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Marketing Checklist

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Michael Johnston Michael Johnston
Selinsgrove (PA)
Denise Grothouse Denise Grothouse
Germansville (PA)
Robert McDowell Robert McDowell
Virginia Beach (VA)
On-Page

Content

Title Tag

Online kaufen bei MeinReha.de

Length: 29 character(s) (226 pixels)

Your HTML title tag appears in browser tabs, bookmarks and in search result pages.

Make your title tags clear, concise (65 characters, 200-569 pixels) and include your most important keywords.

Check the title tags for thousands of pages at once using Site Crawl.

Check the title of your website

Meta Description

Reha Artikel online bestellen bei MeinReha.de. Entdecken Sie eine große Auswahl an Artikeln im MeinReha.de Online Shop.

Length: 119 character(s) (722 pixels)

Great, your meta description contains between 70 and 160 characters spaces included (400 - 940 pixels).

A good meta description acts as an organic advertisement, so use enticing messaging with a clear call to action to maximize click-through rate. They allow you to influence how your web pages are described and displayed in search results.

Ensure that all of your web pages have a unique meta description that is explicit and contains your most important keywords (these appear in bold when they match part or all of the user’s search query).

Use WooRank's Site Crawl to check thousands of pages for meta descriptions that are too long, too short or duplicated across multiple web pages.

Improve the Meta Description

Google Preview

Desktop Version

https://meinreha.de/

Online kaufen bei MeinReha.de

Reha Artikel online bestellen bei MeinReha.de. Entdecken Sie eine große Auswahl an Artikeln im MeinReha.de Online Shop.

Mobile Version

https://meinreha.de

Online kaufen bei MeinReha.de

Reha Artikel online bestellen bei MeinReha.de. Entdecken Sie eine große Auswahl an Artikeln im MeinReha.de Online ...

This is a representation of what your title tag and meta description will look like in Google search results for both mobile and desktop users. Searchers on mobile devices will also see your site's favicon displayed next to the page's URL or domain.

Search engines may create their own titles and descriptions if they are missing, poorly written and/or not relevant to the content on the page and cut short if they go over the character limit. So it’s important to be clear, concise and within the suggested character limit.

Check your title tag and meta description to make sure they are clear, concise, within the suggested character limit and that they convey the right message to encourage the viewer to click through to your site.

Headings

<H1> <H2> <H3> <H4> <H5>
3 7 0 21 53
<H1> MeinReha.de - Ihr Online Sanitätshaus
<H1> Inkontinenzartikel bei MeinReha.de
<H1> Kooperationen
<H2> Neu im Sortiment!
<H2> Top Angebote
<H2> Sonderangebot
<H2> Unsere Bestseller
<H2> Das richtige Produkt bei MeinReha.de finden – einfach und diskret bestellen
<H2> MeinReha.de bietet Inkontinenzprodukte für jede Form der Inkontinenz an
<H2> Hautpflege, Hygieneartikel und Zubehör bei Inkontinenz – die optimale Ergänzung
<H4> Medtrade Melo Aufstehsessel mit 1 Motor
<H4> Medtrade Komfort Premium Aufstehsessel Tiba Delius mit 1 Motor
<H4> Promed KHP-2.3 Kuschelheizdecke
<H4> Medtrade Komfort Premium Aufstehsessel mit 1 Motor
<H4> Angebote für den Frühling
<H4> Sonderangebote bis der Vorrat reicht
<H4> CEP NIGHT CALF SLEEVES 2.0
<H4> Medtrade Melo Aufstehsessel mit 1 Motor
<H4> Antar AccuTex Ellenbogenbandage
<H4> Saicara FOOT FRESH & SILK Fuss-Spray mit Deo-Schutz (3 Stück)
<H4> Allpresan Skincair PRO AGE mit Granatapfel Schaum-Creme - 200 ml
<H4> Allpresan Skincair Olive SHOWER Dusch-Schaum - 200 ml
<H4> Allpresan Skincair Granatapfel SHOWER Dusch-Schaum - 200 ml
<H4> Promed KHP-2.3 Kuschelheizdecke
<H4> Stimex Klebe-Elektroden 50x50 mm für TENS-Geräte
<H4> sanowell Elektroden für TENS- und EMS-Geräte
<H4> Neurotech PolyStim XP hilft beim Muskelaufbau
<H4> Neurotech OmniTens XP TENS & EMS Gerät
<H4> Muskelaufbau ab 50
<H4> Ergonomisches Arbeiten - höhenverstellbarer Schreibtisch
<H4> Faltbare Elektrorollstühle neu im Programm
<H5> ADL
<H5> aktivXpert GmbH
<H5> Allpresan
<H5> Antar Medizintechnik
<H5> Arcotec
<H5> Attends
<H5> Berkemann
<H5> bescomedical
<H5> Beurer
<H5> Bischoff & Bischoff
<H5> Blackroll
<H5> Boso Medicus
<H5> Burmeier
<H5> CEP
<H5> Dietz
<H5> DJO Global
<H5> Elbur
<H5> Euromedics
<H5> Funke medical
<H5> Hallufix
<H5> Hartmann
<H5> Invacare Aquatec
<H5> Juzo
<H5> Kernpower
<H5> kiwabo
<H5> McDavid
<H5> Medi
<H5> Medisana
<H5> Medtradekomfort
<H5> Neumond
<H5> Neurotech
<H5> Pari
<H5> Promed
<H5> Rehaforum
<H5> Rehastage
<H5> RV-Medizintechnik
<H5> Saicara
<H5> Sanowell
<H5> Sina
<H5> Sitback
<H5> Spektramed
<H5> Stimex
<H5> Streifeneder
<H5> Suprima
<H5> Thuasne
<H5> Togu
<H5> Trionic
<H5> Varomed
<H5> Werkmeister
<H5> Witschi Kissen
<H5> Sparen bis zu 25%
<H5> Schnäppchen bis zu 50% reduziert
<H5> Hersteller
and 81 more.

