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tnq.ca

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Jessica Lewis Jessica Lewis
Vienna (VA)
Michael Johnston Michael Johnston
Selinsgrove (PA)
Denise Grothouse Denise Grothouse
Germansville (PA)
On-Page

Content

Title Tag

Home - The New Quarterly

Length: 24 character(s) (192 pixels)

Your HTML title tag appears in browser tabs, bookmarks and in search result pages.

Make your title tags clear, concise (65 characters, 200-569 pixels) and include your most important keywords.

Check the title tags for thousands of pages at once using Site Crawl.

Check the title of your website

Meta Description

Missing

The meta description for tnq.ca is missing.

Meta descriptions allow you to influence how your web pages are described and displayed in search results. A good description acts as a potential organic advertisement and encourages the viewer to click through to your site.

Keep it short and to the point; the ideal meta description should be between 70 and 160 characters spaces included (400 - 940 pixels).

Ensure that each of your web pages have a unique meta description that is explicit and contains your most important keywords for each page. These keywords are especially important because they appear in bold when they match the user’s search query (See the Google Preview below).

Check your Google Search Console (Search Appearance > HTML Improvements) for any warning messages to identify meta descriptions that are too long/short or duplicated across more than one page.

Improve the Meta Description

Headings

<H1> <H2> <H3> <H4> <H5>
1 8 21 0 0
<H1> The New Quarterly
<H2> Thirty-seven years of Canadian writers and writing — now becoming available digitally for the first time. Get access to our growing back catalogue from all your devices. Free of charge.
<H2> # Featured Reads 3
<H2> Start reading Canada’s best literature for free.
<H2> The Writer’s Corner
<H2> The Wild Writers Festival: Poetry and Prose That’s Out There
<H2> Events & Competitions
<H2> Issue 148
<H2> Browse our back issues
<H3> Reading Rienzi Crusz: An Elegy
<H3> Tempest, Late Spring
<H3> Two Poems
<H3> What’s George Elliott Clarke Reading?
<H3> “Wealth”: Maria Meindl’s Writing Space
<H3> Jesse Matas’ Writing Spaces
<H3> What’s Emily Urquhart Reading?
<H3> Brent van Staalduinen’s Writing Space
<H3> What’s Tanis MacDonald Reading?
<H3> The Nick Blatchford Occasional Verse Contest
<H3> The Peter Hinchcliffe Short Fiction Award
<H3> The Edna Staebler Personal Essay Contest
<H3> THE WEIGHT OF STORY: in which we find a tempest in a real estate deal, discover the devastation a razor blade can wield, find new ways to revive a marriage, and explore atheism in a synagogue.
<H3> On Writing
<H3> Soundings
<H3> Writer-At-Large
<H3> Edna Staebler Personal Essay Contest
<H3> Peter Hinchcliffe Short Fiction
<H3> Fiction
<H3> Poetry
<H3> Nick Blatchford Occasional Verse Contest
and 27 more.

Great, your website is structured using HTML headings (<H1> to <H6>).

Use your keywords in the headings and make sure the first level (<H1>) includes your most important keywords. Never duplicate your title tag content in your header tag.

While it is important to ensure every page has an <H1> tag, only include more than one per page if you're using HTML5. Instead, use multiple <H2> - <H6> tags.

Add the important keywords in <H> headings

Content Analysis

  • wild writers literary festival 3
  • peter hinchcliffe short fiction 3
  • new quarterly literary society 2
  • george elliott clarke 4
  • john van rys 2
  • brent van staalduinen 3
  • writer resources 6
  • reading rienzi crusz 2
  • canadian writers 2
  • available digitally 2
  • grant munroe 2
  • writing spaces 4
  • cover image 2
  • razor blade 2
  • late spring 2
  • operating costs 2
  • emily urquhart 3
  • rienzi crusz 3
  • tanis macdonald 3
  • new quarterly 9

This data represents the words and phrases that your page appears to be optimized around. We use what’s called “natural language processing" (NLP), which is a form of artificial intelligence that allows computers to read human language, to do this analysis.

The numbers next to each word or phrase represents how often we detected them and their variants on the page.

Are these the keywords you want to target for your page? If so, great! Track your site’s rankings in Google search results using WooRank’s Keyword Tool.

If these keywords aren’t relevant to your page, consider updating your content to optimize it for your target keywords.

Alt Attribute

We found 8 images on this web page.

No ALT attributes are missing.

