Marketing Checklist Top priorities for burodigital.com.mx :
79 personalized tasks for
online marketing success!
Hospedaje y Diseño Web | SEO - Optimización de Sitios | SEM - Marketing en Buscadores | SMO - Campañas en Medios Sociales desde Cuernavaca, Morelos México | Buró Digital
Length: 169 character(s)
HTML title tags appear in browser tabs, bookmarks and in search results.
It looks like your title tag is a little outside the ideal length. Since they are one of the most important on-page SEO elements you should make your title tags between 50 and 60 characters. Make sure each page has a unique title and use your most important keywords. For internal pages start your title tags with your most important keyword(s).
The meta description for burodigital.com.mx is missing.
Meta descriptions allow you to influence how your web pages are described and displayed in search results. A good description acts as a potential organic advertisement and encourages the viewer to click through to your site.
Keep it short and to the point; the ideal meta description should be between 70 and 160 characters (spaces included).
Ensure that each of your web pages have a unique meta description that is explicit and contains your most important keywords for each page. These keywords are especially important because they appear in bold when they match the user’s search query (See the Google Preview below).
Check your Google Search Console (Search Appearance > HTML Improvements) for any warning messages to identify meta descriptions that are too long/short or duplicated across more than one page.
|<H2>||¿Medios Sociales para mi Negocio?|
|<H2>||7 Mejoras a tu Sitio para incrementar las ventas|
|<H2>||Email Marketing y Listas de Correo|
|<H2>||Hospedaje de sitios web|
|<H2>||Compra, Venta y Administración de dominios|
|<H3>||Marketing Digital , Hospedaje y Diseño de Sitios Web|
|<H3>||¡Socializa con nosotros!|
Great, your website is structured using HTML headings (<H1> to <H6>).
Use your keywords in the headings and make sure the first level (<H1>) includes your most important keywords. Never duplicate your title tag content in your header tag.
While it is important to ensure every page has an <H1> tag, only include more than one per page if you're using HTML5. Instead, use multiple <H2> - <H6> tags.
This Keyword Cloud provides an insight into the frequency of keyword usage within the page.
It's important to carry out keyword research to get an understanding of the keywords that your audience is using. There are a number of keyword research tools available online to help you choose which keywords to target.
|Keywords (2 words)||Freq||Title||Desc||<H>|
Keyword consistency is the use of keywords throughout the different elements of the webpage. Consistent keyword use helps crawlers index your site and determine relevancy to search queries.
The table above highlights the most frequently used keywords on your page and how consistently you're using them.
We found 16 images on this web page.
No ALT attributes are empty or missing.
Alternative text allows you to add a description to an image. Since search engine crawlers cannot see images, they rely on alternative text attributes to determine relevance to a search query. Alternative text also helps makes an image more likely to appear in a Google image search and is used by screen readers to provide context for visually impaired users.
It looks like most or all of your images have alternative text. Check the images on your website to make sure accurate and relevant alternative text is specified for each image on the page. Try to minimize the number of alt text characters to 150 or less (including spaces!) to optimize page load times.
Great, a redirect is in place to redirect traffic from your non-preferred domain.
A robots.txt file allows you to restrict the access of search engine crawlers to prevent them from accessing specific pages or directories. They also point the web crawler to your page’s XML sitemap file.
We checked burodigital.com.mx/robots.txt didn't find a robots.txt file. Use Google Search Console to submit and test your robot.txt file. You can also test individual pages to make sure Google isn't crawling any restricted files.
XML sitemaps contain the list of your URLs that are available to index and allow the search engines to read your pages more intelligently. They can also include information like your site’s latest updates, frequency of changes and the importance of URLs.
Be sure to only include the pages you want search engines to crawl, so leave out any that have been blocked in a robots.txt file. Avoid using any URLs that cause redirects or error codes and be sure to be consistent in using your preferred URLs (with or without www.), correct protocols (http vs. https) and trailing slashes. You should also use your robots.txt file to point search engine crawlers to the location of your sitemap.
Warning! We've detected parameters in a significant number of URLs.
