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SEO

Title Tag

ESPN: The Worldwide Leader in Sports

Length: 36 character(s) (282 pixels)

Your HTML title tag appears in browser tabs, bookmarks and in search result pages.

Make your title tags clear, concise (65 characters, 200-569 pixels) and include your most important keywords.

Check the title of your website

Meta Description

Visit ESPN to get up-to-the-minute sports news coverage, scores, highlights and commentary for Football, Cricket, Rugby, F1, Golf, Tennis, NFL, NBA and more.

Length: 157 character(s) (929 pixels)

Great, your meta description contains between 70 and 160 characters spaces included (400 - 940 pixels).

A good meta description acts as an organic advertisement, so use enticing messaging with a clear call to action to maximize click-through rate. They allow you to influence how your web pages are described and displayed in search results.

Ensure that all of your web pages have a unique meta description that is explicit and contains your most important keywords (these appear in bold when they match part or all of the user’s search query).

Check your Google Search Console account (Click 'Search Appearance', then 'HTML Improvements') to identify any issues with your meta descriptions, for example, they are too short/long, or duplicated across more than one page.

Improve the Meta Description

Google Preview

Desktop Version

ESPN: The Worldwide Leader in Sports

http://www.espn.co.uk/

Visit ESPN to get up-to-the-minute sports news coverage, scores, highlights and commentary for Football, Cricket, Rugby, F1, Golf, Tennis, NFL, NBA and more.

Mobile Version

ESPN: The Worldwide Leader in Sports

http://www.espn.co.uk

Visit ESPN to get up-to-the-minute sports news coverage, scores, highlights and commentary for Football, Cricket, Rugby, ...

This is a representation of what your Title Tag and Meta Description will look like in Google search results.

Search engines may create their own titles and descriptions if they are missing, poorly written and/or not relevant to the content on the page and cut short if they go over the character limit. So it’s important to be clear, concise and within the suggested character limit.

Headings

<H1> <H2> <H3> <H4> <H5>
40 39 0 0 0
<H1> ESPN
<H1> Customise ESPN
<H1> NBA players add to chorus of refereeing complaints on Twitter
<H1> Warriors and Rockets trade buckets, Dubs take crazy Game 1
<H1> Durant's 35 points carry Warriors past Rockets in Game 1
<H1> Top Headlines
<H1> 'This couldn't have gone much worse': Milwaukee got dunked on in Game 1
<H1> Kyrie, Celtics dominate Bucks in Game 1
<H1> Horford locks down Giannis, Bucks in Game 1 win
<H1> Out-of-form De Gea becoming a liability for Man United
<H1> Is David De Gea's mind on a move?
<H1> Football
<H1> Aguero shows once more why he's Man City's go-to guy
<H1> Emery failing to address Arsenal's awful away form
<H1> Formula 1
<H1> Bottas could be the only hope of stopping Hamilton's dominance
<H1> Mr. Clutch: Messi the hero as Barca win La Liga
<H1> Is Lionel Messi's greatness taken for granted?
<H1> 2019 NFL draft takeaways: Why the QB class was overhyped
<H1> What's next for Jack Hermansson, Jacare Souza and other UFC Fort Lauderdale fighters?
<H1> Tennis
<H1> Thiem defeats Medvedev in Barcelona final
<H1> NBA
<H1> Which player had the best sneakers of the 2019 NBA playoffs first round?
<H1> transfers
<H1> Transfer Talk: UCL could keep Hazard at Chelsea
<H1> Meet Serie A's "other Ronaldo"
<H1> MLB
<H1> The Vlad Jr. era is underway! Here's how Guerrero's debut went down
<H1> Boxing
<H1> Dubois KO's Lartey in 4th to stay unbeaten
<H1> Dubois and Lartey exchange wild blows in round three
<H1> NHL
<H1> Stanley Cup Playoffs Daily: Stars, Blue Jackets even it up
<H1> How the marvelous Moneymaker sisters save Marvel superheroes
<H1> Top Headlines
<H1> Favourites
<H1> Fantasy
<H1> Customise ESPN
<H1> ABOUT COOKIES
<H2> Prem
<H2> Formula 1
<H2> NBA
<H2> Tennis (M)
<H2> Tennis (W)
<H2> MLS
<H2> MLB
<H2> NHL
<H2> Favourites Edit
<H2> Favourites Edit
<H2> Favourites
<H2> ESPN Player
<H2> Topics
<H2> Podcast
<H2> Follow ESPN UK
<H2> ESPN Apps
<H2> ESPN Sites
<H2> Featured Sports
<H2> Editions
<H2> Premier League
<H2> Azerbaijan Grand Prix
<H2>
<H2>
<H2>
<H2>
<H2> Stanley Cup Playoffs
<H2> ESPN 30 for 30
<H2> ESPN FC 100
<H2> ESPN Fantasy Football: Sign up now!
<H2> Premier League clubs on a cliff edge over Brexit
<H2> League tables
<H2> Upcoming fixtures
<H2> Latest scores
<H2> ESPN Player
<H2> Topics
<H2> Podcast
<H2> Follow ESPN UK
<H2> ESPN Apps
<H2> ESPN Sites
and 76 more.

