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Marketing Checklist

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Jessica Lewis Jessica Lewis
Vienna (VA)
Michael Johnston Michael Johnston
Selinsgrove (PA)
Denise Grothouse Denise Grothouse
Germansville (PA)
Optimize

SEO

Title Tag

TaquarussuNews - Você conectado com a notícia

Length: 45 character(s) (355 pixels)

Your HTML title tag appears in browser tabs, bookmarks and in search result pages.

Make your title tags clear, concise (65 characters, 200-569 pixels) and include your most important keywords.

Check the title tags for thousands of pages at once using Site Crawl.

Check the title of your website

Meta Description

TaquarussuNews - Você conectado com a notícia

Length: 45 character(s) (288 pixels)

Meta descriptions allow you to influence how your web pages are described and displayed in search results. A good description acts as a potential organic advertisement and encourages the viewer to click through to your site.

Keep it short and to the point; the ideal meta description should contain between 70 and 160 characters - spaces included (600 - 940 pixels).

Ensure that each of your web pages have a unique, straightforward meta description that contains most important keywords. These keywords are especially important because they appear in bold when they match the user’s search query (See the Google Preview below).

Check your Google Search Console (Search Appearance > HTML Improvements) for any warning messages to identify meta descriptions that are too long/short or duplicated across more than one page.

Improve the Meta Description

Google Preview

Desktop Version

TaquarussuNews - Você conectado com a notícia

taquarussunews.com.br/

TaquarussuNews - Você conectado com a notícia

Mobile Version

taquarussunews.com.br

TaquarussuNews - Você conectado com a notícia

TaquarussuNews - Você conectado com a notícia

This is a representation of what your title tag and meta description will look like in Google search results for both mobile and desktop users. Searchers on mobile devices will also see your site's favicon displayed next to the page's URL or domain.

Search engines may create their own titles and descriptions if they are missing, poorly written and/or not relevant to the content on the page and cut short if they go over the character limit. So it’s important to be clear, concise and within the suggested character limit.

Check your title tag and meta description to make sure they are clear, concise, within the suggested character limit and that they convey the right message to encourage the viewer to click through to your site.

Headings

<H1> <H2> <H3> <H4> <H5>
14 23 9 0 0
<H1> Clima seco provoca aumento de casos de sinusite durante o inverno
<H1> Veja as regras da lei que amplia para 20 dias a licença-paternidade
<H1> Moro defende continuidade de investigação contra Lula na Lava Jat
<H1> Polícia Militar Rodoviária entrega agasalhos na “Casa do migrante”
<H1> FOTOS & EVENTOS
<H1> Confira os clicks da 13ª Domingueira Julina
<H1> Festa Junina da Martinho Marques 2016
<H1> 1ª Pedalada Ecológica
<H1> Rodeio Domingo Parte II
<H1> Rodeio Domingo Parte I
<H1> Rodeio Sábado Parte II
<H1> Rodeio Sábado Parte I
<H1> Rodeio Sexta-Feira Parte II
<H1> Rodeio Sexta-Feira Parte I
<H2> Assassina da máfia mexicana revela crueldade absurda com cadáveres
<H2> Rodrigo Maia vence Rogério Rosso no 2º turno e é eleito presidente da Câmara
<H2> Roberto Nem lidera intenção de votos em Taquarussu. Confira resultado da pesquisa.
<H2> Moradora de Campo Grande diz ter encontrado camisinha em caixa de leite
<H2> Acampamento guarani kaiowa é atacado a tiros em Coronel Sapucaia
<H2> Prefeitura de Taquarussu antecipa 50% do décimo terceiro
<H2> Após repercussão, irmão de Luciano Huck desabafa: 'Não escondo ser gay'
<H2> Homem que matou mulher em MS é preso dentro de cova
<H2> Crianças que chupam o dedo ou roem as unhas têm menos alergias, indica estudo
<H2> Filho de Osama Bin Laden promete vingar morte do pai
<H2> Puccinelli divulga que está fora das eleições deste ano
<H2> HERPES NA BOCA: 3 CUIDADOS SIMPLES PARA EVITAR O SURGIMENTO DAS LESÕES
<H2> Prefeitura de Taquarussu antecipa 50% do décimo terceiro
<H2> RECEITA
<H2> Versão mais saudável de coxinha leva purê de batatas
<H2> RECEITA
<H2> Hambúrguer recheado caseiro é delicioso e simples de fazer
<H2> RECEITA
<H2> Saiba preparar um saboroso espetinho de porco com emulsão de batata
<H2> WERNECK
<H2> Tatá Werneck diz que sua arma é o decote
<H2> NOVELA
<H2> Cauã Reymond e Sergio Guizé serão rivais em novela das nove da Globo
<H3> Sexta, 15 de Julho de 2016
<H3> Clima seco provoca aumento de casos de sinusite durante o inverno
<H3> Veja as regras da lei que amplia para 20 dias a licença-paternidade
<H3> Moro defende continuidade de investigação contra Lula na Lava Jat
<H3> Polícia Militar Rodoviária entrega agasalhos na “Casa do migrante”
<H3> Versão mais saudável de coxinha leva purê de batatas
<H3> Quinta, 14 de Julho de 2016
<H3> Assassina da máfia mexicana revela crueldade absurda com cadáveres
<H3> Após repercussão, irmão de Luciano Huck desabafa: 'Não escondo ser gay'
and 43 more.