Great, your website is structured using HTML headings (<H1> to <H6>).

Use your keywords in the headings and make sure the first level (<H1>) includes your most important keywords. Never duplicate your title tag content in your header tag.

While it is important to ensure every page has an <H1> tag, only include more than one per page if you're using HTML5. Instead, use multiple <H2> - <H6> tags.

Add the important keywords in <H> headings

Content Analysis

  • medtrade komfort premium aufstehsessel 2
  • cep night calf sleeves 2
  • neurotech omnitens xp 2
  • de online shop finden 2
  • medtrade melo aufstehsessel 2
  • de online shop 5
  • close submenu alltagshilfen 2
  • melo aufstehsessel 3
  • online sanitätshaus 2
  • höhenverstellbarer schreibtisch 2
  • open submenu 29
  • de bietet 3
  • elektrische rollstühle 2
  • de finden 3
  • ätherische öle 2
  • ems geräte 4
  • funke medical 3
  • pedisoft texline 2
  • rechts unten 2
  • sanfte therapie 4

This data represents the words and phrases that your page appears to be optimized around. We use what’s called “natural language processing" (NLP), which is a form of artificial intelligence that allows computers to read human language, to do this analysis.

The numbers next to each word or phrase represents how often we detected them and their variants on the page.

Are these the keywords you want to target for your page? If so, great! Track your site’s rankings in Google search results using WooRank’s Keyword Tool.

If these keywords aren’t relevant to your page, consider updating your content to optimize it for your target keywords.

Alt Attribute

Alternative text allows you to add a description to an image. Since search engine crawlers cannot see images, they rely on alternative text attributes to determine relevance to a search query. Alternative text also helps makes an image more likely to appear in a Google image search and is used by screen readers to provide context for visually impaired users.

It looks like you're missing alternative text for 2 images on meinreha.de. Check the images on your website to make sure accurate and relevant alternative text is specified for each image on the page.

Try to keep your alternative text to a simple, one-sentence description of what's in the image.

Set a name for all your images

Language

Declared: German

Detected: German

Great, your declared language matches the language detected on the page.

Make sure your declared language is the same as the language detected by Google.

Tips for multilingual websites:

Declare the language used

Indexing

URL Resolve

Warning, no 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content!

Not all versions of your page point to the same URL.

Search engines see www.meinreha.de and meinreha.de as two different websites with the same content. This causes them to see a lot of duplicate content, which they don't like.

Right now your website is not directing traffic to www.meinreha.de and meinreha.de to the same URL. It is crucial that you fix this.

Use the rel="canonical" tag to tell search engines which is the definitive version of your domain. Use a 301 redirect to divert traffic from your secondary domain.

This issue can be caused by problems with a website's SSL configuration. Check your site's SSL configuration for any errors.

If you need help resolving issues with your SSL configuration, consider using a professional service to set it up for you.