Alternative text allows you to add a description to an image. Since search engine crawlers cannot see images, they rely on alternative text attributes to determine relevance to a search query. Alternative text also helps makes an image more likely to appear in a Google image search and is used by screen readers to provide context for visually impaired users.

It looks like most or all of your images have alternative text. Check the images on your website to make sure accurate and relevant alternative text is specified for each image on the page.

Try to keep your alternative text to a simple, one-sentence description of what's in the image.

Set a name for all your images

Language

Declared: English

Detected: English

Great, your declared language matches the language detected on the page.

Make sure your declared language is the same as the language detected by Google.

Tips for multilingual websites:

Declare the language used

Indexing

URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain.

Search engines see www.tnq.ca and tnq.ca as different websites. This means they could see a large amount of duplicate content, which they don't like.

Fortunately your website redirects www.tnq.ca and tnq.ca to the same site.

Redirect non-www to www

Robots.txt

A robots.txt file allows you to restrict the access of search engine crawlers to prevent them from accessing specific pages or directories. They also point the web crawler to your page’s XML sitemap file.

Your site currently has a robots.txt file. You can use Google Search Console's Robots.txt Tester to submit and test your robots.txt file and to make sure Googlebot isn't crawling any restricted files.

See the pages you've disallowed with your robots.txt file with Site Crawl.

Add a robots.txt file

XML Sitemap

No sitemap found in your robots.txt.

We checked the robots.txt file for tnq.ca but couldn't find an XML sitemap. Specifying the location of your XML sitemaps in your robots.txt file ensures that search engines and other crawlers find and access it easily each time they access your website.

Learn more about adding your XML sitemap to your robots.txt file.

If you haven't created a sitemap yet, we recommend you generate one for your site and submit it through both Google Search Console and Bing Webmaster Tools. Usually, your XML sitemap would be found at tnq.ca/sitemap.xml

Make sure to only include the pages you want search engines to crawl, so leave out any that have been blocked in a robots.txt file. Avoid using any URLs that cause redirects or error codes and be consistent in using your preferred URLs (with or without www.), correct protocols (http vs. https) and trailing slashes.
Add and Optimize your XML sitemap

URL Parameters

Good, the URLs look clean.

URL parameters are used to track user behaviors on site (session IDs), traffic sources (referrer IDs) or to give users control over the content on the page (sorting and filtering). The issue with URL parameters is that Google sees each unique parameter value as a new URL hosting the same thing - meaning you could have a duplicate content problem. Sometimes, it’s able to recognize these URLs and group them together. It then algorithmically decides which URL is the best representation of the group and uses it to consolidate ranking signals and display in search results. You can help Google recognize the best URL by using the rel="canonical" tag.

Use the URL Parameters Tool in Google Search Console to tell Google how your URL parameters affect page content and how to to crawl URLs with parameters. Use this tool very carefully - you can easily prevent Google from crawling pages you want indexed through overly restrictive crawling settings, especially if you have URLs with multiple parameters.

Check the On-Page section of Site Crawl to identify any duplicate content issues.
Rewrite your URLs and clean them up.

Underscores in the URLs

Great, you are not using ‪underscores (these_are_underscores) in your URLs.

Great, you aren't using ‪underscores (these_are_underscores) in your URLs.

Google sees hyphens as word separators while underscores aren't recognized. So the search engine sees www.example.com/green_dress as www.example.com/greendress. The bots will have a hard time determining this URL's relevance to a keyword.

Mobile

Mobile Rendering

tnq.ca on an iPhone
tnq.ca on an iPad

This is how your website appears when displayed on different mobile devices.

With more than half of all Google search queries originating on a mobile device, it is important to make sure your mobile site is optimized for these users.

Font Size Legibility

Perfect, this web page’s text is legible on mobile devices.

At least 60% of your page’s font size is 12 pixels or greater.

Mobile Viewport

Great, a configured viewport is present.

The content fits within the specified viewport size.

Great, the viewport is well configured.

Keep in mind that since the width (in CSS pixels) of the viewport may vary, your page content should not solely rely on a particular viewport width to render well. Consider these additional tips:
  • Avoid setting large absolute CSS widths for page elements.
  • If necessary, CSS media queries can be used to apply different styling depending on screen size.
  • Ideally, serve responsively-sized images.

Mobile Frameworks

No mobile frameworks have been detected.

Mobile or responsive frameworks are an important part of website optimization as they assist developers in creating applications which are applicable to multiple devices.

AMP

We didn't find AMP on your page.

AMP is an open-source library that provides a straightforward way to create web pages that are compelling, smooth, and load near instantaneously for users.

