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Marketing Checklist

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Jessica Lewis Jessica Lewis
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Michael Johnston Michael Johnston
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Denise Grothouse Denise Grothouse
Germansville (PA)


Title Tag

CNN - Breaking News, Latest News and Videos

Length: 43 character(s)

Your HTML title tag appears in browser tabs, bookmarks and in search result pages.

Make your title tags clear, concise (50-60 characters) and include your most important keywords.

Check the title of your website

Meta Description

View the latest news and breaking news today for U.S., world, weather, entertainment, politics and health at CNN.com.

Length: 117 character(s)

Great, your meta description contains between 70 and 320 characters (spaces included).

A good meta description acts as an organic advertisement, so use enticing messaging with a clear call to action to maximize click-through rate. They allow you to influence how your web pages are described and displayed in search results.

Ensure that all of your web pages have a unique meta description that is explicit and contains your most important keywords (these appear in bold when they match part or all of the user’s search query).

Check your Google Search Console account (Click 'Search Appearance', then 'HTML Improvements') to identify any issues with your meta descriptions, for example, they are too short/long, or duplicated across more than one page.

Improve the Meta Description

Google Preview

CNN - Breaking News, Latest News and Videos


View the latest news and breaking news today for U.S., world, weather, entertainment, politics and health at CNN.com.

This is a representation of what your Title Tag and Meta Description will look like in Google search results.

Search engines may create their own titles and descriptions if they are missing, poorly written and/or not relevant to the content on the page and cut short if they go over the character limit. So it’s important to be clear, concise and within the suggested character limit.


