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Botswana Couriers & Logistics | Going beyond
Length: 44 character(s) (331 pixels)
Your HTML title tag appears in browser tabs, bookmarks and in search result pages.
Make your title tags clear, concise (65 characters, 200-569 pixels) and include your most important keywords.
Check the title tags for thousands of pages at once using Site Crawl.
The meta description for botscouriers.co.bw is missing.
Meta descriptions allow you to influence how your web pages are described and displayed in search results. A good description acts as a potential organic advertisement and encourages the viewer to click through to your site.
Keep it short and to the point; the ideal meta description should be between 70 and 160 characters spaces included (400 - 940 pixels).
Ensure that each of your web pages have a unique meta description that is explicit and contains your most important keywords for each page. These keywords are especially important because they appear in bold when they match the user’s search query (See the Google Preview below).
Check your Google Search Console (Search Appearance > HTML Improvements) for any warning messages to identify meta descriptions that are too long/short or duplicated across more than one page.
|<H3>||Welcome to Botswana Couriers & Logistics|
Great, your website is structured using HTML headings (<H1> to <H6>).
Use your keywords in the headings and make sure the first level (<H1>) includes your most important keywords. Never duplicate your title tag content in your header tag.
While it is important to ensure every page has an <H1> tag, only include more than one per page if you're using HTML5. Instead, use multiple <H2> - <H6> tags.
This data represents the words and phrases that your page appears to be optimized around. We use what’s called “natural language processing" (NLP), which is a form of artificial intelligence that allows computers to read human language, to do this analysis.
The numbers next to each word or phrase represents how often we detected them and their variants on the page.
Are these the keywords you want to target for your page? If so, great! Track your site’s rankings in Google search results using WooRank’s Keyword Tool.
If these keywords aren’t relevant to your page, consider updating your content to optimize it for your target keywords.
We found 12 images on this web page.
No ALT attributes are missing.
Alternative text allows you to add a description to an image. Since search engine crawlers cannot see images, they rely on alternative text attributes to determine relevance to a search query. Alternative text also helps makes an image more likely to appear in a Google image search and is used by screen readers to provide context for visually impaired users.
It looks like most or all of your images have alternative text. Check the images on your website to make sure accurate and relevant alternative text is specified for each image on the page.
Try to keep your alternative text to a simple, one-sentence description of what's in the image.
No hreflang tags were found on this page
Warning, no 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content!
Not all versions of your page point to the same URL.
Use the rel="canonical" tag to tell search engines which is the definitive version of your domain. Use a 301 redirect to divert traffic from your secondary domain.
This issue can be caused by problems with a website's SSL configuration. Check your site's SSL configuration for any errors.
If you need help resolving issues with your SSL configuration, consider using a professional service to set it up for you.
A robots.txt file allows you to restrict the access of search engine crawlers to prevent them from accessing specific pages or directories. They also point the web crawler to your page’s XML sitemap file.
Your site currently has a robots.txt file. You can use Google Search Console's Robots.txt Tester to submit and test your robots.txt file and to make sure Googlebot isn't crawling any restricted files.
See the pages you've disallowed with your robots.txt file with Site Crawl.
No sitemap found in your robots.txt.
We checked the robots.txt file for botscouriers.co.bw but couldn't find an XML sitemap. Specifying the location of your XML sitemaps in your robots.txt file ensures that search engines and other crawlers find and access it easily each time they access your website.
Learn more about adding your XML sitemap to your robots.txt file.
If you haven't created a sitemap yet, we recommend you generate one for your site and submit it through both Google Search Console and Bing Webmaster Tools. Usually, your XML sitemap would be found at botscouriers.co.bw/sitemap.xmlMake sure to only include the pages you want search engines to crawl, so leave out any that have been blocked in a robots.txt file. Avoid using any URLs that cause redirects or error codes and be consistent in using your preferred URLs (with or without www.), correct protocols (http vs. https) and trailing slashes.
Good, the URLs look clean.
Great, you are not using underscores (these_are_underscores) in your URLs.