Great, your website is structured using HTML headings (<H1> to <H6>).

Use your keywords in the headings and make sure the first level (<H1>) includes your most important keywords. Never duplicate your title tag content in your header tag.

While it is important to ensure every page has an <H1> tag, only include more than one per page if you're using HTML5. Instead, use multiple <H2> - <H6> tags.

Add the important keywords in <H> headings

Keyword Cloud

  • golden state warriors warriors 2
  • houston rockets rockets 2
  • boston celtics celtics 2
  • gs leads 1-0 4
  • milwaukee bucks bucks 2
  • bayern munich bayern munich 2
  • borussia dortmund borussia dortmund 2
  • colorado avalanche avalanche col 2
  • tottenham hotspur tottenham hotspur 2
  • bos leads 1-0 4
  • atletico madrid atletico madrid 2
  • real madrid real madrid 2
  • carolina hurricanes hurricanes car 2
  • daily lines daily lines 2
  • manchester united manchester united 2
  • power rankings power rankings 2
  • 2019 espn internet ventures 4
  • barca win la liga 3
  • manchester city manchester city 2
  • la liga la liga 2

This data represents the words and phrases that your page appears to be optimized around. We use what’s called “natural language processing" (NLP), which is a form of artificial intelligence that allows computers to read human language, to do this analysis.

The numbers next to each word or phrase represents how often we detected them and their variants on the page.

Are these the keywords you want to target for your page? If so, great! Track your site’s rankings in Google search results using WooRank’s Keyword Tool.

If these keywords aren’t relevant to your page, consider updating your content to optimize it for your target keywords.

Alt Attribute

We found 71 images on this web page.

37 ALT attributes are empty or missing.

https://a.espncdn.com/i/teamlogos/countries/500/fin.png
https://a.espncdn.com/combiner/i?img=/i/teamlogos/countries/500/aut.png&h=20&w=20
https://a.espncdn.com/combiner/i?img=/i/teamlogos/countries/500/rus.png&h=20&w=20
https://a.espncdn.com/combiner/i?img=/i/teamlogos/countries/500/chn.png&h=20&w=20
https://a1.espncdn.com/combiner/i?img=/i/teamlogos/nba/500/scoreboard/hou.png&h=104&w=104
https://a1.espncdn.com/combiner/i?img=/i/teamlogos/nba/500/scoreboard/gs.png&h=104&w=104
https://a.espncdn.com/combiner/i?img=/i/teamlogos/leagues/500/nba.png&w=100&h=100&transparent=true
https://a.espncdn.com/combiner/i?img=/photo/2019/0428/r535722_1296x729_16-9.jpg
https://a1.espncdn.com/combiner/i?img=/i/teamlogos/nba/500/scoreboard/bos.png&h=104&w=104
https://a1.espncdn.com/combiner/i?img=/i/teamlogos/nba/500/scoreboard/mil.png&h=104&w=104
https://a1.espncdn.com/combiner/i?img=/i/teamlogos/soccer/500/360.png&h=104&w=104
https://a1.espncdn.com/combiner/i?img=/i/teamlogos/soccer/500/363.png&h=104&w=104
https://a.espncdn.com/i/teamlogos/countries/500/gbr.png
https://a.espncdn.com/i/teamlogos/countries/500/ger.png
https://a.espncdn.com/i/teamlogos/countries/500/ned.png
https://a.espncdn.com/i/teamlogos/countries/500/mon.png
https://a1.espncdn.com/combiner/i?img=/i/teamlogos/soccer/500/83.png&h=104&w=104
https://a1.espncdn.com/combiner/i?img=/i/teamlogos/soccer/500/1538.png&h=104&w=104
https://a1.espncdn.com/combiner/i?img=/i/headshots/mma/players/full/2431314.png&h=48&w=48&scale=crop
https://a1.espncdn.com/combiner/i?img=/i/teamlogos/countries/500/bra.png&h=20&w=20
https://a1.espncdn.com/combiner/i?img=/i/headshots/mma/players/full/3074102.png&h=48&w=48&scale=crop
https://a1.espncdn.com/combiner/i?img=/i/teamlogos/countries/500/nor.png&h=20&w=20
https://a.espncdn.com/photo/2019/0428/r535397_640x256_5-2.jpg
https://a.espncdn.com/i/espn/misc_logos/500-dark/transfers.png
https://a.espncdn.com/photo/2019/0408/r526254_1296x518_5-2.jpg
https://secure.espncdn.com/combiner/i?img=/photo/2019/0426/r534649_1296x729_16-9.jpg
https://a.espncdn.com/combiner/i?img=/i/teamlogos/leagues/500/mlb.png&w=100&h=100&transparent=true
https://a.espncdn.com/photo/2019/0427/r534836_1296x518_5-2.jpg
https://a.espncdn.com/combiner/i?img=/redesign/assets/img/icons/ESPN-icon-boxing.png&h=40&w=40&cquality=40
https://a.espncdn.com/photo/2019/0427/r535214_1296x729_16-9.jpg
https://a.espncdn.com/media/motion/2019/0427/dm_190427_BOX_Highlight_Dubois_Lartey_fury_of_punches/dm_190427_BOX_Highlight_Dubois_Lartey_fury_of_punches.jpg
https://a.espncdn.com/combiner/i?img=/i/teamlogos/leagues/500/nhl.png&w=288&h=288&transparent=true
https://a.espncdn.com/photo/2019/0428/r535437_1296x518_5-2.jpg
https://a.espncdn.com/media/motion/2019/0428/dm_190428_nhl_hurricanes_2_goals/dm_190428_nhl_hurricanes_2_goals.jpg
https://a.espncdn.com/media/motion/2019/0428/dm_190428_nhl_matt_nieto_goal/dm_190428_nhl_matt_nieto_goal.jpg
https://secure.espncdn.com/combiner/i?img=/photo/2019/0418/HeidiandReneaMoneymaker16x9.jpg
https://www.facebook.com/tr?id=194218754726027&ev=PageView%20noscript=1
and 32 more.