Redirect non-www to www

Robots.txt

A robots.txt file allows you to restrict the access of search engine crawlers to prevent them from accessing specific pages or directories. They also point the web crawler to your page’s XML sitemap file.

Your site currently has a robots.txt file. You can use Google Search Console's Robots.txt Tester to submit and test your robots.txt file and to make sure Googlebot isn't crawling any restricted files.

See the pages you've disallowed with your robots.txt file with Site Crawl.

Add a robots.txt file

XML Sitemap

XML sitemaps contain the list of your URLs that are available to index and allow the search engines to read your pages more intelligently. They can also include information like your site’s latest updates, frequency of changes and the importance of URLs.

Be sure to only include the pages you want search engines to crawl, so leave out any that have been blocked in a robots.txt file. Avoid using any URLs that cause redirects or error codes and be sure to be consistent in using your preferred URLs (with or without www.), correct protocols (http vs. https) and trailing slashes. You should also use your robots.txt file to point search engine crawlers to the location of your sitemap.

Add and Optimize your XML sitemap

Sitemaps Validity

All sitemaps are within the file size limit

All sitemaps are within the URL count limit

All sitemaps have a valid structure

All sitemaps are accessible

The sitemaps in your robots.txt file use a valid URL format

Great! Your sitemaps seem to be valid

To learn more about what a valid sitemap should look like check out our guide about XML Sitemaps or submit it through Google Search Console.

URL Parameters

Perfect, your URLs look clean.

URL parameters are used to track user behaviors on site (session IDs), traffic sources (referrer IDs) or to give users control over the content on the page (sorting and filtering). The issue with URL parameters is that Google sees each unique parameter value as a new URL hosting the same thing - meaning you could have a duplicate content problem. Sometimes, it’s able to recognize these URLs and group them together. It then algorithmically decides which URL is the best representation of the group and uses it to consolidate ranking signals and display in search results. You can help Google recognize the best URL by using the rel="canonical" tag.

Use the URL Parameters Tool in Google Search Console to tell Google how your URL parameters affect page content and how to to crawl URLs with parameters. Use this tool very carefully - you can easily prevent Google from crawling pages you want indexed through overly restrictive crawling settings, especially if you have URLs with multiple parameters.

Check the On-Page section of Site Crawl to identify any duplicate content issues.
Rewrite your URLs and clean them up.

Hreflang Tags

No hreflang tags were found on this page

The hreflang tag is an HTML tag that tells search engines which languages and (optionally) countries a page's content is relevant for. Hreflang tags also tell search engines where to find the relevant content in alternate languages.

If your website targets users all around the world, using hreflang tags will help make sure the right content is being served to the right users.

The value of the hreflang attribute identifies the language (in ISO 639-1 format) and optionally a region in ISO 3166-1 Alpha 2 format of an alternate URL.

Use WooRank's Site Crawl to perform a thorough check on hreflang validity across a website.

Underscores in the URLs

Using underscores in your URL makes it hard for search engines to determine your site's relevance to a search. Google sees hyphens as word separators while underscores are ignored. So the search engine sees https://www.meinreha.de/inkontinenzartikel_1 as all one word. Use hyphens in your URLs instead: https://www.meinreha.de/inkontinenzartikel-1.

We've detected underscores in your URLs. Change underscores to hyphens to maximize your SEO.

Mobile

Mobile Friendliness

Good    Good

This web page is super optimized for Mobile Visitors

Mobile friendly pages make it easy for users to complete objectives and common tasks and use a design or template that is consistent across all devices (uses responsive web design).

Your site is well configured for mobile users.

Mobile Rendering

meinreha.de on an iPhone
meinreha.de on an iPad

This is how your website appears when displayed on different mobile devices.

With more than half of all Google search queries originating on a mobile device, it is important to make sure your mobile site is optimized for these users.

Tap Targets

In the table below, find the tap targets that are too small, their size in pixels and the overlapping target that is too close to be easily clicked.