Great, you aren't using underscores (these_are_underscores) in your URLs.
Google sees hyphens as word separators while underscores aren't recognized. So the search engine sees www.example.com/green_dress as www.example.com/greendress. The bots will have a hard time determining this URL's relevance to a keyword.
We didn't detect any schema.org items on your webpage
Botswana Couriers & Logistics
|og:title||Botswana Couriers & Logistics|
|og:site_name||Botswana Couriers & Logistics|
We didn't detect any microformat items on your webpage
This website is not optimized for Mobile Visitors
Mobile friendly pages make it easy for users to complete their objectives and common tasks and use a design or template that is consistent across all devices (uses responsive web design).
Google released a new mobile ranking algorithm that expanded the use of mobile-friendliness in its mobile search rankings. With almost half of all Google search queries originating on a mobile device, it is important to make sure your mobile site is optimized for these users.
This is how your website appears when displayed on different mobile devices.
With more than half of all Google search queries originating on a mobile device, it is important to make sure your mobile site is optimized for these users.
In the table below, find the tap targets that are too small, their size in pixels and the overlapping target that is too close to be easily clicked.
|Tap Target||Size||Overlapping Target|
|<a href="book-pickup"><span class="book-img"></span></a>||91x15||<a href="tariff"><span class="tariff-img"></span></a>|
|<a href="tariff"><span class="tariff-img"></span></a>||126x15||<a target="_blank" href="http://tracking.parcelperfect.com/2500.2704.3364"><span class="parcel-img">|
Perfect, no plugin content detected.
Perfect, this web page’s text is legible on mobile devices.
This page does not specify a viewport, or the viewport is not well configured.
The content does not fit within the specified viewport size.
The viewport is an element of a page’s responsive design. It’s the area of a webpage visible to the user and varies between devices.
It looks like botscouriers.co.bw could be missing a meta viewport.
Use the meta viewport tag in the <head> to set the viewport to the device’s screen size. It should look like this: <meta name="viewport" content="width=device-width, initial-scale=1.0">.
No mobile frameworks have been detected.
Length: 12 character(s)
Keep your URLs short and clean and avoid long domain names when possible.
A descriptive URL is better recognized by search engines. A user should be able to look at the address bar and make an accurate guess about the content of the page before reaching it (e.g., http://www.mysite.com/en/products).
Great, your website has a favicon.
Great, your website has a custom 404 error page.
Your server responded with the HTTP status code: 404
Custom 404 error pages are an opportunity for you to reduce customer frustration and link to other pages on your site.
You could reduce 37% (41.5 KiB) by minifying the asset(s) listed below.
|/sites/all/themes/botscouriers/botscouriers.css||10.2 KiB (35%)|
|/misc/drupal.js||7.9 KiB (40%)|
|/sites/all/libraries/jquery.placeholder/jquery.placeholder.js||2.1 KiB (40%)|
|/sites/all/modules/views_slideshow_xtra/views_slideshow_xtra.js||2.0 KiB (40%)|
|/sites/all/libraries/superfish/css/superfish.css||1.9 KiB (35%)|
|/sites/all/modules/views_slideshow_xtra/views_slideshow_xtra_overlay/js/views_slideshow_xtra_overlay.js||1.9 KiB (40%)|
|/modules/system/system.base.css||1.9 KiB (35%)|
|/sites/all/libraries/flexslider/flexslider.css||1.7 KiB (35%)|
|/sites/all/modules/colorbox/styles/default/colorbox_style.css||1.6 KiB (35%)|
|/sites/all/libraries/superfish/superfish.js||1.6 KiB (40%)|
|/sites/all/libraries/superfish/supersubs.js||1.5 KiB (40%)|
|/sites/all/modules/date/date_api/date.css||1.3 KiB (35%)|
|/sites/all/modules/date/date_popup/themes/datepicker.1.7.css||1.3 KiB (35%)|
|/modules/system/system.theme.css||1.3 KiB (35%)|
|/sites/all/libraries/superfish/style/default.css||1.2 KiB (35%)|
|/sites/all/modules/form_placeholder/form_placeholder.js||1.2 KiB (40%)|
|/misc/jquery.once.js||1.2 KiB (40%)|
You could reduce 70% (212.1 KiB) by compressing the asset(s) listed below.
