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Marketing Checklist

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Jessica Lewis Jessica Lewis
Vienna (VA)
Michael Johnston Michael Johnston
Selinsgrove (PA)
Denise Grothouse Denise Grothouse
Germansville (PA)
On-Page

Content

Title Tag

La Une - Le Soir

Length: 16 character(s) (117 pixels)

HTML title tags appear in browser tabs, bookmarks and in search results.

It looks like your title tag is a little outside the ideal length. Since they are one of the most important on-page SEO elements you should make your title tags between 20 and 70 characters including spaces (200 - 569 pixels). Make sure each page has a unique title and use your most important keywords. For internal pages start your title tags with your most important keyword(s).

Check the title of your website

Meta Description

Le site du journal Le Soir, premier site d'information en Belgique francophone. Actu en continu, archives gratuites, galeries photos, podcast, vidéos, blogs de la rédaction, résultats sportifs, forums...

Length: 203 character(s) (1,136 pixels)

Meta descriptions allow you to influence how your web pages are described and displayed in search results. A good description acts as a potential organic advertisement and encourages the viewer to click through to your site.

Keep it short and to the point; the ideal meta description should contain between 70 and 160 characters - spaces included (600 - 940 pixels).

Ensure that each of your web pages have a unique, straightforward meta description that contains most important keywords. These keywords are especially important because they appear in bold when they match the user’s search query (See the Google Preview below).

Check your Google Search Console (Search Appearance > HTML Improvements) for any warning messages to identify meta descriptions that are too long/short or duplicated across more than one page.

Improve the Meta Description

Google Preview

Desktop Version

La Une - Le Soir

https://www.lesoir.be/

Le site du journal Le Soir, premier site d'information en Belgique francophone. Actu en continu, archives gratuites, galeries photos, podcast, vidéos, blogs de la ...

Mobile Version

https://www.lesoir.be

La Une - Le Soir

Le site du journal Le Soir, premier site d'information en Belgique francophone. Actu en continu, archives gratuites, galeries ...

This is a representation of what your title tag and meta description will look like in Google search results for both mobile and desktop users. Searchers on mobile devices will also see your site's favicon displayed next to the page's URL or domain.

Search engines may create their own titles and descriptions if they are missing, poorly written and/or not relevant to the content on the page and cut short if they go over the character limit. So it’s important to be clear, concise and within the suggested character limit.

Check your title tag and meta description to make sure they are clear, concise, within the suggested character limit and that they convey the right message to encourage the viewer to click through to your site.

