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Marketing Checklist

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Jessica Lewis Jessica Lewis
Vienna (VA)
Michael Johnston Michael Johnston
Selinsgrove (PA)
Denise Grothouse Denise Grothouse
Germansville (PA)
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SEO

Title Tag

Handwerker Dienstleister suchen und finden - bauenwohnen24.at

Length: 61 character(s) (467 pixels)

Your HTML title tag appears in browser tabs, bookmarks and in search result pages.

Make your title tags clear, concise (65 characters, 200-569 pixels) and include your most important keywords.

Check the title of your website

Meta Description

Hier finden Sie Ihren Handwerker oder Dienstleister aus Österreich, rund um die Themen Bauen, Wohnen, Renovieren, Sanieren!

Length: 123 character(s) (749 pixels)

Great, your meta description contains between 70 and 160 characters spaces included (400 - 940 pixels).

A good meta description acts as an organic advertisement, so use enticing messaging with a clear call to action to maximize click-through rate. They allow you to influence how your web pages are described and displayed in search results.

Ensure that all of your web pages have a unique meta description that is explicit and contains your most important keywords (these appear in bold when they match part or all of the user’s search query).

Check your Google Search Console account (Click 'Search Appearance', then 'HTML Improvements') to identify any issues with your meta descriptions, for example, they are too short/long, or duplicated across more than one page.

Improve the Meta Description

Google Preview

Desktop Version

Handwerker Dienstleister suchen und finden - bauenwohnen24.at

http://www.bauenwohnen24.at/

Hier finden Sie Ihren Handwerker oder Dienstleister aus Österreich, rund um die Themen Bauen, Wohnen, Renovieren, Sanieren!

Mobile Version

Handwerker Dienstleister suchen und finden - bauenwohnen24.at

http://www.bauenwohnen24.at

Hier finden Sie Ihren Handwerker oder Dienstleister aus Österreich, rund um die Themen Bauen, Wohnen, Renovieren, ...

This is a representation of what your Title Tag and Meta Description will look like in Google search results.

Search engines may create their own titles and descriptions if they are missing, poorly written and/or not relevant to the content on the page and cut short if they go over the character limit. So it’s important to be clear, concise and within the suggested character limit.

Headings

<H1> <H2> <H3> <H4> <H5>
1 5 9 4 0
<H1> Den richtigen Handwerker und Dienstleister finden Sie auf bauenwohnen24.at
<H2> Top Immobilien Angebote
<H2> Top Themen im Magazin
<H2> Kundenmeinungen
<H2> artlive print-plott design gmbh
<H2> Die neuesten Mitglieder
<H3> Beliebte Kategorien
<H3> Alle Kategorien
<H3> Magazin
<H3> Öko-Life Horst Wurzinger
<H3> Atelier Illuminare Christine Weiser
<H3> Inov8ix GmbH EDV Dienstleistungen
<H3> Mietfahrzeuge Spielmann
<H3> FUCO Gastro Komplettausstatter
<H3> Tischlerei Huber Peter GmbH
<H4> Provisionsfrei! Unbefristet! 3 Zimmer
<H4> Perfekt geschnittene 3 ZIMMER WG - unbefristet - direkt...
<H4> &#34;Balkonwohnung, mitten in Tulln&#34;
<H4> &#34;Mitten in Tulln&#34;
and 16 more.

Great, your website is structured using HTML headings (<H1> to <H6>).

Use your keywords in the headings and make sure the first level (<H1>) includes your most important keywords. Never duplicate your title tag content in your header tag.

While it is important to ensure every page has an <H1> tag, only include more than one per page if you're using HTML5. Instead, use multiple <H2> - <H6> tags.

Add the important keywords in <H> headings

Keyword Cloud

  • favorite 13
  • von 11
  • und 9
  • merkliste 7
  • profile 7
  • ids 7
  • selected 7
  • sie 7
  • ng-cloak> 6
  • ein 6

This data represents the words and phrases that your page appears to be optimized around. We use what’s called “natural language processing" (NLP), which is a form of artificial intelligence that allows computers to read human language, to do this analysis.

The numbers next to each word or phrase represents how often we detected them and their variants on the page.

Are these the keywords you want to target for your page? If so, great! Track your site’s rankings in Google search results using WooRank’s Keyword Tool.

If these keywords aren’t relevant to your page, consider updating your content to optimize it for your target keywords.

Alt Attribute

We found 29 images on this web page.

