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Marketing Checklist

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SEO

Title Tag

Gadgets | Cameras | Plantronics | Laptop Batteries | Chargers | Adapters | Ergotron | Computer Accessories

Length: 106 character(s)

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HTML title tags appear in browser tabs, bookmarks and in search results.

It looks like your title tag is a little outside the ideal length. Since they are one of the most important on-page SEO elements you should make your title tags between 50 and 60 characters. Make sure each page has a unique title and use your most important keywords. For internal pages start your title tags with your most important keyword(s).

Check the title of your website

Meta Description

Gadgets.in: Best online shop India - Buy Unique Gadgets, Cameras, Computer Accessories, Telescopes, Binoculars, Ergonomic Products, Plantronics Headsets, Ergotron Arms, 3M Privacy Filters and more.

Length: 197 character(s)

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Meta descriptions allow you to influence how your web pages are described and displayed in search results. A good description acts as a potential organic advertisement and encourages the viewer to click through to your site.

Keep it short and to the point; the ideal meta description should contain between 70 and 160 characters (spaces included).

Ensure that each of your web pages have a unique, straightforward meta description that contains most important keywords. These keywords are especially important because they appear in bold when they match the user’s search query (See the Google Preview below).

Check your Google Search Console (Search Appearance > HTML Improvements) for any warning messages to identify meta descriptions that are too long/short or duplicated across more than one page.

Improve the Meta Description

Google Preview

Gadgets | Cameras | Plantronics | Laptop Batteries | Chargers | Adapters | Ergotron | Computer Accessories

www.gadgets.in/

Gadgets.in: Best online shop India - Buy Unique Gadgets, Cameras, Computer Accessories, Telescopes, Binoculars, Ergonomic Products, Plantronics Headsets, Ergotron...

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This is a representation of what your Title Tag and Meta Description will look like in Google search results.

Search engines may create their own titles and descriptions if they are missing, poorly written and/or not relevant to the content on the page and cut short if they go over the character limit. So it’s important to be clear, concise and within the suggested character limit.

Headings

<H1> <H2> <H3> <H4> <H5>
1 3 17 0 0
<H3>
<H3> Ergotron WorkFit Dual Monitor Kit 97-904
<H3> Splitter - Convert Dual 3.5mm to 3.5mm splitter for headsets
<H3> Celestron UpClose G2 16x32 Roof Binocular - 71234
<H3> Celestron 90LCM 22054 Computerized Telescope
<H3> iBall Gold Series Trigun 100 Gaming Headset
<H3> Oster Steam Iron - 5805
<H3> Plantronics Practica SP12 QD with Generic Cable
<H3> Corseca Eclipse Bluetooth Speaker with FM White DMS1730BT
<H3> Plantronics Explorer 500 Mobile Bluetooth Headset
<H3> CLiPtec EPIC 15.6in Notebook Backpack CFP102 Black
<H3> Ergotron WorkFit-PD Sit-Stand Desk Walnut 24-280-927
<H3> Ergotron WorkFit-T Sit-Stand Desktop Workstation Black 33-397-085
<H3> CLiPtec Air EdgeKey Multimedia Tablet Keyboard Black PBK522
<H3> Portronics Muffs Bluetooth Headset Black POR149
<H3> Plantronics Calisto 610-M Speakerphone 201859-02
<H3> Ergotron 34inch Wall Track 31-018-182
<H2> New Arrivals
<H2> Featured Products
<H2> Testimonials
<H1> Gadgets.in is the best online electronics shopping website in India
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Great, your website is structured using HTML headings (<H1> to <H6>).

Use your keywords in the headings and make sure the first level (<H1>) includes your most important keywords. Never duplicate your title tag content in your header tag.

While it is important to ensure every page has an <H1> tag, never include more than one per page. Instead, use multiple <H2> - <H6> tags.

