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Marketing Checklist

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Jessica Lewis Jessica Lewis
Vienna (VA)
Michael Johnston Michael Johnston
Selinsgrove (PA)
Denise Grothouse Denise Grothouse
Germansville (PA)


Title Tag

stockfrog.nl | De goedkoopste webwinkel van Nederland

Length: 53 character(s)


Your HTML title tag appears in browser tabs, bookmarks and in search result pages.

Make your title tags clear, concise (50-60 characters) and include your most important keywords.

Check the title of your website

Meta Description

Een webshop met een constant veranderd assortiment en de goedkoopste prijzen van Nederland.

Length: 91 character(s)


Great, your meta description contains between 70 and 160 characters (spaces included).

A good meta description acts as an organic advertisement, so use enticing messaging with a clear call to action to maximize click-through rate. They allow you to influence how your web pages are described and displayed in search results.

Ensure that all of your web pages have a unique meta description that is explicit and contains your most important keywords (these appear in bold when they match part or all of the user’s search query).

Check your Google Search Console account (Click 'Search Appearance', then 'HTML Improvements') to identify any issues with your meta descriptions, for example, they are too short/long, or duplicated across more than one page.

Improve the Meta Description

Google Preview

stockfrog.nl | De goedkoopste webwinkel van Nederland


Een webshop met een constant veranderd assortiment en de goedkoopste prijzen van Nederland.

This is a representation of what your Title Tag and Meta Description will look like in Google search results.

Search engines may create their own titles and descriptions if they are missing, poorly written and/or not relevant to the content on the page and cut short if they go over the character limit. So it’s important to be clear, concise and within the suggested character limit.


<H1> <H2> <H3> <H4> <H5>
1 48 2 0 0
<H2> Hoofdmenu
<H2> Neocube
<H2> Ningboballs Hexagon Box - Staal
<H2> Ningboballs Box - Staal
<H2> Ningboballs Hexagon Box - Glow in the dark
<H2> Ningboballs Box - Glow in the dark
<H2> Ningboballs Hexagon Box - Gunmetal
<H2> Ningboballs Box - Gunmetal
<H2> Neocube Rood
<H2> Ningboballs Hexagon Box - Rood
<H2> Ningboballs Box - Rood
<H2> Neocube Goud
<H2> Ningboballs Hexagon Box - Goud
<H2> Ningboballs Box - Goud
<H2> Neocube Blauw
<H2> Ningboballs Hexagon Box - Donker Blauw
<H2> Ningboballs Box - Donkerblauw
<H2> Neocube Turquoise
<H2> Ningboballs Hexagon Box - Turquoise
<H2> Ningboballs Box - Turquoise
<H2> Neocube Zwart
<H2> Ningboballs Hexagon Box - Zwart
<H2> Ningboballs Box - Zwart
<H2> Neocube Roze
<H2> Ningboballs Hexagon Box - Roze
<H2> Ningboballs Box - Roze
<H2> Neocube Wit
<H2> Ningboballs Hexagon Box - Wit
<H2> Ningboballs Box - Wit
<H2> Neocube Groen
<H2> Ningboballs Hexagon Box - Groen
<H2> Ningboballs Box - Groen
<H2> Neocube Koper
<H2> Ningboballs Hexagon Box - Rood Koper
<H2> Ningboballs Box - Rood koper
<H2> Neocube Zilver
<H2> Ningboballs Hexagon Box - Zilver
<H2> Ningboballs Box - Zilver
<H2> Neocube Paars
<H2> Neocube Antraciet
<H2> Neocube Oranje
<H2> Neocube Licht blauw
<H2> Neocube Chrome
<H2> Lichtgevende veters
<H2> Tattoo sleeves
<H2> Samurai Horloge
<H2> Duo Lifehammer
<H2> Magnetische Polar Pen
<H3> Verzendwijze:
<H3> Veilig betalen met:

Great, your website is structured using HTML headings (<H1> to <H6>).