<H1> <H2> <H3> <H4> <H5>
0 16 91 0 0
<H2> What Mueller wants to learn from Trump
<H2> Today in politics
<H2> Top stories
<H2> News & buzz
<H2> From horror to happiness
<H2> Check these out
<H2> CNNMoney
<H2> Sports
<H2> Opinion
<H2> Paid Partner Content
<H2> Politics
<H2> Tech
<H2> Health
<H2> Entertainment
<H2> Travel
<H2> Space and science
<H3> The special counsel's team gives Trump's lawyers more details on what they want to talk to the President about
<H3> Republicans say we don't need a law to protect Robert Mueller
<H3> Why McConnell hasn't said anything on Trump's Mueller attacks
<H3> John Dean: Trump is Nixon on steroids
<H3> Trump to hire lawyer who pushed a theory that DOJ framed him
<H3> Watch lawyer push conspiracy theory in interview
<H3> WaPo: Trump lawyers trying to get ahead of Mueller interview
<H3> Analysis: Trump's 'Plan B' for Mueller
<H3> Trump attorney taunts Stormy Daniels
<H3> Opinion: Trouble for Trump if Mueller meets Stormy
<H3> Supreme Court denies Pennsylvania GOP request to block new congressional maps
<H3> Analysis: One sentence explains the super dysfunctional world of Trump
<H3> Meghan McCain shares a photo of her dad
<H3> An anti-abortion, conservative Dem is fighting for survival in Illinois primary
<H3> Van Jones rips death penalty proposal
<H3> Opinion: Power, sex, data = Trump's weekend
<H3> 'Sex and the City' star running for governor
<H3> John Oliver trolls Pence with gay bunny book
<H3> Former Cambridge Analytica contractor: 'I'm not out to get Facebook'
<H3> Whistleblower: Company tested Trump slogans in 2014
<H3> Facebook is facing an existential crisis
<H3> US student found dead in Bermuda
<H3> Self-driving Uber car kills pedestrian
<H3> Pulse shooter's wife to FBI: 'I wish I had been more truthful'
<H3> Florida school resource officer had recommended committing Nikolas Cruz for mental health issues
<H3> Mississippi signs into law the earliest abortion ban in US
<H3> As storms pummel Southeast, New England braces for another nor'easter
<H3> New date set for delayed US-South Korea military drills
<H3> 9-year-old boy fatally shoots sister over a video game, sheriff says
<H3> Austin police fear a serial bomber is on the loose
<H3> NBAer has some very weird dinosaur theories
<H3> How this man tweeted his way into 'Black Panther'
<H3> See Renée Zellweger as Judy Garland
<H3> Video shows cops confront Costco thieves
<H3> People are thanking Oscar winnner for this game-winning shot
<H3> Analysis: Why no MLB team will sign this top closer
<H3> Lawmaker apologizes for raising theory about Jewish family controlling weather
<H3> The company that claims it pierced 100 million ears declares bankruptcy
<H3> NBA coach is stepping away from his team
<H3> Blue Ivy gets in bidding war at art gala
<H3> Content by Travelzoo$1175: 8-night guided trip of Sicily
<H3> Turpin kids are out of the hospital
<H3> Surveillance shows Turpin siblings' escape
<H3> Officials: Kids were chained to beds and starved
<H3> Classmate: Turpin child was bullied in school
<H3> Woman who bought the Turpins' Texas home found feces everywhere
<H3> Opinion: Is California horror house society's fault?
<H3> A load of $54M in gold went missing during the Civil War. There may be a break in the case.
<H3> Delta misroutes puppy on cross-country trip
<H3> What a shot! 25 amazing sports photos
<H3> See Queen's letter about Harry's marriage
<H3> Ancient humans bred with our ancestors more than once
<H3> Check if your paycheck is being taxed enough
<H3> There are still 100,000 pay phones in America
<H3> Walmart wants your new furniture set up for you
<H3> Female UFCer: ‘I was giving myself an eating disorder’
<H3> 7.5 month pregnant MMAer fights off dog
<H3> Why he’s the NBA’s version of Kevin Bacon
<H3> LeBron once gained seven pounds in a game
<H3> All-NCAA tournament team through two rounds
<H3> Why Zuckerberg needs to testify before Congress
<H3> We ignore Iraq War lessons at our peril
<H3> Trump's 'great day for democracy' smacks of dictatorship
<H3> Kushner and MBS: A tale of two princes
<H3> Trump has a unique opportunity to help Yemen
<H3> The McCabe I knew will move on from this firing
<H3> LendingTreeAstonishingly easy way to save on your mortgage
<H3> HealthgradesDocs who treat liver bile duct disease
<H3> CompareCards"Game Changer" for Americans in debt: 0% intro APR until 2019
<H3> A family affair: Susan Pompeo's active role raising debate within the CIA
<H3> Rep. Gaetz calls for an end to Russia probe
<H3> Former Cambridge Analytica contractor: 'I'm not out to get Facebook'
<H3> John Oliver trolls Pence with a gay bunny book
<H3> Trump heralds Clinton Foundation program in opioid speech
<H3> 4 signs your asthma is severe
<H3> Psoriasis: Switching biologics can help
<H3> Renée Zellweger as Judy Garland is uncanny
<H3> Ben Affleck's massive back tattoo mocked
<H3> Time's Up calls for investigation into NY DA
<H3> The modern young man TV's been waiting for
<H3> The filmmakers behind the movies of the moment
<H3> The Western Hemisphere's highest open-air bar
<H3> Cherry blossoms peaking soon
<H3> Is this the perfect beach to go barefoot?
<H3> Winter in a hidden mountain village
<H3> How to fly safely with your pet
<H3> Scientists detect 'fingerprint' of first light ever in the universe
<H3> These pictures were taken from far, far away
<H3> Sea level rise is increasing every year
<H3> What really happens in a solar eruption
<H3> This space program seeks 'brilliant minds'
and 104 more.

HTML header tags (or simply header tags) differentiate between headings, subheadings and the rest of the content on the page.

Your website either does not currently use HTML header tags or is using too many. Use keywords in your headings with your most important keywords in the top level and be sure to maintain the <H1> to <H6> hierarchy.

