Length: 16 character(s) (138 pixels)
HTML title tags appear in browser tabs, bookmarks and in search results.
It looks like your title tag is a little outside the ideal length. Since they are one of the most important on-page SEO elements you should make your title tags between 20 and 70 characters including spaces (200 - 569 pixels). Make sure each page has a unique title and use your most important keywords. For internal pages start your title tags with your most important keyword(s).
The meta description for ocp.co.nz is missing.
Meta descriptions allow you to influence how your web pages are described and displayed in search results. A good description acts as a potential organic advertisement and encourages the viewer to click through to your site.
Keep it short and to the point; the ideal meta description should be between 70 and 160 characters spaces included (400 - 940 pixels).
Ensure that each of your web pages have a unique meta description that is explicit and contains your most important keywords for each page. These keywords are especially important because they appear in bold when they match the user’s search query (See the Google Preview below).
Check your Google Search Console (Search Appearance > HTML Improvements) for any warning messages to identify meta descriptions that are too long/short or duplicated across more than one page.
We did not find HTML headings (<H1> to <H6>) on this page.
HTML header tags (or simply header tags) differentiate between headings, subheadings and the rest of the content on the page.
ocp.co.nz currently has 0 HTML header tags. Each page should have one, and only one, <H1> tag. Use keywords in your headings with your most important keywords in the top level, and be sure to maintain the <H1> to <H6> hierarchy.
While it is important to ensure every page has an <H1> tag, only include more than one per page if you're using HTML5. Instead, use multiple <H2> - <H6> tags.
This data represents the words and phrases that your page appears to be optimized around. We use what’s called “natural language processing" (NLP), which is a form of artificial intelligence that allows computers to read human language, to do this analysis.
The numbers next to each word or phrase represents how often we detected them and their variants on the page.
Are these the keywords you want to target for your page? If so, great! Track your site’s rankings in Google search results using WooRank’s Keyword Tool.
If these keywords aren’t relevant to your page, consider updating your content to optimize it for your target keywords.
No images with missing alt attributes were found.
Alternative text allows you to add a description to an image. Since search engine crawlers cannot see images, they rely on alternative text attributes to determine relevance to a search query. Alternative text also helps makes an image more likely to appear in a Google image search and is used by screen readers to provide context for visually impaired users.
It looks like most or all of your images have alternative text. Check the images on your website to make sure accurate and relevant alternative text is specified for each image on the page.
Try to keep your alternative text to a simple, one-sentence description of what's in the image.
Your website hasn't specified a language yet. Use the META Language Attribute to declare the intended language of your website. We've detected that your website is currently in -.
Here are some tips for multilingual websites:
Warning, no 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content!
Not all versions of your page point to the same URL.
Use the rel="canonical" tag to tell search engines which is the definitive version of your domain. Use a 301 redirect to divert traffic from your secondary domain.
This issue can be caused by problems with a website's SSL configuration. Check your site's SSL configuration for any errors.
If you need help resolving issues with your SSL configuration, consider using a professional service to set it up for you.
A robots.txt file allows you to restrict the access of search engine crawlers to prevent them from accessing specific pages or directories. They also point the web crawler to your page’s XML sitemap file.
We checked ocp.co.nz/robots.txt and didn't find a robots.txt file. Use Google Search Console to submit and test your robots.txt file. You can also test individual pages to make sure Google isn't crawling any restricted files.
No sitemap found in your robots.txt.
We checked the robots.txt file for ocp.co.nz but couldn't find an XML sitemap. Specifying the location of your XML sitemaps in your robots.txt file ensures that search engines and other crawlers find and access it easily each time they access your website.
Learn more about adding your XML sitemap to your robots.txt file.
If you haven't created a sitemap yet, we recommend you generate one for your site and submit it through both Google Search Console and Bing Webmaster Tools. Usually, your XML sitemap would be found at ocp.co.nz/sitemap.xmlMake sure to only include the pages you want search engines to crawl, so leave out any that have been blocked in a robots.txt file. Avoid using any URLs that cause redirects or error codes and be consistent in using your preferred URLs (with or without www.), correct protocols (http vs. https) and trailing slashes.
Good, the URLs look clean.
No hreflang tags were found on this page
Great, you are not using underscores (these_are_underscores) in your URLs.
Great, you aren't using underscores (these_are_underscores) in your URLs.
Google sees hyphens as word separators while underscores aren't recognized. So the search engine sees www.example.com/green_dress as www.example.com/greendress. The bots will have a hard time determining this URL's relevance to a keyword.
This web page is super optimized for Mobile Visitors
Mobile friendly pages make it easy for users to complete objectives and common tasks and use a design or template that is consistent across all devices (uses responsive web design).
