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profit.ndtv.com

2015-01-04 12:28:51
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SEO

Title Tag

Medium impact Easy to solve

Business Finance, Stock Market, Quotes, News, Sensex, Nifty - NDTV Profit

Length: 73 character(s)

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Ideally, your title tag should contain between 10 and 70 characters (spaces included).

Make sure your title is explicit and contains your most important keywords.

Be sure that each page has a unique title.

Check the title of your website

Meta Description

Medium impact Easy to solve

NDTV Profit offers latest Stock Market News, Sensex news, Nifty news, Business news, Stocks in India. Get free Live streaming of NDTV Profit. Get analysis and free stock quotes, up to date news, portfolio management, stocks, mutual funds, interactive charts and resources that help you manage your financials

Length: 308 character(s)

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Ideally, your meta description should contain between 70 and 160 characters (spaces included).

Meta descriptions allow you to influence how your web pages are described and displayed in search results.

Ensure that each of your web pages have a unique meta description that is explicit and contains your most important keywords for each page (these appear in bold when they match part or all of the user’s search query).

A good description acts as a potential organic advertisement and encourages the viewer to click through to your site.

Check your Google™ Webmaster Tools (Search Appearance > HTML Improvements) for any warning messages to identify meta descriptions that are too long/short or duplicated across more than one page.

Improve the Meta Description

Google Preview

Business Finance, Stock Market, Quotes, News, Sensex, Nifty - NDTV Profit

profit.ndtv.com/

NDTV Profit offers latest Stock Market News, Sensex news, Nifty news, Business news, Stocks in India. Get free Live streaming of NDTV Profit. Get analysis and fre...

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This is an example of what your Title Tag and Meta Description will look like in Google™ search results.

While Title Tags & Meta Descriptions are used to build the search result listings, the search engines may create their own if they are missing, not well written, or not relevant to the content on the page.

Title Tags and Meta Descriptions are cut short if they are too long, so it's important to stay within the suggested character limits.

Headings

Low impact Easy to solve
<H1> <H2> <H3> <H4> <H5>
6 12 8
<H2> Latest »
<H2> Other Stories
<H2> Your Money »
<H2> Spotlight
<H2> Featured
<H2> Poll
<H3> India to See 6.5% Growth, Reforms Agenda on Track: Morgan Stanley
<H3> Housing Scheme for EPFO Subscribers in the Offing: Report
<H3> Stocks to Consolidate, Infosys Results Eyed: Experts
<H3> Arun Jaitley for More Autonomy to Public Sector Banks
<H3> Need to Clean Up Bad Debts in Banks Within a Year: Rajan
<H3> Government to Take Up 36 FDI Proposals on January 22
<H3> Micromax Plans Up to $500 Million IPO: Report
<H3> Norms Tightened for Appointment of Agents by Insurers
<H3> Reliance Capital Eyes Insurance Business Turnaround in 2015
<H3> Credit/Debit Card Charges May Be Lowered
<H3> India Will Match Chinese Growth: Jaitley
<H3> Videos »
<H4> 38,000 Firms Set Up in 8 Months of New Companies Law
<H4> Tax Return, Refund: Changes You Need to Know
<H4> Manufacturing Sector Grows Gradually in 2014
<H4> Foreign Equity Inflows Hit 10-Month Low in December
<H4> Banks for Trimming Government Stake in Them Below 51%
<H4> Indian Banks Should Aim To Be in World's Top 10: PM Modi
<H4> ING Vysya Bank Staff Concerned Over Merger With Kotak
<H4> PSU Bank Stake Sales Only at Appropriate Valuation: Jayant Sinha
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Great, your website is structured using HTML headings (<H1> to <H6>).

Use your keywords in the headings and make sure the first level (<H1>) includes your most important keywords. Never duplicate your title tag content in your header tag.

While it is important to ensure every page has an <H1> tag, never include more than one per page. Instead, use multiple <H2> - <H6> tags.

Add the important keywords in <H> headings

Keywords Cloud

  • housing 5
  • sector 4
  • india 4
  • ndtv 4
  • growth 4
  • may 3
  • banks 3
  • advertisement 3
  • business 3
  • indian 3
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This Keyword Cloud provides an insight into the frequency of keyword usage within the page.

It's important to carry out keyword research to get an understanding of the keywords that your audience are using. There are a number of keyword research tools available online to help you choose which keywords to target.

Keyword Consistency

Medium impact Easy to solve
Keywords Freq Title Desc <H>
housing 5
sector 4
india 4
ndtv 4
growth 4
Keywords (2 words) Freq Title Desc <H>
ndtv profit 2
advertisement advertisement 2
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This table highlights the importance of being consistent with your use of keywords. To improve the chance of ranking well in search results for a specific keyword, make sure you include it in some or all of the following: page URL, page content, title tag, meta description, header tags, image alt attributes, internal link anchor text and backlink anchor text.