Check your AMP markup with the AMP validator.

Structured Data

Schema.org

We didn't detect any schema.org items on your webpage

Great, we detected Schema.org items on your webpage.

Schema.org is a set of vocabularies used to add meaning to the information on a webpage in a way that is readable by machines (Google).

Schema.org includes attributes for entities, relationships between entities and actions.

These vocabularies can be added to a page using many different encodings, including RDFa, Microdata and JSON-LD.

Learn more in Google's intro to structured data.

Microformats

We didn't detect any microformat items on your webpage

Designed for humans first and machines second, microformats use code (HTML/XHTML tags) originally intended for other purposes to add context to the content on a webpage. This helps machines (like Google!) to understand certain information (contact information, geographic coordinates, calendar events, etc.) intended for humans.

Security

SSL Secure

Great, your website is SSL secured (HTTPS).

Your website's URLs redirect to HTTPS pages.

Your headers are not properly set up to use HSTS.

Renew your SSL certificate now, it expires 10 months ago.

The certificate issuer is Let's Encrypt.

Modern websites tend to be SSL secured (HTTPS) as it provides an extra security layer while logging in to your Web Service. In 2014, Google announced that an HTTPS (vs HTTP) website would receive an extra boost in their ranking.

While switching to HTTPS, make sure your site remains optimized and see to it that your website will still run quickly. Follow these best practices for a smooth transition:
  • Use a serious issuer to purchase your SSL certificate
  • Redirect all of your HTTP pages to the HTTPS version of your website
  • Use HTTP Strict Transport Security (HSTS) in your headers
  • Renew your SSL certificate every year, before it expires
  • Make sure that all of your content (CSS, etc.) is linked to HTTPS
  • Update your XML sitemap to ensure the URLs include HTTPS and update the robots.txt file to reference this version
  • Register the HTTPS website in Google & Bing Search Console/Webmaster Tools

Performance

Asset Minification

63%    63%

You could reduce 37% (14.1 KiB) by minifying the asset(s) listed below.

Fast websites make happy visitors. Enabling minification on assets like HTML, JavaScript and CSS files will reduce their transfer size. Every time a page is requested from your website less bytes and lighter assets are sent over the network resulting in faster delivery which loads your website faster for your customers.

Asset Compression

Perfect, all your assets are compressed.

Great! We didn't find uncompressed assets on your web page.
Compressing assets reduces the amount of time it takes a user's browser to download files from your server. Enabling compression is an important part of reducing the amount of time it takes your website to load.

Asset Cacheability

We found a total of 1 uncached asset(s) listed below.

URL Freshness lifetime
/fonts/502155/A4B4B741DB0FD69BA.css Expiration not specified
Fast websites make happy visitors. Caching assets such as images, javascript and CSS files allows a browser to keep these files in local storage so it doesn't have to download them every time it requests a page on your website. This will lower the bandwidth used and improve the page load time.

To learn more on how to enable caching for your assets you can check out our guide to asset caching and SEO or consult Google's PageSpeed Insights guide on browser caching.

Technologies

Server Uptime

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Server IP

159.203.58.64

Server location: Toronto

Your server's IP address has little impact on your SEO. Nevertheless, try to host your website on a server which is geographically close to your visitors. Search engines take the geolocation of a server into account as well as the server speed.

Use DNSstuff for comprehensive reports on your server.

Technologies

Get to know the technologies used for your website. Some codes might slow down your website. Ask your webmaster to take a look at this.

Analytics

Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.

Popular Analytics Tools Include: Google Analytics, Quantcast™, AdobeAnalytics™, Piwik™, chartbeat™, Clicky™, ClickTale™, etc.

Doctype

HTML5

The Doctype is used to instruct web browsers about the document type being used. For example, what version of HTML the page is written in.

Declaring a doctype helps web browsers to render content correctly.

Encoding

Great, language/character encoding is specified: utf8

Specifying language/character encoding can prevent problems with the rendering of special characters.

Branding

URL

tnq.ca

Length: 3 character(s)

Keep your URLs short and clean and avoid long domain names when possible.

A descriptive URL is better recognized by search engines. A user should be able to look at the address bar and make an accurate guess about the content of the page before reaching it (e.g., http://www.mysite.com/en/products).

Keep in mind that URLs are also an important part of a comprehensive SEO strategy. Use clean URLs to make your site more "crawlable" by Google.

Resource: Search for a good domain name. If no good names are available, consider a second hand domain. To prevent brand theft, you might consider trademarking your domain name.