While it is important to ensure every page has an <H1> tag, only include more than one per page if you're using HTML5. Instead, use multiple <H2> - <H6> tags.

Add the important keywords in <H> headings

Keywords Cloud

  • cnn 37
  • trump 16
  • u.s. 14
  • opinion 7
  • edition 7
  • mueller 6
  • tech 5
  • preference 4
  • luxury 4
  • confirm 4
  • wellness 4
  • signs 4
  • culture 4
  • gadgets 4
  • drink 4
  • football 4
  • shows 4
  • arabic 4
  • español 4
  • turpin 3

This Keyword Cloud provides an insight into the frequency of keyword usage within the page.

It's important to carry out keyword research to get an understanding of the keywords that your audience is using. There are a number of keyword research tools available online to help you choose which keywords to target.

Keyword Consistency

Keywords Freq Title Desc <H>
CNN 37
Trump 16
U.S. 14
Opinion 7
Edition 7
Keywords (2 words) Freq Title Desc <H>
CNN Health 6
edition preference 4
Set edition 4
U.S. Edition 3
U.S. International 3

Keyword consistency is the use of keywords throughout the different elements of the webpage. Consistent keyword use helps crawlers index your site and determine relevancy to search queries.

The table above highlights the most frequently used keywords on your page and how consistently you're using them.

Be more consistent with your keywords

Alt Attribute

We found 46 images on this web page.

12 ALT attributes are empty or missing.

and 7 more.

Alternative text allows you to add a description to an image. Since search engine crawlers cannot see images, they rely on alternative text attributes to determine relevance to a search query. Alternative text also helps makes an image more likely to appear in a Google image search and is used by screen readers to provide context for visually impaired users.

It looks like most or all of your images have alternative text. Check the images on your website to make sure accurate and relevant alternative text is specified for each image on the page. Try to minimize the number of alt text characters to 150 or less (including spaces!) to optimize page load times.

Set a name for all your images

Discovered Pages

8,124,056    8,124,056

A low number can indicate that bots are unable to discover your pages, which is commonly caused by bad site architecture & internal linking, or you're unknowingly preventing bots and search engines from crawling & indexing your pages. An unusually high number could be an indication of duplicate content due to URL parameters.

Make sure your website's XML sitemap is present and that you've submitted it to the major search engines. Building backlinks to your website's internal pages will also help bots to discover, crawl and index them, while building authority to help them rank in search results at the same time.

Check Index Status and Crawl Errors in Google Search Console to track the status of your crawled/indexed pages.

If you use parameters in your URL like session IDs or sorting and filtering, use the rel="canonical" tag tag to tell search engines which version of those pages is the original.

Write more content

WWW Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain.

Search engines see www.cnn.com and cnn.com as different websites. This means they could see a large amount of duplicate content, which they don't like.

Fortunately your website redirects www.cnn.com and cnn.com to the same site.

Redirect non-www to www


A robots.txt file allows you to restrict the access of search engine crawlers to prevent them from accessing specific pages or directories. They also point the web crawler to your page’s XML sitemap file.

Your site currently has a robot.txt file. You can use Google Search Console's Robots.txt Tester to submit and test your robot.txt file and to make sure Googlebot isn't crawling any restricted files.

Add a robots.txt file

XML Sitemap

XML sitemaps contain the list of your URLs that are available to index and allow the search engines to read your pages more intelligently. They can also include information like your site’s latest updates, frequency of changes and the importance of URLs.

Be sure to only include the pages you want search engines to crawl, so leave out any that have been blocked in a robots.txt file. Avoid using any URLs that cause redirects or error codes and be sure to be consistent in using your preferred URLs (with or without www.), correct protocols (http vs. https) and trailing slashes. You should also use your robots.txt file to point search engine crawlers to the location of your sitemap.

