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Marketing Checklist

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Michael Johnston Michael Johnston
Selinsgrove (PA)
Denise Grothouse Denise Grothouse
Germansville (PA)
Robert McDowell Robert McDowell
Virginia Beach (VA)


Title Tag

Profhome Negozio online

Length: 23 character(s) (181 pixels)

HTML title tags appear in browser tabs, bookmarks and in search results.

It looks like your title tag is a little outside the ideal length. Since they are one of the most important on-page SEO elements you should make your title tags between 20 and 70 characters including spaces (200 - 569 pixels). Make sure each page has a unique title and use your most important keywords. For internal pages start your title tags with your most important keyword(s).

Check the title of your website

Meta Description

meta desc test de

Length: 17 character(s) (104 pixels)

Meta descriptions allow you to influence how your web pages are described and displayed in search results. A good description acts as a potential organic advertisement and encourages the viewer to click through to your site.

Keep it short and to the point; the ideal meta description should contain between 70 and 160 characters - spaces included (600 - 940 pixels).

Ensure that each of your web pages have a unique, straightforward meta description that contains most important keywords. These keywords are especially important because they appear in bold when they match the user’s search query (See the Google Preview below).

Check your Google Search Console (Search Appearance > HTML Improvements) for any warning messages to identify meta descriptions that are too long/short or duplicated across more than one page.

Improve the Meta Description

Google Preview

Desktop Version


Profhome Negozio online

meta desc test de

Mobile Version


Profhome Negozio online

meta desc test de

This is a representation of what your title tag and meta description will look like in Google search results for both mobile and desktop users. Searchers on mobile devices will also see your site's favicon displayed next to the page's URL or domain.

Search engines may create their own titles and descriptions if they are missing, poorly written and/or not relevant to the content on the page and cut short if they go over the character limit. So it’s important to be clear, concise and within the suggested character limit.

Check your title tag and meta description to make sure they are clear, concise, within the suggested character limit and that they convey the right message to encourage the viewer to click through to your site.


<H1> <H2> <H3> <H4> <H5>
0 19 2 0 0
<H2> Consegna dalla Germania direttamente dal magazzino del negozio Profhome
<H2> Si prega di notare:
<H2> Consegna in altri paesi
<H2> Quali ditte speditrici consegnano le merci ordinate?
<H2> In quale fase dell'ordine avviene il pagamento della consegna?
<H2> Come avviene la consegna?
<H2> Qual'è il tempo di consegna?
<H2> Da cosa È determinato il costo di consegna?
<H2> Come tracciare il pacco?
<H2> Ci sono dei costi aggiuntivi?
<H2> Quali sono le dimensioni di imballaggi possibili nel negozio internet Profhome?
<H2> Carta da parati e carta fodera TNT
<H2> Pannelli murali
<H2> Mosaico in metallo
<H2> Cornici in poliuretano
<H2> Vernice
<H2> Aggrappante
<H2> Colla
<H3> Indicazioni sulla registrazione
<H3> Scegli una password sicura.
and 18 more.

Great, your website is structured using HTML headings (<H1> to <H6>).

Use your keywords in the headings and make sure the first level (<H1>) includes your most important keywords. Never duplicate your title tag content in your header tag.

While it is important to ensure every page has an <H1> tag, only include more than one per page if you're using HTML5. Instead, use multiple <H2> - <H6> tags.

Add the important keywords in <H> headings

Content Analysis

  • tinta unita monocolore 2
  • carta fodera 120g 2
  • carta fodera 130g 2
  • carta fodera 150g 2
  • carta fodera 160g 2
  • carta fodera 60g 2
  • negozio online profhome 4
  • indirizzo email valido 2
  • carta fodera tnt 9
  • consegna viene effettuata 2
  • scegliere carta fodera 2
  • pannelli decorativi pareti 2
  • ulf moritz 3
  • paesi ue svizzera 2
  • parati tnt verniciabili 2
  • negozio online 9
  • pacchetto contiene 2
  • clandestino ii 2
  • illuminazione indiretta 2
  • carta fodera 25

This data represents the words and phrases that your page appears to be optimized around. We use what’s called “natural language processing" (NLP), which is a form of artificial intelligence that allows computers to read human language, to do this analysis.

The numbers next to each word or phrase represents how often we detected them and their variants on the page.