Favicon

Great, your website has a favicon.

Favicons are the small icons that represent a website, company and/or brand. They can be displayed (among other instances) in browser tabs or bookmarks. Google also displays favicons in a page's search snippet in mobile search results.

You can see how your site's favicon appears in search results in the Google Preview above.

Make sure your favicon is consistent with your brand to help improve visibility.
Add a Favicon

Custom 404 Page

Great, your website has a custom 404 error page.

Your server responded with the HTTP status code: 404

Custom 404 error pages are an opportunity for you to reduce customer frustration and link to other pages on your site.

Customize the 404 error page

Domain

Domain Registration

Created 14 years ago

Expires 8 months ago

Your domain, tnq.ca, is the human-readable address of your website on the Internet.

Domain age and registration won’t impact a website’s rankings, but it’s important to keep your registration up to date to prevent someone else from buying it.

Your domain is the human-readable address of your website on the Internet. How long your domain name has been registered does have a limited impact on your rankings in search results. The newer your domain the harder it can be to achieve a higher rank. To help offset this, consider buying a second-hand domain name.

Do you know that you can register your domain for up to 10 years? By doing so, you will show the world that you are serious about your business.

Domain Availability

Domains Status
tnq.com Expires 4 months ago
tnq.net Expires in a year
tnq.org Expires 9 months ago
tnq.info Expires 8 days ago
tnq.biz Available. Register it now!
tnq.eu This domain is booked

Register the various extensions of your domain to protect your brand from cybersquatters.

Typo Availability

Domains Status
tn2.ca Available. Register it now!
tnnq.ca Available. Register it now!
tjq.ca This domain is booked
5nq.ca Available. Register it now!
tna.ca This domain is booked
ntq.ca This domain is booked
ttnq.ca This domain is booked
and 1 more.

Register the various typos of your domain to protect your brand from cybersquatters.

Off-Page

Traffic

Mobile visits

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Google Analytics

Sessions

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  • Traffic Source
  • Source Domains
  • Pageviews and more!
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Local

Local Directories

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Social Profiles

Facebook Page

Cover picture of the The New Quarterly: Canadian Writers & Writing Facebook Page

Were here11

Talking About44

Checkins11

URL
Name
The New Quarterly: Canadian Writers & Writing
About
Cutting edge Canlit.
Company overview
The New Quarterly is a magazine of Canadian fiction, poetry, and conversation, primarily about the writer’s craft. Our mandate is to nurture emerging writers by publishing and promoting their work alongside that of well-established writers we admire, and to provide an editorial context in which both can be read. We try to balance serious consideration of matters literary with playfulness and invention. The tone is generally celebratory.

Writers we've published were included in the most recent shortlists of The Giller, Griffin Poetry Prize, Commonwealth Writers' Prize, & the Writers Trust Fiction Prize.
Meta Description
The New Quarterly—TNQ, for short—is a Canadian literary journal known for wit, warmth, and literary innovation. Our style is celebratory, and we’re well known for finding, as well as nurturing, distinctive voices, and for continuing to support writers throughout their career. We publish short fiction, poetry, and creative non-fiction that explores both the craft and the writing life. Watch for TNQ writers among those cited for National Magazine Awards, the Man Booker Prize, the Scotiabank Giller Prize, the Griffin Poetry Prize, the Commonwealth Writers’ Prize, the Journey Prize, and the Writers Trust Fiction Prize.

Find more about our story at: tnq.ca/about/
Address
Waterloo
Canada
Phone
519-884-8111 ext 28290
Great, your brand's Facebook page is linking to tnq.ca.

Facebook is a vital part of modern digital marketing - no matter what type of business you have. Use Facebook Insights to optimize your Facebook posts to maximize engagement and website traffic.

Twitter Account

@thenewquarterly

The Twitter™ Account @thenewquarterly is booked and it is linked to your website.

Name
Followers
7,121
Tweets
4,544
Bio
For the love of #CanLit // TNQ is a literary magazine that has been publishing Canadian literature for 35+ years. Our office space is donated by @StJeromesUni📚
Location
Waterloo, ON
Created
10 years ago
Great, your Twitter account is linked to tnq.ca. Linking your Twitter account to your website helps prevent brandjacking and can help make your social media marketing more effective. Here are a few tips to help create a Twitter promotion plan. Use Twitter Dashboard and Analytics to track and optimize your Twitter feed.
Book your brand on Twitter

Facebook

Facebook Views

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  • Views
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  • Demographics and more!
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Keyword Tool

Google Ranking

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