Headings

<H1> <H2> <H3> <H4> <H5>
0 3 0 114 3
<H2> L’unionisme fait la particratie
<H2> En direct
<H2> Le direct
<H4> Grève du 5 décembre en France: les conséquences pour les Belges
<H4> Pourquoi la France part en grève générale ce 5 décembre
<H4> Coupe de Belgique: le Standard sort Rebecq (3-0), Eupen éliminé, l’Union et Bruges passent aux tirs au but (vidéos)
<H4> Coalition fédérale: Magnette propose cinq scénarios budgétaires
<H4> Une coalition arc-en-ciel au fédéral? Le CDH partant, pas aveuglément
<H4> Coupe de Belgique: le Sporting de Charleroi file en quarts en battant La Gantoise (1-0, vidéo)
<H4> Des centaines d’étudiants «appelés» à rendre leur bourse
<H4> Laisser tourner le moteur pendant qu’on dégivre son pare-brise: que dit la loi?
<H4> La banque durable NewB a atteint le cap des 35 millions d’euros
<H4> COP25 à Madrid: le changement climatique en dix-sept questions
<H4> Climat: parler c’est bien, oser porter le fer c’est indispensable
<H4> COP25: la carte blanche de Greta Thunberg, Adélaïde Charlier et Anuna De Wever
<H4> Climat: il faut quintupler les efforts, dit l’ONU
<H4> Pourquoi la France part en grève générale ce 5 décembre
<H4> Après l’étalage des divisions, l’Otan s’essaie au compromis
<H4> L’idée d’un Magnette Ier émerge en Flandre
<H4> La particratie et la sonnette d’alarme idéologique
<H4> La sécurité, priorité du rail. Et le rail, priorité du pays?
<H4> Le Kroll du jour sur Gwendolyn Rutten et l’arc-en-ciel
<H4> Destitution de Trump: Melania en colère après la mention de son fils au Congrès
<H4> Météo: alerte jaune aux routes glissantes
<H4> Dimitri Lavalée après Standard-Rebecq (3-0): «Tout faire pour rejoindre le dernier carré» (vidéo)
<H4> Le plafond de l’EuroMillions monte à 250 millions d’euros
<H4> L’émission culte «C’est pas sorcier» revient
<H4> Doit-on (vraiment) prendre une douche par jour?
<H4> Vélo de Cristal: Remco Evenepoel est le meilleur cycliste belge de l’année 2019
<H4> Photovoltaïque: la Cwape confirme que le tarif prosumer ne sera pas reporté
<H4> Destitution: le Congrès débat des chefs d’accusation contre Donald Trump
<H4> Selon un élu démocrate, Trump était «prêt à mettre en péril» la sécurité des Etats-Unis
<H4> Circulation chaotique à Bruxelles: des perturbations sur certaines lignes de bus
<H4> Le fossé des revenus se creuse en Belgique (infographie)
<H4> Avoir des tickets pour les matches des Diables rouges à l’Euro 2020 sans être membre du Fan Club 1895, c’est encore possible
<H4> La dette de la Fédération Wallonie-Bruxelles devrait exploser en 5 ans: 11 milliards d’euros
<H4> Première mondiale à Bruxelles: des citoyens siégeront au Parlement
<H4> Ligue 1: le duo Mbappé-Neymar offre la victoire à Paris face à Nantes
<H4> Premier League: Liverpool sort victorieux 5-2 du derby face à Everton, doublé pour Divock Origi (vidéos)
<H4> Mehdi Bayat: «On a vu un tout grand Charleroi»
<H4> Division 1 de basket: le Spirou s’incline face à Louvain (84-94)
<H4> Laisser tourner le moteur pendant qu’on dégivre son pare-brise: que dit la loi?
<H4> L’émission culte «C’est pas sorcier» revient
<H4> La banque durable NewB a atteint le cap des 35 millions d’euros
<H4> Photovoltaïque: la Cwape confirme que le tarif prosumer ne sera pas reporté
<H4> Test – Narcos Rise of the Cartels : l’improbable adaptation
<H4> Les Belges de Cowboy lancent une campagne de financement participatif
<H4> 10 choses que vous ignoriez au sujet de Samsung
<H4> Mario Kart Tour est le jeu le plus téléchargé de 2019 sur iPhone
<H4> Jonathan Coe au «Soir»: «Je suis toujours sous le choc du Brexit»
<H4> Ars Musica réagit à la manif des collectifs féminins
<H4> Rap, luxe et volupté: tout l’art de Sofiane Pamart
<H4> On vous invite au concert de Mahalia
<H4> Un rare Gauguin de la période tahitienne vendu 9,5 millions d’euros à Paris
<H4> 7 destinations pour les amoureux de la culture
<H4> 7 réponses honnêtes aux 7 questions essentielles sur les voitures hybrides
<H4> Repenser l’alimentation animale
<H4> Trois des meilleures BMW Plug-in Hybride sous la loupe
<H4> Des cadeaux Nespresso pour toutes nos envies café
<H4> Pommes farcies au mascarpone
<H4> Un week-end pour faire de son idée une startup !
<H4> Quand l'entreprise cède aux sirènes des réseaux sociaux
<H4> Ces salariés « boomerang », qui partent pour revenir plus forts
<H4> Quartier Libre, la librairie 4.0 qui veut résister à Amazon
<H4> Un touriste francophone de la Côte belge sur trois partage une caractéristique étonnante…
<H4> Le chocolat wallon… c’est bon pour le moral et pour nos artisans !
<H4> Les tapas ? Bien plus qu’une simple assiette et un bâtonnet !
<H4> 1 bouteille de champagne offerte à la Villa Paula**** près de Lille
<H4> Last Minute Circuit Cambodge les Temples Mythiques d’Angkor et le Lac Tonlé Sap - 11J/9N réduction de 200 €/pp
<H4> Visite du Louvre Abu Dhabi lors d'un séjour de grand luxe à Dubaï - 5J/4N
<H4> Jill Vermeulen a préparé son « plat du bonheur » pour le Télévie
<H4> Donald Trump réagit aux «moqueries» de Trudeau: «Il est hypocrite»
<H4> Voici la première bande-annonce de «No Time To Die», le dernier James Bond
<H4> Angine et pharyngite : quel médicament contre le mal de gorge ?
<H4> 4 bonnes choses à savoir sur le citron
<H4> Noix et fruits à coque : 30 g par jour, c'est la dose efficace
<H4> Little Green Box, des boîtes repas 100% bio et consignées
<H4> «Merciki», des objets et des services contre des «mercis»
<H4> Coopeos fait feu de tout bois pour booster la transition énergétique
<H4> Coupe de Belgique: le Sporting de Charleroi file en quarts en battant La Gantoise (1-0, vidéo)
<H4> Destitution de Trump: Melania en colère après la mention de son fils au Congrès
<H4> Ligue 1: le duo Mbappé-Neymar offre la victoire à Paris face à Nantes
<H4> Premier League: Liverpool sort victorieux 5-2 du derby face à Everton, doublé pour Divock Origi (vidéos)
<H4> Division 1 de basket: le Spirou s’incline face à Louvain (84-94)
<H4> Massimo Bruno après Charleroi – La Gantoise (1-0): «On ne voulait clairement pas aller en prolongation» (vidéos)
<H4> Euroligue féminine: Castors Braine écrase les Turques de Cukurova (90-59)
<H4> Premier League: Tottenham et Mourinho battus à Manchester United, victoire pour Leicester et Tielemans (vidéos)
<H4> Météo: alerte jaune aux routes glissantes
<H4> Dimitri Lavalée après Standard-Rebecq (3-0): «Tout faire pour rejoindre le dernier carré» (vidéo)
<H4> Le plafond de l’EuroMillions monte à 250 millions d’euros
<H4> Laisser tourner le moteur pendant qu’on dégivre son pare-brise: que dit la loi?
<H4> Standard-Rebecq a été arrêté quelques secondes: certains supporters visiteurs utilisaient des lasers
<H4> L’émission culte «C’est pas sorcier» revient
<H4> Divock Origi plante un doublé face à Everton, sa victime favorite en Premier League (vidéos)
<H4> Romelu Lukaku dévoile pour la première fois une photo avec son fils Roméo: «Je t’aime mon fils» (photo)
<H4> Grève du 5 décembre en France: les conséquences pour les Belges
<H4> Premier League: Leander Dendoncker inscrit son premier but de la saison en championnat (vidéo)
<H4> Un match amical pour les Diables rouges en France ? Des négociations seraient en cours avec l’Algérie
<H4> Vélo de Cristal: Eddy Merckx effectue sa première sortie officielle depuis sa lourde chute
<H4> Vélo de Cristal: Remco Evenepoel est le meilleur cycliste belge de l’année 2019
<H4> Laisser tourner le moteur pendant qu’on dégivre son pare-brise: que dit la loi?
<H4> Une hausse des températures avant l’arrivée d’une masse d’air froide: les prévisions par région
<H4> Destitution de Trump: Melania en colère après la mention de son fils au Congrès
<H4> L’émission culte «C’est pas sorcier» revient
<H4> EuroMillions: une personne remporte 48.061.132 euros
<H4> Le fossé des revenus se creuse en Belgique (infographie)
<H4> Panneaux photovoltaïques: le surcoût pour les propriétaires dès janvier, commune par commune (carte interactive)
<H4> De Coorebyter et Uyttendaele: «La plus grave crise politique belge depuis des décennies»
<H4> Romelu Lukaku dévoile pour la première fois une photo avec son fils Roméo: «Je t’aime mon fils» (photo)
<H4> Disney va lancer un jeu télévisé sur l’univers de Star Wars
<H4> Après les polémiques, Gad Elmaleh revient sur scène avec un spectacle évoquant le plagiat
<H4> La particratie et la sonnette d’alarme idéologique
<H4> Quand Zuhal Demir invente le mot «planepoolen»
<H4> London Bridge, pour qui sonne le glas
<H4> «Vibrations de la terre»: Bai Ming, «lumière blanche»
<H4> Adolfo Kaminsky: le roman vrai d’un faussaire héroïque
<H4> Antony Gormley à la Royal Academy: la trace des corps dans l’espace
<H5> Les sections du site
<H5> Les services
<H5> Groupe Rossel
and 117 more.

