Start optimizing
  • Reviews are automatically refreshed every day
  • Track search engine rankings of your important keywords
  • Crawl your website for errors and content issues
  • Receive weekly updates in your mailbox

Marketing Checklist

Get help from a Certified Expert Become an Expert

Jessica Lewis Jessica Lewis
Vienna (VA)
Michael Johnston Michael Johnston
Selinsgrove (PA)
Denise Grothouse Denise Grothouse
Germansville (PA)


Title Tag

Decima Official Store

Length: 21 character(s) (151 pixels)

Your HTML title tag appears in browser tabs, bookmarks and in search result pages.

Make your title tags clear, concise (65 characters, 200-569 pixels) and include your most important keywords.

Check the title of your website

Meta Description

Decima Official Store: Abbigliamento Ufficiale, Merchandising. licenziatario Ufficiale Giacoia Massimo SAS, Taranto Italy Vendita online in tutto il mondo con spedizione GLS, DHL

Length: 178 character(s) (1,026 pixels)

Great, your meta description contains between 70 and 160 characters spaces included (400 - 940 pixels).

A good meta description acts as an organic advertisement, so use enticing messaging with a clear call to action to maximize click-through rate. They allow you to influence how your web pages are described and displayed in search results.

Ensure that all of your web pages have a unique meta description that is explicit and contains your most important keywords (these appear in bold when they match part or all of the user’s search query).

Check your Google Search Console account (Click 'Search Appearance', then 'HTML Improvements') to identify any issues with your meta descriptions, for example, they are too short/long, or duplicated across more than one page.

Improve the Meta Description

Google Preview

Desktop Version

Decima Official Store

Decima Official Store: Abbigliamento Ufficiale, Merchandising. licenziatario Ufficiale Giacoia Massimo SAS, Taranto Italy Vendita online in tutto il mondo con ...

Mobile Version

Decima Official Store

Decima Official Store: Abbigliamento Ufficiale, Merchandising. licenziatario Ufficiale Giacoia Massimo SAS, Taranto Italy ...

This is a representation of what your Title Tag and Meta Description will look like in Google search results.

Search engines may create their own titles and descriptions if they are missing, poorly written and/or not relevant to the content on the page and cut short if they go over the character limit. So it’s important to be clear, concise and within the suggested character limit.


<H1> <H2> <H3> <H4> <H5>
1 0 58 0 0
<H1> Decima Flottiglia Mas Official Store
<H3> T-Shirt "Le Stelle Brillano..." Btg. Vega
<H3> Polo Vintage M.C. Battaglione Lupo - Limited Edition - OD Green Stone Wash
<H3> Polo M.C. Placca Decima Flottiglia Mas
<H3> Maglia girocollo Teschione Decima
<H3> Giubbino Estivo - Decima Flottiglia Mas - Per l'Onore
<H3> decimaGADGETS
<H3> Placca in metallo smaltata X Flottiglia Mas
<H3> Cover "Le Stelle Brillano..." per iPhone Ed. 2015
<H3> Medaglietta da collo DECIMA
<H3> Cover Italia "X Flottiglia MAS" Samsung S3/S4/S5
<H3> Cover "Me Ne Frego" iPhone/Samsung
<H3> Set gemelli Placca Decima Mas
<H3> Crest Placca X Flottiglia Mas
<H3> Quadro "Mezzo Scafo" Sommergibile Scirè"
<H3> Quadro "Mezzo Scafo" Siluro Lenta Corsa - "Maiale"
<H3> Crest Mini X Flottiglia Mas
<H3> Crest Mezzi d'Assalto X Flottiglia Mas
<H3> Modellino "Siluro Lenta Corsa"
<H3> Modellino "MAS 15"
<H3> Modellino Sommergibile Scirè
<H3> Modellino "MAS 500"
<H3> Modellino "M.T."
<H3> Modellino "S.M.A."
<H3> Portachiavi in tessuto Decima Memento Audere Semper
<H3> Portapass, Portachiavi da collo "X Flottiglia Mas - Memento Audere Semper"
<H3> Portapass, Portachiavi da collo "X Flottiglia Mas"
<H3> Portachiavi metallo Placca Decima
<H3> Distintivo da Giacca Placca Decima
<H3> Fermacravatta Placca Decima
<H3> Portatessera con Placca Decima Estraibile
<H3> Portatessera con Placca Decima
<H3> Accendino Placca Decima
<H3> Svuotatasche Placca Decima
<H3> decimaOUTLET
<H3> Cover "Le Stelle Brillano..." per iPhone Ed. 2015
<H3> Cover Italia "X Flottiglia MAS" Samsung S3/S4/S5
<H3> Cover "Me Ne Frego" iPhone/Samsung
<H3> Collezione Orologi Memphis Belle
<H3> Scafomaster V Helium Valve - Decima Mas - "Per l'Onore"
<H3> ME NE FREGO - T1200 Titanio
<H3> Beffa di Buccari - CAIMANO MECCANICO - Decima Mas - Limited Edition
<H3> Per l'Onore - FRECCIONE GMT - Decima Mas - SWISS MADE
<H3> SCUDO DECIMA - Scafomaster V Helium Valve - Decima Mas
<H3> TESCHIONE DECIMA - Scafomaster V Helium Valve - Decima Mas - SWISSE MADE
<H3> Luigi Durand De La Penne - Scafomaster V Helium Valve - Decima Mas - SWISSE MADE
<H3> Le Stelle Brillano... - Scafomaster V Helium Valve - Decima Mas
and 60 more.

