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nrwz-online.de

2015-01-11 13:40:38
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SEO

Title

Medium impact Easy to solve

Startseite - NRWZ.de

Length: 20 character(s)

?

Great, your title contains between 10 and 70 characters.

Make sure your title is explicit and contains your most important keywords.

Be sure that each page has a unique title.

Check the title of your website

Description

Medium impact Easy to solve

Nachrichten aus dem NRWZ Verlag aus Rottweil, Schramberg, Deißlingen, Dietingen, Dunningen, Villingendorf, Zimmern, Oberndorf, Sulz

Length: 131 character(s)

?

Great, your meta description contains between 70 and 160 characters (spaces included).

Meta descriptions allow you to influence how your web pages are described and displayed in search results.

Ensure that your meta description is explicit and contains your most important keywords.

Check your Google™ Webmaster Tools for any warning messages on duplicate meta descriptions.

Improve the Meta Description

Google Preview

Medium impact Easy to solve

Startseite - NRWZ.de

www.nrwz.de/

Nachrichten aus dem NRWZ Verlag aus Rottweil, Schramberg, Deißlingen, Dietingen, Dunningen, Villingendorf, Zimmern, Oberndorf, Sulz

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This is an example of what your title and description will look like in Google™ search results.

Headings

Low impact Easy to solve
<H1> <H2> <H3> <H4> <H5>
0 78 36 0 0
<H2> Theater-Verein droht mit harten Einschnitten
<H2> Wir sind Charlie - eine gemeinsame Aktion alternativer Medien in Baden-Württemberg
<H2> Paten für Flüchtlinge: Kulturelle Türöffner
<H2> Krach und Lärm um Jugendherberge…oder vielleicht.…. viel Lärm um Nichts?
<H2> Oh, du stille Zeit…
<H2> Diplomatische Versprengungen
<H2> Ärger statt Amore
<H2> Was tun nach Autodiebstahl?
<H2> Die Teilkasko verhagelt
<H2> Hardt/Sulgen: Drei Schwerverletzte nach Frontalzusammenstoß
<H2> Theater-Verein droht mit harten Einschnitten
<H2> Wir sind Charlie - eine gemeinsame Aktion alternativer Medien in Baden-Württemberg
<H2> Geplanter Sprungverlauf an Rottweils Fastnacht: Aufstand der Kinder
<H2> Doppeltes Glück: Kreis in zwei Leader-Kulissen
<H2> Rottweil: Das erste Baby 2015 ist ein Mädchen
<H2> Sternsinger sammeln in diesem Jahr für gesunde Ernährung auf den Philippinen
<H2> Narrenhochburg Rottweil: Die Fasnet hat begonnen, die Abstauber sind unterwegs
<H2> Die heilige Fasnets-Kuh ist geschlachtet: Sprungführung in Rottweil an allen drei Tagen einheitlich
<H2> Theater-Verein droht mit harten Einschnitten
<H2> Narrenhochburg Rottweil: Die Fasnet hat begonnen, die Abstauber sind unterwegs
<H2> Bild des Tages: Silvester-Raketen über Rottweil
<H2> Neujahr 2015: Selbst der Schneemann ist beschwipst
<H2> Kälterekord auf der Alb, Rottweil fast in den Bibber-Top-Ten
<H2> Königlicher Besuch im Rathaus
<H2> Geplanter Sprungverlauf an Rottweils Fastnacht: Aufstand der Kinder
<H2> Schnick-Schnack-Schnuck-Pokal bleibt in Villingendorf
<H2> Rottweil: Das erste Baby 2015 ist ein Mädchen
<H2> Die heilige Fasnets-Kuh ist geschlachtet: Sprungführung in Rottweil an allen drei Tagen einheitlich
<H2> Paten für Flüchtlinge: Kulturelle Türöffner
<H2> Schramberg: Narrenzunft staubt ab
