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Marketing Checklist

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Jessica Lewis Jessica Lewis
Vienna (VA)
Michael Johnston Michael Johnston
Selinsgrove (PA)
Denise Grothouse Denise Grothouse
Germansville (PA)


Title Tag

NewsPlus Home - NewsPlus

Length: 24 character(s) (204 pixels)

Your HTML title tag appears in browser tabs, bookmarks and in search result pages.

Make your title tags clear, concise (65 characters, 200-569 pixels) and include your most important keywords.

Check the title tags for thousands of pages at once using Site Crawl.

Check the title of your website

Meta Description


The meta description for newsplus.ng is missing.

Meta descriptions allow you to influence how your web pages are described and displayed in search results. A good description acts as a potential organic advertisement and encourages the viewer to click through to your site.

Keep it short and to the point; the ideal meta description should be between 70 and 160 characters spaces included (400 - 940 pixels).

Ensure that each of your web pages have a unique meta description that is explicit and contains your most important keywords for each page. These keywords are especially important because they appear in bold when they match the user’s search query (See the Google Preview below).

Check your Google Search Console (Search Appearance > HTML Improvements) for any warning messages to identify meta descriptions that are too long/short or duplicated across more than one page.

Improve the Meta Description


<H1> <H2> <H3> <H4> <H5>
1 0 35 7 0
<H1> NewsPlus
<H3> Tommy Breezee: Raw talent on the shelf
<H3> Yanga baby
<H3> Nigeria-South Africa Bi-National Commission: 20 years down the line
<H3> A dirge for a dear one
<H3> Original Naija
<H3> NewsPlus Chief releases his memoir
<H3> The morning after
<H3> Your PVC is your Red Card
<H3> Do more to save us: Nigerians in South Africa cry out
<H3> Happy New Year!
<H3> Nigeria-South Africa Bi-National Commission: 20 years down the line
<H3> Salute to Integrity
<H3> Your PVC is your Red Card
<H3> The Spectators
<H3> What if….What then?
<H3> The Vampires
<H3> Democracy Dividends
<H3> Poli-trick-cians
<H3> Tommy Breezee: Raw talent on the shelf
<H3> Understanding your lecture(r)
<H3> Now that you are an Undergraduate
<H3> How to achieve your dreams
<H3> Mobile Connections Will Spur Development In Africa – World Bank Economist
<H3> Warning: Heavy makeup causes cancer!
<H3> Scientists discover gene for sound sleep
<H3> Tommy Breezee: Raw talent on the shelf
<H3> Yanga baby
<H3> Nigeria-South Africa Bi-National Commission: 20 years down the line
<H3> A dirge for a dear one
<H3> Original Naija
<H3> Think again my brothers
<H3> Calm will come
<H3> Why you need a Kindle account
<H3> Editorial Conference: Special Election Edition Part 3
<H3> Editorial Conference: Election Edition Part 2
and 40 more.

Great, your website is structured using HTML headings (<H1> to <H6>).

Use your keywords in the headings and make sure the first level (<H1>) includes your most important keywords. Never duplicate your title tag content in your header tag.

While it is important to ensure every page has an <H1> tag, only include more than one per page if you're using HTML5. Instead, use multiple <H2> - <H6> tags.

Add the important keywords in <H> headings

Content Analysis

  • nigeria-south africa bi-national commission 3
  • fact file february 14 2
  • world bank economist 2
  • fact file 5
  • election edition 2
  • 20 years 3
  • tony ekata 19
  • march 27 2
  • campus vibes 6
  • april 18 2
  • april 22 3
  • editorial conference 5
  • old school 2
  • original naija 2
  • raw talent 3
  • red card 2
  • tommy breezee 4
  • yanga baby 2
  • artspace january 5
  • health april 2

This data represents the words and phrases that your page appears to be optimized around. We use what’s called “natural language processing" (NLP), which is a form of artificial intelligence that allows computers to read human language, to do this analysis.

The numbers next to each word or phrase represents how often we detected them and their variants on the page.

Are these the keywords you want to target for your page? If so, great! Track your site’s rankings in Google search results using WooRank’s Keyword Tool.

If these keywords aren’t relevant to your page, consider updating your content to optimize it for your target keywords.

