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Marketing Checklist

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Michael Johnston Michael Johnston
Selinsgrove (PA)
Denise Grothouse Denise Grothouse
Germansville (PA)
Robert McDowell Robert McDowell
Virginia Beach (VA)
On-Page

Content

Title Tag

Minti Shop - Sklep z kosmetykami | Drogeria Internetowa

Length: 55 character(s) (404 pixels)

Your HTML title tag appears in browser tabs, bookmarks and in search result pages.

Make your title tags clear, concise (65 characters, 200-569 pixels) and include your most important keywords.

Check the title tags for thousands of pages at once using Site Crawl.

Check the title of your website

Meta Description

Strona główna - MINTI Drogeria Internetowa | TOP marki, darmowa dostawa. Ponad 300 wyselekcjonowanych marek, błyskawiczna wysyłka, promocje do -40%.

Length: 148 character(s) (928 pixels)

Great, your meta description contains between 70 and 160 characters spaces included (400 - 940 pixels).

A good meta description acts as an organic advertisement, so use enticing messaging with a clear call to action to maximize click-through rate. They allow you to influence how your web pages are described and displayed in search results.

Ensure that all of your web pages have a unique meta description that is explicit and contains your most important keywords (these appear in bold when they match part or all of the user’s search query).

Use WooRank's Site Crawl to check thousands of pages for meta descriptions that are too long, too short or duplicated across multiple web pages.

Improve the Meta Description

Google Preview

Desktop Version

mintishop.pl

Minti Shop - Sklep z kosmetykami | Drogeria Internetowa

Strona główna - MINTI Drogeria Internetowa | TOP marki, darmowa dostawa. Ponad 300 wyselekcjonowanych marek, błyskawiczna wysyłka, promocje do -40%.

Mobile Version

https://mintishop.pl

Minti Shop - Sklep z kosmetykami | Drogeria Internetowa

Strona główna - MINTI Drogeria Internetowa | TOP marki, darmowa dostawa. Ponad 300 wyselekcjonowanych marek, ...

This is a representation of what your title tag and meta description will look like in Google search results for both mobile and desktop users. Searchers on mobile devices will also see your site's favicon displayed next to the page's URL or domain.

Search engines may create their own titles and descriptions if they are missing, poorly written and/or not relevant to the content on the page and cut short if they go over the character limit. So it’s important to be clear, concise and within the suggested character limit.

Check your title tag and meta description to make sure they are clear, concise, within the suggested character limit and that they convey the right message to encourage the viewer to click through to your site.