HTML header tags (or simply header tags) differentiate between headings, subheadings and the rest of the content on the page.

taquarussunews.com.br currently has 14 HTML header tags. Each page should have one, and only one, <H1> tag. Use keywords in your headings with your most important keywords in the top level, and be sure to maintain the <H1> to <H6> hierarchy.

While it is important to ensure every page has an <H1> tag, only include more than one per page if you're using HTML5. Instead, use multiple <H2> - <H6> tags.

Add the important keywords in <H> headings

Content Analysis

  • rodeio 6
  • taquarussu 5
  • policial 5
  • irmão 4
  • receita 4
  • luciano 4
  • huck 4
  • décimo 3
  • jat 3
  • julho 3

This data represents the words and phrases that your page appears to be optimized around. We use what’s called “natural language processing" (NLP), which is a form of artificial intelligence that allows computers to read human language, to do this analysis.

The numbers next to each word or phrase represents how often we detected them and their variants on the page.

Are these the keywords you want to target for your page? If so, great! Track your site’s rankings in Google search results using WooRank’s Keyword Tool.

If these keywords aren’t relevant to your page, consider updating your content to optimize it for your target keywords.

Alt Attribute

We found 41 images on this web page.

27 ALT attributes are missing.

http://taquarussunews.com.br/modulos/tempo/icones/4.png
http://taquarussunews.com.br/userfiles/banners/dengueeee.jpg
http://taquarussunews.com.br/userfiles/banners/anigif.gif
http://taquarussunews.com.br/userfiles/banners/crianca.jpg
http://taquarussunews.com.br/userfiles/imagens/materias/large/119345390_0x17.jpg
http://taquarussunews.com.br/userfiles/imagens/materias/large/97179408_IMG20160713094600899.jpg
http://taquarussunews.com.br/userfiles/imagens/materias/small/1015636021_tumblrinlineoa9rcpz0PT1tjq66k1280.png.cf.jpg
http://taquarussunews.com.br/userfiles/imagens/materias/small/904715467_DSC3542.JPG
http://taquarussunews.com.br/userfiles/imagens/materias/small/638801202_DSC7238.JPG
http://taquarussunews.com.br/userfiles/banners/anigifWTCHE.gif
http://taquarussunews.com.br/userfiles/imagens/materias/small/993318225_515.jpg
http://taquarussunews.com.br/userfiles/imagens/materias/small/661061485_andre.jpg
http://taquarussunews.com.br/userfiles/imagens/materias/small/478974211_9493legendaslidermedias2.jpg
http://taquarussunews.com.br/library/images/bt_vejamais.png
http://taquarussunews.com.br/userfiles/banners/banner.jpg
http://taquarussunews.com.br/userfiles/imagens/materias/large/661061485_DSC7238.JPG
http://taquarussunews.com.br/userfiles/imagens/galerias/13-domingeueira/312210307_DSC_7054.JPG
http://taquarussunews.com.br/userfiles/imagens/galerias/festaaaaa/980120238_DSC_6242.JPG
http://taquarussunews.com.br/userfiles/imagens/galerias/1-pedalada-ecolo/609865908_DSC_5828.JPG
http://taquarussunews.com.br/userfiles/imagens/galerias/rodeio-domingo-parte-ii/412291732_oooooooooooooo.jpg
http://taquarussunews.com.br/userfiles/imagens/galerias/rodeio-domingoooooooooooooooooooooooo/407278406_DSC0038.JPG
