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Marketing Checklist

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Kevin Williams Kevin Williams
Middletown (VA)
Michael Johnston Michael Johnston
Selinsgrove (PA)
Denise Grothouse Denise Grothouse
Germansville (PA)


Title Tag

Grabaciones de Bandas de Música

Length: 31 character(s)


Your HTML title tag appears in browser tabs, bookmarks and in search result pages.

Make your title tags clear, concise (50-60 characters) and include your most important keywords.

Check the title of your website

Meta Description

Bandas de música. Estudio de grabación y sello discográfico

Length: 59 character(s)


Meta descriptions allow you to influence how your web pages are described and displayed in search results. A good description acts as a potential organic advertisement and encourages the viewer to click through to your site.

Keep it short and to the point; the ideal meta description should contain between 70 and 160 characters (spaces included).

Ensure that each of your web pages have a unique, straightforward meta description that contains most important keywords. These keywords are especially important because they appear in bold when they match the user’s search query (See the Google Preview below).

Check your Google Search Console (Search Appearance > HTML Improvements) for any warning messages to identify meta descriptions that are too long/short or duplicated across more than one page.

Improve the Meta Description

Google Preview

Grabaciones de Bandas de Música

Bandas de música. Estudio de grabación y sello discográfico

This is a representation of what your Title Tag and Meta Description will look like in Google search results.

Search engines may create their own titles and descriptions if they are missing, poorly written and/or not relevant to the content on the page and cut short if they go over the character limit. So it’s important to be clear, concise and within the suggested character limit.


<H1> <H2> <H3> <H4> <H5>
1 5 1 0 0
<H2> El impacto de la m&uacute;sica en la sociedad.
<H2> &Uacute;ltimas entradas en la web
<H2> audioart | novedades RSS
<H2> Tu opini&oacute;n nos importa
<H2> Acerca de la M&uacute;sica
<H3> El impacto de la m&uacute;sica en la sociedad.
and 4 more.

Great, your website is structured using HTML headings (<H1> to <H6>).

Use your keywords in the headings and make sure the first level (<H1>) includes your most important keywords. Never duplicate your title tag content in your header tag.

While it is important to ensure every page has an <H1> tag, only include more than one per page if you're using HTML5. Instead, use multiple <H2> - <H6> tags.

Add the important keywords in <H> headings

Keywords Cloud

  • música 33
  • más 8
  •  â€¢  7
  • vez 5
  • audioart 5
  • vida 5
  • les 4
  • sociedad 4
  • razones 4
  • último 4

This Keyword Cloud provides an insight into the frequency of keyword usage within the page.

It's important to carry out keyword research to get an understanding of the keywords that your audience is using. There are a number of keyword research tools available online to help you choose which keywords to target.

Keyword Consistency

Keywords Freq Title Desc <H>
música 33
más 8
 â€¢  7
vez 5
audioart 5
Keywords (2 words) Freq Title Desc <H>
audioart novedades 3
música música 3
pedro joaquín 3
música sociedad 2
impacto música 2

Keyword consistency is the use of keywords throughout the different elements of the webpage. Consistent keyword use helps crawlers index your site and determine relevancy to search queries.

The table above highlights the most frequently used keywords on your page and how consistently you're using them.

Be more consistent with your keywords

Alt Attribute

We found 31 images on this web page.

22 ALT attributes are empty or missing.
and 17 more.

Alternative text allows you to add a description to an image. Since search engine crawlers cannot see images, they rely on alternative text attributes to determine relevance to a search query. Alternative text also helps makes an image more likely to appear in a Google image search and is used by screen readers to provide context for visually impaired users.

It looks like you're missing alternative text for 22 images on Check the images on your website to make sure accurate and relevant alternative text is specified for each image on the page.

Try to minimize the number of alt text characters to 150 or less (including spaces!) to optimize page load times.

Set a name for all your images

WWW Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain.


Search engines see and as different websites. This means they could see a large amount of duplicate content, which they don't like.

Fortunately your website redirects and to the same site.

Redirect non-www to www



A robots.txt file allows you to restrict the access of search engine crawlers to prevent them from accessing specific pages or directories. They also point the web crawler to your page’s XML sitemap file.

Your site currently has a robot.txt file. You can use Google Search Console's Robots.txt Tester to submit and test your robot.txt file and to make sure Googlebot isn't crawling any restricted files.

Add a robots.txt file

XML Sitemap


XML sitemaps contain the list of your URLs that are available to index and allow the search engines to read your pages more intelligently. They can also include information like your site’s latest updates, frequency of changes and the importance of URLs.

Be sure to only include the pages you want search engines to crawl, so leave out any that have been blocked in a robots.txt file. Avoid using any URLs that cause redirects or error codes and be sure to be consistent in using your preferred URLs (with or without www.), correct protocols (http vs. https) and trailing slashes. You should also use your robots.txt file to point search engine crawlers to the location of your sitemap.