<H2> Am Schlossberg: Sturzbach blieb ohne gravierende Folgen
<H2> Schäfer: Ich bin kein Tierquäler
<H2> Sulgen: Neugeborene Lämmer sterben auf frostigem Boden
<H2> Hardt/Sulgen: Drei Schwerverletzte nach Frontalzusammenstoß
<H2> Einbruch ins Gymnasium: Täter hatten Schlüssel
<H2> Schramberg: Hochwasser richtet Schaden am Berneckstrand an
<H2> Pumpeinsätze wegen Hochwasser
<H2> Schäfer: Ich bin kein Tierquäler
<H2> Behäbiger Dampfer mausert sich zusehends zur schnittigen Yacht
<H2> Arbeitslosenquote klettert um ein Zehntel auf 3,1 Prozent
<H2> Schulamt Donaueschingen hat neue Leiterin
<H2> Modellregion sucht geeignete Gewerbegebiete für Mobilitätsmaßnahmen
<H2> Albverein eröffnet an Dreikönig das Wanderjahr
<H2> Neujahrsempfang mit Bundesminister Gerd Müller
<H2> Glatteisunfälle im Raum Rottweil - Smartfahrer schwer verletzt
<H2> Wechsel in der Leitung der Stiftung Bahn- Sozialwerk Rottweil
<H2> Doppeltes Glück: Kreis in zwei Leader-Kulissen
<H2> Neues Halbjahresprogramm mit Schwerpunkten Flüchtlinge und Sterbehilfe
<H2> Pkw-Fahrerin bei Unfall auf der A81 schwer verletzt
<H2> Schramberg: 74-Jähriger wird von Anhänger erfasst
<H2> Schenkenzell: Einbrecher brechen in Autohaus und Rathaus ein
<H2> Schramberg: Unfallverursacher begeht Fahrerflucht
<H2> Schramberg: Einbruch in Gaststätte - Spielautomaten aufgebrochen
<H2> SV Hausen muss zum Spitzenreiter
<H2> Lauterbach führt
<H2> Herkulesaufgaben für ESV-Teams
<H2> Rottweiler Duo gewinnt Traditionsturnier
<H2> Von Bösingen zu den Bayern
<H2> Frauenkreis lädt zu Laternenwanderung ein
<H2> Individuelles Lernen an der Maximilian-Kolbe- Schule
<H2> Turnerball im Pflug-Saal
<H2> Zauberbühne spielt „Rabe Socke- Alles mutig“
<H2> TV-Nachwuchs mit Spaß und Engagement
<H2> Hoorig-Katz auf der Schilteck
<H2> Schauerlich: Schlierbach-Hexa in Waldmössingen
<H2> Unterschriften gegen TTIP mit den USA
<H2> Weihnachtsbaumsammlung 2015 der ÖDP
<H2> Jahresausklang bei den Schützen
<H2> Rottweil 2015: „Gekürzt, gespart, geschoben”
<H2> Presse im Matsch, oder: Annäherung an ein Rottweiler Weltprojekt
<H2> ThyssenKrupp Elevator: „Beamen werden wir erst in einem nächsten Schritt”
<H2> Aichhalden: Auswärtigenzuschlag für Grab eines Mordopfers
<H2> Vom Traum zum Beruf: Der jüngste Busfahrer im Ländle
<H2> Dieter Meier in Rottweil: Er will wieder kommen
<H2> Schwieriges Jubiläum in Schramberg und Sulgen
<H2> Schramberg ist die Stadt der Bibliotheken
<H2> Anklage: Spaichinger Bürgermeister Schuhmacher spricht von „gezielter Hetzjagd“
<H2> Mit brausender „Wacht am Rhein“ an die Front
<H3> Top-News
<H3> Anzeige
<H3> Anzeige
<H3> Redaktion Rottweil Mehr
<H3> Rottweil Mehr
<H3> Anzeige
<H3> Redaktion Schramberg Mehr
<H3> Schramberg Mehr
<H3> Anzeige
<H3> Region Mehr
<H3> Kreis Mehr
<H3> Anzeige
<H3> Polizeibericht Mehr
<H3> Sport Mehr
<H3> Kurz berichtet Rottweil Mehr
<H3> Kurz berichtet Schramberg Mehr
<H3> Suche
<H3> Anzeige
<H3> Meistgeklickt auf NRWZ.de
<H3> Anzeige
<H3> NRWZ.de täglich
<H3> Anzeige
<H3> Anzeige
<H3> Top 10 aller Beiträge
<H3> Anzeige
<H3> Die aktuelle NRWZ zum Wochenende …
<H3> Beitrags-Galerie
<H3> Unsere Beiträge zum Thema Trinkwasser
<H3> NRWZ.de per RSS-Newsfeed
<H3> NRWZ.de auf Facebook
<H3> Tipps der Redaktion
<H3> NRWZ-THEMEN
<H3> AKTUELLES
<H3> MEINUNG
<H3> SERVICE-THEMEN
<H3> INTERN
?