Alt Attribute

Alternative text allows you to add a description to an image. Since search engine crawlers cannot see images, they rely on alternative text attributes to determine relevance to a search query. Alternative text also helps makes an image more likely to appear in a Google image search and is used by screen readers to provide context for visually impaired users.

It looks like most or all of your images have alternative text. Check the images on your website to make sure accurate and relevant alternative text is specified for each image on the page.

Try to keep your alternative text to a simple, one-sentence description of what's in the image.

Set a name for all your images

WWW Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain.

Search engines see www.newsplus.ng and newsplus.ng as different websites. This means they could see a large amount of duplicate content, which they don't like.

Fortunately your website redirects www.newsplus.ng and newsplus.ng to the same site.

Redirect non-www to www


A robots.txt file allows you to restrict the access of search engine crawlers to prevent them from accessing specific pages or directories. They also point the web crawler to your page’s XML sitemap file.

Your site currently has a robots.txt file. You can use Google Search Console's Robots.txt Tester to submit and test your robots.txt file and to make sure Googlebot isn't crawling any restricted files.

See the pages you've disallowed with your robots.txt file with Site Crawl.

Add a robots.txt file

XML Sitemap

No sitemap found in your robots.txt.

We checked the robots.txt file for newsplus.ng but couldn't find an XML sitemap. Specifying the location of your XML sitemaps in your robots.txt file ensures that search engines and other crawlers find and access it easily each time they access your website.

Learn more about adding your XML sitemap to your robots.txt file.

If you haven't created a sitemap yet, we recommend you generate one for your site and submit it through both Google Search Console and Bing Webmaster Tools. Usually, your XML sitemap would be found at newsplus.ng/sitemap.xml

Make sure to only include the pages you want search engines to crawl, so leave out any that have been blocked in a robots.txt file. Avoid using any URLs that cause redirects or error codes and be consistent in using your preferred URLs (with or without www.), correct protocols (http vs. https) and trailing slashes.
Add and Optimize your XML sitemap

URL Parameters

Good, the URLs look clean.

URL parameters are used to track user behaviors on site (session IDs), traffic sources (referrer IDs) or to give users control over the content on the page (sorting and filtering). The issue with URL parameters is that Google sees each unique parameter value as a new URL hosting the same thing - meaning you could have a duplicate content problem. Sometimes, it’s able to recognize these URLs and group them together. It then algorithmically decides which URL is the best representation of the group and uses it to consolidate ranking signals and display in search results. You can help Google recognize the best URL by using the rel="canonical" tag.

Use the URL Parameters Tool in Google Search Console to tell Google how your URL parameters affect page content and how to to crawl URLs with parameters. Use this tool very carefully - you can easily prevent Google from crawling pages you want indexed through overly restrictive crawling settings, especially if you have URLs with multiple parameters.

Check the On-Page section of Site Crawl to identify any duplicate content issues.
Rewrite your URLs and clean them up.

Underscores in the URLs

Great, you are not using ‪underscores (these_are_underscores) in your URLs.

Great, you aren't using ‪underscores (these_are_underscores) in your URLs.

Google sees hyphens as word separators while underscores aren't recognized. So the search engine sees www.example.com/green_dress as www.example.com/greendress. The bots will have a hard time determining this URL's relevance to a keyword.

Structured Data


logo expects Url, instead got string.
  "id": "#organization",
  "type": "Organization",
  "logo": "/",
  "name": "News Plus",
  "sameAs": [
  "url": "http://www.newsplus.ng/"
We detected Schema.org items on your webpage, but there are some errors. Test your structured data using the Structured Data Testing Tool.

Schema.org is a set of vocabularies used to add meaning to the information on a webpage in a way that is readable by machines (Google).

These vocabularies include attributes for entities, relationships between entities and actions.

Schema.org markup can be added to a page using many different encodings, including RDFa, Microdata and JSON-LD.

Learn more in Google's intro to structured data.

Open Graph Protocol

Missing 'og:image'


NewsPlus Home - NewsPlus

Missing 'og:description'

og:type website
og:url http://www.newsplus.ng/
og:title NewsPlus Home - NewsPlus
og:locale en_US
og:site_name NewsPlus
We detected open graph tags on your webpage, but there are some errors that should be fixed.