Great, your website is structured using HTML headings (<H1> to <H6>).

Use your keywords in the headings and make sure the first level (<H1>) includes your most important keywords. Never duplicate your title tag content in your header tag.

While it is important to ensure every page has an <H1> tag, only include more than one per page if you're using HTML5. Instead, use multiple <H2> - <H6> tags.

Add the important keywords in <H> headings

Keyword Cloud

  • flottiglia mas quarzo daydate 2
  • memento audere semper 3
  • decima official store 2
  • siluro lenta corsa 2
  • decima flottiglia mas 4
  • sky time 42 2
  • placca decima 9
  • limited edition 4
  • sandy troopers 2
  • flottiglia mas 16
  • decima mas 11
  • teschione decima 2
  • sky time 4
  • sommergibile scirè 2
  • vendita online 2
  • helium valve 5
  • stelle brillano 6
  • swisse made 2
  • coltellino multiuso 2
  • prezzo scontato 6

This data represents the words and phrases that your page appears to be optimized around. We use what’s called “natural language processing" (NLP), which is a form of artificial intelligence that allows computers to read human language, to do this analysis.

The numbers next to each word or phrase represents how often we detected them and their variants on the page.

Are these the keywords you want to target for your page? If so, great! Track your site’s rankings in Google search results using WooRank’s Keyword Tool.

If these keywords aren’t relevant to your page, consider updating your content to optimize it for your target keywords.

Alt Attribute

We found 32 images on this web page.

No ALT attributes are empty or missing.

Alternative text allows you to add a description to an image. Since search engine crawlers cannot see images, they rely on alternative text attributes to determine relevance to a search query. Alternative text also helps makes an image more likely to appear in a Google image search and is used by screen readers to provide context for visually impaired users.

It looks like most or all of your images have alternative text. Check the images on your website to make sure accurate and relevant alternative text is specified for each image on the page. Try to minimize the number of alt text characters to 150 or less (including spaces!) to optimize page load times.

Set a name for all your images

WWW Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain.

Search engines see and as different websites. This means they could see a large amount of duplicate content, which they don't like.

Fortunately your website redirects and to the same site.

Redirect non-www to www


A robots.txt file allows you to restrict the access of search engine crawlers to prevent them from accessing specific pages or directories. They also point the web crawler to your page’s XML sitemap file.

Your site currently has a robots.txt file. You can use Google Search Console's Robots.txt Tester to submit and test your robots.txt file and to make sure Googlebot isn't crawling any restricted files.

Add a robots.txt file

XML Sitemap

XML sitemaps contain the list of your URLs that are available to index and allow the search engines to read your pages more intelligently. They can also include information like your site’s latest updates, frequency of changes and the importance of URLs.

Be sure to only include the pages you want search engines to crawl, so leave out any that have been blocked in a robots.txt file. Avoid using any URLs that cause redirects or error codes and be sure to be consistent in using your preferred URLs (with or without www.), correct protocols (http vs. https) and trailing slashes. You should also use your robots.txt file to point search engine crawlers to the location of your sitemap.