|/sites/all/modules/jquery_update/replace/jquery/1.7/jquery.min.js||59.7 KiB (64%)|
|/sites/all/themes/botscouriers/botscouriers.css||24.2 KiB (83%)|
|/||23.7 KiB (78%)|
|/sites/all/modules/beautytips/js/jquery.bt.min.js||17.0 KiB (76%)|
|/sites/all/libraries/flexslider/jquery.flexslider-min.js||14.9 KiB (71%)|
|/misc/drupal.js||13.0 KiB (66%)|
|/sites/all/libraries/colorbox/jquery.colorbox-min.js||7.1 KiB (61%)|
|/sites/all/libraries/superfish/css/superfish.css||4.5 KiB (83%)|
|/sites/all/modules/views_slideshow_xtra/views_slideshow_xtra.js||3.7 KiB (76%)|
|/sites/all/libraries/jquery.placeholder/jquery.placeholder.js||3.5 KiB (68%)|
|/modules/system/system.base.css||3.5 KiB (65%)|
|/sites/all/modules/colorbox/styles/default/colorbox_style.css||3.4 KiB (74%)|
|/sites/all/libraries/flexslider/flexslider.css||3.3 KiB (68%)|
|/sites/all/modules/views_slideshow_xtra/views_slideshow_xtra_overlay/js/views_slideshow_xtra_overlay.js||3.3 KiB (70%)|
|/sites/all/modules/date/date_popup/themes/datepicker.1.7.css||2.7 KiB (76%)|
|/sites/all/libraries/superfish/style/default.css||2.7 KiB (77%)|
|/sites/all/modules/date/date_api/date.css||2.5 KiB (68%)|
|/sites/all/libraries/superfish/superfish.js||2.5 KiB (61%)|
|/modules/system/system.theme.css||2.4 KiB (67%)|
|/sites/all/libraries/superfish/supersubs.js||2.1 KiB (56%)|
|/sites/all/modules/form_placeholder/form_placeholder.js||2.0 KiB (68%)|
|/misc/jquery.once.js||1.9 KiB (64%)|
|/sites/all/modules/beautytips/js/beautytips.min.js||1.8 KiB (70%)|
|/sites/all/modules/date/date_repeat_field/date_repeat_field.css||1.7 KiB (76%)|
|/sites/all/modules/flexslider/assets/js/flexslider.load.js||1.6 KiB (71%)|
|/modules/system/system.menus.css||1.3 KiB (68%)|
|/modules/user/user.css||1.1 KiB (62%)|
|/sites/all/modules/views_slideshow_xtra/views_slideshow_xtra_example/css/views_slideshow_xtra_example.css||1.0 KiB (75%)|
Perfect, all your assets are cached.
Great, your declared language matches the language detected on the page.
Make sure your declared language is the same as the language detected by Google.
Tips for multilingual websites:
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Register the various typos of your domain to protect your brand from cybersquatters.
Good, no email address has been found in plain text.
We don’t recommend adding plain text/linked email addresses to your webpages, as malicious bots scrape the web in search of email addresses to spam. Instead, consider using a contact form.
Server location: Gaborone
Get to know the technologies used for your website. Some codes might slow down your website. Ask your webmaster to take a look at this.
We didn't detect an analytics tool installed on this website.
Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.
The Doctype is used to instruct web browsers about the document type being used. For example, what version of HTML the page is written in.
Declaring a doctype helps web browsers to render content correctly.
Great, language/character encoding is specified: utf8
Great, your website is SSL secured (HTTPS).
Your website's URLs do not redirect to HTTPS pages.
Your headers are not properly set up to use HSTS.
The SSL certificate expires in 2 months.
The certificate issuer is cPanel, Inc..