Facebook developed the Open Graph protocol to enable the integration of any web page with its social media platform. Other social media platforms have also adopted the protocol, allowing you to control how your web pages are presented when shared across social media.

Use the Sharing Debugger to check what information appears when shared on Facebook and the Twitter Cards Validator to do the same for Twitter.


We didn't detect any microformat items on your webpage

Designed for humans first and machines second, microformats use code (HTML/XHTML tags) originally intended for other purposes to add context to the content on a webpage. This helps machines (like Google!) to understand certain information (contact information, geographic coordinates, calendar events, etc.) intended for humans.


Mobile visits

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Mobile Friendliness

Good    Good

This web page is super optimized for Mobile Visitors

Mobile friendly pages make it easy for users to complete objectives and common tasks and use a design or template that is consistent across all devices (uses responsive web design).

Your site is well configured for mobile users.

Mobile Rendering

newsplus.ng on an iPhone
newsplus.ng on an iPad

This is how your website appears when displayed on different mobile devices.

With more than half of all Google search queries originating on a mobile device, it is important to make sure your mobile site is optimized for these users.

Tap Targets

In the table below, find the tap targets that are too small, their size in pixels and the overlapping target that is too close to be easily clicked.

Tap Target Size Overlapping Target
BUTTON 40x40
BUTTON 40x40
BUTTON 40x40
BUTTON 40x40
BUTTON 40x40
BUTTON 70x16
and 3 more.
Your page’s links and buttons are too small and/or too close to be easily clicked on a mobile device. The average fingertip area is 48 pixels in width and height. Tap targets should also be spaced enough so that a user's finger pressing on one link or button does not inadvertently touch another one. The minimum required space between tap targets is 8 pixels on all sides.

Use Google's Lighthouse tool to get a detailed look at all of your too tap targets that are too small and too close together.


Perfect, no plugin content detected.

Great, your website does not embed any special types of web content, such as Flash, Silverlight or Java, so your content can be accessed on all devices.

Font Size Legibility

Perfect, this web page’s text is legible on mobile devices.

At least 60% of your page’s font size is 12 pixels or greater.

Mobile Viewport

Great, a configured viewport is present.

The content fits within the specified viewport size.

Great, the viewport is well configured.

Keep in mind that since the width (in CSS pixels) of the viewport may vary, your page content should not solely rely on a particular viewport width to render well. Consider these additional tips:
  • Avoid setting large absolute CSS widths for page elements.
  • If necessary, CSS media queries can be used to apply different styling depending on screen size.
  • Ideally, serve responsively-sized images.

Mobile Frameworks

No mobile frameworks have been detected.

Mobile or responsive frameworks are an important part of website optimization as they assist developers in creating applications which are applicable to multiple devices.


We didn't find AMP on your page.

AMP is an open-source library that provides a straightforward way to create web pages that are compelling, smooth, and load near instantaneously for users.

Check your AMP markup with the AMP validator.




Length: 8 character(s)

Keep your URLs short and clean and avoid long domain names when possible.

A descriptive URL is better recognized by search engines. A user should be able to look at the address bar and make an accurate guess about the content of the page before reaching it (e.g., http://www.mysite.com/en/products).

Keep in mind that URLs are also an important part of a comprehensive SEO strategy. Use clean URLs to make your site more "crawlable" by Google.

Resource: Search for a good domain name. If no good names are available, consider a second hand domain. To prevent brand theft, you might consider trademarking your domain name.


Great, your website has a favicon.

Favicons are the small icons that represent a website, company and/or brand. They can be displayed (among other instances) in browser tabs or bookmarks. Google also displays favicons in a page's search snippet in mobile search results.

You can see how your site's favicon appears in search results in the Google Preview above.

Make sure your favicon is consistent with your brand to help improve visibility.
Add a Favicon

Custom 404 Page

Great, your website has a custom 404 error page.

Your server responded with the HTTP status code: 404

Custom 404 error pages are an opportunity for you to reduce customer frustration and link to other pages on your site.

Customize the 404 error page

Asset Minification

65%    65%

You could reduce 35% (444.6 KiB) by minifying the asset(s) listed below.