Great, your website is structured using HTML headings (<H1> to <H6>).

Use your keywords in the headings and make sure the first level (<H1>) includes your most important keywords. Never duplicate your title tag content in your header tag.

While it is important to ensure every page has an <H1> tag, only include more than one per page if you're using HTML5. Instead, use multiple <H2> - <H6> tags.

Add the important keywords in <H> headings

Content Analysis

  • liverpool sort victorieux 5-2 2
  • prix victor rossel 2019 2
  • mario kart tour 3
  • banque durable newb 2
  • romelu lukaku dévoile 2
  • duo mbappé-neymar offre 2
  • meilleur cycliste belge 2
  • diables rouges 20 2
  • app store 2
  • quartier libre 2
  • divock origi 3
  • conditions générales 2
  • diables rouges 7
  • 10 choses 2
  • meilleurs restaurants 2
  • fil info 8
  • improbable adaptation 2
  • alerte jaune 2
  • cowboy lancent 2
  • cwape confirme 2

This data represents the words and phrases that your page appears to be optimized around. We use what’s called “natural language processing" (NLP), which is a form of artificial intelligence that allows computers to read human language, to do this analysis.

The numbers next to each word or phrase represents how often we detected them and their variants on the page.

Are these the keywords you want to target for your page? If so, great! Track your site’s rankings in Google search results using WooRank’s Keyword Tool.

If these keywords aren’t relevant to your page, consider updating your content to optimize it for your target keywords.

Alt Attribute

Alternative text allows you to add a description to an image. Since search engine crawlers cannot see images, they rely on alternative text attributes to determine relevance to a search query. Alternative text also helps makes an image more likely to appear in a Google image search and is used by screen readers to provide context for visually impaired users.