Tap Target Size Overlapping Target
<button type="button" role="tab" id="slick-slide-control00" aria-controls="slick-slide00" aria-label 20x20 <button type="button" role="tab" id="slick-slide-control01" aria-controls="slick-slide03" aria-label
<button type="button" role="tab" id="slick-slide-control01" aria-controls="slick-slide03" aria-label 20x20 <button type="button" role="tab" id="slick-slide-control02" aria-controls="slick-slide06" aria-label
<button type="button" role="tab" id="slick-slide-control02" aria-controls="slick-slide06" aria-label 20x20 <button type="button" role="tab" id="slick-slide-control03" aria-controls="slick-slide09" aria-label
<button type="button" role="tab" id="slick-slide-control03" aria-controls="slick-slide09" aria-label 20x20 <button type="button" role="tab" id="slick-slide-control04" aria-controls="slick-slide012" aria-labe
<button type="button" role="tab" id="slick-slide-control04" aria-controls="slick-slide012" aria-labe 20x20 <button type="button" role="tab" id="slick-slide-control05" aria-controls="slick-slide015" aria-labe
<button type="button" role="tab" id="slick-slide-control05" aria-controls="slick-slide015" aria-labe 20x20 <button type="button" role="tab" id="slick-slide-control06" aria-controls="slick-slide018" aria-labe
and 3 more.
Your page’s links and buttons are too small and/or too close to be easily clicked on a mobile device. The average fingertip area is 48 pixels in width and height. Tap targets should also be spaced enough so that a user's finger pressing on one link or button does not inadvertently touch another one. The minimum required space between tap targets is 8 pixels on all sides.

Use Google's Lighthouse tool to get a detailed look at all of your too tap targets that are too small and too close together.

Plugins

Perfect, no plugin content detected.

Great, your website does not embed any special types of web content, such as Flash, Silverlight or Java, so your content can be accessed on all devices.

Font Size Legibility

Perfect, this web page’s text is legible on mobile devices.

At least 60% of your page’s font size is 12 pixels or greater.

Mobile Viewport

Great, a configured viewport is present.

The content fits within the specified viewport size.

Great, the viewport is well configured.

Keep in mind that since the width (in CSS pixels) of the viewport may vary, your page content should not solely rely on a particular viewport width to render well. Consider these additional tips:
  • Avoid setting large absolute CSS widths for page elements.
  • If necessary, CSS media queries can be used to apply different styling depending on screen size.
  • Ideally, serve responsively-sized images.

Mobile Frameworks

No mobile frameworks have been detected.

Mobile or responsive frameworks are an important part of website optimization as they assist developers in creating applications which are applicable to multiple devices.

AMP

We didn't find AMP on your page.

AMP is an open-source library that provides a straightforward way to create web pages that are compelling, smooth, and load near instantaneously for users.

Check your AMP markup with the AMP validator.

