arrow-upArrow pointing up LinksPair of connected chains Bullet - DangerWarning arrow like circle Bullet - InfoInformation arrow like circle Bullet - PlainArrow like circle Bullet - SuccessGreen arrow like circle Bullet - WarningExclamation point in a arrow like circle CheckedCheckbox checked chevron-downArrow pointing down Chevron RightArrow pointing right Star 1Created with Sketch. Email iconEmail icon email-reverseEmail icon in a cicle FolderFolder icon GearCog icon. Hash TagNumber sign ImpactTarget circle icon. LinksPair of connected chains LocalArrow like icon, pointing down for a position to a map LocalArrow like icon, pointing down for a position to a map menuMobile nav icon MobileSimplified smartphone Hash TagNumber sign SearchLooking glass SearchLooking glass sign-flag 2Created with Sketch. sign-settings 2Created with Sketch. sign-star 2Created with Sketch. sign-stop 2Created with Sketch. sign-success 2Created with Sketch. Socialhand with pointing finger TechnologiesChevrons ahead like html code GroupCreated with Sketch. TimeClock icon Usabilityhand with pointing finger VisitorUser generic icon
Add competitors
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2014-11-22 14:58:51
To Improve



Medium impact Easy to solve

Inova México | ¡Ventas por TV! Tienda en línea de productos Inova

Length: 65 character(s)


Great, your title contains between 10 and 70 characters.

Make sure your title is explicit and contains your most important keywords.

Be sure that each page has a unique title.

Check the title of your website


Medium impact Easy to solve

Inova México ¡Ventas por TV! Productos fuera de lo ordinario Body Crunch, Eagle Eyes y más ¡Descuentos al registrarte a la tienda en línea de productos Inova!

Length: 158 character(s)


Great, your meta description contains between 70 and 160 characters (spaces included).

Meta descriptions allow you to influence how your web pages are described and displayed in search results.

Ensure that your meta description is explicit and contains your most important keywords.

Check your Google™ Webmaster Tools for any warning messages on duplicate meta descriptions.

Improve the Meta Description

Google Preview

Medium impact Easy to solve

Inova México | ¡Ventas por TV! Tienda en línea de productos Inova

Inova México ¡Ventas por TV! Productos fuera de lo ordinario Body Crunch, Eagle Eyes y más ¡Descuentos al registrarte a la tienda en líne...

This is an example of what your title and description will look like in Google™ search results.


Low impact Easy to solve
<H1> <H2> <H3> <H4> <H5>
0 64 1 0 0
<H2> Air o Space Queen Size
<H2> Cerafit
<H2> Rocket Hose 15M
<H2> Eagle Eyes Navigator Gold
<H2> Eagle Eyes Celebrity Green
<H2> Thermal X8 Mujer
<H2> Asiento de Masaje Shiatsu
<H2> Riddex
<H2> Bicicleta Spinning
<H2> DermaWand + Colageína 10 Gold
<H2> Eagle Eyes Gem Stone Tortoise
<H2> Wipe New
<H2> Eagle Eyes Aviador Silver
<H2> Hurrycane
<H2> Eagle Eyes Extreme
<H2> Eagle Eyes Tiffany Tortoise
<H2> InStyler Titanium
<H2> Renovator Kit de Lujo
<H2> Eagle Eyes Extreme
<H2> DermaWand
<H2> Bici Dual Compact
<H2> InStyler Milana
<H2> Eagle Eyes Metro Stimulight
<H2> 2 Juegos de Sartenes Diamond Star
<H2> InStyler Wet 2 Dry
<H2> Air Fryer + 5 Bowls de cristal + ...
<H2> Reloj Citizen Extensible Caballer...
<H2> Riddex
<H2> Hurrycane
<H2> Pistola Electrica De Pintado
<H2> Rocket Hose 15M
<H2> Pulidora Orbital
<H2> Set De Fotografía Universal
<H2> Almohada Viscoelástica Transpirab...
<H2> Set de Azucarera y Cremera Decora...
<H2> Plato para Mascotas PET75 Madera ...
<H2> Portacalientes Tipo Retro
<H2> Almohada Vicoelástica Tamaño Está...
<H2> Funda Resistente Al Agua Para iPh...
<H2> Plato para Mascota 2X160 ML PET 7...
<H2> Sandwichera Taurus Lanche Max 2
<H2> Reloj Citizen Extensible Caballer...
<H2> Juego de Dados y Accesorios
<H2> Almohada Viscoelástica Transpirab...
<H2> Reloj Citizen para Dama Eco Drive...
<H2> Juego de Termos De Acero Inoxidab...
<H2> Escurridor De Platos 2 Pisos Colo...
<H2> Frulatto - Máquina de helados
<H2> Regalo Sorpresa
<H2> Batería De Cocina de 5 Piezas Con...
<H2> Charola botanera
<H2> Riddex Quad
<H2> Eagle Eyes Celebrity Blue
<H2> Dije Gerry Pop
<H2> Adaptador Bluetooth Estéreo
<H2> Cafetera de goteo 12 tazas Coffem...
<H2> Top Styler
<H2> Cafetera Expresso Capuccino Oster
<H2> Eagle Eyes Celebrity Pink
<H2> Power ABS Mujer sin Mangas
<H2> Set De 3 Maletas Rigidas Blancas ...
<H2> Licuadora Core De 12 Velocidades ...
<H2> Dije Infinity
<H2> Audifonos Spitfire R2
<H3> Quiero Recibir Ofertas

Great, your website is structured using HTML headings (<H1> to <H6>).