Use the URL Parameters Tool in Google Search Console to tell Google how your URL parameters affect page content and how to to crawl URLs with parameters. Use this tool very carefully - you can easily prevent Google from crawling pages you want indexed through overly restrictive crawling settings, especially if you have URLs with multiple parameters. URL parameters are used to track user behaviors on site (session IDs), traffic sources (referrer IDs) or to give users control over the content on the page (sorting and filtering). The issue with URL parameters is that Google sees each unique parameter value as a new URL hosting the same thing - meaning you could have a duplicate content problem. Sometimes, it’s able to recognize these URLs and group them together. It then algorithmically decides which URL is the best representation of the group and uses it to consolidate ranking signals and display in search results. You can help Google recognize the best URL by using the rel="canonical" tag.
Use the URL Parameters Tool in Google Search Console to tell Google how your URL parameters affect page content and how to to crawl URLs with parameters. Use this tool very carefully - you can easily prevent Google from crawling pages you want indexed through overly restrictive crawling settings, especially if you have URLs with multiple parameters
Underscores in the URLs
We found underscores in this URL and/or in your in-page URLs.
Using underscores in your URL makes it hard for search engines to determine your site's relevance to a search. Google sees hyphens as word separators while underscores are ignored. So the search engine sees http://www.burodigital.com.mx/wp-content/uploads/2011/02/clientes_bd_svalmor1.jpg as all one word. Use hyphens in your URLs instead: http://www.burodigital.com.mx/wp-content/uploads/2011/02/clientes-bd-svalmor1.jpg.
We've detected underscores in your URLs. Change underscores to hyphens to maximize your SEO.
Great, you aren't using Flash or frames on your site.
While it often looks nicer, Flash content can't be properly indexed by search engines. Maximize your SEO efforts by avoiding Flash.
80% of adult Internet users now have a smartphone. You should definitely be optimizing your website to render on the most popular mobile devices.
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Keep your URLs short and clean and avoid long domain names when possible.
A descriptive URL is better recognized by search engines. A user should be able to look at the address bar and make an accurate guess about the content of the page before reaching it (e.g., http://www.mysite.com/en/products).
Great, your website has a favicon.
Favicons are the small icons that appear next to your site’s name or URL in a browser. They can be displayed in the address bar, a browser tab title or bookmarks. Make sure it is consistent with your brand.
Here is a way one company used a special favicon to improve user experience.
Favicons are the small icons that appear next to your site’s name or URL in a browser. They can be displayed in the address bar, a browser tab title or bookmarks. Make sure this favicon is consistent with your brand.
Here is a way one company used a special favicon to improve user experience.
Great, your declared language matches the language detected on the page.
Make sure your declared language is the same as the language detected by Google.
Tips for multilingual websites:
Structured Data Markup
No Structured Data Markup has been detected
Get the most out of Google's rich snippets for content types such as: Reviews, People, Products, Businesses and Organizations, Recipes, Events, Videos and Music. If your website covers one of these topics, then we suggest that you annotate it with Schema.org using microdata. Structured Data Markup is used to generate Rich Snippets in search engine results. It is a way for website owners to send structured data to search engine robots; helping them to understand your content and create well-presented search results.
Get the most out of Google's rich snippets for content types such as: reviews, people, products, businesses and organizations, recipes, events, videos and music.
If burodigital.com.mx covers one of these topics, then we suggest that you annotate it with Schema.org using microdata.
|vurodigital.com.mx||This domain is booked|
|byrodigital.com.mx||This domain is booked|
|bueodigital.com.mx||This domain is booked|
|buridigital.com.mx||This domain is booked|
|burodugital.com.mx||This domain is booked|
|ubrodigital.com.mx||This domain is booked|
|burodigitsl.com.mx||This domain is booked|
Register the various typos of your domain to protect your brand from cybersquatters.
Server location: San Jose
Get to know the technologies used for your website. Some codes might slow down your website. Ask your webmaster to take a look at this.
Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.
XHTML 1.0 Transitional
The Doctype is used to instruct web browsers about the document type being used. For example, what version of HTML the page is written in.
Declaring a doctype helps web browsers to render content correctly.
Great, language/character encoding is specified: UTF-8
Specifying language/character encoding can prevent problems with the rendering of special characters.