Structured Data

Schema.org

Errors
publisher expects Organization, instead got string.
{
  "id": "_:b2",
  "type": "Article",
  "schema:dateModified": "",
  "schema:datePublished": "2019-12-02 10:33:52",
  "description": "\n                                            Kann man auch nach dem 50. Lebensjahr Muskelmasse wiedererlangen?\n\nEs kann unvermeidlich sein, an Gewicht zuzunehmen und mit zunehmendem Alter nicht mehr zu trainieren. Dies kann auf Hormonverschiebungen, Müdigkeit oder Verletzungen zurückzuführen sein. Aber die Wahrheit ist, dass Ihre Muskeln ein Mantra haben: \"Verwenden Sie es oder verlieren Sie es.\"\n\n                                        \n                        mehr ...\n                    \n                ",
  "headline": "Muskelaufbau  ab 50",
  "image": "https://www.meinreha.de/bilder/news/24/preview.jpg",
  "publisher": "MeinReha.de"
}
Type Article expects a property author.
{
  "id": "_:b2",
  "type": "Article",
  "schema:dateModified": "",
  "schema:datePublished": "2019-12-02 10:33:52",
  "description": "\n                                            Kann man auch nach dem 50. Lebensjahr Muskelmasse wiedererlangen?\n\nEs kann unvermeidlich sein, an Gewicht zuzunehmen und mit zunehmendem Alter nicht mehr zu trainieren. Dies kann auf Hormonverschiebungen, Müdigkeit oder Verletzungen zurückzuführen sein. Aber die Wahrheit ist, dass Ihre Muskeln ein Mantra haben: \"Verwenden Sie es oder verlieren Sie es.\"\n\n                                        \n                        mehr ...\n                    \n                ",
  "headline": "Muskelaufbau  ab 50",
  "image": "https://www.meinreha.de/bilder/news/24/preview.jpg",
  "publisher": "MeinReha.de"
}
publisher expects Organization, instead got string.
{
  "id": "_:b3",
  "type": "Article",
  "schema:dateModified": "",
  "schema:datePublished": "2019-10-16 14:29:01",
  "description": "\n                                            Neu bei uns im Programm: elektisch höhenverstellbarer Schreibtisch, nur so lange Vorrat reich. In Zusammenarbeit mit dem Büroeinrichter BComplete GmbH haben wir eine neue Rubrik bei uns, die sich rund um das Thema des ergonomischen Arbeitens beschäftigt.\n                                        \n                        mehr ...\n                    \n                ",
  "headline": "Ergonomisches Arbeiten - höhenverstellbarer Schreibtisch",
  "image": "https://www.meinreha.de/bilder/news/23/preview.png",
  "publisher": "MeinReha.de"
}
Type Article expects a property author.
{
  "id": "_:b3",
  "type": "Article",
  "schema:dateModified": "",
  "schema:datePublished": "2019-10-16 14:29:01",
  "description": "\n                                            Neu bei uns im Programm: elektisch höhenverstellbarer Schreibtisch, nur so lange Vorrat reich. In Zusammenarbeit mit dem Büroeinrichter BComplete GmbH haben wir eine neue Rubrik bei uns, die sich rund um das Thema des ergonomischen Arbeitens beschäftigt.\n                                        \n                        mehr ...\n                    \n                ",
  "headline": "Ergonomisches Arbeiten - höhenverstellbarer Schreibtisch",
  "image": "https://www.meinreha.de/bilder/news/23/preview.png",
  "publisher": "MeinReha.de"
}
publisher expects Organization, instead got string.
{
  "id": "_:b4",
  "type": "Article",
  "schema:dateModified": "",
  "schema:datePublished": "2019-07-22 11:31:11",
  "description": "\n                                            Ab Sofort vertreiben wir elektrische Rollstühle und faltbare elektrische Rollstühle der Firma ActivXpert. Wir freuen uns, die Produkte in unserem Shop zu listen und sehen einer guten, vertrauensvollen Zusammenarbeit positiv entgegen. \n                                        \n                        mehr ...\n                    \n                ",
  "headline": "Faltbare Elektrorollstühle neu im Programm",
  "image": "https://www.meinreha.de/bilder/news/22/preview.png",
  "publisher": "MeinReha.de"
}
Type Article expects a property author.
{
  "id": "_:b4",
  "type": "Article",
  "schema:dateModified": "",
  "schema:datePublished": "2019-07-22 11:31:11",
  "description": "\n                                            Ab Sofort vertreiben wir elektrische Rollstühle und faltbare elektrische Rollstühle der Firma ActivXpert. Wir freuen uns, die Produkte in unserem Shop zu listen und sehen einer guten, vertrauensvollen Zusammenarbeit positiv entgegen. \n                                        \n                        mehr ...\n                    \n                ",
  "headline": "Faltbare Elektrorollstühle neu im Programm",
  "image": "https://www.meinreha.de/bilder/news/22/preview.png",
  "publisher": "MeinReha.de"
}
and 1 more.
We detected Schema.org items on your webpage, but there are some errors. Test your structured data using the Rich Results Testing Tool.

Schema.org is a set of vocabularies used to add meaning to the information on a webpage in a way that is readable by machines (Google).

These vocabularies include attributes for entities, relationships between entities and actions.

Schema.org markup can be added to a page using many different encodings, including RDFa, Microdata and JSON-LD.

Learn more in Google's intro to structured data.

Open Graph Protocol

'og:image' must be an absolute url

MEINREHA.DE

Online kaufen bei MeinReha.de

Reha Artikel online bestellen bei MeinReha.de. Entdecken Sie eine große Auswahl an Artikeln im MeinReha.de Online Shop.

Tag
og:type website
og:image bilder/intern/shoplogo/mein-reha-logo-weiss.png
og:url https://www.meinreha.de/
og:title Online kaufen bei MeinReha.de
og:description Reha Artikel online bestellen bei MeinReha.de. Entdecken Sie eine große Auswahl an Artikeln im MeinReha.de Online Shop.
og:site_name Online kaufen bei MeinReha.de
and 1 more.
We detected open graph tags on your webpage, but there are some errors that should be fixed.

Facebook developed the Open Graph protocol to enable the integration of any web page with its social media platform. Other social media platforms have also adopted the protocol, allowing you to control how your web pages are presented when shared across social media.

Check out Facebook's Guide to Sharing for Webmasters to learn how to add Open Graph tags.

Use the Sharing Debugger to check what information appears when shared on Facebook and the Twitter Cards Validator to do the same for Twitter.