Be more consistent with your keywords

Alt Attribute

Medium impact Easy to solve

We found 28 images on this web page.

8 ALT attributes are empty or missing.

  • http://b.scorecardresearch.com/p?c1=2&c2=9548033&cv=2.0&cj=1
  • http://in.effectivemeasure.net/em_image
  • http://i.ndtvimg.com/video/images/vod/thumb/2015-01/thumb_350889_1420274515.jpg
  • http://i.ndtvimg.com/video/images/vod/thumb/2015-01/thumb_350776_1420199744.jpg
  • http://i.ndtvimg.com/video/images/vod/thumb/2015-01/thumb_350793_1420195927.jpg
  • http://i.ndtvimg.com/video/images/vod/thumb/2015-01/thumb_350790_1420192971.jpg
  • http://i.ndtvimg.com/video/images/vod/thumb/2015-01/thumb_350701_1420112420.jpg
  • https://ssl.gstatic.com/images/icons/gplus-32.png
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Good, most or all of your images have alternative text (the alt attribute).

‬‬Alternative text is used to describe images to give the search engine crawlers (and the visually impaired) more information to help them understand images, which can help them to appear in Google™ Images search results.

Set a name for all your images

Text/HTML Ratio

Medium impact Hard to solve

6.4%

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This page's ratio of text to HTML code is below 15 percent, this means that your website probably needs more text content.

A ratio between 25 and 70 percent is ideal. When it goes beyond that, the page might run the risk of being considered spam.

As long as the ‪‬‬content is relevant and gives essential information, it is a plus to have more of it.

Write additional content with more keywords

IP Canonicalization

Low impact Easy to solve

Yes

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Good, your website's IP address is forwarding to your website's domain name.

To check this for your website, enter your IP address in the browser and see if your site loads with the IP address. Ideally, the IP should redirect to your website's URL or to a page from your website hosting provider.

If it does not redirect, you should do an htaccess 301 redirect to make sure the IP does not get indexed.

Robots.txt

Medium impact Easy to solve
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Great, your website has a robots.txt file.

A robots.txt file allows you to restrict the access of search engine robots that crawl the web and it can prevent these robots from accessing specific directories and pages. It also specifies where the XML sitemap file is located.

Click here to check your robots.txt file for syntax errors.

Add a robots.txt file

XML Sitemap

Low impact Easy to solve
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Great, your website has an XML sitemap.

A sitemap lists URLs that are available for crawling and can include additional information like your site's latest updates, frequency of changes and importance of the URLs. This allows search engines to crawl the site more intelligently.

It is also good practice to specify your sitemap's location in your robots.txt file.

Add and Optimize your XML sitemap

URL Rewrite

Low impact Hard to solve

Warning! We've detected parameters in a significant number of URLs.

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Consider rewriting your URLs.

Your site's URLs contain unnecessary elements that make them look complicated. A URL must be easy to read and remember for users. Search engines need URLs to be clean and include your page's most important keywords. Clean URLs are also useful when shared on social media as they explain the page's content.

Rewrite your URLs and clean them up.

Underscores in the URLs

Low impact Hard to solve

Great, you are not using ‪underscores (these_are_underscores) in your URLs.

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Great, you are not using ‪underscores (these_are_underscores) in your URLs.

While Google™ treats hyphens (these-are-hyphens) as word separators, it does not treat underscores as word separators.

Blog

Medium impact Hard to solve

We found a Blog on this website.

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Starting a blog is a great way to boost your SEO and attract qualified visitors.

Use these great tips to boost the SEO performance of your blog.

Consider starting a blog

Mobile

Mobile Rendering

Your website on an iPhone
Your website on an iPad
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The number of people using the Mobile Web is huge; over 75 percent of consumers have access to smartphones. ‪‬Your website should look nice on the most popular mobile devices.

Tip: Use an analytics tool to track mobile usage of your website.

Usability

URL

http://profit.ndtv.com

Length: 4 character(s)

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Keep your URLs short and avoid long domain names when possible.

A descriptive URL is better recognized by search engines. A user should be able to look at the address bar and make an accurate guess about the content of the page before reaching it (e.g., http://www.mysite.com/en/products).

Keep in mind that URLs are also an important part of a comprehensive SEO strategy. Use clean URLs to make your site more "crawlable" by Google™.

Resource: Search for a good domain name. If no good names are available, consider a second hand domain. To prevent brand theft, you might consider trademarking your domain name.

