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Screenshot for lapolar.cl

lapolar.cl

2015-01-22 18:28:40
Passed
0%
To Improve
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0%
Optimize

SEO

Headings

Low impact Easy to solve

We did not find HTML headings (<H1> to <H6>) on this page.

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Your website does not use HTML headings (<H1> to <H6>) or it has far too many HTML headings.

Use your keywords in the headings and make sure the first level (<H1>) includes your most important keywords.

For more effective SEO, use only one <H1> tag per page.

Add the important keywords in <H> headings

Keywords Cloud

  • normal 18
  • plazas 4
  • respaldo 3
  • americana 2
  • casanova 2
  • cama 2
  • samsung 2
  • conciliatorio 2
  • litros 2
  • zibel 2
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This Keyword Cloud provides an idea of your most frequently recurring keywords. They are likely to be the keywords with the greatest probability of ranking high in the search engines.

Indexed Pages

Medium impact Hard to solve
14,506    14,506
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This is the number of pages on your website that are indexed by search engines. The more pages that are indexed, the better, as this offers more opportunity for your website to be found.

A low number (relative to the total number of pages/URLs on your website) probably indicates that your internal link architecture needs improvement and is preventing search engines from crawling all of the pages on your website. You might want to create/check your site's XML sitemap and submit it to the major search engines. You must also build backlinks to your site's internal pages to help search bots crawl and index your web pages.

Check Google™ Webmaster Tools under Health and Index Status, to keep track of the status of your site's indexed pages.

Write more content

WWW Resolve

Medium impact Easy to solve

This website without www doesn't redirect to www. It is duplicate content!

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Your website does not direct www.lapolar.cl and lapolar.cl to the same URL. It is crucial that you fix this.

Redirecting requests from a non-preferred domain is important because search engines consider URLs with and without "www" as two different websites.

Once your preferred domain is set, use a 301 redirect to re-route all traffic from your non-preferred domain.

Redirect non-www to www

Robots.txt

Medium impact Easy to solve
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Great, your website has a robots.txt file.

A robots.txt file allows you to restrict the access of search engine robots that crawl the web and it can prevent these robots from accessing specific directories and pages. It also specifies where the XML sitemap file is located.

Click here to check your robots.txt file for syntax errors.

Add a robots.txt file

XML Sitemap

Low impact Easy to solve

Missing

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Your website does not have an XML sitemap - this can be problematic.

A sitemap lists URLs that are available for crawling and can include additional information like your site's latest updates, frequency of changes and importance of the URLs. This allows search engines to crawl the site more intelligently.

We recommend that you generate an XML sitemap for your website and submit it to both Google™ Webmaster Tools and Bing Webmaster Tools. It is also good practice to specify your sitemap's location in your robots.txt file.

Add and Optimize your XML sitemap

URL Rewrite

Low impact Hard to solve

Good, the URLs look clean.

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Great! You have clean (user-friendly) URLs which do not contain query strings.
Clean URLs are not only SEO-friendly but are also important for usability.

Rewrite your URLs and clean them up.

Blocking Factors

Low impact Easy to solve

Flash: Yes

Frames: No

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Flash should only be used for specific enhancements. Although Flash content often looks nicer, it cannot be properly indexed by search engines. Avoid full Flash websites to maximize SEO. This advice also applies to AJAX.

Frames can cause problems on your web page because search engines will not crawl or index the content within them. Avoid frames whenever possible and use a NoFrames tag if you must use them.

Blog

Medium impact Hard to solve

We have not found a Blog on this website.

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Your website does not have a blog.

In this tough and competitive internet marketing world content marketing rules. While publishing your content on other sites might be a good strategy, publishing it on your own site garners more benefits.

Starting a blog is a great way to boost your SEO and attract qualified visitors.

Use these great tips to boost the SEO performance of your blog.

Consider starting a blog

Mobile

Usability

Technologies

Speed Tips

Medium impact Hard to solve

Be careful: your website's speed should be improved.

Perfect, your server is using a caching method to speed up page display. 