Are these the keywords you want to target for your page? If so, great! Track your site’s rankings in Google search results using WooRank’s Keyword Tool.

If these keywords aren’t relevant to your page, consider updating your content to optimize it for your target keywords.

Alt Attribute

We found 16 images on this web page.

2 ALT attributes are missing.

Alternative text allows you to add a description to an image. Since search engine crawlers cannot see images, they rely on alternative text attributes to determine relevance to a search query. Alternative text also helps makes an image more likely to appear in a Google image search and is used by screen readers to provide context for visually impaired users.

It looks like you're missing alternative text for 2 images on profhome.it. Check the images on your website to make sure accurate and relevant alternative text is specified for each image on the page.

Try to keep your alternative text to a simple, one-sentence description of what's in the image.

Set a name for all your images


Declared: Italian

Detected: Italian

Great, your declared language matches the language detected on the page.

Make sure your declared language is the same as the language detected by Google.

Tips for multilingual websites:

Declare the language used


URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain.

All versions of your page point to the same URL.

Search engines see www.profhome.it and profhome.it as different websites. This means they could see a large amount of duplicate content, which they don't like.

Fortunately your website redirects www.profhome.it and profhome.it to the same site.

Redirect non-www to www


A robots.txt file allows you to restrict the access of search engine crawlers to prevent them from accessing specific pages or directories. They also point the web crawler to your page’s XML sitemap file.

Your site currently has a robots.txt file. You can use Google Search Console's Robots.txt Tester to submit and test your robots.txt file and to make sure Googlebot isn't crawling any restricted files.

See the pages you've disallowed with your robots.txt file with Site Crawl.

Add a robots.txt file

XML Sitemap

XML sitemaps contain the list of your URLs that are available to index and allow the search engines to read your pages more intelligently. They can also include information like your site’s latest updates, frequency of changes and the importance of URLs.

Be sure to only include the pages you want search engines to crawl, so leave out any that have been blocked in a robots.txt file. Avoid using any URLs that cause redirects or error codes and be sure to be consistent in using your preferred URLs (with or without www.), correct protocols (http vs. https) and trailing slashes. You should also use your robots.txt file to point search engine crawlers to the location of your sitemap.

Add and Optimize your XML sitemap

Sitemaps Validity

All sitemaps are within the file size limit

All sitemaps are within the URL count limit

All sitemaps have a valid structure

All sitemaps are accessible

The sitemaps in your robots.txt file use a valid URL format

Great! Your sitemaps seem to be valid

To learn more about what a valid sitemap should look like check out our guide about XML Sitemaps or submit it through Google Search Console.

URL Parameters

Good, the URLs look clean.

URL parameters are used to track user behaviors on site (session IDs), traffic sources (referrer IDs) or to give users control over the content on the page (sorting and filtering). The issue with URL parameters is that Google sees each unique parameter value as a new URL hosting the same thing - meaning you could have a duplicate content problem. Sometimes, it’s able to recognize these URLs and group them together. It then algorithmically decides which URL is the best representation of the group and uses it to consolidate ranking signals and display in search results. You can help Google recognize the best URL by using the rel="canonical" tag.

Use the URL Parameters Tool in Google Search Console to tell Google how your URL parameters affect page content and how to to crawl URLs with parameters. Use this tool very carefully - you can easily prevent Google from crawling pages you want indexed through overly restrictive crawling settings, especially if you have URLs with multiple parameters.

Check the On-Page section of Site Crawl to identify any duplicate content issues.
Rewrite your URLs and clean them up.

Hreflang Tags

This page has an hreflang pointing to itself.

Alternate URL Hreflang Source
https://www.profhome.it/ x-default HTML
https://www.profhome.it/ it HTML
The hreflang tag is an HTML tag that tells search engines which languages and (optionally) countries a page's content is relevant for. Hreflang tags also tell search engines where to find the relevant content in alternate languages.

If your website targets users all around the world, using hreflang tags will help make sure the right content is being served to the right users.

The value of the hreflang attribute identifies the language (in ISO 639-1 format) and optionally a region in ISO 3166-1 Alpha 2 format of an alternate URL.

Use WooRank's Site Crawl to perform a thorough check on hreflang validity across a website.

Underscores in the URLs

Great, you are not using ‪underscores (these_are_underscores) in your URLs.

Great, you aren't using ‪underscores (these_are_underscores) in your URLs.