Fast websites make happy visitors. Enabling minification on assets like HTML, JavaScript and CSS files will reduce their transfer size. Every time a page is requested from your website less bytes and lighter assets are sent over the network resulting in faster delivery which loads your website faster for your customers.

To learn more on how to enable minification for your assets you can consult Google's PageSpeed Insights guide on minification.

Asset Compression

Perfect, all your assets are compressed.

Great! We didn't find uncompressed assets on your web page.
Compressing assets reduces the amount of time it takes a user's browser to download files from your server. Enabling compression is an important part of reducing the amount of time it takes your website to load.

Asset Cacheability

We found a total of 49 uncached asset(s) listed below.

URL Freshness lifetime
/wp-content/uploads/2019/02/NIGERIA-DECIDES-2019.-newsplus-100x70.jpg Expiration not specified
/wp-content/plugins/related-post/assets/front/css/related-post.css?ver=4.7.13 Expiration not specified
/wp-content/plugins/js_composer/assets/lib/bower/font-awesome/css/font-awesome.min.css?ver=5.0.1 Expiration not specified
/wp-content/plugins/related-post/assets/front/css/owl.carousel.css?ver=4.7.13 Expiration not specified
/wp-content/plugins/js_composer/assets/css/js_composer.min.css?ver=5.0.1 Expiration not specified
/wp-content/themes/Newspaper/style.css?ver=9.2.1 Expiration not specified
/wp-content/themes/Newspaper/includes/demos/blog/demo_style.css?ver=9.2.1 Expiration not specified
/wp-content/plugins/jetpack/css/jetpack.css?ver=4.7.1 Expiration not specified
/wp-includes/js/jquery/jquery.js?ver=1.12.4 Expiration not specified
/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1 Expiration not specified
/wp-content/plugins/related-post/assets/front/js/related-post-scripts.js?ver=4.7.13 Expiration not specified
/wp-content/plugins/related-post/assets/front/js/owl.carousel.min.js?ver=4.7.13 Expiration not specified
/wp-content/uploads/2017/03/newspluslogo.png Expiration not specified
/wp-includes/js/wp-emoji-release.min.js?ver=4.7.13 Expiration not specified
/wp-content/themes/Newspaper/js/tagdiv_theme.min.js?ver=9.2.1 Expiration not specified
/wp-includes/js/comment-reply.min.js?ver=4.7.13 Expiration not specified
/wp-includes/js/wp-embed.min.js?ver=4.7.13 Expiration not specified
/wp-content/plugins/js_composer/assets/js/dist/js_composer_front.min.js?ver=5.0.1 Expiration not specified
/wp-content/uploads/2019/04/TOMMY-BREEZEE-FEATURE-534x336.jpg Expiration not specified
/wp-content/uploads/2019/04/YANGA-BABY-FEATURE-265x198.jpg Expiration not specified
/wp-content/uploads/2019/04/STOP-XENOPHOBIA-265x198.jpg Expiration not specified
/wp-content/uploads/2019/04/AGONI-FEATURE-265x198.jpg Expiration not specified
/wp-content/uploads/2019/04/LOVE-NAIJA-feature-2-265x198.jpg Expiration not specified
/wp-content/themes/Newspaper/images/no-thumb/td_324x235.png Expiration not specified
/wp-content/plugins/related-post/assets/front/css/style.css?ver=4.7.13 Expiration not specified
/wp-content/uploads/2019/02/red-card-2-100x70.jpg Expiration not specified
/wp-content/uploads/2019/02/NLM-FEATURE-1-100x70.jpg Expiration not specified
/wp-content/uploads/2019/01/NEWSPLUS-new-year.-FEATURE-100x70.jpg Expiration not specified
/wp-content/uploads/2019/04/STOP-XENOPHOBIA-356x220.jpg Expiration not specified
/wp-content/themes/Newspaper/images/no-thumb/td_356x220.png Expiration not specified
/wp-content/uploads/2019/02/red-card-2-80x60.jpg Expiration not specified
/wp-content/uploads/2019/01/SPECTATORS-80x60.jpg Expiration not specified
/wp-content/uploads/2019/01/WHAT-IF.-FEATURE-2-80x60.png Expiration not specified
/wp-content/uploads/2019/01/VAMPIRES-FEATURE-80x60.png Expiration not specified
/wp-content/uploads/2019/01/DEMOCRACY-DIVIDEND_FEATURE-80x60.jpg Expiration not specified
/wp-content/uploads/2019/01/CAMPAIGN-RALLY.-FEATURE-80x60.jpg Expiration not specified
/wp-content/uploads/2019/04/TOMMY-BREEZEE-FEATURE-324x235.jpg Expiration not specified
/wp-content/uploads/2017/04/HEAVY-MAKEUP.-FEATURE-2-100x70.jpg Expiration not specified
/wp-content/uploads/2017/04/SLEEP-FEATURE-100x70.jpg Expiration not specified
/wp-content/uploads/2019/04/TOMMY-BREEZEE-FEATURE-324x160.jpg Expiration not specified
/wp-content/uploads/2019/04/YANGA-BABY-FEATURE-324x160.jpg Expiration not specified
/wp-content/uploads/2019/04/STOP-XENOPHOBIA-324x160.jpg Expiration not specified
/wp-content/uploads/2019/04/AGONI-FEATURE-324x160.jpg Expiration not specified
/wp-content/uploads/2019/04/LOVE-NAIJA-feature-2-324x160.jpg Expiration not specified
/wp-content/uploads/2019/03/AFRICAN-DANCE-FEATURE-2-324x160.jpg Expiration not specified
/wp-content/uploads/2019/03/TURBULENCE_FEATURE-324x160.jpg Expiration not specified
/wp-content/uploads/2019/03/KINDLE-feature-324x160.jpg Expiration not specified
/wp-content/uploads/2019/03/CAMPAIGN-RALLY.-FEATURE-324x160.jpg Expiration not specified
/wp-content/uploads/2019/03/EC-Election-edition-feature-2-324x160.jpg Expiration not specified
and 46 more.
Fast websites make happy visitors. Caching assets such as images, javascript and CSS files allows a browser to keep these files in local storage so it doesn't have to download them every time it requests a page on your website. This will lower the bandwidth used and improve the page load time.

