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Forsiden - Umbro Norge
Length: 22 character(s) (173 pixels)
HTML title tags appear in browser tabs, bookmarks and in search results.
It looks like your title tag is a little outside the ideal length. Since they are one of the most important on-page SEO elements you should make your title tags between 20 and 70 characters including spaces (200 - 569 pixels). Make sure each page has a unique title and use your most important keywords. For internal pages start your title tags with your most important keyword(s).
Length: 8 character(s) (51 pixels)
Forsiden - Umbro Norge
Forsiden - Umbro Norge
|<H1>||Umbro på nett|
Great, your website is structured using HTML headings (<H1> to <H6>).
We found 16 images on this web page.
9 ALT attributes are missing.
It looks like you're missing alternative text for 9 images on umbro.no. Check the images on your website to make sure accurate and relevant alternative text is specified for each image on the page.
Try to keep your alternative text to a simple, one-sentence description of what's in the image.
Your website hasn't specified a language yet. Use the META Language Attribute to declare the intended language of your website. We've detected that your website is currently in -.
Here are some tips for multilingual websites:
We found 1 web feed URL(s) on this web page.
Great, a redirect is in place to redirect traffic from your non-preferred domain.
All versions of your page point to the same URL.
See the pages you've disallowed with your robots.txt file with Site Crawl.
XML sitemaps contain the list of your URLs that are available to index and allow the search engines to read your pages more intelligently. They can also include information like your site’s latest updates, frequency of changes and the importance of URLs.
Be sure to only include the pages you want search engines to crawl, so leave out any that have been blocked in a robots.txt file. Avoid using any URLs that cause redirects or error codes and be sure to be consistent in using your preferred URLs (with or without www.), correct protocols (http vs. https) and trailing slashes. You should also use your robots.txt file to point search engine crawlers to the location of your sitemap.
We found 1 sitemap(s) listing 0 URL(s).
All sitemaps are within the file size limit
All sitemaps are within the URL count limit
Following sitemaps do not have a valid structure
All sitemaps are accessible
The sitemaps in your robots.txt file use a valid URL format
Good, the URLs look clean.
No hreflang tags were found on this page
We found underscores in this URL and/or in your in-page URLs.
Using underscores in your URL makes it hard for search engines to determine your site's relevance to a search. Google sees hyphens as word separators while underscores are ignored. So the search engine sees https://umbronorge.no/kundesenter/startside/betaling-og-finansiering/faktura_kreditt as all one word. Use hyphens in your URLs instead: https://umbronorge.no/kundesenter/startside/betaling-og-finansiering/faktura-kreditt.
We've detected underscores in your URLs. Change underscores to hyphens to maximize your SEO.
This web page is super optimized for Mobile Visitors
Your site is well configured for mobile users.
With more than half of all Google search queries originating on a mobile device, it is important to make sure your mobile site is optimized for these users.
|Tap Target||Size||Overlapping Target|
|<button class="btn btn-default favorite-button" onclick="mc.s.fav(this, 767415, 1); return false;">||40x35||<a class="rsLink" href="/umbro/249626/umbro-core-x-legend-tee-hvit-m-t%c3%b8ff-bomulls-t-skjorte">UM|
|<button class="btn btn-default favorite-button" onclick="mc.s.fav(this, 768613, 1); return false;">||40x35||<a class="rsLink" href="/umbro/249632/umbro-core-x-legend-tee-sort-m-t%c3%b8ff-bomulls-t-skjorte">UM|
|<button class="btn btn-default favorite-button" onclick="mc.s.fav(this, 766967, 1); return false;">||40x35||<a class="rsLink" href="/umbro/249512/umbro-core-x-hood-jacket-hvit-xs-hettejakke">UMBRO Core X Hood|
|<button class="mmenu_close"><i class="icon-cancel"></i></button>||42x42||<a href="#" class="header-main"><span>Produktmeny</span></a>|
|<a href="https://umbronorge.no/nettbutikk/bukser/treningsbukser" target="_blank">treningsbukser</a>||102x19||<a href="https://umbronorge.no/nettbutikk/spillert%C3%B8y/spillershorts">treningsshorts</a>|
|<a href="https://umbronorge.no/nettbutikk/baller/h%C3%A5ndballer">håndballer</a>||74x19||<a href="https://umbronorge.no/nettbutikk/annen-bekledning/t-skjorter">trenings t-skjorter </a>|
Perfect, no plugin content detected.
Perfect, this web page’s text is legible on mobile devices.
Great, a configured viewport is present.
The content fits within the specified viewport size.
No mobile frameworks have been detected.
We didn't detect any schema.org items on your webpage
We didn't detect any Open Graph tags on your webpage
We didn't detect any Twitter Card tags on your webpage
We didn't detect any microformat items on your webpage
Warning! At least one email address has been found in plain text.
Great, your website is SSL secured (HTTPS).
Your website's URLs redirect to HTTPS pages.
Your headers are not properly set up to use HSTS.
The SSL certificate expires in a month.
The certificate issuer is Let's Encrypt.
Perfect, all your assets are minified.
Perfect, all your assets are compressed.
Server location: Kristiansand
Declaring a doctype helps web browsers to render content correctly.
Length: 5 character(s)
Keep your URLs short and clean and avoid long domain names when possible.
Great, your website has a favicon.
Your website does not have a custom 404 Error Page.
Your server responded with the HTTP status code: 200
404 error pages are displayed when the page you are trying to open can't be found on the site's server for a variety of reasons.
It looks like umbro.no doesn't have a customized 404 error page. This makes your site less user friendly. Generic 404 error pages strand users on a page with no links or suggestions of what to do next.
Use a custom 404 page to reduce customer frustration and link to other pages on your site. Make sure it returns the 404 http status code.
Register the various typos of your domain to protect your brand from cybersquatters.