Add and Optimize your XML sitemap

Sitemaps Validity

All sitemaps are within the file size limit

All sitemaps are within the URL count limit

All sitemaps have a valid structure

All sitemaps are accessible

The sitemaps in your robots.txt file use a valid URL format

Great! Your sitemaps seem to be valid

To learn more about what a valid sitemap should look like check out our guide about XML Sitemaps or submit it through Google Search Console.

Underscores in the URLs

Great, you are not using ‪underscores (these_are_underscores) in your URLs.

Great, you aren't using ‪underscores (these_are_underscores) in your URLs.

Google sees hyphens as word separators while underscores aren't recognized. So the search engine sees www.example.com/green_dress as www.example.com/greendress. The bots will have a hard time determining this URL's relevance to a keyword.

Blocking Factors

Flash: No

Frames: No

Great, you aren't using Flash or frames on your site.

While it often looks nicer, Flash content can't be properly indexed by search engines. Maximize your SEO efforts by avoiding Flash.

Search engines also have problems with frames because they can't crawl or index the content within them. Avoid them if you can and use a NoFrames tag when you can't.

Domain Registration

Created 24 years ago

Expires in 6 months

Your domain is the human-readable address of your website on the Internet. How long your domain name has been registered does have a limited impact on your rankings in search results. The newer your domain the harder it can be to achieve a higher rank. To help offset this, consider buying a second-hand domain name.

Do you know that you can register your domain for up to 10 years? By doing so, you will show the world that you are serious about your business.


We have not found a Blog on this website.

In a crowded digital marketing world, content is king. Publishing your content on other sites is beneficial, but publishing it on your own site is much more effective. One of the best ways to do this is through a blog.

We recommend you start a blog on cnn.com to engage with your audience and improve your online visibility to attract qualified traffic from a variety of new sources. Use our tips to get the most out of your blog.

If you don't think a blog would work for your site or business, consider publishing other forms of evergreen content such as guides or whitepapers.

Consider starting a blog


Mobile visits

Upgrade to see the number of monthly visits from mobile users.
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Mobile Friendliness

Very Good    Very Good

This web page is super optimized for Mobile Visitors

Mobile friendly pages make it easy for users to complete objectives and common tasks and use a design or template that is consistent across all devices (uses responsive web design).

Your site is well configured for mobile users.

Mobile Rendering

cnn.com on an iPhone
cnn.com on an iPad

80% of adult Internet users now have a smartphone. You should definitely be optimizing your website to render on the most popular mobile devices.

Touchscreen Readiness

Make the most important buttons/links large enough to be tapped easily.

Touchscreen readiness is an important aspect of your site’s mobile friendliness. Your tap targets should be at least a 48 pixels in height and width with at least 32 pixels of extra space on all sides. You can further improve your User Interface by adding size and density buckets to accommodate varying device sizes and screen densities.

Mobile Compatibility

Perfect, no embedded objects detected.

Great, your website does not embed any special types of web content, such as Flash, Silverlight or Java, so your content can be accessed on all devices.

Font Size Legibility

Perfect, this web page’s text is legible on mobile devices.

You can find additional font recommendations for mobile devices in Google’s typography guidelines for Android.

Mobile Viewport

Great, a configured viewport is present.

The content fits within the specified viewport size.

Great, the viewport is well configured.

Keep in mind that since the width (in CSS pixels) of the viewport may vary, your page content should not solely rely on a particular viewport width to render well. Consider these additional tips:
  • Avoid setting large absolute CSS widths for page elements.
  • If necessary, CSS media queries can be used to apply different styling depending on screen size.
  • Ideally, serve responsively-sized images.

Mobile Speed

Slow    Slow

Leverage browser caching

Eliminate render-blocking JavaScript and CSS in above-the-fold content

Optimize images

Prioritize visible content

Minify JavaScript

Like with desktop, the time it takes a mobile page to load is an important part of mobile search engine results page ranks. Your mobile/responsive website must deliver and render the “above the fold" content in under one second.

