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Marketing Checklist

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Michael Johnston Michael Johnston
Selinsgrove (PA)
Denise Grothouse Denise Grothouse
Germansville (PA)
Robert McDowell Robert McDowell
Virginia Beach (VA)


Title Tag

International University for Graduate Studies

Length: 45 character(s) (316 pixels)

Your HTML title tag appears in browser tabs, bookmarks and in search result pages.

Make your title tags clear, concise (65 characters, 200-569 pixels) and include your most important keywords.

Check the title tags for thousands of pages at once using Site Crawl.

Check the title of your website

Meta Description

IUGS will accept all relevant post-baccalaureate courses for transfer earned at accredited institutions, including approved continuing education coursework prior to or after admission. The University’s primary goal is to provide practicing professionals, who have accumulated substantial post-baccalaureate coursework, the opportunity to earn their master’s or doctoral degree.

Length: 378 character(s) (2,161 pixels)

Meta descriptions allow you to influence how your web pages are described and displayed in search results. A good description acts as a potential organic advertisement and encourages the viewer to click through to your site.

Keep it short and to the point; the ideal meta description should contain between 70 and 160 characters - spaces included (600 - 940 pixels).

Ensure that each of your web pages have a unique, straightforward meta description that contains most important keywords. These keywords are especially important because they appear in bold when they match the user’s search query (See the Google Preview below).

Check your Google Search Console (Search Appearance > HTML Improvements) for any warning messages to identify meta descriptions that are too long/short or duplicated across more than one page.

Improve the Meta Description

Google Preview

Desktop Version


International University for Graduate Studies

IUGS will accept all relevant post-baccalaureate courses for transfer earned at accredited institutions, including approved continuing education coursework prior to ...

Mobile Version


International University for Graduate Studies

IUGS will accept all relevant post-baccalaureate courses for transfer earned at accredited institutions, including approved ...

This is a representation of what your title tag and meta description will look like in Google search results for both mobile and desktop users. Searchers on mobile devices will also see your site's favicon displayed next to the page's URL or domain.

Search engines may create their own titles and descriptions if they are missing, poorly written and/or not relevant to the content on the page and cut short if they go over the character limit. So it’s important to be clear, concise and within the suggested character limit.

Check your title tag and meta description to make sure they are clear, concise, within the suggested character limit and that they convey the right message to encourage the viewer to click through to your site.


<H1> <H2> <H3> <H4> <H5>
1 4 0 0 0
<H1> Overview
<H2> Testimonials
<H2> Contact Us
<H2> Links
<H2> Earning Your Degree
and 2 more.

Great, your website is structured using HTML headings (<H1> to <H6>).

Use your keywords in the headings and make sure the first level (<H1>) includes your most important keywords. Never duplicate your title tag content in your header tag.

While it is important to ensure every page has an <H1> tag, only include more than one per page if you're using HTML5. Instead, use multiple <H2> - <H6> tags.

Add the important keywords in <H> headings

Alt Attribute

We found 15 images on this web page.

1 ALT attributes are missing.

Alternative text allows you to add a description to an image. Since search engine crawlers cannot see images, they rely on alternative text attributes to determine relevance to a search query. Alternative text also helps makes an image more likely to appear in a Google image search and is used by screen readers to provide context for visually impaired users.

It looks like most or all of your images have alternative text. Check the images on your website to make sure accurate and relevant alternative text is specified for each image on the page.

Try to keep your alternative text to a simple, one-sentence description of what's in the image.

Set a name for all your images


Declared: English

Detected: English

Great, your declared language matches the language detected on the page.

Make sure your declared language is the same as the language detected by Google.

Tips for multilingual websites:

Declare the language used



A robots.txt file allows you to restrict the access of search engine crawlers to prevent them from accessing specific pages or directories. They also point the web crawler to your page’s XML sitemap file.

Your site currently has a robots.txt file. You can use Google Search Console's Robots.txt Tester to submit and test your robots.txt file and to make sure Googlebot isn't crawling any restricted files.

See the pages you've disallowed with your robots.txt file with Site Crawl.

Add a robots.txt file

XML Sitemap

XML sitemaps contain the list of your URLs that are available to index and allow the search engines to read your pages more intelligently. They can also include information like your site’s latest updates, frequency of changes and the importance of URLs.

Be sure to only include the pages you want search engines to crawl, so leave out any that have been blocked in a robots.txt file. Avoid using any URLs that cause redirects or error codes and be sure to be consistent in using your preferred URLs (with or without www.), correct protocols (http vs. https) and trailing slashes. You should also use your robots.txt file to point search engine crawlers to the location of your sitemap.

Add and Optimize your XML sitemap

Underscores in the URLs

Great, you are not using ‪underscores (these_are_underscores) in your URLs.

Great, you aren't using ‪underscores (these_are_underscores) in your URLs.

Google sees hyphens as word separators while underscores aren't recognized. So the search engine sees www.example.com/green_dress as www.example.com/greendress. The bots will have a hard time determining this URL's relevance to a keyword.