Add and Optimize your XML sitemap

URL Parameters

Perfect, your URLs look clean.

URL parameters are used to track user behaviors on site (session IDs), traffic sources (referrer IDs) or to give users control over the content on the page (sorting and filtering). The issue with URL parameters is that Google sees each unique parameter value as a new URL hosting the same thing - meaning you could have a duplicate content problem. Sometimes, it’s able to recognize these URLs and group them together. It then algorithmically decides which URL is the best representation of the group and uses it to consolidate ranking signals and display in search results. You can help Google recognize the best URL by using the rel=”canonical” tag.

Use the URL Parameters Tool in Google Search Console to tell Google how your URL parameters affect page content and how to to crawl URLs with parameters. Use this tool very carefully - you can easily prevent Google from crawling pages you want indexed through overly restrictive crawling settings, especially if you have URLs with multiple parameters.
Rewrite your URLs and clean them up.

Underscores in the URLs

Great, you are not using ‪underscores (these_are_underscores) in your URLs.


Great, you aren't using ‪underscores (these_are_underscores) in your URLs.

Google sees hyphens as word separators while underscores aren't recognized. So the search engine sees as The bots will have a hard time determining this URL's relevance to a keyword.

Blocking Factors

Flash: No

Frames: No


Great, you aren't using Flash or frames on your site.

While it often looks nicer, Flash content can't be properly indexed by search engines. Maximize your SEO efforts by avoiding Flash.

Search engines also have problems with frames because they can't crawl or index the content within them. Avoid them if you can and use a NoFrames tag when you can't.


We have not found a Blog on this website.


In a crowded digital marketing world, content is king. Publishing your content on other sites is beneficial, but publishing it on your own site is much more effective. One of the best ways to do this is through a blog.

We recommend you start a blog on to engage with your audience and improve your online visibility to attract qualified traffic from a variety of new sources. Use our tips to get the most out of your blog.

If you don't think a blog would work for your site or business, consider publishing other forms of evergreen content such as guides or whitepapers.

Consider starting a blog


Mobile visits

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Mobile Rendering on an iPhone on an iPad

80% of adult Internet users now have a smartphone. You should definitely be optimizing your website to render on the most popular mobile devices.



Length: 8 character(s)


Keep your URLs short and clean and avoid long domain names when possible.

A descriptive URL is better recognized by search engines. A user should be able to look at the address bar and make an accurate guess about the content of the page before reaching it (e.g.,

Keep in mind that URLs are also an important part of a comprehensive SEO strategy. Use clean URLs to make your site more "crawlable" by Google™.

Resource: Search for a good domain name. If no good names are available, consider a second hand domain. To prevent brand theft, you might consider trademarking your domain name.


Great, your website has a favicon.


Favicons are the small icons that appear next to your site’s name or URL in a browser. They can be displayed in the address bar, a browser tab title or bookmarks. Make sure it is consistent with your brand.

Here is a way one company used a special favicon to improve user experience.

Favicons are the small icons that appear next to your site’s name or URL in a browser. They can be displayed in the address bar, a browser tab title or bookmarks. Make sure this favicon is consistent with your brand.

Here is a way one company used a special favicon to improve user experience.

Add a Favicon

Page Size

36.6 KB (World Wide Web average is 2 Mb)


Two of the main reasons for an increase in page size are images and JavaScript files. Large page size contributes to slow page speeds so try to keep your page size below 2 Mb.

Tip: Use images with a small size and optimize their download with gzip.

Load Time

0.61 second(s) (60.21 kB/s)


Your website is fast. Well done.

Site speed is an important factor for ranking high in Google™ search results and enriching the user experience.

Resources: Check out Google™'s developer tutorials for tips on how to to make your website run faster.

Monitor your server and receive SMS alerts when your website is down with a web monitoring service.

Speed-up your website


Declared: Spanish

Detected: Spanish


Great, your declared language matches the language detected on the page.

Make sure your declared language is the same as the language detected by Google.

Tips for multilingual websites:

Declare the language used

Structured Data Markup

No Structured Data Markup has been detected

Structured Data Markup is used to generate Rich Snippets in search engine results. It is a way for website owners to send structured data to search engine robots; helping them to understand your content and create well-presented search results.

Get the most out of Google's rich snippets for content types such as: Reviews, People, Products, Businesses and Organizations, Recipes, Events, Videos and Music. If your website covers one of these topics, then we suggest that you annotate it with using microdata. Structured Data Markup is used to generate Rich Snippets in search engine results. It is a way for website owners to send structured data to search engine robots; helping them to understand your content and create well-presented search results.

Get the most out of Google's rich snippets for content types such as: reviews, people, products, businesses and organizations, recipes, events, videos and music.