Alternative text allows you to add a description to an image. Since search engine crawlers cannot see images, they rely on alternative text attributes to determine relevance to a search query. Alternative text also helps makes an image more likely to appear in a Google image search and is used by screen readers to provide context for visually impaired users.

It looks like you're missing alt text for several images on your page. Check the images on your website to make sure accurate and relevant alternative text is specified for each image on the page.

Try to minimize the number of alt text characters to 150 or less (including spaces!) to optimize page load times.

Set a name for all your images

Discovered Pages

3,426,364    3,426,364

We've discovered 3,426,364 pages on espn.co.uk.

A low number can indicate that bots are unable to discover your pages, which is commonly caused by bad site architecture & internal linking, or you're unknowingly preventing bots and search engines from crawling & indexing your pages. An unusually high number could be an indication of duplicate content due to URL parameters.

Make sure your website's XML sitemap is present and that you've submitted it to the major search engines. Building backlinks to your website's internal pages will also help bots to discover, crawl and index them, while building authority to help them rank in search results at the same time.

Check Index Status and Crawl Errors in Google Search Console to track the status of your crawled/indexed pages.

If you use parameters in your URL like session IDs or sorting and filtering, use the rel="canonical" tag to tell search engines which version of those pages is the original.

Write more content

WWW Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain.

Search engines see www.espn.co.uk and espn.co.uk as different websites. This means they could see a large amount of duplicate content, which they don't like.

Fortunately your website redirects www.espn.co.uk and espn.co.uk to the same site.

Redirect non-www to www

Robots.txt

A robots.txt file allows you to restrict the access of search engine crawlers to prevent them from accessing specific pages or directories. They also point the web crawler to your page’s XML sitemap file.

Your site currently has a robots.txt file. You can use Google Search Console's Robots.txt Tester to submit and test your robots.txt file and to make sure Googlebot isn't crawling any restricted files.

Add a robots.txt file

XML Sitemap

No sitemap found in your robots.txt.

We checked the robots.txt file for espn.co.uk but couldn't find an XML sitemap. Specifying your XML sitemaps in your robots.txt file ensures that search engines and other crawlers find and access it easily each time they access your website.

Learn more about adding your XML sitemap to your robots.txt file here.

If you haven't created a sitemap yet, we recommend you generate one for your site and submit it through both Google Search Console and Bing Webmaster Tools. Usually, your XML sitemap would be found at espn.co.uk/sitemap.xml

Make sure to only include the pages you want search engines to crawl, so leave out any that have been blocked in a robots.txt file. Avoid using any URLs that cause redirects or error codes and be consistent in using your preferred URLs (with or without www.), correct protocols (http vs. https) and trailing slashes.
Add and Optimize your XML sitemap

URL Parameters

Warning! We've detected parameters in a significant number of URLs.

URL parameters are used to track user behaviors on site (session IDs), traffic sources (referrer IDs) or to give users control over the content on the page (sorting and filtering). The issue with URL parameters is that Google sees each unique parameter value as a new URL hosting the same thing - meaning you could have a duplicate content problem. Sometimes, it’s able to recognize these URLs and group them together. It then algorithmically decides which URL is the best representation of the group and uses it to consolidate ranking signals and display in search results. You can help Google recognize the best URL by using the rel="canonical" tag.

Use the URL Parameters Tool in Google Search Console to tell Google how your URL parameters affect page content and how to to crawl URLs with parameters. Use this tool very carefully - you can easily prevent Google from crawling pages you want indexed through overly restrictive crawling settings, especially if you have URLs with multiple parameters.
Rewrite your URLs and clean them up.