Add the important keywords in <H> headings

Keywords Cloud

  • laptop 34
  • add 32
  • cart 19
  • price 18
  • gadgets 11
  • compare 10
  • accessoriesview 9
  • tablet 9
  • wishlist 9
  • save 9
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This Keyword Cloud provides an insight into the frequency of keyword usage within the page.

It's important to carry out keyword research to get an understanding of the keywords that your audience is using. There are a number of keyword research tools available online to help you choose which keywords to target.

Alt Attribute

We found 26 images on this web page.

5 ALT attributes are empty or missing.

  • https://www.gadgets.in/skin/frontend/gadgets/google/images/monoprice.jpg
  • https://www.gadgets.in/skin/frontend/gadgets/google/images/neopack.jpg
  • https://www.gadgets.in/skin/frontend/gadgets/google/images/smarticon.png
  • https://www.gadgets.in/skin/frontend/gadgets/google/images/AESK_Safekey_Logo.jpeg
  • https://www.gadgets.in/skin/frontend/gadgets/google/images/Amex_Logo_format.png
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Alternative text allows you to add a description to an image. Since search engine crawlers cannot see images, they rely on alternative text attributes to determine relevance to a search query. Alternative text also helps makes an image more likely to appear in a Google image search and is used by screen readers to provide context for visually impaired users.

It looks like most or all of your images have alternative text. Check the images on your website to make sure accurate and relevant alternative text is specified for each image on the page. Try to minimize the number of alt text characters to 150 or less (including spaces!) to optimize page load times.

Set a name for all your images

Discovered Pages

387,382    387,382
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This is the number of pages that we have discovered on your website.

A low number can indicate that bots are unable to discover your webpages, which is commonly caused by bad site architecture & internal linking, or you're unknowingly preventing bots and search engines from crawling & indexing your pages.

Make sure your website's XML sitemap is present and you have submitted it to the major search engines. Building backlinks to your website's internal pages will also help bots to discover, crawl and index them, while building authority to help them rank in the search engines.

Check Google™ Search Console under 'Google Index' and 'Crawl' to keep track of the status of your site's indexed/crawled pages.

Write more content

URL Rewrite

Perfect, your URLs look clean.

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Great! You have clean (user-friendly) URLs which do not contain query strings.

Clean URLs are not only SEO-friendly but are also important for usability.

Rewrite your URLs and clean them up.

Underscores in the URLs

We found underscores in this URL and/or in your in-page URLs.

  • https://www.gadgets.in/wishlist/index/add/product/27329/form_key/JPAHnIjyXDA8Hgkl/
  • https://www.gadgets.in/catalog/product_compare/add/product/27329/uenc/aHR0cHM6Ly93d3cuZ2FkZ2V0cy5pbi8,/form_key/JPAHnIjyXDA8Hgkl/
  • https://www.gadgets.in/wishlist/index/add/product/27328/form_key/JPAHnIjyXDA8Hgkl/
  • https://www.gadgets.in/catalog/product_compare/add/product/27328/uenc/aHR0cHM6Ly93d3cuZ2FkZ2V0cy5pbi8,/form_key/JPAHnIjyXDA8Hgkl/
  • https://www.gadgets.in/wishlist/index/add/product/27244/form_key/JPAHnIjyXDA8Hgkl/
  • https://www.gadgets.in/catalog/product_compare/add/product/27244/uenc/aHR0cHM6Ly93d3cuZ2FkZ2V0cy5pbi8,/form_key/JPAHnIjyXDA8Hgkl/
  • https://www.gadgets.in/wishlist/index/add/product/27240/form_key/JPAHnIjyXDA8Hgkl/
  • https://www.gadgets.in/catalog/product_compare/add/product/27240/uenc/aHR0cHM6Ly93d3cuZ2FkZ2V0cy5pbi8,/form_key/JPAHnIjyXDA8Hgkl/
  • https://www.gadgets.in/wishlist/index/add/product/27237/form_key/JPAHnIjyXDA8Hgkl/
  • https://www.gadgets.in/catalog/product_compare/add/product/27237/uenc/aHR0cHM6Ly93d3cuZ2FkZ2V0cy5pbi8,/form_key/JPAHnIjyXDA8Hgkl/
  • https://www.gadgets.in/wishlist/index/add/product/26989/form_key/JPAHnIjyXDA8Hgkl/
  • https://www.gadgets.in/catalog/product_compare/add/product/26989/uenc/aHR0cHM6Ly93d3cuZ2FkZ2V0cy5pbi8,/form_key/JPAHnIjyXDA8Hgkl/
  • https://www.gadgets.in/wishlist/index/add/product/26885/form_key/JPAHnIjyXDA8Hgkl/
  • https://www.gadgets.in/catalog/product_compare/add/product/26885/uenc/aHR0cHM6Ly93d3cuZ2FkZ2V0cy5pbi8,/form_key/JPAHnIjyXDA8Hgkl/
  • https://www.gadgets.in/wishlist/index/add/product/27462/form_key/JPAHnIjyXDA8Hgkl/
  • https://www.gadgets.in/catalog/product_compare/add/product/27462/uenc/aHR0cHM6Ly93d3cuZ2FkZ2V0cy5pbi8,/form_key/JPAHnIjyXDA8Hgkl/
  • https://www.gadgets.in/catalog/seo_sitemap/category/
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Using underscores in your URL makes it hard for search engines to determine your site's relevance to a search. Google sees hyphens as word separators while underscores are ignored. So the search engine sees www.example.com/green_dress as www.example.com/greendress.