It looks like you're missing alternative text for 4 images on lesoir.be. Check the images on your website to make sure accurate and relevant alternative text is specified for each image on the page.

Try to keep your alternative text to a simple, one-sentence description of what's in the image.

Set a name for all your images

Language

Declared: French

Detected: French

Great, your declared language matches the language detected on the page.

Make sure your declared language is the same as the language detected by Google.

Tips for multilingual websites:

Declare the language used

Indexing

URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain.

All versions of your page point to the same URL.

Search engines see www.lesoir.be and lesoir.be as different websites. This means they could see a large amount of duplicate content, which they don't like.

Fortunately your website redirects www.lesoir.be and lesoir.be to the same site.

Redirect non-www to www

Robots.txt

A robots.txt file allows you to restrict the access of search engine crawlers to prevent them from accessing specific pages or directories. They also point the web crawler to your page’s XML sitemap file.

Your site currently has a robots.txt file. You can use Google Search Console's Robots.txt Tester to submit and test your robots.txt file and to make sure Googlebot isn't crawling any restricted files.

See the pages you've disallowed with your robots.txt file with Site Crawl.

Add a robots.txt file

XML Sitemap

XML sitemaps contain the list of your URLs that are available to index and allow the search engines to read your pages more intelligently. They can also include information like your site’s latest updates, frequency of changes and the importance of URLs.

Be sure to only include the pages you want search engines to crawl, so leave out any that have been blocked in a robots.txt file. Avoid using any URLs that cause redirects or error codes and be sure to be consistent in using your preferred URLs (with or without www.), correct protocols (http vs. https) and trailing slashes. You should also use your robots.txt file to point search engine crawlers to the location of your sitemap.

Add and Optimize your XML sitemap

Sitemaps Validity

All sitemaps are within the file size limit

All sitemaps are within the URL count limit

All sitemaps have a valid structure

All sitemaps are accessible

The sitemaps in your robots.txt file use a valid URL format

Great! Your sitemaps seem to be valid

To learn more about what a valid sitemap should look like check out our guide about XML Sitemaps or submit it through Google Search Console.

URL Parameters

Warning! We've detected parameters in a significant number of URLs.

URL parameters are used to track user behaviors on site (session IDs), traffic sources (referrer IDs) or to give users control over the content on the page (sorting and filtering). The issue with URL parameters is that Google sees each unique parameter value as a new URL hosting the same thing - meaning you could have a duplicate content problem. Sometimes, it’s able to recognize these URLs and group them together. It then algorithmically decides which URL is the best representation of the group and uses it to consolidate ranking signals and display in search results. You can help Google recognize the best URL by using the rel="canonical" tag.

Use the URL Parameters Tool in Google Search Console to tell Google how your URL parameters affect page content and how to to crawl URLs with parameters. Use this tool very carefully - you can easily prevent Google from crawling pages you want indexed through overly restrictive crawling settings, especially if you have URLs with multiple parameters.

Check the On-Page section of Site Crawl to identify any duplicate content issues.
Rewrite your URLs and clean them up.

Hreflang Tags

No hreflang tags were found on this page

The hreflang tag is an HTML tag that tells search engines which languages and (optionally) countries a page's content is relevant for. Hreflang tags also tell search engines where to find the relevant content in alternate languages.

If your website targets users all around the world, using hreflang tags will help make sure the right content is being served to the right users.

The value of the hreflang attribute identifies the language (in ISO 639-1 format) and optionally a region in ISO 3166-1 Alpha 2 format of an alternate URL.

Use WooRank's Site Crawl to perform a thorough check on hreflang validity across a website.

Underscores in the URLs

Great, you are not using ‪underscores (these_are_underscores) in your URLs.

Great, you aren't using ‪underscores (these_are_underscores) in your URLs.

Google sees hyphens as word separators while underscores aren't recognized. So the search engine sees www.example.com/green_dress as www.example.com/greendress. The bots will have a hard time determining this URL's relevance to a keyword.

Discovered Pages

951,058    951,058

We've discovered 951,058 pages on lesoir.be.

Discovered pages do not impact your ranking but this is very handy information to have to make sure that your site’s pages are being indexed correctly.

A low number can indicate that bots are unable to discover your pages, which is commonly caused by bad site architecture and poorl internal linking. Or you've unknowingly prevented bots and search engines from crawling and indexing your pages. An unusually high number could be an indication of duplicate content due to URL parameters.

Make sure your website's XML sitemap is present and that you've submitted it to the major search engines. Building backlinks to your website's internal pages will also help bots to discover, crawl and index them, while building authority to help them rank in search results at the same time.

Check Index Status and Crawl Errors in Google Search Console to track the status of your crawled/indexed pages.

If the number shown here doesn’t sound right, we recommend to use WooRank’s Site Crawl analysis to find out why.

If you use parameters in your URL like session IDs or sorting and filtering, use the rel="canonical" tag to tell search engines which version of those pages is the original.