Unfortunately, the mobile page speed for cnn.com is Slow.

Since mobile device CPUs are less powerful than desktop CPUs, speed tips that reduce CPU consumption (for instance JavaScript Parse time) need to be addressed first.

See Google's PageSpeed Insights Rules for more information on how to improve each of the elements in this section.

Mobile Frameworks

No mobile frameworks have been detected.

Mobile or responsive frameworks are an important part of website optimization as they assist developers in creating applications which are applicable to multiple devices.




Length: 3 character(s)

Keep your URLs short and clean and avoid long domain names when possible.

A descriptive URL is better recognized by search engines. A user should be able to look at the address bar and make an accurate guess about the content of the page before reaching it (e.g., http://www.mysite.com/en/products).

Keep in mind that URLs are also an important part of a comprehensive SEO strategy. Use clean URLs to make your site more "crawlable" by Google.

Resource: Search for a good domain name. If no good names are available, consider a second hand domain. To prevent brand theft, you might consider trademarking your domain name.


Great, your website has a favicon.

Favicons are the small icons that appear next to your site’s name or URL in a browser. They can be displayed in the address bar, a browser tab title or bookmarks. Make sure it is consistent with your brand.

Here is a way one company used a special favicon to improve user experience.

Add a Favicon

Custom 404 Page

Great, your website has a custom 404 error page.

Your server responded with the HTTP status code: 404

Custom 404 error pages are an opportunity for you to reduce customer frustration and link to other pages on your site.

Customize the 404 error page

Asset Minification

60%    60%

You could reduce 40% (1.9 KiB) by minifying the asset(s) listed below.

URL Reduction size
https://cdn.cnn.com/ads/cnn/cnn_homepage.js 1.9 KiB (40%)
Fast websites make happy visitors. Enabling minification on assets like HTML, JavaScript and CSS files will reduce their transfer size. Every time a page is requested from your website less bytes and lighter assets are sent over the network resulting in faster delivery which loads your website faster for your customers.

To learn more on how to enable minification for your assets you can check out these 10 tips to improve page load time or consult Google's PageSpeed Insights guide on minification.

Asset Compression

Perfect, all your assets are compressed.

Great! We didn't find uncompressed assets on your web page.

To learn more on how to enable compression for your assets you can check out these 10 tips to improve page load time or consult Google's PageSpeed Insights guide on compression.

Asset Cacheability

We found a total of 33 uncached asset(s) listed below.