Google sees hyphens as word separators while underscores aren't recognized. So the search engine sees www.example.com/green_dress as www.example.com/greendress. The bots will have a hard time determining this URL's relevance to a keyword.


Mobile Friendliness

Good    Good

This web page is super optimized for Mobile Visitors

Mobile friendly pages make it easy for users to complete objectives and common tasks and use a design or template that is consistent across all devices (uses responsive web design).

Your site is well configured for mobile users.

Mobile Rendering

profhome.it on an iPhone
profhome.it on an iPad

This is how your website appears when displayed on different mobile devices.

With more than half of all Google search queries originating on a mobile device, it is important to make sure your mobile site is optimized for these users.

Tap Targets

In the table below, find the tap targets that are too small, their size in pixels and the overlapping target that is too close to be easily clicked.

Tap Target Size Overlapping Target
<a data-toggle="modal" href="#login"><i aria-hidden="true" class="fa fa-user"></i><span class="hidde 33x31 <a href="/" class="navbar-brand float-lg-left"><img alt="Profhome Negozio online" src="https://cdn03
<a data-toggle="modal" href="#registration"><i aria-hidden="true" class="fa fa-user-plus"></i><span 38x31 <a href="/wish-list" rel="nofollow"><span class="badge-right">0</span><i aria-hidden="true" class="f
<a href="/wish-list" rel="nofollow"><span class="badge-right">0</span><i aria-hidden="true" class="f 36x31 <a href="#" class="toggle-basket-preview"><i waiting-class="fa fa-refresh fa-spin" aria-hidden="true
Your page’s links and buttons are too small and/or too close to be easily clicked on a mobile device. The average fingertip area is 48 pixels in width and height. Tap targets should also be spaced enough so that a user's finger pressing on one link or button does not inadvertently touch another one. The minimum required space between tap targets is 8 pixels on all sides.

Use Google's Lighthouse tool to get a detailed look at all of your too tap targets that are too small and too close together.


Perfect, no plugin content detected.

Great, your website does not embed any special types of web content, such as Flash, Silverlight or Java, so your content can be accessed on all devices.

Font Size Legibility

Perfect, this web page’s text is legible on mobile devices.

At least 60% of your page’s font size is 12 pixels or greater.

Mobile Viewport

Great, a configured viewport is present.

The content fits within the specified viewport size.

Great, the viewport is well configured.

Keep in mind that since the width (in CSS pixels) of the viewport may vary, your page content should not solely rely on a particular viewport width to render well. Consider these additional tips:
  • Avoid setting large absolute CSS widths for page elements.
  • If necessary, CSS media queries can be used to apply different styling depending on screen size.
  • Ideally, serve responsively-sized images.

Mobile Frameworks

No mobile frameworks have been detected.

Mobile or responsive frameworks are an important part of website optimization as they assist developers in creating applications which are applicable to multiple devices.


We didn't find AMP on your page.

AMP is an open-source library that provides a straightforward way to create web pages that are compelling, smooth, and load near instantaneously for users.

Check your AMP markup with the AMP validator.

Structured Data


Great, we detected Schema.org items on your webpage.

Schema.org is a set of vocabularies used to add meaning to the information on a webpage in a way that is readable by machines (Google).

Schema.org includes attributes for entities, relationships between entities and actions.

These vocabularies can be added to a page using many different encodings, including RDFa, Microdata and JSON-LD.

Learn more in Google's intro to structured data.

Open Graph Protocol

Property 'og:image' should be at least 200x200px


Profhome Negozio online

Missing 'og:description'

og:type article
og:image https://cdn03.plentymarkets.com/csse1tl3e797/frontend/logo.jpg
og:url https://www.profhome.it
og:title Profhome Negozio online
We detected open graph tags on your webpage, but there are some errors that should be fixed.

Facebook developed the Open Graph protocol to enable the integration of any web page with its social media platform. Other social media platforms have also adopted the protocol, allowing you to control how your web pages are presented when shared across social media.

Check out Facebook's Guide to Sharing for Webmasters to learn how to add Open Graph tags.

Use the Sharing Debugger to check what information appears when shared on Facebook and the Twitter Cards Validator to do the same for Twitter.


We didn't detect any microformat items on your webpage

Designed for humans first and machines second, microformats use code (HTML/XHTML tags) originally intended for other purposes to add context to the content on a webpage. This helps machines (like Google!) to understand certain information (contact information, geographic coordinates, calendar events, etc.) intended for humans.