Write more content

Mobile

Mobile Friendliness

Good    Good

This web page is super optimized for Mobile Visitors

Mobile friendly pages make it easy for users to complete objectives and common tasks and use a design or template that is consistent across all devices (uses responsive web design).

Your site is well configured for mobile users.

Mobile Rendering

lesoir.be on an iPhone
lesoir.be on an iPad

This is how your website appears when displayed on different mobile devices.

With more than half of all Google search queries originating on a mobile device, it is important to make sure your mobile site is optimized for these users.

Tap Targets

In the table below, find the tap targets that are too small, their size in pixels and the overlapping target that is too close to be easily clicked.

Tap Target Size Overlapping Target
<a href="http://soirmag.lesoir.be"> soirmag</a> 351x40 <a href="#"><!-- scald=27289119:ena_medium --><img class="img-responsive lazy" data-sizes="auto" dat
<a href="http://passionsante.be"> Passionsante</a> 351x41 <a href="#"><!-- scald=27289123:ena_medium --><img class="img-responsive lazy" data-sizes="auto" dat
<a href="http://demainlaterre.lesoir.be"> Demainlaterre</a> 351x40 <a href="#"><!-- scald=27289126:ena_medium --><img class="img-responsive lazy" data-sizes="auto" dat
<a href="/42356/sections/euromillions-league" class="gr-direct-item__section">Euromillions League</a 100x23 <a href="/81857/sections/fil-info">Voir plus</a>
<a href="/264886/article/2019-12-04/division-1-de-basket-le-spirou-sincline-face-louvain-84-94?from_ 240x38 <a href="/81857/sections/fil-info">Voir plus</a>
<a href="http://www.rossel.be/mentions-legales/cookies-1/">Politique de cookies</a> 107x16 <a href="http://www.rossel.be/mentions-legales/politique-protection-vie-privee-1/">Politique de Prot
and 3 more.
Your page’s links and buttons are too small and/or too close to be easily clicked on a mobile device. The average fingertip area is 48 pixels in width and height. Tap targets should also be spaced enough so that a user's finger pressing on one link or button does not inadvertently touch another one. The minimum required space between tap targets is 8 pixels on all sides.

Use Google's Lighthouse tool to get a detailed look at all of your too tap targets that are too small and too close together.

Plugins

Perfect, no plugin content detected.

Great, your website does not embed any special types of web content, such as Flash, Silverlight or Java, so your content can be accessed on all devices.

Font Size Legibility

Perfect, this web page’s text is legible on mobile devices.

At least 60% of your page’s font size is 12 pixels or greater.

Mobile Viewport

Great, a configured viewport is present.

The content does not fit within the specified viewport size.

The viewport is an element of a page’s responsive design. It’s the area of a webpage visible to the user and varies between devices.

It looks like your page could be missing a meta viewport.

Use the meta viewport tag in the <head> to set the viewport to the device’s screen size. It should look like this: <meta name="viewport" content="width=device-width, initial-scale=1.0">.

Mobile Frameworks

No mobile frameworks have been detected.

Mobile or responsive frameworks are an important part of website optimization as they assist developers in creating applications which are applicable to multiple devices.

AMP

We didn't find AMP on your page.

AMP is an open-source library that provides a straightforward way to create web pages that are compelling, smooth, and load near instantaneously for users.

Check your AMP markup with the AMP validator.

Structured Data

Schema.org

We didn't detect any schema.org items on your webpage

Get started using Schema.org vocabulary and marking up your webpage.

Schema.org is a set of vocabularies used to add meaning to the information on a webpage in a way that is readable by machines (Google). Schema.org vocabularies include attributes for entities, relationships between entities and actions.

Learn more in Google's intro to structured data. Structuring data on your pages can help increase website traffic and improve audience engagement. Schema.org vocabulary can be added to a page using many different formats, including RDFa, Microdata and JSON-LD.

Open Graph Protocol

Missing 'og:image'

LESOIR.BE

La Une

Missing 'og:description'

Tag
og:type article
og:url https://www.lesoir.be/
og:title La Une
og:site_name Le Soir
We detected open graph tags on your webpage, but there are some errors that should be fixed.

Facebook developed the Open Graph protocol to enable the integration of any web page with its social media platform. Other social media platforms have also adopted the protocol, allowing you to control how your web pages are presented when shared across social media.

Use the Sharing Debugger to check what information appears when shared on Facebook and the Twitter Cards Validator to do the same for Twitter.

Microformats

Designed for humans first and machines second, microformats use code (HTML/XHTML tags) originally intended for other purposes to add context to the content on a webpage. This helps machines (like Google!) to understand certain information (contact information, geographic coordinates, calendar events, etc.) intended for humans.

Security

Email Privacy

Good, no email address has been found in plain text.