Add and Optimize your XML sitemap

Sitemaps Validity

All sitemaps are within the file size limit

All sitemaps are within the URL count limit

All sitemaps have a valid structure

All sitemaps are accessible

The sitemaps in your robots.txt file use a valid URL format

Great! Your sitemaps seem to be valid

To learn more about what a valid sitemap should look like check out our guide about XML Sitemaps or submit it through Google Search Console.

URL Parameters

Perfect, your URLs look clean.

URL parameters are used to track user behaviors on site (session IDs), traffic sources (referrer IDs) or to give users control over the content on the page (sorting and filtering). The issue with URL parameters is that Google sees each unique parameter value as a new URL hosting the same thing - meaning you could have a duplicate content problem. Sometimes, it’s able to recognize these URLs and group them together. It then algorithmically decides which URL is the best representation of the group and uses it to consolidate ranking signals and display in search results. You can help Google recognize the best URL by using the rel="canonical" tag.

Use the URL Parameters Tool in Google Search Console to tell Google how your URL parameters affect page content and how to to crawl URLs with parameters. Use this tool very carefully - you can easily prevent Google from crawling pages you want indexed through overly restrictive crawling settings, especially if you have URLs with multiple parameters.
Rewrite your URLs and clean them up.

Underscores in the URLs

We found underscores in this URL and/or in your in-page URLs.
and 45 more.

Using underscores in your URL makes it hard for search engines to determine your site's relevance to a search. Google sees hyphens as word separators while underscores are ignored. So the search engine sees as all one word. Use hyphens in your URLs instead:

We've detected underscores in your URLs. Change underscores to hyphens to maximize your SEO.

Domain Registration

Creation date unavailable

Expires 5 months ago

Your domain is the human-readable address of your website on the Internet.

It looks like is less than a year old and your registration expires in less than a year. How long your domain name has been registered does have a limited impact on your rankings in search results.

Do you know that you can register for up to 10 years? By doing so, you will show the world that you are serious about your business.


Mobile visits

Upgrade to see the number of monthly visits from mobile users.
Free Trial

Mobile Rendering on an iPhone

80% of adult Internet users now have a smartphone. You should definitely be optimizing your website to render on the most popular mobile devices.

Mobile Frameworks

No mobile frameworks have been detected.

Mobile or responsive frameworks are an important part of website optimization as they assist developers in creating applications which are applicable to multiple devices.



Length: 19 character(s)

Keep your URLs short and clean and avoid long domain names when possible.

A descriptive URL is better recognized by search engines. A user should be able to look at the address bar and make an accurate guess about the content of the page before reaching it (e.g.,

Keep in mind that URLs are also an important part of a comprehensive SEO strategy. Use clean URLs to make your site more "crawlable" by Google.

Resource: Search for a good domain name. If no good names are available, consider a second hand domain. To prevent brand theft, you might consider trademarking your domain name.


Great, your website has a favicon.

Favicons are the small icons that appear next to your site’s name or URL in a browser. They can be displayed in the address bar, a browser tab title or bookmarks. Make sure it is consistent with your brand.

Here is a way one company used a special favicon to improve user experience.

Add a Favicon

Custom 404 Page

Great, your website has a custom 404 error page.

Your server responded with the HTTP status code: 404

Custom 404 error pages are an opportunity for you to reduce customer frustration and link to other pages on your site.

Customize the 404 error page


Declared: Italian

Detected: Italian

Great, your declared language matches the language detected on the page.

Make sure your declared language is the same as the language detected by Google.

Tips for multilingual websites:

Declare the language used

Domain Availability

Domains Status Available. Register it now! Available. Register it now! Available. Register it now! Available. Register it now! Available. Register it now! Available. Register it now!

Register the various extensions of your domain to protect your brand from cybersquatters.

Typo Availability

Domains Status Available. Register it now! Available. Register it now! Available. Register it now! Available. Register it now! Available. Register it now! Available. Register it now! Available. Register it now!
and 1 more.

Register the various typos of your domain to protect your brand from cybersquatters.


Server Uptime

Upgrade now and get notified when goes down.
Free Trial

Server IP

Your server's IP address has little impact on your SEO. Nevertheless, try to host your website on a server which is geographically close to your visitors. Search engines take the geolocation of a server into account as well as the server speed.

Use DNSstuff for comprehensive reports on your server.