Use your keywords in the headings and make sure the first level (<H1>) includes your most important keywords. Never duplicate your title tag content in your header tag.

While it is important to ensure every page has an <H1> tag, never include more than one per page. Instead, use multiple <H2> - <H6> tags.

Add the important keywords in <H> headings

Keywords Cloud

  • meer 47
  • informatie 47
  • ningboballs 26
  • box 26
  • neocube 16
  • hexagon 13
  • rood 5
  • goud 3
  • zwart 3
  • turquoise 3

This Keyword Cloud provides an insight into the frequency of keyword usage within the page.

It's important to carry out keyword research to get an understanding of the keywords that your audience is using. There are a number of keyword research tools available online to help you choose which keywords to target.

Keyword Consistency

Keywords Freq Title Desc <H>
meer 47
informatie 47
ningboballs 26
box 26
neocube 16
Keywords (2 words) Freq Title Desc <H>
meer informatie 47
informatie ningboballs 26
informatie neocube 15
ningboballs box 13
hexagon box 13

Keyword consistency is the use of keywords throughout the different elements of the webpage. Consistent keyword use helps crawlers index your site and determine relevancy to search queries.

The table above highlights the most frequently used keywords on your page and how consistently you're using them.

Be more consistent with your keywords

Alt Attribute

We found 50 images on this web page.

40 ALT attributes are empty or missing.


Alternative text allows you to add a description to an image. Since search engine crawlers cannot see images, they rely on alternative text attributes to determine relevance to a search query. Alternative text also helps makes an image more likely to appear in a Google image search and is used by screen readers to provide context for visually impaired users.

It looks like you're missing alt text for several or all images on your page. Check the images on your website to make sure accurate and relevant alternative text is specified for each image on the page.

Try to minimize the number of alt text characters to 150 or less (including spaces!) to optimize page load times.

Set a name for all your images

Discovered Pages

476    476

This is the number of pages that we have discovered on your website.

A low number can indicate that bots are unable to discover your webpages, which is commonly caused by bad site architecture & internal linking, or you're unknowingly preventing bots and search engines from crawling & indexing your pages.

Make sure your website's XML sitemap is present and you have submitted it to the major search engines. Building backlinks to your website's internal pages will also help bots to discover, crawl and index them, while building authority to help them rank in the search engines.

Check Google™ Search Console under 'Google Index' and 'Crawl' to keep track of the status of your site's indexed/crawled pages.

Write more content

WWW Resolve

Warning, no 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content!


Right now either www.stockfrog.nl or stockfrog.nl is failing to resolve properly or returns a 404 error. You should set a preferred domain in Google Search Console and use a 301 redirect to divert traffic from your secondary domain.

Redirect non-www to www



A robots.txt file allows you to restrict the access of search engine crawlers to prevent them from accessing specific pages or directories. They also point the web crawler to your page’s XML sitemap file.

Your site currently has a robot.txt file. You can use Google Search Console's Robots.txt Tester to submit and test your robot.txt file and to make sure Googlebot isn't crawling any restricted files.

Add a robots.txt file

XML Sitemap


XML sitemaps contain the list of your URLs that are available to index and allow the search engines to read your pages more intelligently. They can also include information like your site’s latest updates, frequency of changes and the importance of URLs.

Be sure to only include the pages you want search engines to crawl, so leave out any that have been blocked in a robots.txt file. Avoid using any URLs that cause redirects or error codes and be sure to be consistent in using your preferred URLs (with or without www.), correct protocols (http vs. https) and trailing slashes. You should also use your robots.txt file to point search engine crawlers to the location of your sitemap.

Add and Optimize your XML sitemap

URL Rewrite

Good, the URLs look clean.


Great! You have clean (user-friendly) URLs which do not contain query strings.

Clean URLs are not only SEO-friendly but are also important for usability.

Rewrite your URLs and clean them up.

Underscores in the URLs

Great, you are not using ‪underscores (these_are_underscores) in your URLs.


Great, you aren't using ‪underscores (these_are_underscores) in your URLs.