Use your keywords in the headings and make sure the first level (<H1>) includes your most important keywords. Never duplicate your title tag content in your header tag.

For more ‪‬effective SEO, use only one <H1> tag per page.

Add the important keywords in <H> headings

Keywords Cloud

  • carrito 67
  • agregar 64
  • ahorras 25
  • eyes 9
  • accesorios 9
  • eagle 9
  • kit 7
  • inova 7
  • productos 7
  • destacados 6

This Keyword Cloud provides an idea of your most frequently recurring keywords. They are likely to be the keywords with the greatest probability of ranking high in the search engines.

Keywords Consistency

Medium impact Easy to solve
Keywords Freq Title Desc <H>
Bad carrito 67 NOK NOK NOK
Bad agregar 64 NOK NOK NOK
Bad ahorras 29 NOK NOK NOK
Average eagle 10 NOK OK OK
Average eyes 10 NOK OK OK
Keywords (2 words) Freq Title Desc <H>
Bad agregar carrito 64 NOK NOK NOK
Bad ahorras agregar 20 NOK NOK NOK
Average eagle eyes 10 NOK OK OK
Bad carrito set 7 NOK NOK NOK
Bad carrito eagle 6 NOK NOK NOK
Keywords (3 words) Freq Title Desc <H>
Bad ahorras agregar carrito 20 NOK NOK NOK
Bad agregar carrito set 7 NOK NOK NOK
Bad carrito eagle eyes 6 NOK NOK NOK
Bad agregar carrito eagle 6 NOK NOK NOK
Bad vaca agregar carrito 4 NOK NOK NOK

This table highlights the importance of being consistent with your use of keywords. To improve the chance of ranking high in search results with a specific keyword, you should use the most important keywords consistently in your content, title, description, H titles, internal links anchor text and backlinks anchor text.

Be more consistent with your keywords

Alt Attribute

Medium impact Easy to solve

We found 87 images on this web page.

No ALT attributes are empty or missing.


Good, most or all of your images have alternative text (the alt attribute).

‬‬Alternative text describes your images so they can appear in Google™ Images search results.

Set a name for all your images

Text/HTML Ratio

Medium impact Hard to solve



This page's ratio of text to HTML code is below 15 percent, this means that your website probably needs more text content.

A ratio between 25 and 70 percent is ideal. When it goes beyond that, the page might run the risk of being considered spam.

As long as the ‪‬‬content is relevant and gives essential information, it is a plus to have more of it.

Write additional content with more keywords

Indexed Pages

Medium impact Hard to solve
203    203

This is the number of pages on your website that are indexed by search engines. The more pages that are indexed, the better, as this offers more opportunity for your website to be found.

A low number (relative to the total number of pages/URLs on your website) probably indicates that your internal link architecture needs improvement and is preventing search engines from crawling all of the pages on your website. You might want to create/check your site's XML sitemap and submit it to the major search engines. You must also build backlinks to your site's internal pages to help search bots crawl and index your web pages.

Check Google™ Webmaster Tools under Health and Index Status, to keep track of the status of your site's indexed pages.

Write more content

WWW Resolve

Medium impact Easy to solve

This website with and without www redirects to the same page.


Great, your website directs and to the same URL.

Redirecting requests from a non-preferred domain is important because search engines consider URLs with and without "www" as two different websites.

Redirect non-www to www

IP Canonicalization

Low impact Easy to solve



Good, your website's IP address is forwarding to your website's domain name.

To check this for your website, enter your IP address in the browser and see if your site loads with the IP address. Ideally, the IP should redirect to your website's URL or to a page from your website hosting provider.

If it does not redirect, you should do an htaccess 301 redirect to make sure the IP does not get indexed.


Medium impact Easy to solve

Great, your website has a robots.txt file.

A robots.txt file allows you to restrict the access of search engine robots that crawl the web and it can prevent these robots from accessing specific directories and pages. It also specifies where the XML sitemap file is located.

Click here to check your robots.txt file for syntax errors.

Add a robots.txt file

XML Sitemap

Low impact Easy to solve

Great, your website has an XML sitemap.

A sitemap lists URLs that are available for crawling and can include additional information like your site's latest updates, frequency of changes and importance of the URLs. This allows search engines to crawl the site more intelligently.

It is also good practice to specify your sitemap's location in your robots.txt file.

Add and Optimize your XML sitemap

URL Rewrite

Low impact Hard to solve

Warning! We've detected parameters in a significant number of URLs.