We've detected underscores in your URLs. Change underscores to hyphens to maximize your SEO.

Blocking Factors

Flash: No

Frames: No

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Great, you aren't using Flash or frames on your site.

While it often looks nicer, Flash content can't be properly indexed by search engines. Maximize your SEO efforts by avoiding Flash.

Search engines also have problems with frames because they can't crawl or index the content within them. Avoid them if you can and use a NoFrames tag when you can't.

Domain Registration

Created 12 years ago

Expires in a year

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Your domain is the human-readable address of your website on the Internet. How long your domain name has been registered does have a limited impact on your rankings in search results. The newer your domain the harder it can be to achieve a higher rank. To help offset this, consider buying a second-hand domain name.

Do you know that you can register your domain for up to 10 years? By doing so, you will show the world that you are serious about your business.

Mobile

Mobile visits

Upgrade to see the number of monthly visits from mobile users.
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Mobile-friendliness

Very Good    Very Good

This web page is super optimized for Mobile Visitors

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Mobile friendly websites make it easy for users to complete objectives and common tasks and use a design or template that is consistent across all devices (uses responsive web design).

Your site is well configured for mobile users.

Mobile Rendering

gadgets.in on an iPhone
gadgets.in on an iPad
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80% of adult Internet users now have a smartphone. You should definitely be optimizing your website to render on the most popular mobile devices.

Touchscreen Readiness

Perfect, the most important buttons/links are large enough to be tapped easily.

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Great, your User Interface allows for visitors to easily tap targets on their touchscreen. To go even further into improving your User Interface, use size and density buckets to accommodate varying device sizes and screen densities.

Mobile Compatibility

Perfect, no embedded objects detected.

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Great, your website does not embed any special types of web content, such as Flash, Silverlight or Java, so your content can be accessed on all devices.

Font Size Legibility

Perfect, this web page’s text is legible on mobile devices.

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You can find additional font recommendations for mobile devices in Google’s typography guidelines for Android.

Mobile Viewport

Great, a configured viewport is present.

The content fits within the specified viewport size.

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Great, the viewport is well configured.

Keep in mind that since the width (in CSS pixels) of the viewport may vary, your page content should not solely rely on a particular viewport width to render well. Consider these additional tips:
  • Avoid setting large absolute CSS widths for page elements.
  • If necessary, CSS media queries can be used to apply different styling depending on screen size.
  • Ideally, serve responsively-sized images.