To learn more on how to enable caching for your assets you can check out our guide to asset caching and SEO or consult Google's PageSpeed Insights guide on browser caching.


Declared: English

Detected: English

Great, your declared language matches the language detected on the page.

Make sure your declared language is the same as the language detected by Google.

Tips for multilingual websites:

Declare the language used

Domain Availability

Domains Status
newsplus.com Expires a year ago
newsplus.net Expires 2 years ago
newsplus.org Available. Register it now!
newsplus.info This domain is booked
newsplus.biz This domain is booked
newsplus.eu Available. Register it now!

Register the various extensions of your domain to protect your brand from cybersquatters.

Typo Availability

Domains Status
neasplus.ng Available. Register it now!
nrwsplus.ng Available. Register it now!
newplus.ng Available. Register it now!
mewsplus.ng Available. Register it now!
newspllus.ng Available. Register it now!
nswsplus.ng Available. Register it now!
newspplus.ng Available. Register it now!
and 1 more.

Register the various typos of your domain to protect your brand from cybersquatters.

Email Privacy

Warning! At least one email address has been found in plain text.

We don’t recommend adding plain text/linked email addresses to your webpages, as malicious bots scrape the web in search of email addresses to spam. Instead, consider using a contact form.

Hide email addresses to avoid being spammed


Server Uptime

Upgrade now and get notified when newsplus.ng goes down.
Free Trial

Server IP

Server location: Los Angeles

Your server's IP address has little impact on your SEO. Nevertheless, try to host your website on a server which is geographically close to your visitors. Search engines take the geolocation of a server into account as well as the server speed.

Use DNSstuff for comprehensive reports on your server.


We didn't detect an analytics tool installed on this website.

Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.

Popular Analytics Tools Include: Google Analytics, Quantcast™, AdobeAnalytics™, Piwik™, chartbeat™, Clicky™, ClickTale™, etc.



The Doctype is used to instruct web browsers about the document type being used. For example, what version of HTML the page is written in.

Declaring a doctype helps web browsers to render content correctly.