http://taquarussunews.com.br/userfiles/imagens/galerias/rrrrrr/250171568_DSC_5428.JPG
http://taquarussunews.com.br/userfiles/imagens/galerias/rodeio-sabadooooooo/231636320_DSC_0174.JPG
http://taquarussunews.com.br/userfiles/imagens/galerias/rodeionnnnnnnnnnnnnnnn/83095564_DSC_5258.JPG
http://taquarussunews.com.br/userfiles/imagens/galerias/rodeiosxta/69434094_DSC0078.JPG
http://taquarussunews.com.br/userfiles/imagens/materias/medium/661061485_640x529x4578393f70170f703fca2d3a49ada0ac47f5de42d92735.jpg
http://taquarussunews.com.br/library/images/invizza_powered.png
and 22 more.

Alternative text allows you to add a description to an image. Since search engine crawlers cannot see images, they rely on alternative text attributes to determine relevance to a search query. Alternative text also helps makes an image more likely to appear in a Google image search and is used by screen readers to provide context for visually impaired users.

It looks like you're missing alt text for several images on your page. Check the images on your website to make sure accurate and relevant alternative text is specified for each image on the page.

Try to keep your alternative text to a simple, one-sentence description of what's in the image.

Set a name for all your images

URL Resolve

Warning, no 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content!

Right now either www.taquarussunews.com.br or taquarussunews.com.br is failing to resolve properly or returns a 404 error.

Use the rel="canonical" tag to tell search engines which is your preferred version and use a 301 redirect to divert traffic from your secondary domain.

Redirect non-www to www

Robots.txt

A robots.txt file allows you to restrict the access of search engine crawlers to prevent them from accessing specific pages or directories. They also point the web crawler to your page’s XML sitemap file.

Your site currently has a robots.txt file. You can use Google Search Console's Robots.txt Tester to submit and test your robots.txt file and to make sure Googlebot isn't crawling any restricted files.

See the pages you've disallowed with your robots.txt file with Site Crawl.

Add a robots.txt file

XML Sitemap

No sitemap found in your robots.txt.

We checked the robots.txt file for taquarussunews.com.br but couldn't find an XML sitemap. Specifying the location of your XML sitemaps in your robots.txt file ensures that search engines and other crawlers find and access it easily each time they access your website.

Learn more about adding your XML sitemap to your robots.txt file.

If you haven't created a sitemap yet, we recommend you generate one for your site and submit it through both Google Search Console and Bing Webmaster Tools. Usually, your XML sitemap would be found at taquarussunews.com.br/sitemap.xml

Make sure to only include the pages you want search engines to crawl, so leave out any that have been blocked in a robots.txt file. Avoid using any URLs that cause redirects or error codes and be consistent in using your preferred URLs (with or without www.), correct protocols (http vs. https) and trailing slashes.
Add and Optimize your XML sitemap

URL Parameters

Good, the URLs look clean.