Google sees hyphens as word separators while underscores aren't recognized. So the search engine sees www.example.com/green_dress as www.example.com/greendress. The bots will have a hard time determining this URL's relevance to a keyword.


We found a Blog on this website.


Starting a blog is a great way to engage with your audience and increase your online visibility by attracting qualified traffic from new sources.

Use our tips to optimize your blog and improve performance.

Consider starting a blog


Mobile visits

Upgrade to see the number of monthly visits from mobile users.
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Mobile Rendering

stockfrog.nl on an iPhone
stockfrog.nl on an iPad

80% of adult Internet users now have a smartphone. You should definitely be optimizing your website to render on the most popular mobile devices.




Length: 9 character(s)


Keep your URLs short and clean and avoid long domain names when possible.

A descriptive URL is better recognized by search engines. A user should be able to look at the address bar and make an accurate guess about the content of the page before reaching it (e.g., http://www.mysite.com/en/products).

Keep in mind that URLs are also an important part of a comprehensive SEO strategy. Use clean URLs to make your site more "crawlable" by Google™.

Resource: Search for a good domain name. If no good names are available, consider a second hand domain. To prevent brand theft, you might consider trademarking your domain name.


Great, your website has a favicon.


Favicons are the small icons that appear next to your site’s name or URL in a browser. They can be displayed in the address bar, a browser tab title or bookmarks. Make sure it is consistent with your brand.

Here is a way one company used a special favicon to improve user experience.

Favicons are the small icons that appear next to your site’s name or URL in a browser. They can be displayed in the address bar, a browser tab title or bookmarks. Make sure this favicon is consistent with your brand.

Here is a way one company used a special favicon to improve user experience.

Add a Favicon

Page Size

83.7 KB (World Wide Web average is 2 Mb)


Two of the main reasons for an increase in page size are images and JavaScript files. Large page size contributes to slow page speeds so try to keep your page size below 2 Mb.

Tip: Use images with a small size and optimize their download with gzip.

Load Time

2.16 second(s) (38.76 kB/s)


Site speed is an important factor for ranking in Google search results. Load time affects not only visitor engagement, retention, and conversion rates, but it can also affect your rankings.

Your website is too slow and it is likely impacting your search rankings and user experience.

High load times can be caused by a number of things, including pages with poor code optimization (cache, Mysql queries, etc.), server problems, network problems, or third-party issues (advertising codes, analytics codes, etc.).

Site speed is an important factor for ranking high in Google™ search results.


Check out Google™'s developer tutorials for tips on how to to make your website run faster.

WooRank subscribers who have an Advanced Review can sign up for uptime notifications. We'll monitor your server and send you an email alert whenever your site goes down.

Speed-up your website


Declared: Dutch

Detected: Dutch


Great, your declared language matches the language detected on the page.

Make sure your declared language is the same as the language detected by Google.

Tips for multilingual websites:

  • Define the language of the content in each page's HTML code.
  • Specify the language code in the URL as well (e.g., "mywebsite.com/fr/mycontent.html").

Declare the language used

Domain Availability

Domains Status
stockfrog.com Expires a year ago
stockfrog.net Available. Register it now!
stockfrog.org Available. Register it now!
stockfrog.info Available. Register it now!
stockfrog.biz Available. Register it now!
stockfrog.eu Available. Register it now!

Register the various extensions of your domain to protect your brand from cybersquatters.

Typo Availability

Domains Status
atockfrog.nl Available. Register it now!
srockfrog.nl Available. Register it now!
stickfrog.nl Available. Register it now!
stoxkfrog.nl Available. Register it now!
stocfkrog.nl Available. Register it now!
stofkfrog.nl Available. Register it now!
s5ockfrog.nl Available. Register it now!

Register the various typos of your domain to protect your brand from cybersquatters.

Email Privacy

Good, no email address has been found in plain text.


We don’t recommend adding plain text/linked email addresses to your webpages, as malicious bots scrape the web in search of email addresses to spam. Instead, consider using a contact form.