We don’t recommend adding plain text/linked email addresses to your webpages, as malicious bots scrape the web in search of email addresses to spam. Instead, consider using a contact form.

Hide email addresses to avoid being spammed

Trust Indicators

Trust

89%    89%

Child safety

91%    91%

This feature shows how trustworthy your domain is based on ‬‬data provided by The Web of Trust (WOT). This group rates millions of websites based on the experience of millions of users together with information from a number of trusted sources, including phishing and malware blacklists.

SSL Secure

Great, your website is SSL secured (HTTPS).

Your website's URLs redirect to HTTPS pages.

Your headers are not properly set up to use HSTS.

The SSL certificate expires in 3 months.

The certificate issuer is Let's Encrypt.

Modern websites tend to be SSL secured (HTTPS) as it provides an extra security layer while logging in to your Web Service. In 2014, Google announced that an HTTPS (vs HTTP) website would receive an extra boost in their ranking.

While switching to HTTPS, make sure your site remains optimized and see to it that your website will still run quickly. Follow these best practices for a smooth transition:
  • Use a serious issuer to purchase your SSL certificate
  • Redirect all of your HTTP pages to the HTTPS version of your website
  • Use HTTP Strict Transport Security (HSTS) in your headers
  • Renew your SSL certificate every year, before it expires
  • Make sure that all of your content (CSS, etc.) is linked to HTTPS
  • Update your XML sitemap to ensure the URLs include HTTPS and update the robots.txt file to reference this version
  • Register the HTTPS website in Google & Bing Search Console/Webmaster Tools

Performance

Asset Minification

Perfect, all your assets are minified.

Great! We didn't find unminified assets on your web page.

To learn more on how to minification helps a website, read our guide to minification.

Asset Compression

Perfect, all your assets are compressed.

Great! We didn't find uncompressed assets on your web page.
Compressing assets reduces the amount of time it takes a user's browser to download files from your server. Enabling compression is an important part of reducing the amount of time it takes your website to load.

Asset Cacheability

We found a total of 41 uncached asset(s) listed below.