Consider rewriting your URLs.

Your site's URLs contain unnecessary elements that make them look complicated. A URL must be easy to read and remember for users. Search engines need URLs to be clean and include your page's most important keywords. Clean URLs are also useful when shared on social media as they explain the page's content.

Rewrite your URLs and clean them up.

Underscores in the URLs

Low impact Hard to solve

Great, you are not using ‪underscores (these_are_underscores) in your URLs.

Great, you are not using ‪underscores (these_are_underscores) in your URLs.

While Google™ treats hyphens (these-are-hyphens) as word separators, it does not treat underscores as word separators.


Medium impact Hard to solve

We found a Blog on this website.


Starting a blog is a great way to boost your SEO and attract qualified visitors.

Use these great tips to boost the SEO performance of your blog.

Consider starting a blog


Mobile Rendering

Low impact
Your website on an iPhone
Your website on an iPad

The number of people using the Mobile Web is huge; over 75 percent of consumers have access to smartphones. ‪‬Your website should look nice on the most popular mobile devices.

Tip: Use an analytics tool to track mobile usage of your website.

Mobile Load Time

Low impact
Fast    Fast

Try to load your website on a mobile device and measure the download time. If your website takes more than five seconds to download on a mobile device, you will lose 74 percent of your audience!

Mobile usage is growing fast, especially in North America, where it will soon outpace desktop browsing usage. Make sure your site loads fast and that it looks nice on all types of mobile devices. Be sure to not use Flash, and keep photos and videos to a minimum.

Here are two useful tips from Google™ for optimizing your mobile site speed.

Mobile Optimization

Low impact Easy to solve

This web page is super optimized for Mobile Visitors

Mobile CSS

Mobile Redirection

Additional mobile optimization techniques:

Meta Viewport Tag

Apple Icon

Flash content

Optimize your website for Mobile browsing


Above the Fold Content

Low impact

Place the most important content above the fold line.

Fold line

When designing your homepage, make sure that your most important content is placed above the fold (the top section, which is visible without scrolling).

Tip: Check Google Analytics to find out what the most common screen resolutions are among your site visitors.


Server IP

Server location: SCOTTSDALE


Your server's IP address has little impact on your SEO. Nevertheless, try to host your website on a server which is geographically close to your visitors. Search engines take the geolocation of a server into account as well as the server speed.

Use DNSstuff for comprehensive reports on your server.



Get to know the technologies used for your website. Some codes might slow down your website. Ask your webmaster to take a look at this.

Speed Tips

Medium impact Hard to solve

Congratulations! Your website's speed is fully optimized.

Perfect, your server is using a caching method to speed up page display. 

Perfect, your website doesn't use nested tables.

Too bad, your website is using inline styles.

Perfect, your website has few CSS files.

Perfect, your website has few JavaScript files.

Perfect, your website takes advantage of gzip.


Website speed has a huge effect on SEO. ‪‬‬Speed-up your website so search engines will reward you by sending more visitors.
Also, conversion rates are far higher for websites that load faster than their slower competitors.


Low impact Easy to solve

Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed. It is also good to install one extra tool to have a confirmation of the results.

Analytics Tools: Google™ Analytics, Quantcast™, SiteCatalyst™, Piwik™, chartbeat™, Clicky™, ClickTale™, etc.

W3C Validity

Low impact Hard to solve

Invalid: 37 Errors, 41 Warning(s)


Use valid markup that contains no errors. Syntax errors can make your page difficult for search engines to index.

To find the detected errors, run the W3C validation service, or check to make sure you don't miss an error.

W3C is a consortium that sets web standards.

Fix the errors in the code syntax


XHTML 1.0 Transitional


Declaring a doctype helps web browsers to render content correctly.


Low impact Easy to solve

Great, language/character encoding is specified: UTF-8


Specifying language/character encoding can prevent problems with the rendering of special characters.

Directory Browsing

Low impact Easy to solve



Great! Your server prevents visitors from browsing your directory by accessing it directly, this is excellent from a security standpoint.

Server Signature

Low impact Easy to solve



Good, your server signature is off. This is excellent from a security standpoint.



Facebook Page

Low impact Easy to solve

Not found

These data regarding the Facebook Page are publicly available.

Google+ Page

Low impact Easy to solve

Total page +1s120

Total circles you're in34

Productos Fuera de lo Ordinario
This page is your business listing in Google+. Being active in this social network is important for claiming your brand, influencing your search engine rankings and interacting with your network. You might also consider managing your profile with Google My Business (formerly Google Places).


Local Directories

Missing profile on Foursquare™

Missing profile on Yelp™

This is a list of the local directories where your business has been found. Take care of your listings in local directories; since maps are now an integral part of search results, your G+ Local page may have more visitors than your website!

It is important to make sure that your business details are correct in each directory where you are listed. Find the directories in your country (USA, UK, Spain, France, Canada, Australia, Brazil, and India) and enhance your listings with pictures, video, schedules and as many customer reviews as possible.