Email Privacy

Warning! At least one email address has been found in plain text.

We don’t recommend adding plain text/linked email addresses to your webpages, as malicious bots scrape the web in search of email addresses to spam. Instead, consider using a contact form.

Hide email addresses to avoid being spammed

SSL Secure

Great, your website is SSL secured (HTTPS).

Your website's URLs redirect to HTTPS pages.

Your headers are not properly set up to use HSTS.

Renew your SSL certificate now, it expires 7 months ago.

The certificate issuer is Let's Encrypt.

Modern websites tend to be SSL secured (HTTPS) as it provides an extra security layer while logging in to your Web Service. In 2014, Google announced that an HTTPS (vs HTTP) website would receive an extra boost in their ranking.

While switching to HTTPS, make sure your site remains optimized and see to it that your website will still run quickly. Follow these best practices for a smooth transition:
  • Use a serious issuer to purchase your SSL certificate
  • Redirect all of your HTTP pages to the HTTPS version of your website
  • Use HTTP Strict Transport Security (HSTS) in your headers
  • Renew your SSL certificate every year, before it expires
  • Make sure that all of your content (CSS, etc.) is linked to HTTPS
  • Update your XML sitemap to ensure the URLs include HTTPS and update the robots.txt file to reference this version
  • Register the HTTPS website in Google & Bing Search Console/Webmaster Tools


Asset Minification

Perfect, all your assets are minified.

Great! We didn't find unminified assets on your web page.

To learn more on how to minification helps a website, read our guide to minification.

Asset Compression

Perfect, all your assets are compressed.

Great! We didn't find uncompressed assets on your web page.
Compressing assets reduces the amount of time it takes a user's browser to download files from your server. Enabling compression is an important part of reducing the amount of time it takes your website to load.

Asset Cacheability

Perfect, all your assets are cached.

Great! We didn't find uncached assets on your web page.
Enabling caching for your website makes your site load faster for repeat visitors.

To learn more on how to make your website faster, check out these tips to decrease page load time.


Server Uptime

Upgrade now and get notified when profhome.it goes down.
Free Trial

Server IP

Server location: Dublin

Your server's IP address has little impact on your SEO. Nevertheless, try to host your website on a server which is geographically close to your visitors. Search engines take the geolocation of a server into account as well as the server speed.

Use DNSstuff for comprehensive reports on your server.


Get to know the technologies used for your website. Some codes might slow down your website. Ask your webmaster to take a look at this.


Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.

Popular Analytics Tools Include: Google Analytics, Quantcast™, AdobeAnalytics™, Piwik™, chartbeat™, Clicky™, ClickTale™, etc.



The Doctype is used to instruct web browsers about the document type being used. For example, what version of HTML the page is written in.

Declaring a doctype helps web browsers to render content correctly.


Great, language/character encoding is specified: utf8

Specifying language/character encoding can prevent problems with the rendering of special characters.




Length: 8 character(s)

Keep your URLs short and clean and avoid long domain names when possible.

A descriptive URL is better recognized by search engines. A user should be able to look at the address bar and make an accurate guess about the content of the page before reaching it (e.g., http://www.mysite.com/en/products).

Keep in mind that URLs are also an important part of a comprehensive SEO strategy. Use clean URLs to make your site more "crawlable" by Google.

Resource: Search for a good domain name. If no good names are available, consider a second hand domain. To prevent brand theft, you might consider trademarking your domain name.


Great, your website has a favicon.

Favicons are the small icons that represent a website, company and/or brand. They can be displayed (among other instances) in browser tabs or bookmarks. Google also displays favicons in a page's search snippet in mobile search results.

You can see how your site's favicon appears in search results in the Google Preview above.

Make sure your favicon is consistent with your brand to help improve visibility.
Add a Favicon

Custom 404 Page

Great, your website has a custom 404 error page.

Your server responded with the HTTP status code: 404

Custom 404 error pages are an opportunity for you to reduce customer frustration and link to other pages on your site.

Customize the 404 error page


Domain Registration

Creation date unavailable

Expires 5 months ago

Your domain, profhome.it, is the human-readable address of your website on the Internet.

Domain age and registration won’t impact a website’s rankings, but it’s important to keep your registration up to date to prevent someone else from buying it.