22 ALT attributes are empty or missing.

http://www.bauenwohnen24.at/boxes/kreditrechner_box/logo_infina_km.png
http://bawocache.immoads.at/images/pages/bueroeinrichtung-fuer-selbstaendige/images/180/180/schreibende_person.jpg
http://bawocache.immoads.at/images/pages/versicherung-richtiger-umgang-mit-wasserschaden/images/180/180/titelbild.jpg
http://bawocache.immoads.at/images/pages/bauen-renovieren-schimmelbefall/images/180/180/bild.jpg
http://www.bauenwohnen24.at/boxes/testimonials_box/malermeisterin_sandra_hecht.jpg
http://bawocache.immoads.at/images/profiles/221/images/130/130/logo.jpg
http://bawocache.immoads.at/images/profiles/456/images/130/130/logo.jpg
http://bawocache.immoads.at/images/profiles/388/images/130/130/logo.jpg
http://bawocache.immoads.at/images/profiles/271/images/130/130/logo.jpg
http://bawocache.immoads.at/images/profiles/289/images/130/130/logo.jpg
http://bawocache.immoads.at/images/profiles/251/images/130/130/logo.jpg
http://bawocache.immoads.at/images/profiles/210/images/130/130/logo.jpg
http://bawocache.immoads.at/images/profiles/200/images/130/130/logo.jpg
http://bawocache.immoads.at/images/profiles/402/images/130/130/logo.jpg
http://bawocache.immoads.at/images/profiles/178/images/130/130/logo.jpg
http://bawocache.immoads.at/images/profiles/511/images/130/130/logo.jpg
http://bawocache.immoads.at/images/profiles/509/images/130/130/logo.jpg
http://bawocache.immoads.at/images/profiles/508/images/130/130/logo.jpg
http://bawocache.immoads.at/images/profiles/498/images/130/130/logo.jpg
http://bawocache.immoads.at/images/profiles/502/images/130/130/logo.jpg
http://bawocache.immoads.at/images/profiles/501/images/130/130/logo.jpg
http://www.bauenwohnen24.at/images/oe24/logo-oe24_160x30.png
and 17 more.

Alternative text allows you to add a description to an image. Since search engine crawlers cannot see images, they rely on alternative text attributes to determine relevance to a search query. Alternative text also helps makes an image more likely to appear in a Google image search and is used by screen readers to provide context for visually impaired users.

It looks like you're missing alternative text for 22 images on bauenwohnen24.at. Check the images on your website to make sure accurate and relevant alternative text is specified for each image on the page.

Try to minimize the number of alt text characters to 150 or less (including spaces!) to optimize page load times.

Set a name for all your images

WWW Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain.

Search engines see www.bauenwohnen24.at and bauenwohnen24.at as different websites. This means they could see a large amount of duplicate content, which they don't like.

Fortunately your website redirects www.bauenwohnen24.at and bauenwohnen24.at to the same site.

Redirect non-www to www

Robots.txt

A robots.txt file allows you to restrict the access of search engine crawlers to prevent them from accessing specific pages or directories. They also point the web crawler to your page’s XML sitemap file.

Your site currently has a robots.txt file. You can use Google Search Console's Robots.txt Tester to submit and test your robots.txt file and to make sure Googlebot isn't crawling any restricted files.

Add a robots.txt file

XML Sitemap

XML sitemaps contain the list of your URLs that are available to index and allow the search engines to read your pages more intelligently. They can also include information like your site’s latest updates, frequency of changes and the importance of URLs.

Be sure to only include the pages you want search engines to crawl, so leave out any that have been blocked in a robots.txt file. Avoid using any URLs that cause redirects or error codes and be sure to be consistent in using your preferred URLs (with or without www.), correct protocols (http vs. https) and trailing slashes. You should also use your robots.txt file to point search engine crawlers to the location of your sitemap.

Add and Optimize your XML sitemap

URL Parameters

Perfect, your URLs look clean.

URL parameters are used to track user behaviors on site (session IDs), traffic sources (referrer IDs) or to give users control over the content on the page (sorting and filtering). The issue with URL parameters is that Google sees each unique parameter value as a new URL hosting the same thing - meaning you could have a duplicate content problem. Sometimes, it’s able to recognize these URLs and group them together. It then algorithmically decides which URL is the best representation of the group and uses it to consolidate ranking signals and display in search results. You can help Google recognize the best URL by using the rel="canonical" tag.

Use the URL Parameters Tool in Google Search Console to tell Google how your URL parameters affect page content and how to to crawl URLs with parameters. Use this tool very carefully - you can easily prevent Google from crawling pages you want indexed through overly restrictive crawling settings, especially if you have URLs with multiple parameters.
Rewrite your URLs and clean them up.