Underscores in the URLs

We found underscores in this URL and/or in your in-page URLs.

http://www.espn.co.uk/football/table/_/league/eng.1
http://www.espn.co.uk/football/table/_/league/eng.2
http://www.espn.co.uk/football/table/_/league/eng.3
http://www.espn.co.uk/football/table/_/league/eng.4
http://www.espn.co.uk/football/table/_/league/uefa.champions
http://www.espn.co.uk/football/table/_/league/uefa.europa
http://www.espn.co.uk/football/table/_/league/esp.1
http://www.espn.co.uk/football/table/_/league/ger.1
http://www.espn.co.uk/football/table/_/league/ita.1
http://www.espn.co.uk/football/league/_/name/fra.1/
http://www.espn.co.uk/football/club/_/id/359/arsenal
http://www.espn.co.uk/football/club/_/id/363/chelsea
http://www.espn.co.uk/football/club/_/id/364/liverpool
http://www.espn.co.uk/football/club/_/id/382/manchester-city
http://www.espn.co.uk/football/team/_/id/360/Manchester-United/
http://www.espn.co.uk/football/club/_/id/367/tottenham-hotspur
http://www.espn.co.uk/football/team/_/id/1068/Atletico-Madrid/
http://www.espn.co.uk/football/team/_/id/83/Barcelona/
http://www.espn.co.uk/football/team/_/id/86/
http://www.espn.co.uk/football/club/_/id/103
http://www.espn.co.uk/football/club/_/id/110
http://www.espn.co.uk/football/team/_/id/111/
http://www.espn.co.uk/football/team/_/id/132/
http://www.espn.co.uk/football/team/_/id/124/
http://www.espn.co.uk/football/team/_/id/160/
http://www.espn.co.uk/football/league/_/name/eng.1/
http://www.espn.co.uk/football/league/_/name/uefa.champions
http://www.espn.co.uk/football/league/_/name/fifa.wwc/
http://www.espn.co.uk/football/league/_/name/uefa.europa
http://www.espn.co.uk/football/league/_/name/eng.2/
http://www.espn.co.uk/football/league/_/name/eng.3
http://www.espn.co.uk/football/league/_/name/esp.1
http://www.espn.co.uk/football/league/_/name/eng.4
http://www.espn.co.uk/football/league/_/name/ger.1
http://www.espn.co.uk/football/league/_/name/eng.fa
http://www.espn.co.uk/football/league/_/name/ita.1
http://www.espn.co.uk/football/league/_/name/eng.league_cup
http://www.espn.co.uk/football/league/_/name/ENG.W.1/
http://www.espn.co.uk/football/club/_/id/349/afc-bournemouth
http://www.espn.co.uk/football/club/_/id/331/brighton-and-hove-albion
http://www.espn.co.uk/football/club/_/id/379/burnley
http://www.espn.co.uk/football/club/_/id/347/cardiff-city
http://www.espn.co.uk/football/club/_/id/384/crystal-palace
http://www.espn.co.uk/football/club/_/id/368/everton
http://www.espn.co.uk/football/club/_/id/370/fulham
http://www.espn.co.uk/football/club/_/id/335/huddersfield-town
http://www.espn.co.uk/football/club/_/id/375/leicester-city
http://www.espn.co.uk/football/club/_/id/360/manchester-united
http://www.espn.co.uk/football/club/_/id/361/newcastle-united
http://www.espn.co.uk/football/club/_/id/376/southampton
http://www.espn.co.uk/football/club/_/id/395/watford
http://www.espn.co.uk/football/club/_/id/371/west-ham-united
http://www.espn.co.uk/football/club/_/id/380/wolverhampton-wanderers
http://www.espn.co.uk/nba/team/_/name/bos/boston-celtics
http://www.espn.co.uk/nba/team/_/name/bkn/brooklyn-nets
http://www.espn.co.uk/nba/team/_/name/ny/new-york-knicks
http://www.espn.co.uk/nba/team/_/name/phi/philadelphia-76ers
http://www.espn.co.uk/nba/team/_/name/tor/toronto-raptors
http://www.espn.co.uk/nba/team/_/name/chi/chicago-bulls
http://www.espn.co.uk/nba/team/_/name/cle/cleveland-cavaliers
http://www.espn.co.uk/nba/team/_/name/det/detroit-pistons
http://www.espn.co.uk/nba/team/_/name/ind/indiana-pacers
http://www.espn.co.uk/nba/team/_/name/mil/milwaukee-bucks
http://www.espn.co.uk/nba/team/_/name/atl/atlanta-hawks
http://www.espn.co.uk/nba/team/_/name/cha/charlotte-hornets
http://www.espn.co.uk/nba/team/_/name/mia/miami-heat
http://www.espn.co.uk/nba/team/_/name/orl/orlando-magic
http://www.espn.co.uk/nba/team/_/name/wsh/washington-wizards
http://www.espn.co.uk/nba/team/_/name/gs/golden-state-warriors
http://www.espn.co.uk/nba/team/_/name/lac/la-clippers
http://www.espn.co.uk/nba/team/_/name/lal/los-angeles-lakers
http://www.espn.co.uk/nba/team/_/name/phx/phoenix-suns
http://www.espn.co.uk/nba/team/_/name/sac/sacramento-kings
http://www.espn.co.uk/nba/team/_/name/dal/dallas-mavericks
http://www.espn.co.uk/nba/team/_/name/hou/houston-rockets
http://www.espn.co.uk/nba/team/_/name/mem/memphis-grizzlies
http://www.espn.co.uk/nba/team/_/name/no/new-orleans-pelicans
http://www.espn.co.uk/nba/team/_/name/sa/san-antonio-spurs
http://www.espn.co.uk/nba/team/_/name/den/denver-nuggets