Great, your website is structured using HTML headings (<H1> to <H6>).

Use your keywords in the headings and make sure the first level (<H1>) includes your most important keywords. Never duplicate your title tag content in your header tag.

For more ‪‬effective SEO, use only one <H1> tag per page.

Add the important keywords in <H> headings

Keywords Cloud

  • kommentare 90
  • rottweil 67
  • januar 45
  • wochen 29
  • schramberg 22
  • rottweiler 13
  • tagen 12
  • kreis 12
  • trinkwasser 10
  • anzeige 10
?

This Keyword Cloud provides an idea of your most frequently recurring keywords. They are likely to be the keywords with the greatest probability of ranking high in the search engines.

Keywords Consistency

Medium impact Easy to solve
Keywords Freq Title Desc <H>
Bad kommentare 90 NOK NOK NOK
Average rottweil 67 NOK OK OK
Bad januar 45 NOK NOK NOK
Average wochen 29 NOK NOK OK
Average schramberg 22 NOK OK OK
Keywords (2 words) Freq Title Desc <H>
Bad januar kommentare 37 NOK NOK NOK
Bad kommentare wochen 29 NOK NOK NOK
Bad kommentare woche 10 NOK NOK NOK
Bad kommentare tagen 8 NOK NOK NOK
Bad rottweiler trinkwasser 7 NOK NOK NOK
Keywords (3 words) Freq Title Desc <H>
Average droht harten einschnitten 4 NOK NOK OK
Average theater-verein droht harten 4 NOK NOK OK
Bad januar kommentare schramberg 4 NOK NOK NOK
Bad rottweil kommentare wochen 4 NOK NOK NOK
Average geschlachtet sprungführung rottweil 3 NOK NOK OK
?

This table highlights the importance of being consistent with your use of keywords. To improve the chance of ranking high in search results with a specific keyword, you should use the most important keywords consistently in your content, title, description, H titles, internal links anchor text and backlinks anchor text.

Be more consistent with your keywords

Alt Attribute

Medium impact Easy to solve

We found 60 images on this web page.

19 ALT attributes are empty or missing.

  • http://static.nrwz.de/uploads/2015/01/IMG_20150110_073733-ml-300x150.jpg
  • http://static.nrwz.de/uploads/2015/01/IMG_20150109_145917-ml-300x150.jpg
  • http://static.nrwz.de/uploads/2015/01/Erlebnisbauernhof-Waldmössingen-dk-070115-ml-300x150.jpg
  • http://static.nrwz.de/uploads/2015/01/Sternsinger-Auferstehung-Christi-15-ml-300x150.jpg
  • http://static.nrwz.de/uploads/2015/01/Narrenzunft-Rottweil-die-großen-Drei-ml-300x150.jpg
  • http://www.nrwz.de/_adserver/www/delivery/avw.php?zoneid=53&cb=1456847&n=ac4d49bc
  • http://www.nrwz.de/_adserver/www/delivery/avw.php?zoneid=51&cb=1456847&n=ac4d49bc
  • http://www.nrwz.de/_adserver/www/delivery/avw.php?zoneid=50&cb=1456847&n=ac4d49bc
  • http://www.nrwz.de/ext/141215_SBRZ_Anzeige_NRWZ.gif
  • http://www.nrwz.de/_adserver/www/delivery/avw.php?zoneid=52&cb=1456847&n=ac4d49bc
  • http://www.nrwz.de/NRWZdigital/nrwz-kw02-Seite-1.jpg
  • http://static.nrwz.de/uploads/2014/12/676956_original_R_K_by_Andreas-Hermsdorf_pixelio.de_-ml-64x64.jpg
  • http://www.nrwz.de/wp-content/uploads/2014/11/1342140_90484271-ml-64x64.jpg
  • http://www.nrwz.de/wp-content/uploads/2014/11/1342140_904842711-ml-64x64.jpg
  • http://www.nrwz.de/wp-content/uploads/2014/11/699279_original_R_by_Gallus-Tannheimer_pixelio.de_-ml-64x64.png
  • http://www.nrwz.de/wp-content/uploads/2014/11/Kleine-kinzigHoffmann-121114-ml-64x64.jpg
  • http://www.nrwz.de/wp-content/uploads/2014/11/1342140_904842711-ml-64x64.jpg
  • http://www.nrwz.de/wp-content/uploads/2014/11/verbotsschild-auf-bogen-kein-trinkwasser-ml-64x64.jpg
  • http://www.nrwz.de/wp-content/uploads/2014/10/NRWZdeLogo2014_sw.gif
?