Favicon

Medium impact Easy to solve

Great, your website has a favicon.

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Great, your website has a favicon. Make sure this favicon is consistent with your brand.

Resource: Check out this amazing idea for improving the user experience with a special favicon.

Add a Favicon

Custom 404 Page

Low impact Easy to solve

Great, your website has a custom 404 error page.

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Take advantage of the opportunity to provide a beautiful 404 Error Page for your visitors.

Customize the 404 error page

Conversion Forms

Low impact Easy to solve

We could not find a Conversion Form on this page.

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Add a conversion form for repeat visitors. It could be used to sign up for a subscription, get an email address of a visitor or close an online sale. ‪‬‬Converting visitors into prospects/clients is probably the most important goal for your website.

After adding a conversion form to your site, it is important that you optimize your website to boost conversions.

Add a conversion form

Page Size

48.5 KB (World Wide Web average is 320 Kb)

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Two of the main reasons for an increase in page size are images and JavaScript files.

Page size affects the speed of your website; try to keep your page size below 300 Kb.

Tip: Use images with a small size and optimize their download with gzip.

Load Time

High impact Hard to solve

0.01 second(s) (5762.66 kB/s)

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Your website is fast. Well done.

Site speed is becoming an important factor for ranking high in Google™ search results and enriching the user experience.

Resources: Check out Google™'s developer tutorials for tips on how to to make your website run faster.

Monitor your server and receive SMS alerts when your website is down with a web monitoring service.

Speed-up your website

Language

Low impact Easy to solve

Declared: English

Detected: English

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Great, you have declared the language.

Make sure your declared language is the same as the language detected by Google™.

Tips for multilingual websites:

  • Define the language of the content in each page's HTML code.
  • Specify the language code in the URL as well (e.g., "mywebsite.com/fr/mycontent.html").

Declare the language used

Printability

We could not find a Print-Friendly CSS

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This is a special CSS style sheet which ensures that unnecessary interface designs and images are left out when printing pages from your site, saving the user a lot of ink.

It is just another way to provide a rich user-experience.

Domain Availability

Domains (TLD) Status
ndtv.net Expires 2 months ago
ndtv.org This domain is booked
ndtv.info This domain is booked
ndtv.biz Expires in 8 months
ndtv.eu This domain is booked
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Register the various extensions of your domain to protect your brand from cybersquatters.

Typo Availability

Domains (TLD) Status
orofit.ndtv.com Available. Book it now!
peofit.ndtv.com Available. Book it now!
prifit.ndtv.com Available. Book it now!
prodit.ndtv.com Available. Book it now!
progit.ndtv.com Available. Book it now!
proift.ndtv.com Available. Book it now!
profut.ndtv.com Available. Book it now!
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Register the various typos of your domain to protect your brand from cybersquatters.

Safe Browsing

Medium impact Very hard to solve

Great, your website is safe.

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No evidence of phishing and/or malware has been detected.

Are you a spammer?

Technologies

Server IP

23.62.6.40

Server location: Fort Myers

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Your server's IP address has little impact on your SEO. Nevertheless, try to host your website on a server which is geographically close to your visitors. Search engines take the geolocation of a server into account as well as the server speed.

Use DNSstuff for comprehensive reports on your server.

Technologies

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Get to know the technologies used for your website. Some codes might slow down your website. Ask your webmaster to take a look at this.

Analytics

Low impact Easy to solve
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Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed. It is also good to install one extra tool to have a confirmation of the results.

Analytics Tools: Google™ Analytics, Quantcast™, SiteCatalyst™, Piwik™, chartbeat™, Clicky™, ClickTale™, etc.

Doctype

XHTML 1.0 Transitional

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Declaring a doctype helps web browsers to render content correctly.

Encoding

Low impact Easy to solve

Great, language/character encoding is specified: UTF-8

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Specifying language/character encoding can prevent problems with the rendering of special characters.

Directory Browsing

Low impact Easy to solve

No

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Great! Your server prevents visitors from browsing your directory by accessing it directly, this is excellent from a security standpoint.

Server Signature

Low impact Easy to solve

No

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Good, your server signature is off. This is excellent from a security standpoint.

Promote

Social

Facebook Page

Low impact Easy to solve
Cover picture of the NDTV Profit Facebook Page

Likes58,101

Talking About1,559

URL
Name
NDTV Profit
About
NDTV Profit offers latest Stock Market News, Sensex news, Nifty news, Business news, Stocks in India. Get free Live streaming of NDTV Profit.
Meta Description
The official page of your favourite business channel.
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These data regarding the Facebook Page are publicly available.