Headings

<H1> <H2> <H3> <H4> <H5>
0 19 88 1 0
<H2> Odkryj bestsellery, które podbiły serca.
<H2> Poznaj nowości i wybierz produkty dla siebie.
<H2> Najlepsze okazje i hity w promocji
<H2> Pastelowy makeup
<H2> Najmodniejsze kolory ust
<H2> Stwórz swój niepowtarzalny makeup z Milani
<H2> Blenduj z BLEND IT!
<H2>
<H2>
<H2>
<H2>
<H2>
<H2>
<H2> Minti Bag - Podaruj miłość.
<H2> Odkryj świat zapachów
<H2> Podaruj sobie odrobinę luksusu.
<H2> Nowości
<H2> Promocje
<H2> Bestsellery
<H3> Sattva Ayurveda Henna Cassia 150g
<H3> NaturalME Olej z pestek śliwek 50ml
<H3> Cafe Mimi Keratynowa maska do włosów- odbudowa i gładkość 100ml KK195
<H3> Nowa Kosmetyka Serum do paznokci ,,Na ratunek po hybrydzie" 25g
<H3> NaturalME Olej rokitnikowy 50ml
<H3> OUTLET MylaQ Lakier hybrydowy My Barbie Neon 5ml
<H3> Brown House & Tea Zestaw Tea Collage
<H3> Bourjois Rouge Fabuleux Pomadka do ust 11 Cindered-lla
<H3> LaQ Kula kąpielowa- wiśnia
<H3> Missha Safe Block Rx All Powerful Sun [Ir Block] Spf50+Pa++++ Krem ochronny 50ml
<H3> Bourjois Rouge Fabuleux Pomadka do ust 10 Scarlet It Be
<H3> NABLA MIAMI LIGHTS COLLECTION Paleta cieni Glitter Palette
<H3> Auna Pasta czyszcząca 100g
<H3> Cafe Mimi Pianka do włosów z ceramidami 150ml KK315
<H3> Cafe Mimi PRO Maska do włosów z proteinami 110ml KK304
<H3> NeoNail Woman's diary Lakier hybrydowy Cosmopolitan Girl 7,2 ml
<H3> Sattva Ayurveda Henna Cassia 150g
<H3> NaturalME Olej z pestek śliwek 50ml
<H3> Cafe Mimi Keratynowa maska do włosów- odbudowa i gładkość 100ml KK195
<H3> Nowa Kosmetyka Serum do paznokci ,,Na ratunek po hybrydzie" 25g
<H3> NaturalME Olej rokitnikowy 50ml
<H3> OUTLET MylaQ Lakier hybrydowy My Barbie Neon 5ml
<H3> Brown House & Tea Zestaw Tea Collage
<H3> Bourjois Rouge Fabuleux Pomadka do ust 11 Cindered-lla
<H3> LaQ Kula kąpielowa- wiśnia
<H3> Missha Safe Block Rx All Powerful Sun [Ir Block] Spf50+Pa++++ Krem ochronny 50ml
<H3> Bourjois Rouge Fabuleux Pomadka do ust 10 Scarlet It Be
<H3> NABLA MIAMI LIGHTS COLLECTION Paleta cieni Glitter Palette
<H3> Auna Pasta czyszcząca 100g
<H3> Cafe Mimi Pianka do włosów z ceramidami 150ml KK315
<H3> Cafe Mimi PRO Maska do włosów z proteinami 110ml KK304
<H3> NeoNail Woman's diary Lakier hybrydowy Cosmopolitan Girl 7,2 ml
<H3> Sattva Ayurveda Henna Cassia 150g
<H3> NaturalME Olej z pestek śliwek 50ml
<H3> Cafe Mimi Keratynowa maska do włosów- odbudowa i gładkość 100ml KK195
<H3> Nowa Kosmetyka Serum do paznokci ,,Na ratunek po hybrydzie" 25g
<H3> Superfood for Skin Maseczka wygładzająca w płacie Marchewka
<H3> I Heart Revolution Mini paleta cieni Rose Gold Mini Chocolate
<H3> theBalm Zestaw rozświetlaczy w płynie THE DEW MANIZER'SQUAD
<H3> Superfood for Skin Maseczka wzmacniająca w płacie Borówka
<H3> Superfood for Skin Maseczka kojąca w płacie Zielona Herbata
<H3> FlosLek Skin Care Expert PEARLS Serum rozświetlające 30g
<H3> Makeup Revolution Zestaw do makijażu Eye Maximiser Kit
<H3> Makeup Revolution Zestaw do makijażu Reloaded Collection
<H3> theBalm The Body Builder Mascara tusz do rzęs
<H3> Makeup Revolution REVOLUTION Paleta cieni Creative Vol 1 Eyeshadow Palette
<H3> I Heart Revolution Mini paleta cieni Choc Orange Mini Chocolate
<H3> theBalm Balm Overshadow Cień do powiek If you're rich I'm single
<H3> Tangle Teezer Salon Elite Szczotka do włosów Pink-Lilac
<H3> I Heart Revolution Mini paleta rozświetlaczy Elixir Glow Chocolate
<H3> Makeup Revolution REVOLUTION Tusz do rzęs The Mascara Revolution
<H3> Superfood for Skin Maseczka odświeżająca w płacie Brokuł
<H3> BOMB Cosmetics Kalendarz adwentowy 2019 Countdown to Christmas Advent Calendar - niebieski
<H3> Minti Bag Skincare Edition Skin Glow
<H3> MoroccanOil Moisture Repair Szampon+Odżywka do włosów słabych i zniszczonych 2x500ml
<H3> Sunew Med Odmładzające płatki pod oczy i na bruzdy nosowe Rozmiar XXL (Słoik- 60 sztuk)
<H3> L'Oreal True Match Podkład w płynie 1N Nude Ivory
<H3> Anwen Szampon do normalnej i przetłuszczającej się skóry głowy Pomarańcza i Bergamotka 200ml
<H3> Orientana Maska- Esencja Śluz Ślimaka 50ml
<H3> Kryolan 9292 Ultra Setting Vaporizer Matujący utrwalacz do makijażu 100ml
<H3> MoroccanOil Extra Volume Szampon+Odżywka do włosów bez objętości 2x500ml
<H3> Anastasia Beverly Hills Soft Glam Eyeshadow Palette Paleta cieni
<H3> Samarite Supreme Balm Regenerujący balsam do ciała 90ml
<H3> BLEND IT Sponge gąbka do makijażu MARBLE BLUE MOON
<H3> Anastasia Beverly Hills Modern Renaissance Eyeshadow Palette Paleta cieni
<H3> Lovely Liquid Camouflage Korektor do twarzy nr 1
<H3> Affect Paleta prasowanych cieni Pure Passion
<H3> Hakuro H85 Pędzel do eyelinera i brwi
<H3> BOMB Cosmetics Kalendarz adwentowy 2019 Countdown to Christmas Advent Calendar - niebieski
<H3> Minti Bag Skincare Edition Skin Glow
<H3> MoroccanOil Moisture Repair Szampon+Odżywka do włosów słabych i zniszczonych 2x500ml
<H3> Sunew Med Odmładzające płatki pod oczy i na bruzdy nosowe Rozmiar XXL (Słoik- 60 sztuk)
<H3> L'Oreal True Match Podkład w płynie 1N Nude Ivory
<H3> Anwen Szampon do normalnej i przetłuszczającej się skóry głowy Pomarańcza i Bergamotka 200ml
<H3> Orientana Maska- Esencja Śluz Ślimaka 50ml
<H3> Kryolan 9292 Ultra Setting Vaporizer Matujący utrwalacz do makijażu 100ml
<H3> MoroccanOil Extra Volume Szampon+Odżywka do włosów bez objętości 2x500ml
<H3> Anastasia Beverly Hills Soft Glam Eyeshadow Palette Paleta cieni
<H3> Samarite Supreme Balm Regenerujący balsam do ciała 90ml
<H3> BLEND IT Sponge gąbka do makijażu MARBLE BLUE MOON
<H3> Anastasia Beverly Hills Modern Renaissance Eyeshadow Palette Paleta cieni
<H3> Lovely Liquid Camouflage Korektor do twarzy nr 1
<H3> Affect Paleta prasowanych cieni Pure Passion
<H3> Hakuro H85 Pędzel do eyelinera i brwi
<H3> BOMB Cosmetics Kalendarz adwentowy 2019 Countdown to Christmas Advent Calendar - niebieski
<H3> Minti Bag Skincare Edition Skin Glow
<H3> MoroccanOil Moisture Repair Szampon+Odżywka do włosów słabych i zniszczonych 2x500ml
<H3> Sunew Med Odmładzające płatki pod oczy i na bruzdy nosowe Rozmiar XXL (Słoik- 60 sztuk)
<H4> myMINTI
and 105 more.