URL Freshness lifetime
/sites/all/themes/engbootstrap_lesoir/images/bip.png a few seconds
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/sites/all/themes/engbootstrap_lesoir/images/soirplus_acces_offert.svg 13 minutes
/sites/all/themes/enabootstrap/images/placeholder.png 35 minutes
/sites/all/themes/engbootstrap_lesoir/images/generation_logo.svg 37 minutes
/sites/all/themes/engbootstrap_lesoir/js/main.min.js an hour
/sites/all/themes/enabootstrap/js/stat-callback.js 2 hours
/sites/all/themes/engbootstrap_lesoir/images/lesoir-be.svg 2 hours
/sites/all/themes/engbootstrap_lesoir/images/Geeko.png 2 hours
/sites/default/files/dpistyles_v2/ls_16_9_292w/2019/12/04/node_264804/27288521/public/2019/12/04/B9721815294Z.1_20191204174849_000+GP0F224VU.1-0.jpg 2 hours
/sites/default/files/dpistyles_v2/ls_16_9_292w/2019/12/03/node_264544/27286515/public/2019/12/03/B9721802172Z.1_20191203165137_000+GS9F1O4FT.1-0.jpg 2 hours
/sites/all/themes/engbootstrap_lesoir/images/quote.svg 3 hours
/sites/all/themes/engbootstrap_lesoir/js/head.min.js 3 hours
/sites/default/files/dpistyles_v2/ls_16_9_292w/2019/12/04/node_264825/27288544/public/2019/12/04/B9721815299Z.1_20191204184427_000+G54F21K9Q.1-0.jpg 3 hours
/sites/default/files/dpistyles_v2/ls_16_9_292w/2019/12/04/node_264828/27288615/public/2019/12/04/B9721819104Z.1_20191204184525_000+G7KF22PT9.1-0.jpg 3 hours
/sites/default/files/mediastore/1553780805_1542717538_logo-soirplus-2.png 4 hours
/sites/default/files/dpistyles_v2/ls_16_9_292w/2019/12/01/node_264139/27283134/public/2019/12/01/B9721782501Z.1_20191201223320_000+G07F1AFDG.2-0.jpg 4 hours
/sites/default/files/dpistyles_v2/ls_16_9_292w/2019/11/26/node_262805/27271138/public/2019/11/26/B9721714091Z.1_20191126090634_000+GT7F065SS.1-0.jpg 4 hours
/sites/default/files/dpistyles_v2/ls_16_9_292w/2019/12/04/node_264663/27287420/public/2019/12/04/B9721809506Z.1_20191204073525_000+GM2F1SDFB.1-0.jpg 5 hours
/sites/default/files/dpistyles_v2/ls_16_9_292w/2019/12/04/node_264846/27288716/public/2019/12/04/B9721820247Z.1_20191204201614_000+G7KF23DAR.1-0.jpg 5 hours
/sites/all/themes/engbootstrap_lesoir/images/source-sure.png 5 hours
/sites/all/themes/engbootstrap_lesoir/images/demain-la-terre-vert.svg 5 hours
/sites/default/files/dpistyles_v2/ls_16_9_526w/2019/12/01/node_264128/27282543/public/2019/12/01/B9721775042Z.1_20191201212655_000+G2UF19AVJ.1-0.jpg 5 hours
/sites/default/files/dpistyles_v2/ls_16_9_292w/2019/12/04/node_264830/27288779/public/2019/12/04/B9721815821Z.1_20191204205314_000+GG3F23JGQ.3-0.jpg 5 hours
/sites/all/themes/engbootstrap_lesoir/images/soirmag_red.svg 6 hours
/sites/default/files/dpistyles_v2/ls_16_9_664w/2019/12/04/node_264860/27288843/public/2019/12/04/B9721820682Z.1_20191204213243_000+GG3F23GTM.2-0.jpg 6 hours
/sites/all/themes/enabootstrap_lesoir/images/site-logo.svg 6 hours
/sites/all/themes/engbootstrap_lesoir/images/passionsante.svg 7 hours
/sites/default/files/dpistyles_v2/ls_16_9_292w/2019/12/04/node_264867/27288886/public/2019/12/04/B9721820960Z.1_20191204221213_000+GNIF244EL.1-0.jpg 7 hours
/sites/default/files/dpistyles_v2/ls_16_9_292w/2019/12/04/node_264871/27288918/public/2019/12/04/B9721809506Z.1_20191204073525_000+GM2F1SDFB.1-0.jpg 7 hours
/sites/default/files/dpistyles_v2/ena_16_9_medium/2019/12/04/node_264843/27288923/public/2019/12/04/B9721820051Z.1_20191204223259_000+GPHF248FC.2-0.jpg 7 hours
/sites/default/files/dpistyles_v2/ls_16_9_292w/2019/12/04/node_264843/27288923/public/2019/12/04/B9721820051Z.1_20191204223259_000+GPHF248FC.2-0.jpg 7 hours
/sites/default/files/mediastore/1542717538_logo-soirplus.png 8 hours
/sites/default/files/dpistyles_v2/ls_16_9_292w/2019/12/05/node_264891/27289008/public/2019/12/05/B9721821481Z.1_20191205000144_000+GG3F1V8F8.2-0.jpg 9 hours
/sites/default/files/dpistyles_v2/ls_16_9_292w/2019/12/02/node_264168/27283961/public/2019/12/02/B9721784027Z.1_20191202100724_000+GKMF1ALB5.1-0.jpg 10 hours
/sites/default/files/dpistyles_v2/ls_16_9_292w/2019/12/03/node_264643/27287053/public/2019/12/03/B9721808911Z.1_20191203222935_000+G7BF1RAFI.1-0.jpg 10 hours
/sites/all/themes/engbootstrap_lesoir/css/une.min.css 11 hours
/sites/all/themes/engbootstrap_lesoir/images/lesoir-plus.svg 11 hours
and 38 more.
Fast websites make happy visitors. Caching assets such as images, javascript and CSS files allows a browser to keep these files in local storage so it doesn't have to download them every time it requests a page on your website. This will lower the bandwidth used and improve the page load time.

To learn more on how to enable caching for your assets you can check out our guide to asset caching and SEO or consult Google's PageSpeed Insights guide on browser caching.

Technologies

Server Uptime

Upgrade now and get notified when lesoir.be goes down.
Free Trial

Server IP

23.50.51.120

Server location: Las Vegas

Your server's IP address has little impact on your SEO. Nevertheless, try to host your website on a server which is geographically close to your visitors. Search engines take the geolocation of a server into account as well as the server speed.

Use DNSstuff for comprehensive reports on your server.

Analytics

Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.

Popular Analytics Tools Include: Google Analytics, Quantcast™, AdobeAnalytics™, Piwik™, chartbeat™, Clicky™, ClickTale™, etc.

Doctype

HTML5

The Doctype is used to instruct web browsers about the document type being used. For example, what version of HTML the page is written in.

Declaring a doctype helps web browsers to render content correctly.

Encoding

Great, language/character encoding is specified: utf8

Specifying language/character encoding can prevent problems with the rendering of special characters.

Branding

URL

lesoir.be

Length: 6 character(s)

Keep your URLs short and clean and avoid long domain names when possible.

A descriptive URL is better recognized by search engines. A user should be able to look at the address bar and make an accurate guess about the content of the page before reaching it (e.g., http://www.mysite.com/en/products).

Keep in mind that URLs are also an important part of a comprehensive SEO strategy. Use clean URLs to make your site more "crawlable" by Google.

Resource: Search for a good domain name. If no good names are available, consider a second hand domain. To prevent brand theft, you might consider trademarking your domain name.

Favicon

Great, your website has a favicon.