URL Freshness lifetime
https://data.cnn.com/jsonp/breaking_news/domestic.json?callback=CNNBreakingNewsCallback a few seconds
/ a minute
/data/ocs/section/_homepage-zone-injection/index.html:homepage-injection-zone-1/views/zones/common/zone-manager.izl a minute
/data/ocs/section/index.html:homepage1-zone-1/views/zones/common/zone-manager.izl a minute
/data/ocs/section/_homepage-zone-injection/index.html:homepage-injection-zone-2/views/zones/common/zone-manager.izl a minute
/data/ocs/section/index.html:homepage2-zone-1/views/zones/common/zone-manager.izl a minute
/data/ocs/section/index.html:homepage3-zone-1/views/zones/common/zone-manager.izl a minute
https://cdn.cnn.com/ads/cnn/singles/cnn_homepage_rb.js 11 minutes
https://cdn.cnn.com/cnnnext/dam/assets/160113094817-neanderthals-allergies-large-tease.jpg 14 minutes
https://cdn.cnn.com/cnnnext/dam/assets/180312153022-03-prince-harry-meghan-markle-relationship-large-tease.jpg 16 minutes
https://cdn.cnn.com/cnnnext/dam/assets/180312153022-03-prince-harry-meghan-markle-relationship-small-tease.jpg 18 minutes
https://cdn.cnn.com/cnnnext/dam/assets/180319213928-cohen-daniels-split-restricted-medium-tease.jpg 19 minutes
https://cdn.cnn.com/cnnnext/dam/assets/180319213928-cohen-daniels-split-restricted-small-tease.jpg 21 minutes
https://cdn.cnn.com/analytics/cnnexpan/jsmd.min.js 26 minutes
https://cdn.cnn.com/cnnnext/dam/assets/180126110058-03-mueller-trump-split-small-tease.jpg 39 minutes
https://cdn.cnn.com/cnnnext/dam/assets/180228210119-01-earliest-stars-cisro-large-tease.jpg 42 minutes
https://cdn.cnn.com/cnnnext/dam/assets/121129181828-gold-bars-large-alt-11.jpg 42 minutes
https://cdn.cnn.com/ads/cnn/cnn_homepage.js an hour
https://cdn.cnn.com/ads/cnn/cnn_homepage.js an hour
https://cdn.cnn.com/cnnnext/dam/assets/180319202142-delta-loses-puppy-small-tease.jpg an hour
https://cdn.cnn.com/cnnnext/dam/assets/180319202142-delta-loses-puppy-large-tease.jpg an hour
https://cdn.cnn.com/cnnnext/dam/assets/180319135854-susan-mike-pompeo-01-23-2017-large-tease.jpg an hour
https://cdn.cnn.com/ads/cnn/singles/cnn_entitlement_hp_01.js?_=1521516072605 an hour
https://cdn.cnn.com/cnnnext/dam/assets/180228214502-cnnmoney-paycheck-tax-law-take-home-pay-large-tease.jpg an hour
https://cdn.cnn.com/cnnnext/dam/assets/121220165313-judy-garland-large-tease.jpg an hour
https://cdn.cnn.com/cnnnext/dam/assets/180126110058-03-mueller-trump-split-large-tease.jpg an hour
https://cdn.cnn.com/cnnnext/dam/assets/180308152640-los-angeles-spire73-intercontinental-bar-large-tease.jpg an hour
https://cdn.cnn.com/cnnnext/dam/assets/120224045408-friends-tv-large-tease.jpg an hour
https://cdn.cnn.com/cnnnext/dam/assets/180118193016-turpin-family-large-tease.jpg an hour
https://cdn.cnn.com/cnnnext/dam/assets/180319170202-14-what-a-shot-0320-large-tease.jpg an hour
https://cdn.cnn.com/cnnnext/dam/assets/180319100537-facebook-investiga-filtracion-datos-millones-usuarios-vo-cybercafe-cnnee-large-tease.jpg an hour
https://cdn.cnn.com/cnnnext/dam/assets/180319170202-14-what-a-shot-0320-small-tease.jpg 2 hours
https://cdn.cnn.com/cnnnext/dam/assets/160113094817-neanderthals-allergies-small-tease.jpg 2 hours
and 30 more.
Fast websites make happy visitors. Caching assets such as images, javascript and CSS files allows a browser to keep these files in local storage so it doesn't have to download them every time it requests a page on your website. This will lower the bandwidth used and improve the page load time.

To learn more on how to enable caching for your assets you can check out these 10 tips to improve page load time or consult Google's PageSpeed Insights guide on browser caching.


Declared: Missing

Detected: English

Your website hasn't specified a language yet. Use the META Language Attribute to declare the intended language of your website. We've detected that your website is currently in English.

Here are some tips for multilingual websites:

Declare the language used

Structured Data Markup

Structured Data Markup is used to generate Rich Snippets in search engine results. It is a way for website owners to send structured data to search engine robots; helping them to understand your content and create well-presented search results.

Get the most out of Google's rich snippets for content types such as: Reviews, People, Products, Businesses and Organizations, Recipes, Events, Videos and Music. If your website covers one of these topics, then we suggest that you annotate it with Schema.org using microdata.