Mobile Speed

Average    Average

Eliminate render-blocking JavaScript and CSS in above-the-fold content

Reduce server response time

Minify JavaScript

Optimize images

Leverage browser caching

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Like with desktop, the time it takes a mobile page to load is an important mobile ranking factor. Your mobile/responsive website must deliver and render the “above the fold” content in under one second.

Since mobile device CPUs are less powerful than desktop CPUs, speed tips that reduce CPU consumption (for instance JavaScript Parse time) need to be addressed first.

See Google's PageSpeed Insights Rules for more information on how to improve each of the elements in this section.

Mobile Frameworks

No mobile frameworks have been detected.

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Mobile or responsive frameworks are an important part of website optimization as they assist developers in creating applications which are applicable to multiple devices.

Usability

Favicon

Great, your website has a favicon.

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Favicons are the small icons that appear next to your site’s name or URL in a browser. They can be displayed in the address bar, a browser tab title or bookmarks. Make sure it is consistent with your brand.

Here is a way one company used a special favicon to improve user experience.

Add a Favicon

Page Size

172.1 KB (World Wide Web average is 2 Mb)

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Two of the main reasons for an increase in page size are images and JavaScript files. Large page size contributes to slow page speeds so try to keep your page size below 2 Mb.

Tip: Use images with a small size and optimize their download with gzip.

Load Time

3.01 second(s) (57.11 kB/s)

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Site speed is an important factor for ranking in Google search results. Load time affects not only visitor engagement, retention, and conversion rates, but it can also affect your rankings.

Your website is too slow and it is likely impacting your search rankings and user experience.

High load times can be caused by a number of things, including pages with poor code optimization (cache, Mysql queries, etc.), server problems, network problems, or third-party issues (advertising codes, analytics codes, etc.).

Site speed is an important factor for ranking high in Google™ search results.

Resources:

Check out Google™'s developer tutorials for tips on how to to make your website run faster.

WooRank subscribers who have an Advanced Review can sign up for uptime notifications. We'll monitor your server and send you an email alert whenever your site goes down.

https://www.internetvista.com/en/website-test.htm
Speed-up your website

Language

Declared: English

Detected: English

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Great, your declared language matches the language detected on the page.

Make sure your declared language is the same as the language detected by Google.

Tips for multilingual websites:

  • Define the language of the content in each page's HTML code.
  • Specify the language code in the URL as well (e.g., "mywebsite.com/fr/mycontent.html").

Declare the language used

Structured Data Markup

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Structured Data Markup is used to generate Rich Snippets in search engine results. It is a way for website owners to send structured data to search engine robots; helping them to understand your content and create well-presented search results.

Get the most out of Google's rich snippets for content types such as: Reviews, People, Products, Businesses and Organizations, Recipes, Events, Videos and Music. If your website covers one of these topics, then we suggest that you annotate it with Schema.org using microdata.

Domain Availability

Domains (TLD) Status
gadgets.com Expires a month ago
gadgets.net Expires in 5 months
gadgets.org This domain is booked
gadgets.info This domain is booked
gadgets.biz Expires 6 months ago
gadgets.eu This domain is booked
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Register the various extensions of your domain to protect your brand from cybersquatters.

Typo Availability

Domains (TLD) Status
gqdgets.in Available. Register it now!
vadgets.in Available. Register it now!
gdgets.in Available. Register it now!
gadgetx.in This domain is booked
gadges.in Available. Register it now!
gadgefs.in Available. Register it now!
gadgegs.in Available. Register it now!
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Register the various typos of your domain to protect your brand from cybersquatters.

Email Privacy

Good, no email address has been found in plain text.

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We don’t recommend adding plain text/linked email addresses to your webpages, as malicious bots scrape the web in search of email addresses to spam. Instead, consider using a contact form.