Great, your website is structured using HTML headings (<H1> to <H6>).

Use your keywords in the headings and make sure the first level (<H1>) includes your most important keywords. Never duplicate your title tag content in your header tag.

While it is important to ensure every page has an <H1> tag, only include more than one per page if you're using HTML5. Instead, use multiple <H2> - <H6> tags.

Add the important keywords in <H> headings

Content Analysis

  • anastasia beverly hills 5
  • bruzdy nosowe rozmiar xxl 3
  • esencja śluz ślimaka 50ml 2
  • bourjois rouge fabuleux pomadka 4
  • eyeshadow palette 5
  • oreal true match podkład 2
  • auna pasta czyszcząca 100g 2
  • sunew med odmładzające płatki 3
  • outlet mylaq lakier hybrydowy 2
  • płynie 1n nude ivory 2
  • cafe mimi keratynowa maska 3
  • cafe mimi pro maska 2
  • lovely liquid camouflage korektor 2
  • tea zestaw tea collage 2
  • missha safe block rx 2
  • makijażu marble blue moon 2
  • naturalme olej rokitnikowy 50ml 2
  • heart revolution 4
  • makeup revolution zestaw 2
  • cafe mimi pianka 2

This data represents the words and phrases that your page appears to be optimized around. We use what’s called “natural language processing" (NLP), which is a form of artificial intelligence that allows computers to read human language, to do this analysis.

The numbers next to each word or phrase represents how often we detected them and their variants on the page.

Are these the keywords you want to target for your page? If so, great! Track your site’s rankings in Google search results using WooRank’s Keyword Tool.

If these keywords aren’t relevant to your page, consider updating your content to optimize it for your target keywords.

Alt Attribute

Alternative text allows you to add a description to an image. Since search engine crawlers cannot see images, they rely on alternative text attributes to determine relevance to a search query. Alternative text also helps makes an image more likely to appear in a Google image search and is used by screen readers to provide context for visually impaired users.