Good, most or all of your images have alternative text (the alt attribute).

‬‬Alternative text describes your images so they can appear in Google™ Images search results.

Set a name for all your images

Text/HTML Ratio

Medium impact Hard to solve

9.4%

?

This page's ratio of text to HTML code is below 15 percent, this means that your website probably needs more text content.

A ratio between 25 and 70 percent is ideal. When it goes beyond that, the page might run the risk of being considered spam.

As long as the ‪‬‬content is relevant and gives essential information, it is a plus to have more of it.

Write additional content with more keywords

Indexed Pages

Medium impact Hard to solve
5,725    5,725
?

This is the number of pages on your website that are indexed by search engines. The more pages that are indexed, the better, as this offers more opportunity for your website to be found.

A low number (relative to the total number of pages/URLs on your website) probably indicates that your internal link architecture needs improvement and is preventing search engines from crawling all of the pages on your website. You might want to create/check your site's XML sitemap and submit it to the major search engines. You must also build backlinks to your site's internal pages to help search bots crawl and index your web pages.

Check Google™ Webmaster Tools under Health and Index Status, to keep track of the status of your site's indexed pages.

Write more content

WWW Resolve

Medium impact Easy to solve

This website with and without www redirects to the same page.

?

Great, your website directs www.nrwz-online.de and nrwz-online.de to the same URL.

Redirecting requests from a non-preferred domain is important because search engines consider URLs with and without "www" as two different websites.

Redirect non-www to www

IP Canonicalization

Low impact Easy to solve

Yes

?

Good, your website's IP address is forwarding to your website's domain name.

To check this for your website, enter your IP address in the browser and see if your site loads with the IP address. Ideally, the IP should redirect to your website's URL or to a page from your website hosting provider.

If it does not redirect, you should do an htaccess 301 redirect to make sure the IP does not get indexed.

Robots.txt

Medium impact Easy to solve
?

Great, your website has a robots.txt file.

A robots.txt file allows you to restrict the access of search engine robots that crawl the web and it can prevent these robots from accessing specific directories and pages. It also specifies where the XML sitemap file is located.

Click here to check your robots.txt file for syntax errors.

Add a robots.txt file

XML Sitemap

Low impact Easy to solve

Missing

?

Your website does not have an XML sitemap - this can be problematic.

A sitemap lists URLs that are available for crawling and can include additional information like your site's latest updates, frequency of changes and importance of the URLs. This allows search engines to crawl the site more intelligently.

We recommend that you generate an XML sitemap for your website and submit it to both Google™ Webmaster Tools and Bing Webmaster Tools. It is also good practice to specify your sitemap's location in your robots.txt file.

Add and Optimize your XML sitemap

URL Rewrite

Low impact Hard to solve

Good, the URLs look clean.

?

Great! You have clean (user-friendly) URLs which do not contain query strings.
Clean URLs are not only SEO-friendly but are also important for usability.

Rewrite your URLs and clean them up.

Underscores in the URLs

Low impact Hard to solve

We found underscores in this URL and/or in your in-page URLs.

  • http://www.nrwz.de/_adserver/www/delivery/ck.php?n=ac4d49bc&cb=1456847
  • http://www.nrwz.de/ext/141215_SBRZ_Anzeige_NRWZ.pdf
?
We have detected underscores (these_are_underscores) in this URL and/or in your in-page URLs. You should rather use hyphens (these-are-hyphens) to optimize your SEO.