Get to know the technologies used for your website. Some codes might slow down your website. Ask your webmaster to take a look at this.


We didn't detect an analytics tool installed on this website.

Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.

Popular Analytics Tools Include: Google Analytics, Quantcast™, AdobeAnalytics™, Piwik™, chartbeat™, Clicky™, ClickTale™, etc.


XHTML 1.0 Strict

The Doctype is used to instruct web browsers about the document type being used. For example, what version of HTML the page is written in.

Declaring a doctype helps web browsers to render content correctly.


Great, language/character encoding is specified: utf8

Specifying language/character encoding can prevent problems with the rendering of special characters.

SSL Secure

Great, your website is SSL secured (HTTPS).

Your website's URLs do not redirect to HTTPS pages.

Your headers are not properly set up to use HSTS.

The SSL certificate expires 8 months ago.

The certificate issuer is cPanel, Inc..

Modern websites tend to be SSL secured (HTTPS) as it provides an extra security layer while logging in to your Web Service. In 2014, Google announced that an HTTPS (vs HTTP) website would receive an extra boost in their ranking.

While switching to HTTPS, make sure your site remains optimized and see to it that your website will still run quickly. Follow these best practices for a smooth transition:
  • Use a serious issuer to purchase your SSL certificate
  • Redirect all of your HTTP pages to the HTTPS version of your website
  • Use HTTP Strict Transport Security (HSTS) in your headers
  • Renew your SSL certificate every year, before it expires
  • Make sure that all of your content (CSS, etc.) is linked to HTTPS
  • Update your XML sitemap to ensure the URLs include HTTPS and update the robots.txt file to reference this version
  • Register the HTTPS website in Google & Bing Search Console/Webmaster Tools

Crawl Errors

URL Errors

The Crawl Errors report for websites provides details about the site URLs that Google could not successfully crawl or that returned an HTTP error code.
Free Trial


Facebook Views

Upgrade to connect your Facebook Page and get in-depth insights about:
  • Views
  • Activity
  • Demographics and more!
Free Trial

Facebook Page

Cover picture of the X flottiglia mas store Facebook Page

Talking About50

X flottiglia mas store
Store Ufficiale linea abbigliamento e gadgets "X Flottiglia MAS"
Pagina con nessun fine e scopo ideologico politico.
Meta Description
Benvenuti nella pagina Ufficiale del Merchandise "X Flottiglia MAS"
Giacoia Massimo sas è Licenziataria ufficiale worldwide dei marchi "X Flottiglia MAS"

L'abbigliamento, tutti i gadgets, orologi originali ed unici autorizzati e ufficiali fortemente caratterizzati dedicati ai nostri eroi della decima flottiglia mas
La Xa Flottiglia Mas non è MAI stata nè regia, nè repubblicana, nè fascista, nè badogliana.
Essa fu splendidamente e soltanto ITALIANA!

Pagina con nessuna fine e scopo ideologico politico, la mission della nostra Azienda è quella di far conoscere gli eroi della storia della nostra Italia e dello loro gesta, uomini che hanno perso la vita per l'onore e per la patria.

La produzione e distribuzione recanti i suddetti marchi sono consentite unicamente ai soggetti detentori di Licenza.
Abbigliamento & Merchandise Ufficiale X Flottiglia MAS
Great, your brand's Facebook page is linking to

Facebook is a vital part of modern digital marketing - no matter what type of business you have. Use Facebook Insights to optimize your Facebook posts to maximize engagement and website traffic.

Twitter Account


The Twitter™ Account @DecimaMASstore is booked and it is linked to your website.

We sell amazing clothes and gadgets online. Inspired by vintage Italian Navy Special Corp, X Flottiglia MAS, and our adventure of the past
5 years ago
Great, your Twitter account is linked to Linking your Twitter account to your website helps prevent brandjacking and can help make your social media marketing more effective. Here are a few tips to help create a Twitter promotion plan. Use Twitter Dashboard and Analytics to track and optimize your Twitter feed.
Book your brand on Twitter


Local Directories

Upgrade to see the latest reviews of in local directories
Free Trial

Keyword Tool

Google Ranking

Upgrade to monitor’s Google ranking for custom keywords
Free Trial



Upgrade to sync your Google Analytics account and find significant metrics like:
  • Traffic Source
  • Source Domains
  • Pageviews and more!
Free Trial