It looks like you're missing alternative text for 10 images on mintishop.pl. Check the images on your website to make sure accurate and relevant alternative text is specified for each image on the page.

Try to keep your alternative text to a simple, one-sentence description of what's in the image.

Set a name for all your images

Language

Declared: Polish

Detected: Polish

Great, your declared language matches the language detected on the page.

Make sure your declared language is the same as the language detected by Google.

Tips for multilingual websites:

Declare the language used

Web Feeds

We didn't find any web feed URLs on this web page.

A Web feed essentially enables visitors to receive information from your site without having to manually visit your website themselves. This allows you to consistently engage with your users, even when they are elsewhere.

Web Feeds can be used across a network of websites for product alerts, news, blog updates and more. Users can choose to subscribe to your content and receive notifications. Most multimedia content available on the web can be easily and efficiently distributed to your users using feeds.

The content would be delivered to the user in either RSS, ATOM, or JSON format. The aggregation of a web feed is the act of making a collection of web feeds available on one page.

Adding a web feed depends on the CMS you're using. Check with your CMS for specific instructions. You can also check this tutorial on creating RSS feeds for your website. Once it's added, start advertising it on your pages.

Indexing

URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain.

All versions of your page point to the same URL.

Search engines see www.mintishop.pl and mintishop.pl as different websites. This means they could see a large amount of duplicate content, which they don't like.

Fortunately your website redirects www.mintishop.pl and mintishop.pl to the same site.

Redirect non-www to www

Robots.txt

A robots.txt file allows you to restrict the access of search engine crawlers to prevent them from accessing specific pages or directories. They also point the web crawler to your page’s XML sitemap file.

Your site currently has a robots.txt file. You can use Google Search Console's Robots.txt Tester to submit and test your robots.txt file and to make sure Googlebot isn't crawling any restricted files.

See the pages you've disallowed with your robots.txt file with Site Crawl.

Add a robots.txt file

XML Sitemap

XML sitemaps contain the list of your URLs that are available to index and allow the search engines to read your pages more intelligently. They can also include information like your site’s latest updates, frequency of changes and the importance of URLs.

Be sure to only include the pages you want search engines to crawl, so leave out any that have been blocked in a robots.txt file. Avoid using any URLs that cause redirects or error codes and be sure to be consistent in using your preferred URLs (with or without www.), correct protocols (http vs. https) and trailing slashes. You should also use your robots.txt file to point search engine crawlers to the location of your sitemap.

Add and Optimize your XML sitemap

Sitemaps Validity

We found 2 sitemap(s) listing 2 URL(s).

All sitemaps are within the file size limit

All sitemaps are within the URL count limit

All sitemaps have a valid structure

All sitemaps are accessible

The sitemaps in your robots.txt file use a valid URL format

Great! Your sitemaps seem to be valid

To learn more about what a valid sitemap should look like check out our guide about XML Sitemaps or submit it through Google Search Console.

URL Parameters

Perfect, your URLs look clean.

URL parameters are used to track user behaviors on site (session IDs), traffic sources (referrer IDs) or to give users control over the content on the page (sorting and filtering). The issue with URL parameters is that Google sees each unique parameter value as a new URL hosting the same thing - meaning you could have a duplicate content problem. Sometimes, it’s able to recognize these URLs and group them together. It then algorithmically decides which URL is the best representation of the group and uses it to consolidate ranking signals and display in search results. You can help Google recognize the best URL by using the rel="canonical" tag.

Use the URL Parameters Tool in Google Search Console to tell Google how your URL parameters affect page content and how to to crawl URLs with parameters. Use this tool very carefully - you can easily prevent Google from crawling pages you want indexed through overly restrictive crawling settings, especially if you have URLs with multiple parameters.

Check the On-Page section of Site Crawl to identify any duplicate content issues.
Rewrite your URLs and clean them up.

Hreflang Tags

No hreflang tags were found on this page

The hreflang tag is an HTML tag that tells search engines which languages and (optionally) countries a page's content is relevant for. Hreflang tags also tell search engines where to find the relevant content in alternate languages.

If your website targets users all around the world, using hreflang tags will help make sure the right content is being served to the right users.

The value of the hreflang attribute identifies the language (in ISO 639-1 format) and optionally a region in ISO 3166-1 Alpha 2 format of an alternate URL.

Use WooRank's Site Crawl to perform a thorough check on hreflang validity across a website.

Underscores in the URLs