Mobile Rendering

iugrad.edu.kn on an iPad

This is how your website appears when displayed on different mobile devices.

With more than half of all Google search queries originating on a mobile device, it is important to make sure your mobile site is optimized for these users.

Mobile Frameworks

No mobile frameworks have been detected.

Mobile or responsive frameworks are an important part of website optimization as they assist developers in creating applications which are applicable to multiple devices.


SSL Secure

Warning! Your website is not SSL secured (HTTPS).

Using an SSL certificate creates an encrypted connection between your visitor's browser and your website's server adding an extra layer of security.

HTTPS is a ranking factor in Google, so making the switch will help your SEO. You can either fix it yourself or seek help from experts who can take care of it for you.


Server Uptime

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Get to know the technologies used for your website. Some codes might slow down your website. Ask your webmaster to take a look at this.


We didn't detect an analytics tool installed on this website.

Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.

Popular Analytics Tools Include: Google Analytics, Quantcast™, AdobeAnalytics™, Piwik™, chartbeat™, Clicky™, ClickTale™, etc.



Great, your website has a favicon.

Favicons are the small icons that represent a website, company and/or brand. They can be displayed (among other instances) in browser tabs or bookmarks. Google also displays favicons in a page's search snippet in mobile search results.

You can see how your site's favicon appears in search results in the Google Preview above.

Make sure your favicon is consistent with your brand to help improve visibility.
Add a Favicon


Domain Availability

Domains Status
iugrad.com Expires 4 years ago
iugrad.net Available. Register it now!
iugrad.org Available. Register it now!
iugrad.info Available. Register it now!
iugrad.biz Available. Register it now!
iugrad.eu Available. Register it now!

Register the various extensions of your domain to protect your brand from cybersquatters.

Typo Availability

Domains Status
iugdad.edu.kn This domain is booked
iigrad.edu.kn This domain is booked
ougrad.edu.kn This domain is booked
iugard.edu.kn This domain is booked
iuugrad.edu.kn This domain is booked
iygrad.edu.kn This domain is booked
iugraf.edu.kn This domain is booked
and 1 more.

Register the various typos of your domain to protect your brand from cybersquatters.



Mobile visits

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Google Analytics


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Local Directories

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Social Profiles

Facebook Page

Cover picture of the IUGS - International University for Graduate Studies Facebook Page


Talking About1

IUGS - International University for Graduate Studies
IUGS provides the opportunity for people who began graduate degrees to complete them.
Designed for professionals with diverse educational backgrounds
and experience, IUGS graduate programmes are structured to meet the needs of
qualified people seeking to complete their formal credentials.
Meta Description
IUGS was founded in 1979 and has been accredited for over 30 years. Our most recent accreditation was granted by the Ministry of Education of the Government of the Commonwealth of Dominica on June 18th 2015 where IUGS is now located.
The University operates under a permit from the Ministry of Education and Human Resource Development http://education.gov.dm/ of the Commonwealth of Dominica. IUGS is accredited by the National Accreditation Board http://nab.gov.dm of the Commonwealth of Dominica.
IUGS has earned academic and professional recognition and approvals from public and private organizations. Every professor is a practicing professional who has earned at least one doctorate. Therefore, academic and practical knowledge is integrated into the IUGS learning experience.

Since most candidates are mid-life professionals, they are acknowledged as peers and are respected for their career, personal and scholastic accomplishments. The traditional professor-student relationship is replaced with academic and professional fellowship. A bonding among the candidates, as well as between the candidates and the professors, is developed and continues beyond graduation.
General information
IUGS operates under a permit from the Ministry of Education and Human Resource Development http://education.gov.dm/ of the Commonwealth of Dominica.

IUGS is accredited by the National Accreditation Board http://nab.gov.dm/ of the Commonwealth of Dominica.

In addition, the University has:
* Approval for tuition reimbursement and payment from major U.S. hospitals, unions, government agencies and private institutions;
* Co-sponsored continuing-education programs with U.S. and International certification, licensing agencies and organizations;
* Graduates who are in private practice and hold or have held key positions in many academic, government and private institutions.
We found your brand's Facebook page, but it's not linking to iugrad.edu.kn.

Facebook is a vital channel for any business' digital marketing. Almost every Millennial expects you to have a presence on Facebook.

Use Facebook Insights to measure and track your audience's engagement with your posts to get the most out of your social media efforts. Link your Facebook profile with iugrad.edu.kn and add a CTA to really maximize your social media marketing efforts.

Twitter Account

Race Director at Carmel Marathon and indy womens half marathon, owner of CRRG events. dog lover and a runner
13 years ago
We found a Twitter profile for your brand, but it's not linked to iugrad.edu.kn. Linking your Twitter account to your website helps prevent brandjacking and can help make your social media marketing more effective. Here are a few tips to help create a Twitter promotion plan. Use Twitter Dashboard and Analytics to track and optimize your Twitter feed.
Book your brand on Twitter


Facebook Views

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Keyword Tool

Google Ranking

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