URL parameters are used to track user behaviors on site (session IDs), traffic sources (referrer IDs) or to give users control over the content on the page (sorting and filtering). The issue with URL parameters is that Google sees each unique parameter value as a new URL hosting the same thing - meaning you could have a duplicate content problem. Sometimes, it’s able to recognize these URLs and group them together. It then algorithmically decides which URL is the best representation of the group and uses it to consolidate ranking signals and display in search results. You can help Google recognize the best URL by using the rel="canonical" tag.

Use the URL Parameters Tool in Google Search Console to tell Google how your URL parameters affect page content and how to to crawl URLs with parameters. Use this tool very carefully - you can easily prevent Google from crawling pages you want indexed through overly restrictive crawling settings, especially if you have URLs with multiple parameters.

Check the On-Page section of Site Crawl to identify any duplicate content issues.
Rewrite your URLs and clean them up.

Underscores in the URLs

Great, you are not using ‪underscores (these_are_underscores) in your URLs.

Great, you aren't using ‪underscores (these_are_underscores) in your URLs.

Google sees hyphens as word separators while underscores aren't recognized. So the search engine sees www.example.com/green_dress as www.example.com/greendress. The bots will have a hard time determining this URL's relevance to a keyword.

Mobile

Mobile visits

Upgrade to see the number of monthly visits from mobile users.
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Mobile Rendering

taquarussunews.com.br on an iPad

This is how your website appears when displayed on different mobile devices.

With more than half of all Google search queries originating on a mobile device, it is important to make sure your mobile site is optimized for these users.

Mobile Frameworks

No mobile frameworks have been detected.

Mobile or responsive frameworks are an important part of website optimization as they assist developers in creating applications which are applicable to multiple devices.

Usability

URL

taquarussunews.com.br

Length: 14 character(s)

Keep your URLs short and clean and avoid long domain names when possible.

A descriptive URL is better recognized by search engines. A user should be able to look at the address bar and make an accurate guess about the content of the page before reaching it (e.g., http://www.mysite.com/en/products).

Keep in mind that URLs are also an important part of a comprehensive SEO strategy. Use clean URLs to make your site more "crawlable" by Google.

Resource: Search for a good domain name. If no good names are available, consider a second hand domain. To prevent brand theft, you might consider trademarking your domain name.

Favicon

Great, your website has a favicon.

Favicons are the small icons that represent a website, company and/or brand. They can be displayed (among other instances) in browser tabs or bookmarks. Google also displays favicons in a page's search snippet in mobile search results.

You can see how your site's favicon appears in search results in the Google Preview above.

Make sure your favicon is consistent with your brand to help improve visibility.
Add a Favicon

Custom 404 Page

Your website does not have a custom 404 Error Page.

Your server responded with the HTTP status code: 200

404 error pages are displayed when the page you are trying to open can't be found on the site's server for a variety of reasons.

It looks like taquarussunews.com.br doesn't have a customized 404 error page. This makes your site less user friendly. Generic 404 error pages strand users on a page with no links or suggestions of what to do next.

Use a custom 404 page to reduce customer frustration and link to other pages on your site. Make sure it returns the 404 http status code.

Customize the 404 error page

Language

Declared: Missing

Detected: Portuguese

Your website hasn't specified a language yet. Use the META Language Attribute to declare the intended language of your website. We've detected that your website is currently in Portuguese.

Here are some tips for multilingual websites:

Declare the language used

Domain Availability

Domains Status
taquarussunews.com Available. Register it now!
taquarussunews.net Available. Register it now!
taquarussunews.org This domain is booked
taquarussunews.info This domain is booked
taquarussunews.biz Available. Register it now!
taquarussunews.eu This domain is booked

Register the various extensions of your domain to protect your brand from cybersquatters.