Your site is well configured for mobile users.
This is how your website appears when displayed on different mobile devices.
With more than half of all Google search queries originating on a mobile device, it is important to make sure your mobile site is optimized for these users.
Perfect, your page’s tap targets are big enough and have enough space between them.
Perfect, no plugin content detected.
This web page’s text is too small for legibility on mobile devices.
Great, a configured viewport is present.
The content fits within the specified viewport size.
We didn't detect any schema.org items on your webpage
We didn't detect any Open Graph tags on your webpage
We didn't detect any microformat items on your webpage
Good, no email address has been found in plain text.
We don’t recommend adding plain text/linked email addresses to your webpages, as malicious bots scrape the web in search of email addresses to spam. Instead, consider using a contact form.
Great, your website is SSL secured (HTTPS).
Your website's URLs do not redirect to HTTPS pages.
Your headers are not properly set up to use HSTS.
The SSL certificate expires 2 months ago.
The certificate issuer is cPanel, Inc..
You could reduce (180.3 KiB) by minifying the asset(s) listed below.
You could reduce 74% (727.6 KiB) by compressing the asset(s) listed below.
|/resources/js/sencha-touch-mini.js||423.0 KiB (72%)|
|/resources/css/apple.css||260.6 KiB (77%)|
|/app/view/ux/DateTime.js||10.9 KiB (77%)|
|/app/controller/OCPController.js||9.9 KiB (80%)|
|/app/view/ux/DateTimePicker.js||8.6 KiB (75%)|
|/app/view/EditAppoint.js||3.7 KiB (79%)|
|/app/view/AddAppoint.js||3.5 KiB (79%)|
|/resources/css/custom.css||2.1 KiB (42%)|
|/app/view/MapContainer.js||1.8 KiB (71%)|
|/app/common/common.js||1.3 KiB (63%)|
|/app/view/Appointments.js||1.2 KiB (74%)|
|/app/lib/plugin/google/Traffic.js||1.1 KiB (66%)|
We found a total of 21 uncached asset(s) listed below.
|/resources/css/apple.css||Expiration not specified|
|/resources/css/custom.css||Expiration not specified|
|/resources/js/sencha-touch-mini.js||Expiration not specified|
|/app/common/common.js||Expiration not specified|
|/app/view/ux/DateTime.js||Expiration not specified|
|/app/view/ux/DateTimePicker.js||Expiration not specified|
|/app.js||Expiration not specified|
|/app/lib/plugin/google/Tracker.js||Expiration not specified|
|/app/lib/plugin/google/Traffic.js||Expiration not specified|
|/app/model/OCPModel.js||Expiration not specified|
|/app/view/AboutUs.js||Expiration not specified|
|/app/view/HomePage.js||Expiration not specified|
|/app/view/TabPanel.js||Expiration not specified|
|/app/view/AddAppoint.js||Expiration not specified|
|/app/view/Appointments.js||Expiration not specified|
|/app/view/Home.js||Expiration not specified|
|/app/view/AppointmentList.js||Expiration not specified|
|/app/view/MapContainer.js||Expiration not specified|
|/app/view/EditAppoint.js||Expiration not specified|
|/app/controller/OCPController.js||Expiration not specified|
|/app/store/OCPStore.js||Expiration not specified|
Server location: Christchurch
Get to know the technologies used for your website. Some codes might slow down your website. Ask your webmaster to take a look at this.
Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.
The Doctype is used to instruct web browsers about the document type being used. For example, what version of HTML the page is written in.
Declaring a doctype helps web browsers to render content correctly.
Length: 3 character(s)
Keep your URLs short and clean and avoid long domain names when possible.
A descriptive URL is better recognized by search engines. A user should be able to look at the address bar and make an accurate guess about the content of the page before reaching it (e.g., http://www.mysite.com/en/products).
Your website does not have a favicon.
Your website does not have a custom 404 Error Page.
Your server responded with the HTTP status code: 404
404 error pages are displayed when the page you are trying to open can't be found on the site's server for a variety of reasons.
It looks like ocp.co.nz doesn't have a customized 404 error page. This makes your site less user friendly. Generic 404 error pages strand users on a page with no links or suggestions of what to do next.
Use a custom 404 page to reduce customer frustration and link to other pages on your site. Make sure it returns the 404 http status code.
|ocp.com||This domain is booked|
|ocp.net||This domain is booked|
|ocp.org||This domain is booked|
|ocp.info||This domain is booked|
|ocp.biz||This domain is booked|
|ocp.eu||This domain is booked|
Register the various typos of your domain to protect your brand from cybersquatters.