Domain Availability

Domains Status
profhome.com Expires 4 years ago
profhome.net Available. Register it now!
profhome.org This domain is booked
profhome.info Available. Register it now!
profhome.biz Available. Register it now!
profhome.eu This domain is booked

Register the various extensions of your domain to protect your brand from cybersquatters.

Typo Availability

Domains Status
profjome.it This domain is booked
rpofhome.it This domain is booked
prlfhome.it This domain is booked
provhome.it This domain is booked
rofhome.it This domain is booked
profhom4.it This domain is booked
profuome.it This domain is booked
and 1 more.

Register the various typos of your domain to protect your brand from cybersquatters.



Mobile visits

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Google Analytics


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  • Traffic Source
  • Source Domains
  • Pageviews and more!
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Local Directories

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Social Profiles

Facebook Page

Cover picture of the Profhome Facebook Page


Were here1


www.profhome.com | www.profhome-shop.de Schönes für Ihr Zuhause: Markentapeten in höchster Qualität, selbstklebende WallFace Design Paneele und hochwertige Stuckprofile zum fairen Preis!
Meta Description
Wir freuen uns, Ihnen Vlies- und Papiertapeten in bester Qualität direkt vom Hersteller EDEM sowie unser exzellentes Profhome® Malervlies "Made in Germany" zum Vorteilspreis anbieten zu können.

Die Edem AG ist ein modernes, dynamisches Unternehmen, das seit 1998 stets aktuelle Tapetenkollektionen kreiert und vermarktet. Das Unternehmen hat sich als einer der führenden europäischen Hersteller von geschäumten und heißgeprägten Tapeten international fest etabliert.

Mit Hilfe vielfältiger und hoch entwickelter Technologien aus Deutschland, westeuropäischer Rohstofflieferanten und renommierter internationaler Designer hat die EDEM AG in der derzeit modernsten Tapetenfabrik Europas die Tapetendruckkunst zur Perfektion entwickelt.

Tapeten der Marke EDEM sind umweltfreundlich, langlebig, licht- und waschbeständig. Eine große Anzahl von Mustern und Strukturen, verschiedene Dessins sowie vielfältige Kombinationsmöglichkeiten zeichnen die umfangreichen Kollektionen aus.

Produkte von Orac Decor akzentuieren jeden Einrichtungsstil, von klassisch bis modern. Einzeln oder kombiniert schaffen die dekorativen Profile zahlreiche Möglichkeiten für Stimmung und Originalität. Ein komplettes Programm für ein stilvolles Gesamtkonzept: von Eck- und Wandleisten über Sockelleisten bis hin zu Beleuchtungssystemen und Türdekorationen, jeweils mit dem gewissen Etwas.

Wir freuen uns auf jede Anfrage zur unseren Produkten und laden Handwerker sowie Händler, Raumausstatter oder Innenarchitekten zur Kooperation ein.
Tapeten, Vliestapeten, Barocktapeten, Streifentapeten, Tapeten in Asia-Style, Kindertapeten, überstreichbare Strukturtapeten, Malervlies, Renoviervlies, Reparaturvlies, Makulatur Vlies, Sanier Vlies, Bordüren/Borten, Zierleisten, hochwertige Stuckprofile, Dekenrosetten, dekorative Kamine, Wandkonsolen und vieles mehr...
Tel: +49 (0)2104 833 11 22
We found your brand's Facebook page, but it's not linking to profhome.it.

Facebook is a vital channel for any business' digital marketing. Almost every Millennial expects you to have a presence on Facebook.

Use Facebook Insights to measure and track your audience's engagement with your posts to get the most out of your social media efforts. Link your Facebook profile with profhome.it and add a CTA to really maximize your social media marketing efforts.

Twitter Account

http://t.co/bSJHLNhe3C - Ihr Onlineshop für Tapeten, Vliestapeten, Barocktapeten, Malervlies, Stuckleisten, Wandpaneele
10 years ago
We found a Twitter profile for your brand, but it's not linked to profhome.it. Linking your Twitter account to your website helps prevent brandjacking and can help make your social media marketing more effective. Here are a few tips to help create a Twitter promotion plan. Use Twitter Dashboard and Analytics to track and optimize your Twitter feed.
Book your brand on Twitter


Facebook Views

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  • Demographics and more!
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Keyword Tool

Google Ranking

Upgrade to monitor profhome.it’s Google ranking for custom keywords
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