Hide email addresses to avoid being spammed

Trust Indicators

Trust

77%    77%

Child safety

86%    86%
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This feature shows how trustworthy your domain is based on ‬‬data provided by The Web of Trust (WOT). This group rates millions of websites based on the experience of millions of users together with information from a number of trusted sources, including phishing and malware blacklists.

Technologies

Server Uptime

Upgrade now and get notified when gadgets.in goes down.
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Server IP

180.179.212.195

Server location: Mumbai

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Your server's IP address has little impact on your SEO. Nevertheless, try to host your website on a server which is geographically close to your visitors. Search engines take the geolocation of a server into account as well as the server speed.

Use DNSstuff for comprehensive reports on your server.

Speed Tips

Warning: your website’s speed could be slightly improved.

Perfect, your server is using a caching method to speed up page display. 

Perfect, your website doesn't use nested tables.

Too bad, your website is using inline styles.

Too bad, your website has too many CSS files (more than 4).

Perfect, your website has few JavaScript files.

Perfect, your website takes advantage of gzip.

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Website speed has a huge impact on performance, affecting user experience, conversion rates and even rankings. ‪‬‬By reducing page load-times, users are less likely to get distracted and the search engines are more likely to reward you by ranking your pages higher in the SERPs.

Conversion rates are far higher for websites that load faster than their slower competitors.

See Google's PageSpeed Insights Rules for more information on how to improve each of the elements in this section.

Analytics

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Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.

Popular Analytics Tools Include: Google™ Analytics, Quantcast™, AdobeAnalytics™, Piwik™, chartbeat™, Clicky™, ClickTale™, etc.

W3C Validity

Invalid: 30 Errors, 0 Warning(s)

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W3Cis a consortium that sets web standards.

Using valid markup that contains no errors is important because syntax errors can make your page difficult for search engines to index. Run the W3C validation service whenever changes are made to your website's code.

Fix the errors in the code syntax

Doctype

HTML5

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The Doctype is used to instruct web browsers about the document type being used. For example, what version of HTML the page is written in.

Declaring a doctype helps web browsers to render content correctly.

Encoding

Great, language/character encoding is specified: UTF-8

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Specifying language/character encoding can prevent problems with the rendering of special characters.

SSL Secure

Great, your website is SSL secured (HTTPS).

Your website's URLs redirect to HTTPS pages.

Your headers are not properly set up to use STS.

The SSL certificate expires 3 months ago.

The certificate issuer is GeoTrust Inc..

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Modern websites tend to be SSL secured (HTTPS) as it provides an extra security layer while logging in to your Web Service. In 2014, Google™ announced that an HTTPS (vs HTTP) website would receive an extra boost in their ranking.

While switching to HTTPS, make sure your site remains optimized and see to it that your website will still run quickly. Follow these best practices for a smooth transition:
  • Use a serious issuer to purchase your SSL certificate
  • Redirect all of your HTTP pages to the HTTPS version of your website
  • Use a Security Token Service (STS) in your headers
  • Renew your SSL certificate every year, before it expires
  • Make sure that all of your content (CSS, etc.) is linked to HTTPS
  • Update your XML sitemap to ensure the URLs include HTTPS and update the robots.txt file to reference this version
  • Register the HTTPS website in Google & Bing Search Console/Webmaster Tools

Crawl Errors

URL Errors

The Crawl Errors report for websites provides details about the site URLs that Google could not successfully crawl or that returned an HTTP error code.
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Social

Facebook Views

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  • Views
  • Activity
  • Demographics and more!
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Facebook Page

Talking About16

URL
Name
Gadgets.in
About
Find latest & most sought after gadgets & gizmos at best prices at www.gadgets.in
Mission
To provide a memorable shopping experience to all gadget lovers.
Company overview
Gadgets.in, is one of India's best technology and digital lifestyle shopping portal. Providing a simulating online shopping experience, it offers the latest range of gadgets and electronic products at most competitive prices. Gadgets.in carries over 4000 products and the list is constantly being revised. We focus on bringing you the most unique gadgets in India.

