how to to crawl URLs with parameters. Use this tool very carefully - you can easily prevent Google from crawling pages you want indexed through overly restrictive crawling settings, especially if you have URLs with multiple parameters.

Check the On-Page section of Site Crawl to identify any duplicate content issues.
Rewrite your URLs and clean them up.

Underscores in the URLs

Great, you are not using ‪underscores (these_are_underscores) in your URLs.

Great, you aren't using ‪underscores (these_are_underscores) in your URLs.

Google sees hyphens as word separators while underscores aren't recognized. So the search engine sees www.example.com/green_dress as www.example.com/greendress. The bots will have a hard time determining this URL's relevance to a keyword.

Mobile

Mobile Rendering

arkiv.gl on an iPhone
arkiv.gl on an iPad

This is how your website appears when displayed on different mobile devices.

With more than half of all Google search queries originating on a mobile device, it is important to make sure your mobile site is optimized for these users.

Font Size Legibility

Perfect, this web page’s text is legible on mobile devices.

At least 60% of your page’s font size is 12 pixels or greater.

Mobile Viewport

Great, a configured viewport is present.

The content fits within the specified viewport size.

Great, the viewport is well configured.

Keep in mind that since the width (in CSS pixels) of the viewport may vary, your page content should not solely rely on a particular viewport width to render well. Consider these additional tips:
  • Avoid setting large absolute CSS widths for page elements.
  • If necessary, CSS media queries can be used to apply different styling depending on screen size.
  • Ideally, serve responsively-sized images.

Mobile Frameworks

No mobile frameworks have been detected.

Mobile or responsive frameworks are an important part of website optimization as they assist developers in creating applications which are applicable to multiple devices.

AMP

We didn't find AMP on your page.

AMP is an open-source library that provides a straightforward way to create web pages that are compelling, smooth, and load near instantaneously for users.

Check your AMP markup with the AMP validator.

Structured Data

Schema.org

We didn't detect any schema.org items on your webpage

Get started using Schema.org vocabulary and marking up your webpage.

Schema.org is a set of vocabularies used to add meaning to the information on a webpage in a way that is readable by machines (Google). Schema.org vocabularies include attributes for entities, relationships between entities and actions.

Learn more in Google's intro to structured data. Structuring data on your pages can help increase website traffic and improve audience engagement. Schema.org vocabulary can be added to a page using many different formats, including RDFa, Microdata and JSON-LD.

Microformats

We didn't detect any microformat items on your webpage

Designed for humans first and machines second, microformats use code (HTML/XHTML tags) originally intended for other purposes to add context to the content on a webpage. This helps machines (like Google!) to understand certain information (contact information, geographic coordinates, calendar events, etc.) intended for humans.

Security

SSL Secure

Your website is SSL secured (HTTPS), but the Common Name is set to www.demokraatit.gl.

Your website's URLs redirect to HTTPS pages.

Your website is configured with HSTS.

The SSL certificate expires in 2 months.

The certificate issuer is GlobalSign nv-sa.

Using an SSL certificate creates an encrypted connection between your visitor's browser and your website's server adding an extra layer of security. In 2014, Google announced that HTTPS would become part of their ranking algorithm and since your website is not HTTPS, it will likely rank below your HTTPS competitors. When moving to HTTPS, follow these best practices for a smooth transition:
  • Use a serious issuer to purchase your SSL certificate
  • Redirect all of your HTTP pages to the HTTPS version of your website
  • Use HTTP Strict Transport Security in your headers
  • Renew your SSL certificate every year, before it expires
  • Make sure that all of your content (CSS, etc.) is linked to HTTPS
  • Update your XML sitemap to ensure the URLs include HTTPS and update the robots.txt file to reference this version
  • Register the HTTPS website in Google & Bing Search Console/Webmaster Tools

Performance

Asset Minification

Perfect, all your assets are minified.

Great! We didn't find unminified assets on your web page.

To learn more on how to minification helps a website, read our guide to minification.

Asset Compression

Perfect, all your assets are compressed.

Great! We didn't find uncompressed assets on your web page.
Compressing assets reduces the amount of time it takes a user's browser to download files from your server. Enabling compression is an important part of reducing the amount of time it takes your website to load.

Asset Cacheability

Perfect, all your assets are cached.

Great! We didn't find uncached assets on your web page.
Enabling caching for your website makes your site load faster for repeat visitors.

To learn more on how to make your website faster, check out these tips to decrease page load time.

Technologies

Server Uptime

Upgrade now and get notified when arkiv.gl goes down.
Free Trial

Server IP

86.58.166.14

Server location: Hove

Your server's IP address has little impact on your SEO. Nevertheless, try to host your website on a server which is geographically close to your visitors. Search engines take the geolocation of a server into account as well as the server speed.