Favicons are the small icons that represent a website, company and/or brand. They can be displayed (among other instances) in browser tabs or bookmarks. Google also displays favicons in a page's search snippet in mobile search results.

You can see how your site's favicon appears in search results in the Google Preview above.

Make sure your favicon is consistent with your brand to help improve visibility.
Add a Favicon

Custom 404 Page

Great, your website has a custom 404 error page.

Your server responded with the HTTP status code: 404

Custom 404 error pages are an opportunity for you to reduce customer frustration and link to other pages on your site.

Customize the 404 error page

Domain

Domain Registration

Created 24 years ago

Expiration date unavailable

Your domain, lesoir.be, is the human-readable address of your website on the Internet.

Domain age and registration won’t impact a website’s rankings, but it’s important to keep your registration up to date to prevent someone else from buying it.

Domain Availability

Domains Status
lesoir.com Expires in 4 months
lesoir.net Expires in a year
lesoir.org Expires in 3 months
lesoir.info Expires in 7 months
lesoir.biz Available. Register it now!
lesoir.eu This domain is booked

Register the various extensions of your domain to protect your brand from cybersquatters.

Typo Availability

Domains Status
leso8r.be Available. Register it now!
lezoir.be Available. Register it now!
l3soir.be Available. Register it now!
oesoir.be Available. Register it now!
leaoir.be Available. Register it now!
leso9r.be Available. Register it now!
lespir.be Available. Register it now!
and 1 more.

Register the various typos of your domain to protect your brand from cybersquatters.

Off-Page

Traffic

Traffic Estimations

Very High    Very High

This shows your estimated traffic for lesoir.be compared to any competitors you have chosen. We use Alexa for this information.

Traffic Rank

15,489th most visited website in the World

Belgium 138th most visited website in Belgium

A low rank means that your website gets a lot of visitors.

Your Alexa Rank is a good estimate of the worldwide traffic to lesoir.be, although it is not 100 percent accurate.

Reviewing the most visited websites by country can give you valuable insights.

Visitors Localization

Popular Countries ccTLD Status
France France lesoir.fr Available. Register it now!
United States United States lesoir.us Available. Register it now!
Netherlands Netherlands lesoir.nl This domain is booked
Canada Canada lesoir.ca Available. Register it now!
Algeria Algeria lesoir.dz Available. Register it now!

‬We recommend that you book the domain names for the countries where your ‪‬website is popular. This will prevent potential competitors from registering these domains and taking advantage of your reputation in such countries.

Mobile visits

Upgrade to see the number of monthly visits from mobile users.
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Google Analytics

Sessions

Upgrade to sync your Google Analytics account and find significant metrics like:
  • Traffic Source
  • Source Domains
  • Pageviews and more!
Free Trial

Local

Local Directories

Upgrade to see the latest reviews of lesoir.be in local directories
Free Trial

Social Profiles

Social Media Engagement

Your homepage is widely shared on Social Networks.

Facebook Shares10458

Facebook Comments90

Facebook Likes158

The impact of social media is huge for certain industries.

Learn how to ‪‬‬further engage your social media audiences and create a consistent fan base. Check these helpful tools for managing your social media campaign.

Note: This data includes ‪engagements from like and share buttons on your site, or people copying and pasting your URLs directly into Facebook from your website's URL. It does not count likes and shares from your branded Facebook page.

Facebook Page

We were unable to find a Facebook page for lesoir.be.

Facebook is a vital channel for any business' digital marketing. 72% of consumers and almost every Millennial expects you to have a presence on Facebook.

Use Facebook Insights to measure and track your audience's engagement with your posts to get the most out of your social media efforts. Link your Facebook profile with lesoir.be and add a CTA to really maximize your social media marketing efforts.

Twitter Account

@lesoir

The Twitter™ Account @lesoir is booked and it is linked to your website.

Name
Followers
387,889
Tweets
203,833
Bio
La timeline de la rédaction du Soir.
Location
Bruxelles
Created
11 years ago
Great, your Twitter account is linked to lesoir.be. Linking your Twitter account to your website helps prevent brandjacking and can help make your social media marketing more effective. Here are a few tips to help create a Twitter promotion plan. Use Twitter Dashboard and Analytics to track and optimize your Twitter feed.
Book your brand on Twitter

Instagram Account

We were unable to find an Instagram account linked to lesoir.be.

There are over 800 million Instagram accounts active every month, and 500 million of those are active every single day. This means that when it comes to content, you’ve got about 800 million potential sets of eyes ready to enjoy your content.

If you do have an Instagram account for lesoir.be, check our article on how to link your social medias.

Facebook

Facebook Views

Upgrade to connect your Facebook Page and get in-depth insights about:
  • Views
  • Activity
  • Demographics and more!
Free Trial

Keyword Tool

Google Ranking

Upgrade to monitor lesoir.be’s Google ranking for custom keywords
Free Trial