Too bad, your website is using nested tables, which can slow down page rendering.

Too bad, your website is using inline styles.

Too bad, your website has too many CSS files (more than 4).

Too bad, your website has too many JavaScript files (more than 7).

Too bad, your website does not take advantage of gzip.

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Website speed has a huge effect on SEO. ‪‬‬Speed-up your website so search engines will reward you by sending more visitors.
Also, conversion rates are far higher for websites that load faster than their slower competitors.

Encoding

Low impact Easy to solve

Great, language/character encoding is specified: ISO-8859-1

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Specifying language/character encoding can prevent problems with the rendering of special characters.

Promote

Social

Facebook Page

Low impact Easy to solve
Cover picture of the La Polar Chile Facebook Page

Likes356,594

Talking About5,732

URL
Name
La Polar Chile
About
Página oficial de La Polar Chile en Facebook. Encuéntranos también en Twitter, YouTube, Instagram, Google+ y Pinterest como LaPolarChile www.lapolar.cl
Description
Respondemos tus dudas y consultas en este canal de lunes a viernes de 9:00 a 21:00 hrs. Fuera de ese horario puedes comunicarte directamente con nuestro Servicio al Cliente al 800 391 391 o desde celulares 02 - 2383 3365.
Phone
800 391 391
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These data regarding the Facebook Page are publicly available.

Google+ Page

Low impact Easy to solve

Not found

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This page is your business listing in Google+. Being active in this social network is important for claiming your brand, influencing your search engine rankings and interacting with your network. You might also consider managing your profile with Google My Business (formerly Google Places).

Local

Local Directories

La Polar

Vicuña Mackenna Nº2, Ovalle
CHILE

La Polar
Claim listing

Bilbao 444, Esquina Aldunate, Coquimbo
CHILE

+56512471200

  null Reviews
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This is a list of the local directories where your business has been found. Take care of your listings in local directories; since maps are now an integral part of search results, your G+ Local page may have more visitors than your website!

It is important to make sure that your business details are correct in each directory where you are listed. Find the directories in your country (USA, UK, Spain, France, Canada, Australia, Brazil, and India) and enhance your listings with pictures, video, schedules and as many customer reviews as possible.

Online Reviews

1391204641000

Se demora denasiado la atencion al cliente – Miguel Elgueda A

Show more

1376857233000

2x1 los juguetes!! jajaja – Catalina Seguel

Show more

1363528373000

La primera categoria deberia ser "departamental store" – Alice Stark

Show more

1363528317000

Duplicado, mal categorizado y mal ubicado. – Alice Stark

Show more

1359589605000

No es tienda de fotografía... arreglen eso – Rodrigo Barraza

Show more

1339247978000

https://www.facebook.com/photo.php?fbid=350712238324310&set=a.181651968563672.45992.181525605242975&type=1&theater – Cr Ad

Show more

1336994255000

Las botas de mujer están con excelentes descuentos.!! – Jocelyn Lobos

Show more

1316183947000

35% de dcto. en Vestuario. Exclusivo para Facebook Fans válido sólo hoy 16 de septiembre 2011 hasta las 18:00 hrs. Obtén tu cupón aquí: http://ow.ly/6wfni – La Polar Online

Show more

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These are the latest reviews of your business that can be found in local directories. Surveys show that 90 percent of customers say buying decisions are influenced by online reviews so take the time to make a good impression and gather positive feedback. Strategies for gaining reviews may differ by audience or business type; in general, consider asking for reviews, making it easy to send in feedback and having a prominent social presence.
Measure

Visitors

Traffic Estimations

Medium impact
High    High
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We use multiple tools to estimate web traffic, including Google™ Trends and Alexa™.

Nevertheless, your analytics will provide the most accurate traffic data.

Traffic Rank

61,806th most visited website in the World

258th most visited website in  Chile

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A low rank means that your website gets a lot of visitors.

Your Alexa Rank is a good estimate of the worldwide traffic to your website, although it is not 100 percent accurate.

Reviewing the most visited websites by country can give you valuable insights.

Quantcast provides similar services.