Underscores in the URLs

Using underscores in your URL makes it hard for search engines to determine your site's relevance to a search. Google sees hyphens as word separators while underscores are ignored. So the search engine sees http://www.bauenwohnen24.at/bio_produkte/ as all one word. Use hyphens in your URLs instead: http://www.bauenwohnen24.at/bio-produkte/.

We've detected underscores in your URLs. Change underscores to hyphens to maximize your SEO.

Mobile

Mobile visits

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Mobile Rendering

bauenwohnen24.at on an iPad

80% of adult Internet users now have a smartphone. You should definitely be optimizing your website to render on the most popular mobile devices.

Usability

URL

bauenwohnen24.at

Length: 13 character(s)

Keep your URLs short and clean and avoid long domain names when possible.

A descriptive URL is better recognized by search engines. A user should be able to look at the address bar and make an accurate guess about the content of the page before reaching it (e.g., http://www.mysite.com/en/products).

Keep in mind that URLs are also an important part of a comprehensive SEO strategy. Use clean URLs to make your site more "crawlable" by Google.

Resource: Search for a good domain name. If no good names are available, consider a second hand domain. To prevent brand theft, you might consider trademarking your domain name.

Favicon

Great, your website has a favicon.

Favicons are the small icons that appear next to your site’s name or URL in a browser. They can be displayed in the address bar, a browser tab title or bookmarks. Make sure it is consistent with your brand.

Here is a way one company used a special favicon to improve user experience.

Favicons are the small icons that appear next to your site’s name or URL in a browser. They can be displayed in the address bar, a browser tab title or bookmarks. Make sure this favicon is consistent with your brand.

Here is a way one company used a special favicon to improve user experience.

Add a Favicon

Language

Declared: German

Detected: German

Great, your declared language matches the language detected on the page.

Make sure your declared language is the same as the language detected by Google.

Tips for multilingual websites:

Declare the language used

Domain Availability

Domains Status
bauenwohnen24.com Available. Register it now!
bauenwohnen24.net Available. Register it now!
bauenwohnen24.org Available. Register it now!
bauenwohnen24.info Available. Register it now!
bauenwohnen24.biz Available. Register it now!
bauenwohnen24.eu Available. Register it now!

Register the various extensions of your domain to protect your brand from cybersquatters.

Typo Availability

Domains Status
vauenwohnen24.at Available. Register it now!
bzuenwohnen24.at Available. Register it now!
bayenwohnen24.at Available. Register it now!
bauwnwohnen24.at Available. Register it now!
bauenwhnen24.at Available. Register it now!
bau3nwohnen24.at Available. Register it now!
bauenwohnenq4.at Available. Register it now!
and 1 more.

Register the various typos of your domain to protect your brand from cybersquatters.

Technologies

Server Uptime

Upgrade now and get notified when bauenwohnen24.at goes down.
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Server IP

78.142.129.16

Server location: Vienna

Your server's IP address has little impact on your SEO. Nevertheless, try to host your website on a server which is geographically close to your visitors. Search engines take the geolocation of a server into account as well as the server speed.

Use DNSstuff for comprehensive reports on your server.

Technologies

Get to know the technologies used for your website. Some codes might slow down your website. Ask your webmaster to take a look at this.

Analytics

Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.

Popular Analytics Tools Include: Google Analytics, Quantcast™, AdobeAnalytics™, Piwik™, chartbeat™, Clicky™, ClickTale™, etc.

Doctype

HTML5

The Doctype is used to instruct web browsers about the document type being used. For example, what version of HTML the page is written in.

Declaring a doctype helps web browsers to render content correctly.

Encoding

Great, language/character encoding is specified: UTF-8

Specifying language/character encoding can prevent problems with the rendering of special characters.

Crawl Errors

URL Errors

The Crawl Errors report for websites provides details about the site URLs that Google could not successfully crawl or that returned an HTTP error code.
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Social

Facebook Views

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  • Views
  • Activity
  • Demographics and more!
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Facebook Page

We were unable to find a Facebook page for bauenwohnen24.at.

Facebook is a vital channel for any business' digital marketing. 72% of consumers and almost every Millennial expects your to have a presence on Facebook.

Use Facebook Insights to measure and track your audience's engagement with your posts to get the most out of your social media efforts. Link your Facebook profile with bauenwohnen24.at and add a CTA to really maximize your social media marketing efforts.

Local

Local Directories

Upgrade to see the latest reviews of bauenwohnen24.at in local directories
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Measure

Keyword Tool

Google Ranking

Upgrade to monitor bauenwohnen24.at’s Google ranking for custom keywords
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Visitors

Sessions

Upgrade to sync your Google Analytics account and find significant metrics like:
  • Traffic Source
  • Source Domains
  • Pageviews and more!
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