Typo Availability

Domains Status
taquarussunewz.com.br Available. Register it now!
taquarussunews.com.br This domain is booked
taquarussune3s.com.br Available. Register it now!
tauarussunews.com.br Available. Register it now!
taquarussun4ws.com.br Available. Register it now!
taquraussunews.com.br Available. Register it now!
taquarussjnews.com.br Available. Register it now!
and 1 more.

Register the various typos of your domain to protect your brand from cybersquatters.

Technologies

Server Uptime

Upgrade now and get notified when taquarussunews.com.br goes down.
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Server IP

177.12.163.61

Server location: Alegre

Your server's IP address has little impact on your SEO. Nevertheless, try to host your website on a server which is geographically close to your visitors. Search engines take the geolocation of a server into account as well as the server speed.

Use DNSstuff for comprehensive reports on your server.

Technologies

Get to know the technologies used for your website. Some codes might slow down your website. Ask your webmaster to take a look at this.

Analytics

Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.

Popular Analytics Tools Include: Google Analytics, Quantcast™, AdobeAnalytics™, Piwik™, chartbeat™, Clicky™, ClickTale™, etc.

Doctype

XHTML 1.0 Transitional

The Doctype is used to instruct web browsers about the document type being used. For example, what version of HTML the page is written in.

Declaring a doctype helps web browsers to render content correctly.

Encoding

Great, language/character encoding is specified: utf8

Specifying language/character encoding can prevent problems with the rendering of special characters.

SSL Secure

Your website is SSL secured (HTTPS), but the Common Name is set to *.uni5.net.

Your website's URLs do not redirect to HTTPS pages.

Your headers are not properly set up to use HSTS.

Renew your SSL certificate now, it expires 4 years ago.

The certificate issuer is COMODO CA Limited.

Using an SSL certificate creates an encrypted connection between your visitor's browser and your website's server adding an extra layer of security. In 2014, Google announced that HTTPS would become part of their ranking algorithm and since your website is not HTTPS, it will likely rank below your HTTPS competitors. When moving to HTTPS, follow these best practices for a smooth transition:
  • Use a serious issuer to purchase your SSL certificate
  • Redirect all of your HTTP pages to the HTTPS version of your website
  • Use HTTP Strict Transport Security in your headers
  • Renew your SSL certificate every year, before it expires
  • Make sure that all of your content (CSS, etc.) is linked to HTTPS
  • Update your XML sitemap to ensure the URLs include HTTPS and update the robots.txt file to reference this version
  • Register the HTTPS website in Google & Bing Search Console/Webmaster Tools
Promote

Social

Facebook Views

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  • Views
  • Activity
  • Demographics and more!
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Facebook Page

Cover picture of the TaquarussuNews Facebook Page

Likes615

Talking About15

URL
Name
TaquarussuNews
About
Noticias de Taquarussu
Great, your brand's Facebook page is linking to taquarussunews.com.br.

Facebook is a vital part of modern digital marketing - no matter what type of business you have. Use Facebook Insights to optimize your Facebook posts to maximize engagement and website traffic.

Twitter Account

The Twitter™ Account @taquarussunews is available. Register it now!

We couldn't find a Twitter account for taquarussunews.com.br. Twitter, simply put, is huge: 67 million monthly American users and 310 million people worldwide. Even better, there's a positive correlation between social media use and education and household income. By not having a Twitter account, you're potentially missing out on a huge audience.

Create a Twitter account for your brand and link it with your website to prevent brandjacking and help make your social media marketing more effective. Here are a few tips to help create a Twitter promotion plan. Use Twitter Dashboard and Analytics to track and optimize your Twitter feed for the engagements that are most valuable to your marketing plan.
Book your brand on Twitter

Local

Local Directories

Upgrade to see the latest reviews of taquarussunews.com.br in local directories
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Measure

Keyword Tool

Google Ranking

Upgrade to monitor taquarussunews.com.br’s Google ranking for custom keywords
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Visitors

Sessions

Upgrade to sync your Google Analytics account and find significant metrics like:
  • Traffic Source
  • Source Domains
  • Pageviews and more!
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