Great, language/character encoding is specified: utf8

Specifying language/character encoding can prevent problems with the rendering of special characters.

SSL Secure

Your website is SSL secured (HTTPS), but the Common Name is set to *.web-hosting.com.

Your website's URLs do not redirect to HTTPS pages.

Your headers are not properly set up to use HSTS.

The SSL certificate expires in 7 months.

The certificate issuer is COMODO CA Limited.

Using an SSL certificate creates an encrypted connection between your visitor's browser and your website's server adding an extra layer of security. In 2014, Google announced that HTTPS would become part of their ranking algorithm and since your website is not HTTPS, it will likely rank below your HTTPS competitors. When moving to HTTPS, follow these best practices for a smooth transition:
  • Use a serious issuer to purchase your SSL certificate
  • Redirect all of your HTTP pages to the HTTPS version of your website
  • Use HTTP Strict Transport Security in your headers
  • Renew your SSL certificate every year, before it expires
  • Make sure that all of your content (CSS, etc.) is linked to HTTPS
  • Update your XML sitemap to ensure the URLs include HTTPS and update the robots.txt file to reference this version
  • Register the HTTPS website in Google & Bing Search Console/Webmaster Tools


Facebook Views

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  • Views
  • Activity
  • Demographics and more!
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Facebook Page

Cover picture of the NewsPlus Facebook Page

Talking About124

For reliable news, views, comments, analyses, and much more
To be among the best, if not the first, in reliable news dissemination, information, education and much more.
Meta Description
NewsPlus aims to fill existing gaps with news distilled for your quick consumption on the move, plus much more.

Do you have a view of any scope on any issue that you would like to share? Come to the ‘Town hall’ and let’s hear you. Or simply read what people think and write what you think of what they think. All, at Viewscope.

One of the greatest wonders of all time is the internet. It has changed forever the way information is accessed and disseminated. But with every good thing comes a flipside and with the internet, perhaps many flip sides. One of these is the ‘copy and paste’ disease which is killing creativity, especially in literary art. Artspace is a platform to share original (as much as possible) works of art that entertain and inspire.

When health is lost, all else is lost. The Dalai Lama was once asked, “What thing about humanity surprises you the most?” His answer was as follows:

Because he sacrifices his health in order to make money.
Then he sacrifices his money to recuperate his health.

Then he is so anxious about the future that he does not enjoy the present
and as a result he does not live in the present or the future.

He lives as if he’s never going to die, and then he dies having never really lived.”

Do I hear you say, “That is not my portion”? Don’t worry. We have a portion on Health in NewsPlus where we shall bring you health tips from the experts.

Every other thing we think is something worth your while we shall serve under the menu Titbits, including sports, entertainment, money matters, love & life and other bits and odds.

In doing these, we acknowledge ab initio that we shall draw from the pool of knowledge and information spawned daily by the internet. And we shall do the responsible thing of crediting our sources as much as possible. Come join us as we celebrate trail blazers and ordinary people doing extra-ordinary things at People & Events.

The pot is on fire. The broth is boiling and it requires your seasoning to make it delicious through your contributions, comments and feedback.

Welcome on board!
We found your brand's Facebook page, but it's not linking to newsplus.ng.

Facebook is a vital channel for any business' digital marketing. 72% of consumers and almost every Millennial expects your to have a presence on Facebook.

Use Facebook Insights to measure and track your audience's engagement with your posts to get the most out of your social media efforts. Link your Facebook profile with newsplus.ng and add a CTA to really maximize your social media marketing efforts.

Twitter Account


The Twitter™ Account @newsplus_mobi is booked but it is not linked to your website!
Tip: Include your URL in your Twitter profile's website field.

5 years ago
We found a Twitter profile for your brand, but it's not linked to newsplus.ng. Linking your Twitter account to your website helps prevent brandjacking and can help make your social media marketing more effective. Here are a few tips to help create a Twitter promotion plan. Use Twitter Dashboard and Analytics to track and optimize your Twitter feed.
Book your brand on Twitter


Local Directories

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Keyword Tool

Google Ranking

Upgrade to monitor newsplus.ng’s Google ranking for custom keywords
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  • Traffic Source
  • Source Domains
  • Pageviews and more!
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