Hide email addresses to avoid being spammed


Server Uptime

Upgrade now and get notified when stockfrog.nl goes down.
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Server IP

Server location: Amsterdam


Your server's IP address has little impact on your SEO. Nevertheless, try to host your website on a server which is geographically close to your visitors. Search engines take the geolocation of a server into account as well as the server speed.

Use DNSstuff for comprehensive reports on your server.



Get to know the technologies used for your website. Some codes might slow down your website. Ask your webmaster to take a look at this.

Speed Tips

Warning: your website’s speed could be slightly improved.

Too bad, your server is not using a caching method.

Perfect, your website doesn't use nested tables.

Perfect, your website does not use inline styles.

Perfect, your website has few CSS files.

Perfect, your website has few JavaScript files.

Too bad, your website does not take advantage of gzip.


Website speed has a huge impact on performance, affecting user experience, conversion rates and even rankings. ‪‬‬By reducing page load-times, users are less likely to get distracted and the search engines are more likely to reward you by ranking your pages higher in the SERPs.

Conversion rates are far higher for websites that load faster than their slower competitors.

See Google's PageSpeed Insights Rules for more information on how to improve each of the elements in this section.



Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.

Popular Analytics Tools Include: Google™ Analytics, Quantcast™, AdobeAnalytics™, Piwik™, chartbeat™, Clicky™, ClickTale™, etc.




The Doctype is used to instruct web browsers about the document type being used. For example, what version of HTML the page is written in.

Declaring a doctype helps web browsers to render content correctly.


Great, language/character encoding is specified: UTF-8


Specifying language/character encoding can prevent problems with the rendering of special characters.

Crawl Errors

URL Errors

The Crawl Errors report for websites provides details about the site URLs that Google could not successfully crawl or that returned an HTTP error code.
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Facebook Views

Upgrade to connect your Facebook Page and get in-depth insights about:
  • Views
  • Activity
  • Demographics and more!
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Facebook Page

Cover picture of the Stockfrog Facebook Page
Welkom op de officiële StockFrog Facebook-pagina. Via deze pagina word je op de hoogte gehouden van de leukste acties en de mooiste aanbiedingen. www.stockfrog.nl
Company overview
Ook te volgen via instagram: http://instagram.com/stockfrog/
en twitter: https://twitter.com/stockfrogNL
Meta Description
- Mis nooit meer een actie, schrijf je in voor onze nieuwsbrief op www.stockfrog.nl
- Wilt u contact met ons opnemen? Dat kan! www.stockfrog.nl/contact
The data relating to the Facebook Page is publicly available.

Twitter™ Account

The Twitter™ Account @StockFrog is booked but it is not linked to your website!
Tip: Include your URL in your Twitter profile's website field.

This Twitter username is for sale. Contact me if you are interested.
7 years ago

Twitter is a fast-growing social network.

If possible, register a Twitter account in your brand's name now to prevent brandjacking.

Here are a few tips to help create a Twitter promotion plan. Plus, learn from today's top Twitter-using brands.

Book your brand on Twitter

Google+ Page

This page is your business listing in Google+. Being active in this social network is important for claiming your brand, influencing your search engine rankings and interacting with your network. You might also consider managing your profile with Google My Business (formerly Google Places).


Local Directories

Upgrade to see the latest reviews of stockfrog.nl in local directories
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SERP Checker

Google™ Ranking

Upgrade to monitor stockfrog.nl’s Google ranking for custom keywords
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Traffic Estimations

Very Low    Very Low

This shows your estimated traffic compared to any competitors you have chosen. We use Alexa for this information.


Upgrade to sync your Google Analytics account and find significant metrics like:
  • Traffic Source
  • Source Domains
  • Pageviews and more!
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Traffic Rank

11,410,419th most visited website in the World


A low rank means that your website gets a lot of visitors.

Your Alexa Rank is a good estimate of the worldwide traffic to your website, although it is not 100 percent accurate.

Reviewing the most visited websites by country can give you valuable insights.

Quantcast provides similar services.