Domain Availability

Domains Status
cnn.net Expires in a month
cnn.org This domain is booked
cnn.info Available. Register it now!
cnn.biz This domain is booked
cnn.eu This domain is booked

Register the various extensions of your domain to protect your brand from cybersquatters.

Typo Availability

Domains Status
vnn.com This domain is booked
cnb.com This domain is booked
cnh.com This domain is booked
cmn.com This domain is booked
cnj.com This domain is booked
cnnn.com This domain is booked
chn.com This domain is booked
and 1 more.

Register the various typos of your domain to protect your brand from cybersquatters.

Email Privacy

Good, no email address has been found in plain text.

We don’t recommend adding plain text/linked email addresses to your webpages, as malicious bots scrape the web in search of email addresses to spam. Instead, consider using a contact form.

Hide email addresses to avoid being spammed

Trust Indicators


92%    92%

Child safety

92%    92%

This feature shows how trustworthy your domain is based on ‬‬data provided by The Web of Trust (WOT). This group rates millions of websites based on the experience of millions of users together with information from a number of trusted sources, including phishing and malware blacklists.


Server Uptime

Upgrade now and get notified when cnn.com goes down.
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Server IP

Server location: San Francisco

Your server's IP address has little impact on your SEO. Nevertheless, try to host your website on a server which is geographically close to your visitors. Search engines take the geolocation of a server into account as well as the server speed.

Use DNSstuff for comprehensive reports on your server.

Speed Tips

Warning: your website’s speed could be slightly improved.

Perfect, your website doesn't use nested tables.

Too bad, your website is using inline styles.

Perfect, your website has few CSS files.

Too bad, your website has too many JavaScript files (more than 7).

Website speed has a huge impact on performance, affecting user experience, conversion rates and even rankings. ‪‬‬By reducing page load-times, users are less likely to get distracted and the search engines are more likely to reward you by ranking your pages higher in the SERPs.

Conversion rates are far higher for websites that load faster than their slower competitors.

See Google's PageSpeed Insights Rules for more information on how to improve each of the elements in this section.


Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.

Popular Analytics Tools Include: Google Analytics, Quantcast™, AdobeAnalytics™, Piwik™, chartbeat™, Clicky™, ClickTale™, etc.



The Doctype is used to instruct web browsers about the document type being used. For example, what version of HTML the page is written in.

Declaring a doctype helps web browsers to render content correctly.


Great, language/character encoding is specified: utf8

Specifying language/character encoding can prevent problems with the rendering of special characters.

SSL Secure

Great, your website is SSL secured (HTTPS).

Your website's URLs redirect to HTTPS pages.

Your headers are not properly set up to use HSTS.

Renew your SSL certificate now, it expires in a month.

The certificate issuer is GlobalSign nv-sa.

Modern websites tend to be SSL secured (HTTPS) as it provides an extra security layer while logging in to your Web Service. In 2014, Google announced that an HTTPS (vs HTTP) website would receive an extra boost in their ranking.

While switching to HTTPS, make sure your site remains optimized and see to it that your website will still run quickly. Follow these best practices for a smooth transition:
  • Use a serious issuer to purchase your SSL certificate
  • Redirect all of your HTTP pages to the HTTPS version of your website
  • Use HTTP Strict Transport Security (HSTS) in your headers
  • Renew your SSL certificate every year, before it expires
  • Make sure that all of your content (CSS, etc.) is linked to HTTPS
  • Update your XML sitemap to ensure the URLs include HTTPS and update the robots.txt file to reference this version
  • Register the HTTPS website in Google & Bing Search Console/Webmaster Tools

Crawl Errors

URL Errors

The Crawl Errors report for websites provides details about the site URLs that Google could not successfully crawl or that returned an HTTP error code.
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Social Media Engagement

Your homepage is widely shared on Social Networks.

Facebook Shares29033

Google™ +0

Linkedin Shares0

Pinterest Shares264