http://www.espn.co.uk/nba/team/_/name/min/minnesota-timberwolves
http://www.espn.co.uk/nba/team/_/name/okc/oklahoma-city-thunder
http://www.espn.co.uk/nba/team/_/name/por/portland-trail-blazers
http://www.espn.co.uk/nba/team/_/name/utah/utah-jazz
http://www.espn.co.uk/nfl/team/_/name/buf/buffalo-bills
http://www.espn.co.uk/nfl/team/_/name/mia/miami-dolphins
http://www.espn.co.uk/nfl/team/_/name/ne/new-england-patriots
http://www.espn.co.uk/nfl/team/_/name/nyj/new-york-jets
http://www.espn.co.uk/nfl/team/_/name/bal/baltimore-ravens
http://www.espn.co.uk/nfl/team/_/name/cin/cincinnati-bengals
http://www.espn.co.uk/nfl/team/_/name/cle/cleveland-browns
http://www.espn.co.uk/nfl/team/_/name/pit/pittsburgh-steelers
http://www.espn.co.uk/nfl/team/_/name/hou/houston-texans
http://www.espn.co.uk/nfl/team/_/name/ind/indianapolis-colts
http://www.espn.co.uk/nfl/team/_/name/jax/jacksonville-jaguars
http://www.espn.co.uk/nfl/team/_/name/ten/tennessee-titans
http://www.espn.co.uk/nfl/team/_/name/den/denver-broncos
http://www.espn.co.uk/nfl/team/_/name/kc/kansas-city-chiefs
http://www.espn.co.uk/nfl/team/_/name/lac/los-angeles-chargers
http://www.espn.co.uk/nfl/team/_/name/oak/oakland-raiders
http://www.espn.co.uk/nfl/team/_/name/dal/dallas-cowboys
http://www.espn.co.uk/nfl/team/_/name/nyg/new-york-giants
http://www.espn.co.uk/nfl/team/_/name/phi/philadelphia-eagles
http://www.espn.co.uk/nfl/team/_/name/wsh/washington-redskins
http://www.espn.co.uk/nfl/team/_/name/chi/chicago-bears
http://www.espn.co.uk/nfl/team/_/name/det/detroit-lions
http://www.espn.co.uk/nfl/team/_/name/gb/green-bay-packers
http://www.espn.co.uk/nfl/team/_/name/min/minnesota-vikings
http://www.espn.co.uk/nfl/team/_/name/atl/atlanta-falcons
http://www.espn.co.uk/nfl/team/_/name/car/carolina-panthers
http://www.espn.co.uk/nfl/team/_/name/no/new-orleans-saints
http://www.espn.co.uk/nfl/team/_/name/tb/tampa-bay-buccaneers
http://www.espn.co.uk/nfl/team/_/name/ari/arizona-cardinals
http://www.espn.co.uk/nfl/team/_/name/lar/los-angeles-rams
http://www.espn.co.uk/nfl/team/_/name/sf/san-francisco-49ers
http://www.espn.co.uk/nfl/team/_/name/sea/seattle-seahawks
http://www.espn.co.uk/f1/story/_/id/26082657/espn-f1-tv-broadcast-schedule-2019
http://www.espn.co.uk/f1/story/_/id/26143556/2019-formula-1-season-races
http://www.espn.co.uk/f1/standings/_/season/2017
http://www.espn.co.uk/f1/standings/_/season/2016
http://www.espn.co.uk/f1/standings/_/season/2015
http://www.espn.co.uk/f1/standings/_/season/2014
http://www.espn.co.uk/f1/standings/_/season/2013
http://www.espn.co.uk/f1/standings/_/season/2012
http://www.espn.co.uk/f1/standings/_/season/2011
http://www.espn.co.uk/f1/standings/_/season/2010
http://www.espn.co.uk/f1/story/_/id/14642695/all-formula-1-teams
http://www.espn.co.uk/f1/story/_/id/18842142/2019-formula-1-season-drivers
http://www.espn.co.uk/f1/story/_/id/13715980/about-formula-1
http://www.espn.co.uk/wnba/story/_/id/11368780/2014-wnba-playoff-schedule
http://www.espn.co.uk/football/league/_/name/eng.1
http://www.espn.co.uk/espn/story/_/id/17343961/download-new-espn-app-ios-android
http://www.espn.co.uk/nba/story/_/id/26629022/nba-players-add-chorus-refereeing-complaints-twitter
http://www.espn.co.uk/tennis/story/_/id/26624769/pain-free-murray-feels-no-pressure-play-again-try
http://www.espn.co.uk/nfl/story/_/id/26627114/washburn-db-killed-giants-pick-hurt-shooting
http://www.espn.co.uk/nba/story/_/id/26628411/this-gone-much-worse-milwaukee-got-dunked-game-1
http://www.espn.co.uk/nba/story/_/id/26628792/horford-locks-giannis-bucks-game-1-win
http://www.espn.co.uk/football/league/_/name/ENG.1/english-premier-league
http://www.espn.co.uk/f1/story/_/id/26626521/azerbaijan-grand-prix-bottas-only-hope-stopping-hamilton-dominance
http://www.espn.co.uk/nfl/draft2019/story/_/id/26617645/2019-nfl-draft-takeaways-why-qb-class-was-overhyped
http://www.espn.co.uk/mma/fightcenter/_/id/401107795/fightId/262654
http://www.espn.co.uk/mma/story/_/id/26628290/next-jack-hermansson-jacare-souza-other-ufc-fort-lauderdale-fighters
http://www.espn.co.uk/nba/story/_/id/26622702/which-player-had-best-sneakers-2019-nba-quarterfinals
http://www.espn.co.uk/mlb/story/_/id/26613894/the-vlad-jr-era-underway-here-how-guerrero-debut-went-down
http://www.espn.co.uk/boxing/story/_/id/26620545/dubois-ko-lartey-4th-stay-unbeaten
http://www.espn.co.uk/nhl/story/_/id/26624464/stanley-cup-playoffs-daily-stars-blue-jackets-even-up
http://www.espn.co.uk/espn/feature/story/_/id/26580535/the-marvelous-moneymakers
and 141 more.