While Google™ treats hyphens as word separators, it does not treat underscores as word separators.

Blocking Factors

Low impact Easy to solve

Flash: No

Frames: No

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Flash should only be used for specific enhancements. Although Flash content often looks nicer, it cannot be properly indexed by search engines. Avoid full Flash websites to maximize SEO. This advice also applies to AJAX.

Frames can cause problems on your web page because search engines will not crawl or index the content within them. Avoid frames whenever possible and use a NoFrames tag if you must use them.

Blog

Medium impact Hard to solve

We found a Blog on this website.

?

Starting a blog is a great way to boost your SEO and attract qualified visitors.

Use these great tips to boost the SEO performance of your blog.

Consider starting a blog

Mobile

Mobile Load Time

Low impact
Very Slow    Very Slow
?

Try to load your website on a mobile device and measure the download time. If your website takes more than five seconds to download on a mobile device, you will lose 74 percent of your audience!

Mobile usage is growing fast, especially in North America, where it will soon outpace desktop browsing usage. Make sure your site loads fast and that it looks nice on all types of mobile devices. Be sure to not use Flash, and keep photos and videos to a minimum.

Here are two useful tips from Google™ for optimizing your mobile site speed.

Mobile Optimization

Low impact Easy to solve

This web page is super optimized for Mobile Visitors

Mobile CSS

Mobile Redirection

Additional mobile optimization techniques:

Meta Viewport Tag

Apple Icon

Flash content

?
Optimize your website for Mobile browsing

Usability

Technologies

Server IP

82.165.132.236

Server location: Karlsruhe

?

Your server's IP address has little impact on your SEO. Nevertheless, try to host your website on a server which is geographically close to your visitors. Search engines take the geolocation of a server into account as well as the server speed.

Use DNSstuff for comprehensive reports on your server.

Technologies

?

Get to know the technologies used for your website. Some codes might slow down your website. Ask your webmaster to take a look at this.

Speed Tips

Medium impact Hard to solve

Watch out: your website’s speed could be slightly improved.

Perfect, your server is using a caching method to speed up page display. 

Perfect, your website doesn't use nested tables.

Too bad, your website is using inline styles.

Too bad, your website has too many CSS files (more than 4).

Too bad, your website has too many JavaScript files (more than 7).

Perfect, your website takes advantage of gzip.

?

Website speed has a huge effect on SEO. ‪‬‬Speed-up your website so search engines will reward you by sending more visitors.
Also, conversion rates are far higher for websites that load faster than their slower competitors.

Analytics

Low impact Easy to solve
?

Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed. It is also good to install one extra tool to have a confirmation of the results.

Analytics Tools: Google™ Analytics, Quantcast™, SiteCatalyst™, Piwik™, chartbeat™, Clicky™, ClickTale™, etc.

Doctype

HTML5

?

Declaring a doctype helps web browsers to render content correctly.

Encoding

Low impact Easy to solve

Great, language/character encoding is specified: UTF-8

?

Specifying language/character encoding can prevent problems with the rendering of special characters.

Directory Browsing

Low impact Easy to solve

No

?

Great! Your server prevents visitors from browsing your directory by accessing it directly, this is excellent from a security standpoint.

Server Signature

Low impact Easy to solve

No

?

Good, your server signature is off. This is excellent from a security standpoint.

Promote

Social

Google+ Page

Low impact Easy to solve

Not found

?
This page is your business listing in Google+. Being active in this social network is important for claiming your brand, influencing your search engine rankings and interacting with your network. You might also consider managing your profile with Google My Business (formerly Google Places).

Local

Local Directories

Missing profile on Foursquare™

Missing profile on Yelp™

?
This is a list of the local directories where your business has been found. Take care of your listings in local directories; since maps are now an integral part of search results, your G+ Local page may have more visitors than your website!

It is important to make sure that your business details are correct in each directory where you are listed. Find the directories in your country (USA, UK, Spain, France, Canada, Australia, Brazil, and India) and enhance your listings with pictures, video, schedules and as many customer reviews as possible.
Measure

Visitors