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Marketing Checklist

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Michael Johnston Michael Johnston
Selinsgrove (PA)
Denise Grothouse Denise Grothouse
Germansville (PA)
Robert McDowell Robert McDowell
Virginia Beach (VA)


Title Tag

Товары и услуги в Новосибирске: поиск товаров и услуг на сайте Bis077.ru

Length: 72 character(s) (560 pixels)

Your HTML title tag appears in browser tabs, bookmarks and in search result pages.

Make your title tags clear, concise (65 characters, 200-569 pixels) and include your most important keywords.

Check the title tags for thousands of pages at once using Site Crawl.

Check the title of your website

Meta Description

Поиск товаров и услуг в Новосибирске на сайте Бизнес Информационной системы Bis077.ru

Length: 86 character(s) (568 pixels)

Great, your meta description contains between 70 and 160 characters spaces included (400 - 940 pixels).

A good meta description acts as an organic advertisement, so use enticing messaging with a clear call to action to maximize click-through rate. They allow you to influence how your web pages are described and displayed in search results.

Ensure that all of your web pages have a unique meta description that is explicit and contains your most important keywords (these appear in bold when they match part or all of the user’s search query).

Use WooRank's Site Crawl to check thousands of pages for meta descriptions that are too long, too short or duplicated across multiple web pages.

Improve the Meta Description

Google Preview

Desktop Version


Товары и услуги в Новосибирске: поиск товаров и услуг на сайте ...

Поиск товаров и услуг в Новосибирске на сайте Бизнес Информационной системы Bis077.ru

Mobile Version


Товары и услуги в Новосибирске: поиск товаров и услуг на сайте...

Поиск товаров и услуг в Новосибирске на сайте Бизнес Информационной системы Bis077.ru

This is a representation of what your title tag and meta description will look like in Google search results for both mobile and desktop users. Searchers on mobile devices will also see your site's favicon displayed next to the page's URL or domain.

Search engines may create their own titles and descriptions if they are missing, poorly written and/or not relevant to the content on the page and cut short if they go over the character limit. So it’s important to be clear, concise and within the suggested character limit.

Check your title tag and meta description to make sure they are clear, concise, within the suggested character limit and that they convey the right message to encourage the viewer to click through to your site.


<H1> <H2> <H3> <H4> <H5>
0 7 6 9 2
<H2> Популярные
<H2> Рекомендуем
<H2> Популярные компании
<H2> Новости
<H2> Делимся опытом
<H2> Товар добавлен в список любимых товаров!
<H2> Сообщить об ошибке или пожаловаться
<H3> Добавить товары без регистрации
<H3> Добавить товары с регистрацией на сайте
<H3> Добавить услуги без регистрации
<H3> Добавить услуги с регистрацией на сайте
<H3> Добавить компанию без регистрации
<H3> Добавить компанию с регистрацией на сайте
<H4> Ростех создал первый отечественный портативный монокуляр с функцией прибора ночного видения и тепловизора
<H4> Список предприятий, ставших лауреатами «Новосибирской марки»
<H4> Чем отличается кофемашина от кофеварки?
<H4> Отдых на природе в черте города
<H4> Разместите свою компанию, товары или услуги для информирования ваших потенциальных клиентов на bis077.ru и в контакт-центре 077
<H4> Разместите свои товары для информирования ваших потенциальных клиентов на bis077.ru и в контакт-центре 077
<H4> Разместите свои услуги для информирования ваших потенциальных клиентов на bis077.ru и в контакт-центре 077
<H4> Добавьте свою компанию в справочник БИС 077
<H4> Товар добавлен в корзину
<H5> Название компании Полное юридическое название компании
<H6> Контакты
and 22 more.

Great, your website is structured using HTML headings (<H1> to <H6>).

Use your keywords in the headings and make sure the first level (<H1>) includes your most important keywords. Never duplicate your title tag content in your header tag.

While it is important to ensure every page has an <H1> tag, only include more than one per page if you're using HTML5. Instead, use multiple <H2> - <H6> tags.

Add the important keywords in <H> headings

Content Analysis

  • кухни 3
  • рубежом 2
  • еда 2
  • рестораны 3
  • отделочных материалов 2
  • кафе 4
  • мужская одежда 2
  • детские одежда 2
  • аренда бары 2
  • справочные службы 2
  • продовольственные товары 2
  • ремонт легковых отечественных автомобилей 2
  • ремонт грузовых отечественных автомобилей 2
  • часы ювелирные изделия 2
  • ремонт легковых импортных автомобилей 2
  • ремонт грузовых импортных автомобилей 2
  • бытовая техника 4
  • баров 2
  • ремонт ходовой части 6
  • хозтовары 3

This data represents the words and phrases that your page appears to be optimized around. We use what’s called “natural language processing" (NLP), which is a form of artificial intelligence that allows computers to read human language, to do this analysis.

The numbers next to each word or phrase represents how often we detected them and their variants on the page.

Are these the keywords you want to target for your page? If so, great! Track your site’s rankings in Google search results using WooRank’s Keyword Tool.

If these keywords aren’t relevant to your page, consider updating your content to optimize it for your target keywords.

Alt Attribute

We found 50 images on this web page.

No ALT attributes are missing.

Alternative text allows you to add a description to an image. Since search engine crawlers cannot see images, they rely on alternative text attributes to determine relevance to a search query. Alternative text also helps makes an image more likely to appear in a Google image search and is used by screen readers to provide context for visually impaired users.

It looks like most or all of your images have alternative text. Check the images on your website to make sure accurate and relevant alternative text is specified for each image on the page.

Try to keep your alternative text to a simple, one-sentence description of what's in the image.

Set a name for all your images


Declared: Russian

Detected: Russian

Great, your declared language matches the language detected on the page.

Make sure your declared language is the same as the language detected by Google.

Tips for multilingual websites:

Declare the language used

Web Feeds

We didn't find any web feed URLs on this web page.

A Web feed essentially enables visitors to receive information from your site without having to manually visit your website themselves. This allows you to consistently engage with your users, even when they are elsewhere.

Web Feeds can be used across a network of websites for product alerts, news, blog updates and more. Users can choose to subscribe to your content and receive notifications. Most multimedia content available on the web can be easily and efficiently distributed to your users using feeds.

The content would be delivered to the user in either RSS, ATOM, or JSON format. The aggregation of a web feed is the act of making a collection of web feeds available on one page.

Adding a web feed depends on the CMS you're using. Check with your CMS for specific instructions. You can also check this tutorial on creating RSS feeds for your website. Once it's added, start advertising it on your pages.


URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain.

All versions of your page point to the same URL.

Search engines see www.bis077.ru and bis077.ru as different websites. This means they could see a large amount of duplicate content, which they don't like.

Fortunately your website redirects www.bis077.ru and bis077.ru to the same site.

Redirect non-www to www


A robots.txt file allows you to restrict the access of search engine crawlers to prevent them from accessing specific pages or directories. They also point the web crawler to your page’s XML sitemap file.

Your site currently has a robots.txt file. You can use Google Search Console's Robots.txt Tester to submit and test your robots.txt file and to make sure Googlebot isn't crawling any restricted files.

See the pages you've disallowed with your robots.txt file with Site Crawl.

Add a robots.txt file