Using underscores in your URL makes it hard for search engines to determine your site's relevance to a search. Google sees hyphens as word separators while underscores are ignored. So the search engine sees http://www.espn.co.uk/football/table/_/league/eng.1 as all one word. Use hyphens in your URLs instead: http://www.espn.co.uk/football/table/-/league/eng.1.

We've detected underscores in your URLs. Change underscores to hyphens to maximize your SEO.

Domain Registration

Created 22 years ago

Expires in 15 days

Your domain is the human-readable address of your website on the Internet. How long your domain name has been registered does have a limited impact on your rankings in search results. The newer your domain the harder it can be to achieve a higher rank. To help offset this, consider buying a second-hand domain name.

Do you know that you can register your domain for up to 10 years? By doing so, you will show the world that you are serious about your business.

Structured Data

Schema.org

Great, we detected Schema.org items on your webpage.

Schema.org is a set of vocabularies used to add meaning to the information on a webpage in a way that is readable by machines (Google).

Schema.org includes attributes for entities, relationships between entities and actions.

These vocabularies can be added to a page using many different encodings, including RDFa, Microdata and JSON-LD.

Learn more in Google's intro to structured data.

Open Graph Protocol

'og:image:width' provided size doesn't match the actual size of the image

'og:image:height' provided size doesn't match the actual size of the image

ESPN.CO.UK

ESPN: The Worldwide Leader in Sports

Visit ESPN to get up-to-the-minute sports news coverage, scores, highlights and commentary for Football, Cricket, Rugby, F1, Golf, Tennis, NFL, NBA and more.

Tag
og:type website
og:image https://a1.espncdn.com/combiner/i?img=%2Fi%2Fespn%2Fespn_logos%2Fespn_red.png
og:url http://www.espn.co.uk
og:title ESPN: The Worldwide Leader in Sports
og:description Visit ESPN to get up-to-the-minute sports news coverage, scores, highlights and commentary for Football, Cricket, Rugby, F1, Golf, Tennis, NFL, NBA and more.
fb:app_id 116656161708917
og:image:height 630
og:image:width 1200
og:site_name ESPN.com
and 4 more.
We detected open graph tags on your webpage, but there are some errors that should be fixed.

Facebook developed the Open Graph protocol to enable the integration of any web page with its social media platform. Other social media platforms have also adopted the protocol, allowing you to control how your web pages are presented when shared across social media.

Use the Sharing Debugger to check what information appears when shared on Facebook and the Twitter Cards Validator to do the same for Twitter.

Microformats

We didn't detect any microformat items on your webpage

Designed for humans first and machines second, microformats use code (HTML/XHTML tags) originally intended for other purposes to add context to the content on a webpage. This helps machines (like Google!) to understand certain information (contact information, geographic coordinates, calendar events, etc.) intended for humans.

Mobile

Mobile visits

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Mobile Friendliness

Good    Good

This web page is super optimized for Mobile Visitors

Mobile friendly pages make it easy for users to complete objectives and common tasks and use a design or template that is consistent across all devices (uses responsive web design).

Your site is well configured for mobile users.

Mobile Rendering

espn.co.uk on an iPhone
espn.co.uk on an iPad

80% of adult Internet users now have a smartphone. You should definitely be optimizing your website to render on the most popular mobile devices.

Touchscreen Readiness

Make the most important buttons/links large enough to be tapped easily.

Touchscreen readiness is an important aspect of your site’s mobile friendliness.

Currently, the tap targets on espn.co.uk are too small for touchscreen users. They should be at least a 48 pixels height and width with at least 32 pixels of extra space on all sides.

You can further improve your User Interface by adding size and density buckets to accommodate varying device sizes and screen densities.

Use Google Lighthouse to find exactly which buttons or links are impacting mobile friendliness.

