79 personalized tasks for
online marketing success!
Where To? | FutureTap
Length: 21 character(s)
Your HTML title tag appears in browser tabs, bookmarks and in search result pages.
Make your title tags clear, concise (50-60 characters) and include your most important keywords.
The meta description for wheretoapp.com is missing.
Meta descriptions allow you to influence how your web pages are described and displayed in search results. A good description acts as a potential organic advertisement and encourages the viewer to click through to your site.
Keep it short and to the point; the ideal meta description should be between 70 and 320 characters (spaces included).
Ensure that each of your web pages have a unique meta description that is explicit and contains your most important keywords for each page. These keywords are especially important because they appear in bold when they match the user’s search query (See the Google Preview below).
Check your Google Search Console (Search Appearance > HTML Improvements) for any warning messages to identify meta descriptions that are too long/short or duplicated across more than one page.
|<H1>||The FutureBlog - The FutureBlog|
|<H2>||Find the best places around you – wherever you are|
|<H3>||See what’s around you in an easy, fun new way|
|<H3>||No typing or map-reading skills required|
|<H3>||Feel like a local when out of town|
|<H3>||Made your choice? Now let’s get there!|
|<H4>||Feeling adventurous? Let Where To? decide!|
|<H4>||Need help choosing? Get ratings and reviews to help you decide|
|<H4>||See what’s on the menu right from your phone|
|<H4>||Found something you like? Save it for next time!|
|<H4>||Share what you find and let your friends know!|
|<H4>||¿Habla español?, Parlez-vous français?|
Great, your website is structured using HTML headings (<H1> to <H6>).
Use your keywords in the headings and make sure the first level (<H1>) includes your most important keywords. Never duplicate your title tag content in your header tag.
While it is important to ensure every page has an <H1> tag, only include more than one per page if you're using HTML5. Instead, use multiple <H2> - <H6> tags.
The Keyword Cloud provides an insight into how relevant a topic or keyword is to the content on your page.
It's important to do keyword research to get an understanding of the keywords that your audience is using. There are a number of keyword research tools available online to help you choose which keywords to target.
We found 32 images on this web page.
1 ALT attributes are empty or missing.
Alternative text allows you to add a description to an image. Since search engine crawlers cannot see images, they rely on alternative text attributes to determine relevance to a search query. Alternative text also helps makes an image more likely to appear in a Google image search and is used by screen readers to provide context for visually impaired users.
It looks like most or all of your images have alternative text. Check the images on your website to make sure accurate and relevant alternative text is specified for each image on the page. Try to minimize the number of alt text characters to 150 or less (including spaces!) to optimize page load times.
Great, a redirect is in place to redirect traffic from your non-preferred domain.
A robots.txt file allows you to restrict the access of search engine crawlers to prevent them from accessing specific pages or directories. They also point the web crawler to your page’s XML sitemap file.
We checked wheretoapp.com/robots.txt and didn't find a robots.txt file. Use Google Search Console to submit and test your robots.txt file. You can also test individual pages to make sure Google isn't crawling any restricted files.
No sitemap found in your robots.txt.
We checked the robots.txt file for wheretoapp.com but couldn't find an XML sitemap. Specifying your XML sitemaps in your robots.txt file ensures that search engines and other crawlers find and access it easily each time they access your website.
Learn more about adding your XML sitemap to your robots.txt file here.
If you haven't created a sitemap yet, we recommend you generate one for your site and submit it through both Google Search Console and Bing Webmaster Tools. Usually, your XML sitemap would be found at wheretoapp.com/sitemap.xmlMake sure to only include the pages you want search engines to crawl, so leave out any that have been blocked in a robots.txt file. Avoid using any URLs that cause redirects or error codes and be consistent in using your preferred URLs (with or without www.), correct protocols (http vs. https) and trailing slashes.
Good, the URLs look clean.
Great, you are not using underscores (these_are_underscores) in your URLs.
Great, you aren't using underscores (these_are_underscores) in your URLs.
Google sees hyphens as word separators while underscores aren't recognized. So the search engine sees www.example.com/green_dress as www.example.com/greendress. The bots will have a hard time determining this URL's relevance to a keyword.
Great, you aren't using Flash or frames on your site.
While it often looks nicer, Flash content can't be properly indexed by search engines. Maximize your SEO efforts by avoiding Flash.
Created 11 years ago
Expires 4 years ago
Your domain is the human-readable address of your website on the Internet. How long your domain name has been registered does have a limited impact on your rankings in search results. The newer your domain the harder it can be to achieve a higher rank. To help offset this, consider buying a second-hand domain name.
Do you know that you can register your domain for up to 10 years? By doing so, you will show the world that you are serious about your business.
80% of adult Internet users now have a smartphone. You should definitely be optimizing your website to render on the most popular mobile devices.
Length: 10 character(s)
Keep your URLs short and clean and avoid long domain names when possible.
A descriptive URL is better recognized by search engines. A user should be able to look at the address bar and make an accurate guess about the content of the page before reaching it (e.g., http://www.mysite.com/en/products).
Your website does not have a favicon.
Favicons are the small icons that appear next to your site’s name or URL in a browser. They can be displayed in the address bar, a browser tab title or bookmarks. Make sure it is consistent with your brand.
Here is a way one company used a special favicon to improve user experience.
Favicons are the small icons that appear next to your site’s name or URL in a browser. They can be displayed in the address bar, a browser tab title or bookmarks. Make sure your favicon is consistent with your brand to improve visibility.
wheretoapp.com currently does not use a favicon.
Here is a unique way a company used Favicons to improve their brand visibility.
Great, your declared language matches the language detected on the page.
Make sure your declared language is the same as the language detected by Google.
Tips for multilingual websites:
|qheretoapp.com||Available. Register it now!|
|wgeretoapp.com||Available. Register it now!|
|whwretoapp.com||Available. Register it now!|
|wheeetoapp.com||Available. Register it now!|
|whetetoapp.com||Available. Register it now!|
|whsretoapp.com||Available. Register it now!|
|wheretopp.com||Available. Register it now!|
Register the various typos of your domain to protect your brand from cybersquatters.
Server location: Koeln
Get to know the technologies used for your website. Some codes might slow down your website. Ask your webmaster to take a look at this.
Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.
The Doctype is used to instruct web browsers about the document type being used. For example, what version of HTML the page is written in.
Declaring a doctype helps web browsers to render content correctly.
Great, language/character encoding is specified: UTF-8
Specifying language/character encoding can prevent problems with the rendering of special characters.