If covers one of these topics, then we suggest that you annotate it with using microdata.

Domain Availability

Domains Status Expires 8 months ago Expires a year ago This domain is booked This domain is booked Expires 9 months ago This domain is booked

Register the various extensions of your domain to protect your brand from cybersquatters.

Typo Availability

Domains Status This domain is booked This domain is booked This domain is booked This domain is booked This domain is booked This domain is booked This domain is booked
and 1 more.

Register the various typos of your domain to protect your brand from cybersquatters.


Server Uptime

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Server IP

Server location: Madrid


Your server's IP address has little impact on your SEO. Nevertheless, try to host your website on a server which is geographically close to your visitors. Search engines take the geolocation of a server into account as well as the server speed.

Use DNSstuff for comprehensive reports on your server.



Get to know the technologies used for your website. Some codes might slow down your website. Ask your webmaster to take a look at this.



Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.

Popular Analytics Tools Include: Google Analytics, Quantcast™, AdobeAnalytics™, Piwik™, chartbeat™, Clicky™, ClickTale™, etc.


XHTML 1.0 Transitional


The Doctype is used to instruct web browsers about the document type being used. For example, what version of HTML the page is written in.

Declaring a doctype helps web browsers to render content correctly.


Great, language/character encoding is specified: UTF-8


Specifying language/character encoding can prevent problems with the rendering of special characters.

Crawl Errors

URL Errors

The Crawl Errors report for websites provides details about the site URLs that Google could not successfully crawl or that returned an HTTP error code.
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Facebook Views

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Facebook Page

Cover picture of the Audioart Facebook Page


Radio-Tv Productions | Sweepers | Radio id's | Jingles
Audio post productions (Ηχογραφήσεις)
Ραδιοφωνικά Spot
Τηλεοπτικά Spot
Τηλεοπτικά Speakage
Commercials (Διαφημιστικά spot)
Jingles (Σύνθεση-παραγωγή διαφημιστικών τραγουδιών)
Radio ID’s , Sweepers , Promos, Liners)
Σύνθεση - παραγωγή τρέιλερς, σημάτων ραδιοφωνικών - τηλεοπτικών σταθμών και εκπομπών
Remix και διασκευές μουσικών συνθέσεων και τραγουδιών.
Εκφωνήσεις από επαγγελματίες εκφωνητές - ηθοποιούς και μουσική επένδυση για ντοκιμαντέρ (στα Ελληνικά , Αγγλικά , Γαλλικά , Ιταλικά , Γερμανικά)
Εκφωνήσεις – παραγωγές για Cd-Rom
Δημιουργία διαφημιστικών κειμένων
Radio Consults
Sound Design θεατρικών παραστάσεων.
Κείμενα και αφηγήσεις για Documentaries
Σύνθεση πρωτότυπης μουσικής.
Meta Description
Λένε ότι οι μεγαλύτερες ιδέες γεννιούνται από τα πιο απλά πράγματα!
Κάπως έτσι έγινε και με μας!!

Η audioart…είναι μια σύγχρονη εταιρεία ηχογραφήσεων και παραγωγών.

Είναι μια παρέα ανθρώπων με κοινές ευαισθησίες, στόχους, όνειρα!

Είναι μια ομάδα που με έδρα ένα μοντέρνο χώρο, κοντά στο κέντρο της Θεσσαλονίκης, αφουγκράζεται την καθημερινότητα και εμπνέεται δημιουργώντας ιδέες που δημιουργούν ανάγκες!!

Στην αρχή…είναι το κείμενο!! Μετά….ο ήχος!!

Και το αποτέλεσμα: μία διαφήμιση που μπορεί να κάνει την ανατροπή!!

H audioart και το έμπειρο δυναμικό της που αποτελείται από επαγγελματίες copywriters, ηχολήπτες, εκφωνητές και ηθοποιούς, γεννά στα υπερσύγχρονα studios της, τις πιο μεγάλες ιδέες!! Αυτές που με τη φρεσκάδα, το χιούμορ και τη σπιρτάδα τους, κάνουν την υπέρβαση στη μονοδιάστατη προσέγγιση των δεδομένων!!

Το προϊόν είναι για μας μόνο το ερέθισμα!! Δώστε μας την ευκαιρία να σας το αποδείξουμε με την τέχνη μας: την τέχνη του λόγου, του ήχου, της ανθρώπινης επαφής!!! Την τέχνη της ιδέας που λέγεται…Audioart!!

Audioart productions

Nothing more productive!
We found your brand's Facebook page, but it's not linking to

Facebook is a vital channel for any business' digital marketing. 72% of consumers and almost every Millennial expects your to have a presence on Facebook.

Use Facebook Insights to measure and track your audience's engagement with your posts to get the most out of your social media efforts. Link your Facebook profile with and add a CTA to really maximize your social media marketing efforts.


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Keyword Tool

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