Plugins

Perfect, no plugin content detected.

Great, your website does not embed any special types of web content, such as Flash, Silverlight or Java, so your content can be accessed on all devices.

Font Size Legibility

Perfect, this web page’s text is legible on mobile devices.

You can find additional font recommendations for mobile devices in Google’s typography guidelines for Android.

Mobile Viewport

Great, a configured viewport is present.

The content fits within the specified viewport size.

Great, the viewport is well configured.

Keep in mind that since the width (in CSS pixels) of the viewport may vary, your page content should not solely rely on a particular viewport width to render well. Consider these additional tips:
  • Avoid setting large absolute CSS widths for page elements.
  • If necessary, CSS media queries can be used to apply different styling depending on screen size.
  • Ideally, serve responsively-sized images.

Mobile Frameworks

No mobile frameworks have been detected.

Mobile or responsive frameworks are an important part of website optimization as they assist developers in creating applications which are applicable to multiple devices.

AMP

We didn't find AMP on your page.

AMP is an open-source library that provides a straightforward way to create web pages that are compelling, smooth, and load near instantaneously for users.

Check your AMP markup with the AMP validator.

Usability

URL

espn.co.uk

Length: 4 character(s)

Keep your URLs short and clean and avoid long domain names when possible.

A descriptive URL is better recognized by search engines. A user should be able to look at the address bar and make an accurate guess about the content of the page before reaching it (e.g., http://www.mysite.com/en/products).

Keep in mind that URLs are also an important part of a comprehensive SEO strategy. Use clean URLs to make your site more "crawlable" by Google.

Resource: Search for a good domain name. If no good names are available, consider a second hand domain. To prevent brand theft, you might consider trademarking your domain name.

Favicon

Your website does not have a favicon.

Favicons are the small icons that appear next to your site’s name or URL in a browser. They can be displayed in the address bar, a browser tab title or bookmarks. Make sure it is consistent with your brand.

Here is a way one company used a special favicon to improve user experience.

Add a Favicon

Custom 404 Page

Great, your website has a custom 404 error page.

Your server responded with the HTTP status code: 404

Custom 404 error pages are an opportunity for you to reduce customer frustration and link to other pages on your site.

Customize the 404 error page

Asset Minification

Perfect, all your assets are minified.

Great! We didn't find unminified assets on your web page.

To learn more on how to enable minification for your assets you can check out these 10 tips to improve page load time or consult Google's PageSpeed Insights guide on minification.

Asset Compression

Perfect, all your assets are compressed.

Great! We didn't find uncompressed assets on your web page.

To learn more on how to enable compression for your assets you can check out these 10 tips to improve page load time or consult Google's PageSpeed Insights guide on compression.

Asset Cacheability

Perfect, all your assets are cached.

Great! We didn't find uncached assets on your web page.

To learn more on how to enable caching for your assets you can check out these 10 tips to improve page load time or consult Google's PageSpeed Insights guide on browser caching.

Language

Declared: English

Detected: English

Great, your declared language matches the language detected on the page.

Make sure your declared language is the same as the language detected by Google.

Tips for multilingual websites:

Declare the language used

Domain Availability

Domains Status
espn.com Expires in 4 months
espn.net Expires in a year
espn.org Expires in 7 months
espn.info Expires in 4 months
espn.biz Available. Register it now!
espn.eu Available. Register it now!

Register the various extensions of your domain to protect your brand from cybersquatters.

Typo Availability

Domains Status
eespn.co.uk Available. Register it now!
epsn.co.uk Available. Register it now!
espnn.co.uk Available. Register it now!
spn.co.uk Available. Register it now!
dspn.co.uk Available. Register it now!
eepn.co.uk Available. Register it now!
rspn.co.uk Available. Register it now!
and 1 more.

Register the various typos of your domain to protect your brand from cybersquatters.

Email Privacy

Good, no email address has been found in plain text.

We don’t recommend adding plain text/linked email addresses to your webpages, as malicious bots scrape the web in search of email addresses to spam. Instead, consider using a contact form.

Hide email addresses to avoid being spammed

Trust Indicators

Trust

93%    93%

Child safety

93%    93%

This feature shows how trustworthy your domain is based on ‬‬data provided by The Web of Trust (WOT). This group rates millions of websites based on the experience of millions of users together with information from a number of trusted sources, including phishing and malware blacklists.

Technologies

Server Uptime

Upgrade now and get notified when espn.co.uk goes down.
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Server IP

54.210.225.50

Server location: Ashburn

Your server's IP address has little impact on your SEO. Nevertheless, try to host your website on a server which is geographically close to your visitors. Search engines take the geolocation of a server into account as well as the server speed.

Use DNSstuff for comprehensive reports on your server.

Analytics

Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.

Popular Analytics Tools Include: Google Analytics, Quantcast™, AdobeAnalytics™, Piwik™, chartbeat™, Clicky™, ClickTale™, etc.

Doctype

HTML5

The Doctype is used to instruct web browsers about the document type being used. For example, what version of HTML the page is written in.

