This is the number of pages on your website that are indexed by search engines. The more pages that are indexed, the better, as this offers more opportunity for your website to be found.
A low number (relative to the total number of pages/URLs on your website) probably indicates that your internal link architecture needs improvement and is preventing search engines from crawling all of the pages on your website. You might want to create/check your site's XML sitemap and submit it to the major search engines. You must also build backlinks to your site's internal pages to help search bots crawl and index your web pages.
Check Google™ Webmaster Tools under Health and Index Status, to keep track of the status of your site's indexed pages.
Your website doesn't have a robots.txt file - this can be problematic.
A robots.txt file allows you to restrict the access of search engine robots that crawl the web and it can prevent these robots from accessing specific directories and pages. It also specifies where the XML sitemap file is located.
Click here to check your robots.txt file for syntax errors.
Great, your website has an XML sitemap.
A sitemap lists URLs that are available for crawling and can include additional information like your site's latest updates, frequency of changes and importance of the URLs. This allows search engines to crawl the site more intelligently.
It is also good practice to specify your sitemap's location in your robots.txt file.
Good, the URLs look clean.
Created 5 years ago
Expires in a year
Do you know that you can register your domain for up to 10 years? By doing so, you will show the world that you are serious about your business.
Above the Fold Content
Place the most important content above the fold line.
Tip: Check Google Analytics to find out what the most common screen resolutions are among your site visitors.
Get to know the technologies used for your website. Some codes might slow down your website. Ask your webmaster to take a look at this.
Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed. It is also good to install one extra tool to have a confirmation of the results.
Invalid: 47 Errors, 25 Warning(s)
Use valid markup that contains no errors. Syntax errors can make your page difficult for search engines to index.
W3C is a consortium that sets web standards.
Declaring a doctype helps web browsers to render content correctly.
Your website is SSL secured (HTTPS), but the Common Name is set to ssl2000.cloudflare.com.
Your website's URLs do not redirect to HTTPS pages.
Your headers are not properly set up to use STS.
The SSL certificate expires in 6 months.
The certificate issuer is GlobalSign nv-sa.
- Use a serious issuer to purchase your SSL certificate
- Redirect all of your HTTP pages to the HTTPS version of your website
- Use a Security Token Service (STS) in your headers
- Renew your SSL certificate every year, before it expires
- Make sure that all of your content (CSS, etc.) is linked to HTTPS
Missing profile on Foursquare™
Missing profile on Yelp™
It is important to make sure that your business details are correct in each directory where you are listed. Find the directories in your country (USA, UK, Spain, France, Canada, Australia, Brazil, and India) and enhance your listings with pictures, video, schedules and as many customer reviews as possible.
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