Gadgets.in is an initiative by DSF Technology Consultants Pvt. Ltd., which was founded in 1989 and is located in New Delhi. DSF Technology Consultants Pvt. Ltd. is a professionally managed organization backed by an able and experienced management team that has been working with Internet and E-Commerce technologies for the past 15 years. We are the portal of choice for all electronic gadget buyers. We spare no resources to try and bring you the best quality products at the lowest prices. Our commitment to customer satisfaction and our constant endeavor to give our patrons the best deals is the driving force of our operations.

We ensure that your online shopping experience at Gadgets.in is easy, enjoyable and absolutely secure. We routinely conduct security audits of our infrastructure to ensure that none of our systems are vulnerable to downtime, hacking or any other disruption. We also safeguard the privacy and integrity of customer data. We deploy state- of-the-art hardware and software solutions for ecommerce operations and risk management.

Our pricing policy is transparent and ethical - the prices that we post are all-inclusive and there are no hidden charges. Hence, you pay as per the listed price and you get the ordered product, appropriately packaged at your doorstep, free of cost. Yes, we offer free delivery of our products all across India!

We have over 10,000 satisfied customers, who vouch for our quality and service levels. We are committed to continuous evaluation and improvement of our services, and making your online shopping experience even more fun!

While our focus on quality and customer centricity ensure that our customers don't face any issues with the internet shopping, our customer support team can be easily contacted for any assistance or feedback.
Products
Electronic Gadgets, Gizmos, Gifts, Computer Accessories, and a lot more
Address
New Delhi
India
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The data relating to the Facebook Page is publicly available.

Twitter™ Account

@gadgets_in

The Twitter™ Account @gadgets_in is booked and it is linked to your website.

Name
Followers
169
Tweets
488
Bio
Gadgets.in, is one of India's best technology and digital lifestyle shopping portal. We focus on bringing you the most unique gadgets in India.
Location
New Delhi
Created
7 years ago
?

Twitter is a fast-growing social network.

If possible, register a Twitter account in your brand's name now to prevent brandjacking.

Here are a few tips to help create a Twitter promotion plan. Plus, learn from today's top Twitter-using brands.

Your Twitter usage statistics look great. You can enhance them even more by building connections with industry experts and exchanging expertise or content. Learn from today's top Twitter-using brands.

Plus, here are a few tips to help create a Twitter promotion plan.

Book your brand on Twitter

Google+ Page

[YAML: gp_cover_alt] Gadgets.in

Total page +1s347

Total circles you're in260

URL
Name
Gadgets.in
Tagline
Gadgets.in - Most Unique Gadgets Online!
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This page is your business listing in Google+. Being active in this social network is important for claiming your brand, influencing your search engine rankings and interacting with your network. You might also consider managing your profile with Google My Business (formerly Google Places).

Local

Local Directories

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Measure

SERP Checker

Google™ Ranking

Upgrade to monitor gadgets.in’s Google ranking for custom keywords
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Visitors

Traffic Estimations

Medium    Medium
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This shows your estimated traffic compared to any competitors you have chosen. We use Alexa for this information.

Sessions

Upgrade to sync your Google Analytics account and find significant metrics like:
  • Traffic Source
  • Source Domains
  • Pageviews and more!
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Traffic Rank

873,186th most visited website in the World

129,304th most visited website in  India

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A low rank means that your website gets a lot of visitors.

Your Alexa Rank is a good estimate of the worldwide traffic to your website, although it is not 100 percent accurate.

Reviewing the most visited websites by country can give you valuable insights.

Quantcast provides similar services.

Adwords Traffic

0%    0%
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This is an estimation of the traffic that is being bought through AdWords™ vs. unpaid Organic Traffic.

This data is provided by SEMRush™.

Visitors Localization

Popular Countries ccTLD Status
India gadgets.in This domain is booked
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‬We recommend that you book the domain names for the countries where your ‪‬website is popular. This will prevent potential competitors from registering these domains and taking advantage of your reputation in such countries.