Use DNSstuff for comprehensive reports on your server.

Technologies

Get to know the technologies used for your website. Some codes might slow down your website. Ask your webmaster to take a look at this.

Analytics

Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.

Popular Analytics Tools Include: Google Analytics, Quantcast™, AdobeAnalytics™, Piwik™, chartbeat™, Clicky™, ClickTale™, etc.

Doctype

HTML5

The Doctype is used to instruct web browsers about the document type being used. For example, what version of HTML the page is written in.

Declaring a doctype helps web browsers to render content correctly.

Encoding

Great, language/character encoding is specified: utf8

Specifying language/character encoding can prevent problems with the rendering of special characters.

Branding

URL

www.arkiv.gl

Length: 5 character(s)

Keep your URLs short and clean and avoid long domain names when possible.

A descriptive URL is better recognized by search engines. A user should be able to look at the address bar and make an accurate guess about the content of the page before reaching it (e.g., http://www.mysite.com/en/products).

Keep in mind that URLs are also an important part of a comprehensive SEO strategy. Use clean URLs to make your site more "crawlable" by Google.

Resource: Search for a good domain name. If no good names are available, consider a second hand domain. To prevent brand theft, you might consider trademarking your domain name.

Favicon

Great, your website has a favicon.

Favicons are the small icons that represent a website, company and/or brand. They can be displayed (among other instances) in browser tabs or bookmarks. Google also displays favicons in a page's search snippet in mobile search results.

You can see how your site's favicon appears in search results in the Google Preview above.

Make sure your favicon is consistent with your brand to help improve visibility.
Add a Favicon

Custom 404 Page

Your website does not have a custom 404 Error Page.

Your server responded with the HTTP status code: 200

404 error pages are displayed when the page you are trying to open can't be found on the site's server for a variety of reasons.

It looks like arkiv.gl doesn't have a customized 404 error page. This makes your site less user friendly. Generic 404 error pages strand users on a page with no links or suggestions of what to do next.

Use a custom 404 page to reduce customer frustration and link to other pages on your site. Make sure it returns the 404 http status code.

Customize the 404 error page

Domain

Domain Availability

Domains Status
arkiv.com Expires in 4 years
arkiv.net Expires 8 months ago
arkiv.org Expires 6 months ago
arkiv.info Expires 8 months ago
arkiv.biz Expires 9 months ago
arkiv.eu This domain is booked

Register the various extensions of your domain to protect your brand from cybersquatters.

Typo Availability

Domains Status
aekiv.gl Available. Register it now!
qrkiv.gl Available. Register it now!
arkif.gl Available. Register it now!
arkov.gl Available. Register it now!
atkiv.gl Available. Register it now!
akiv.gl Available. Register it now!
arkjv.gl Available. Register it now!
and 1 more.

Register the various typos of your domain to protect your brand from cybersquatters.

Off-Page

Traffic

Mobile visits

Upgrade to see the number of monthly visits from mobile users.
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Google Analytics

Sessions

Upgrade to sync your Google Analytics account and find significant metrics like:
  • Traffic Source
  • Source Domains
  • Pageviews and more!
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Local

Local Directories

Upgrade to see the latest reviews of arkiv.gl in local directories
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Social Profiles

Facebook Page

We were unable to find a Facebook page for arkiv.gl.

Facebook is a vital channel for any business' digital marketing. 72% of consumers and almost every Millennial expects you to have a presence on Facebook.

Use Facebook Insights to measure and track your audience's engagement with your posts to get the most out of your social media efforts. Link your Facebook profile with arkiv.gl and add a CTA to really maximize your social media marketing efforts.

Twitter Account

The Twitter™ Account @arkiv is available. Register it now!

We couldn't find a Twitter account for arkiv.gl. Twitter, simply put, is huge: 67 million monthly American users and 310 million people worldwide. Even better, there's a positive correlation between social media use and education and household income. By not having a Twitter account, you're potentially missing out on a huge audience.

Create a Twitter account for your brand and link it with your website to prevent brandjacking and help make your social media marketing more effective. Here are a few tips to help create a Twitter promotion plan. Use Twitter Dashboard and Analytics to track and optimize your Twitter feed for the engagements that are most valuable to your marketing plan.
Book your brand on Twitter

Facebook

Facebook Views

Upgrade to connect your Facebook Page and get in-depth insights about:
  • Views
  • Activity
  • Demographics and more!
Free Trial

Keyword Tool

Google Ranking

Upgrade to monitor arkiv.gl’s Google ranking for custom keywords
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