Microformats

Designed for humans first and machines second, microformats use code (HTML/XHTML tags) originally intended for other purposes to add context to the content on a webpage. This helps machines (like Google!) to understand certain information (contact information, geographic coordinates, calendar events, etc.) intended for humans.

Security

Email Privacy

Good, no email address has been found in plain text.

We don’t recommend adding plain text/linked email addresses to your webpages, as malicious bots scrape the web in search of email addresses to spam. Instead, consider using a contact form.

Hide email addresses to avoid being spammed

SSL Secure

Great, your website is SSL secured (HTTPS).

Your website's URLs redirect to HTTPS pages.

Your headers are not properly set up to use HSTS.

The SSL certificate expires in 2 months.

The certificate issuer is COMODO CA Limited.

Modern websites tend to be SSL secured (HTTPS) as it provides an extra security layer while logging in to your Web Service. In 2014, Google announced that an HTTPS (vs HTTP) website would receive an extra boost in their ranking.

While switching to HTTPS, make sure your site remains optimized and see to it that your website will still run quickly. Follow these best practices for a smooth transition:
  • Use a serious issuer to purchase your SSL certificate
  • Redirect all of your HTTP pages to the HTTPS version of your website
  • Use HTTP Strict Transport Security (HSTS) in your headers
  • Renew your SSL certificate every year, before it expires
  • Make sure that all of your content (CSS, etc.) is linked to HTTPS
  • Update your XML sitemap to ensure the URLs include HTTPS and update the robots.txt file to reference this version
  • Register the HTTPS website in Google & Bing Search Console/Webmaster Tools

Performance

Asset Minification

Fast websites make happy visitors. Enabling minification on assets like HTML, JavaScript and CSS files will reduce their transfer size. Every time a page is requested from your website less bytes and lighter assets are sent over the network resulting in faster delivery which loads your website faster for your customers.

Asset Compression

Perfect, all your assets are compressed.

Great! We didn't find uncompressed assets on your web page.
Compressing assets reduces the amount of time it takes a user's browser to download files from your server. Enabling compression is an important part of reducing the amount of time it takes your website to load.

Asset Cacheability

Perfect, all your assets are cached.

Great! We didn't find uncached assets on your web page.
Enabling caching for your website makes your site load faster for repeat visitors.

To learn more on how to make your website faster, check out these tips to decrease page load time.

Technologies

Server Uptime

Upgrade now and get notified when meinreha.de goes down.
Free Trial

Server IP

95.142.65.61

Your server's IP address has little impact on your SEO. Nevertheless, try to host your website on a server which is geographically close to your visitors. Search engines take the geolocation of a server into account as well as the server speed.

Use DNSstuff for comprehensive reports on your server.

Analytics

Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.

Popular Analytics Tools Include: Google Analytics, Quantcast™, AdobeAnalytics™, Piwik™, chartbeat™, Clicky™, ClickTale™, etc.

Doctype

HTML5

The Doctype is used to instruct web browsers about the document type being used. For example, what version of HTML the page is written in.

Declaring a doctype helps web browsers to render content correctly.

Encoding

Great, language/character encoding is specified: iso-8859-1

Specifying language/character encoding can prevent problems with the rendering of special characters.

Branding

URL

meinreha.de

Length: 8 character(s)

Keep your URLs short and clean and avoid long domain names when possible.

A descriptive URL is better recognized by search engines. A user should be able to look at the address bar and make an accurate guess about the content of the page before reaching it (e.g., http://www.mysite.com/en/products).

Keep in mind that URLs are also an important part of a comprehensive SEO strategy. Use clean URLs to make your site more "crawlable" by Google.

Resource: Search for a good domain name. If no good names are available, consider a second hand domain. To prevent brand theft, you might consider trademarking your domain name.

Favicon

Great, your website has a favicon.

Favicons are the small icons that represent a website, company and/or brand. They can be displayed (among other instances) in browser tabs or bookmarks. Google also displays favicons in a page's search snippet in mobile search results.

You can see how your site's favicon appears in search results in the Google Preview above.

Make sure your favicon is consistent with your brand to help improve visibility.
Add a Favicon

Custom 404 Page

Great, your website has a custom 404 error page.

Your server responded with the HTTP status code: 404

Custom 404 error pages are an opportunity for you to reduce customer frustration and link to other pages on your site.

Customize the 404 error page
Off-Page

Traffic

Mobile visits

Upgrade to see the number of monthly visits from mobile users.
Free Trial

Google Analytics

Sessions

Upgrade to sync your Google Analytics account and find significant metrics like:
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