Declaring a doctype helps web browsers to render content correctly.

Encoding

Great, language/character encoding is specified: utf8

Specifying language/character encoding can prevent problems with the rendering of special characters.

SSL Secure

Great, your website is SSL secured (HTTPS).

Your website's URLs do not redirect to HTTPS pages.

Your headers are not properly set up to use HSTS.

The SSL certificate expires in 10 months.

The certificate issuer is Entrust, Inc..

Modern websites tend to be SSL secured (HTTPS) as it provides an extra security layer while logging in to your Web Service. In 2014, Google announced that an HTTPS (vs HTTP) website would receive an extra boost in their ranking.

While switching to HTTPS, make sure your site remains optimized and see to it that your website will still run quickly. Follow these best practices for a smooth transition:
  • Use a serious issuer to purchase your SSL certificate
  • Redirect all of your HTTP pages to the HTTPS version of your website
  • Use HTTP Strict Transport Security (HSTS) in your headers
  • Renew your SSL certificate every year, before it expires
  • Make sure that all of your content (CSS, etc.) is linked to HTTPS
  • Update your XML sitemap to ensure the URLs include HTTPS and update the robots.txt file to reference this version
  • Register the HTTPS website in Google & Bing Search Console/Webmaster Tools

Crawl Errors

URL Errors

The Crawl Errors report for websites provides details about the site URLs that Google could not successfully crawl or that returned an HTTP error code.
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Promote

Social

Social Media Engagement

Your homepage is widely shared on Social Networks.

Facebook Shares11074

Facebook Comments814

Facebook Likes12738

The impact of social media is huge for certain industries.

Learn how to ‪‬‬further engage your social media audiences and create a consistent fan base. Check these helpful tools for managing your social media campaign.

Note: This data includes ‪engagements from like and share buttons on your site, or people copying and pasting your URLs directly into Facebook from your website's URL. It does not count likes and shares from your branded Facebook page.

Facebook Views

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  • Views
  • Activity
  • Demographics and more!
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Facebook Page

Cover picture of the ESPN UK Facebook Page

Checkins464

URL
Name
ESPN UK
About
Welcome to the official ESPN UK Facebook page, where we never get tired of talking about sports. Ever.
Great, your brand's Facebook page is linking to espn.co.uk.

Facebook is a vital part of modern digital marketing - no matter what type of business you have. Use Facebook Insights to optimize your Facebook posts to maximize engagement and website traffic.

Twitter Account

@espn

The Twitter™ Account @espn is booked but it is not linked to your website!
Tip: Include your URL in your Twitter profile's website field.

Name
Followers
33,840,220
Tweets
101,107
Bio
Download the ESPN App ⬇️
Created
12 years ago
We found a Twitter profile for your brand, but it's not linked to espn.co.uk. Linking your Twitter account to your website helps prevent brandjacking and can help make your social media marketing more effective. Here are a few tips to help create a Twitter promotion plan. Use Twitter Dashboard and Analytics to track and optimize your Twitter feed.
Book your brand on Twitter

Instagram Account

espnuk
Name
Description
ESPN UK
⬇️ Our new podcast ‘Head in the Game’ is out NOW! ⬇️
http://apple.co/2SZVIYX
Followers
124,639
Following
92
Posts
3,642
We found your Instagram account, but it's not linking to espn.co.uk.

There are over 800 million Instagram accounts active every month, and 500 million of those are active every single day. This means that you’ve got hundreds of millions of people ready to enjoy your content.

Use your social media audience to unearth insights for your digital marketing.

Crunchbase Entry

Not found

Crunchbase is a platform used by millions, offering public information about businesses and individuals. While espn.co.uk does not appear to be listed on crunchbase.com, you can add it by creating a profile at crunchbase.com.

Local

Local Directories

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Measure

Keyword Tool

Google Ranking

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Visitors

Traffic Estimations

Very High    Very High

This shows your estimated traffic for espn.co.uk compared to any competitors you have chosen. We use Alexa for this information.

Sessions

Upgrade to sync your Google Analytics account and find significant metrics like:
  • Traffic Source
  • Source Domains
  • Pageviews and more!
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Traffic Rank

15,543th most visited website in the World

United Kingdom 1,101th most visited website in United Kingdom

A low rank means that your website gets a lot of visitors.

Your Alexa Rank is a good estimate of the worldwide traffic to espn.co.uk, although it is not 100 percent accurate.

Reviewing the most visited websites by country can give you valuable insights.

SEMRush provides similar services.

Adwords Traffic

0.2%    0.2%

This is an estimation of the traffic that is being bought through AdWords vs. unpaid Organic Traffic.

This data is provided by SEMRush.

Visitors Localization

Popular Countries ccTLD Status
United Kingdom United Kingdom espn.uk Available. Register it now!
United States United States espn.us Available. Register it now!
Ireland Ireland espn.ie This domain is booked
Canada Canada espn.ca Available. Register it now!
China China espn.cn This domain is booked

‬We recommend that you book the domain names for the countries where your ‪‬website is popular. This will prevent potential competitors from registering these domains and taking advantage of your reputation in such countries.