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SEO

Title Tag

WhiteBlaze - Appalachian Trail - Appalachian Trail News, Announcements and Articles

Length: 83 character(s)

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Ideally, your title tag should contain between 10 and 70 characters (spaces included).

Make sure your title is explicit and contains your most important keywords.

Be sure that each page has a unique title.

Check the title of your website

Meta Description

Appalachian Tral News & Announcements

Length: 37 character(s)

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Ideally, your meta description should contain between 70 and 160 characters (spaces included).

Meta descriptions allow you to influence how your web pages are described and displayed in search results.

Ensure that each of your web pages have a unique meta description that is explicit and contains your most important keywords for each page (these appear in bold when they match part or all of the user’s search query).

A good description acts as a potential organic advertisement and encourages the viewer to click through to your site.

Check your Google™ Webmaster Tools (Search Appearance > HTML Improvements) for any warning messages to identify meta descriptions that are too long/short or duplicated across more than one page.

Improve the Meta Description

Google Preview

WhiteBlaze - Appalachian Trail - Appalachian Trail News, Announcements and Articles

whiteblaze.net/

Appalachian Tral News & Announcements

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This is an example of what your Title Tag and Meta Description will look like in Google™ search results.

While Title Tags & Meta Descriptions are used to build the search result listings, the search engines may create their own if they are missing, not well written, or not relevant to the content on the page.

Title Tags and Meta Descriptions are cut short if they are too long, so it's important to stay within the suggested character limits.

Headings

<H1> <H2> <H3> <H4> <H5>
1 20 7
<H1> Appalachian Trail News, Announcements and New Articles
<H3> Log in
<H3> Menu
<H3> Forum Stats
<H3> Recent Articles
<H3> Random Images
<H3> The Appalachian Trail Conservancy (ATC) seeks volunteers &nbsp;
<H3> Hostels and Lodging along the Appalachian Trail &nbsp;
<H3> Female Hiker Harassed, Hot Springs Area &nbsp;
<H3> Jason Parish Death Near the Ed Garvey Shelter (Hagerstown MD) &nbsp;
<H3> KRAFT FOODS GROUP VOLUNTARILY RECALLS &nbsp;
<H3> BLUEBERRY PATCH &nbsp;
<H3> Yosemite Hiking Community News &nbsp;
<H3> What is the Appalachian Trail &nbsp;
<H3> Newest Images
<H3> Currently Active Users
<H3> Appalachian Trail Updates
<H3> 2,000 Miler Listing
<H3> Donating member status
<H3> Newest Boots McFarland cartoon
<H3> Recent Threads
<H4> The Appalachian Trail Conservancy (ATC) seeks volunteers
<H4> At guide book question
<H4> How much cash to start?
<H4> Water in Southern PA?
<H4> Tenting around Cove Mountain shelter
<H4> Peter's Mountain Shelter water
<H4> Washington state snowpack at 17% of normal
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Great, your website is structured using HTML headings (<H1> to <H6>).

Use your keywords in the headings and make sure the first level (<H1>) includes your most important keywords. Never duplicate your title tag content in your header tag.

While it is important to ensure every page has an <H1> tag, never include more than one per page. Instead, use multiple <H2> - <H6> tags.

Add the important keywords in <H> headings

Keywords Cloud

  • trail 39
  • appalachian 31
  • view 25
  • articles 13
  • read 9
  • national 8
  • hikers 8
  • forum 8
  • whiteblaze 8
  • posts 7
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This Keyword Cloud provides an insight into the frequency of keyword usage within the page.

It's important to carry out keyword research to get an understanding of the keywords that your audience is using. There are a number of keyword research tools available online to help you choose which keywords to target.

Keyword Consistency

Keywords Freq Title Desc <H>
trail 39
appalachian 31
view 25
articles 13
read 9
Keywords (2 words) Freq Title Desc <H>
appalachian trail 28
trail conservancy 6
national park 6
thread starter 6
view articles 5
Keywords (3 words) Freq Title Desc <H>
appalachian trail conservancy 6
entries view articles 5
view articles view 5
view gallery uploads 5
view journal entries 5
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This table highlights the importance of being consistent with your use of keywords. To improve the chance of ranking well in search results for a specific keyword, make sure you include it in some or all of the following: page URL, page content, title tag, meta description, header tags, image alt attributes, internal link anchor text and backlink anchor text.

Be more consistent with your keywords

Alt Attribute

We found 56 images on this web page.

19 ALT attributes are empty or missing.

  • http://whiteblaze.net/forum/images/site_icons/profile.png
  • http://www.whiteblaze.net/forum/images/Eloquent/cms/sections.png
  • http://www.whiteblaze.net/forum/images/Eloquent/cms/widget-forum.png
  • http://www.whiteblaze.net/forum/images/Eloquent/miscgreen/unknown.gif
  • http://www.whiteblaze.net/forum/images/Eloquent/buttonsgreen/firstnew-comment.png
  • http://whiteblaze.net/forum/images/Eloquent/site_icons/photo.png
  • http://www.whiteblaze.net/forum/imagefiles/2000-miler.gif
  • http://whiteblaze.net/forum/images/smilies/banana.gif
  • http://whiteblaze.net/forum/cron.php?s=6689e8cddfd79adea3178766603662dd&rand=1433581298
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Good, most or all of your images have alternative text (the alt attribute).

‬‬Alternative text is used to describe images to give the search engine crawlers (and the visually impaired) more information to help them understand images, which can help them to appear in Google™ Images search results.

Set a name for all your images

Text/HTML Ratio

13.1%

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This page's ratio of text to HTML code is below 15 percent. This means that your website probably needs more text content.

A ratio between 25 and 70 percent is ideal. When it goes beyond that, the page might run the risk of being considered as spam.

As long as the ‪‬‬content is relevant and gives essential information, it is a plus to have more of it.

Write additional content with more keywords

WWW Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain.

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Great, your website directs www.whiteblaze.net and whiteblaze.net to the same URL.

Redirecting requests from a non-preferred domain is important because search engines consider URLs with and without "www" as two different websites.

Redirect non-www to www

IP Canonicalization

Yes

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Good, your website's IP address is forwarding to your website's domain name.

To check this for your website, enter your IP address in the browser and see if your site loads with the IP address. Ideally, the IP should redirect to your website's URL or to a page from your website hosting provider.

If it does not redirect, you should do an htaccess 301 redirect to make sure the IP does not get indexed.

Robots.txt

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Great, your website has a robots.txt file.

A robots.txt file allows you to restrict the access of search engine robots that crawl the web and it can prevent these robots from accessing specific directories and pages. It also specifies where the XML sitemap file is located.

You can check for errors in your robots.txt file using Google Search Console (Formerly Webmaster Tools) by selecting 'Robots.txt Tester' under 'Crawl'. This also allows you to test individual pages to make sure that Googlebot has the appropriate access.

Add a robots.txt file

XML Sitemap

Missing

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Your website does not have an XML sitemap - this can be problematic.

A sitemap lists URLs that are available for crawling and can include additional information like your site's latest updates, frequency of changes and importance of the URLs. This allows search engines to crawl the site more intelligently.

We recommend that you generate an XML sitemap for your website and submit it to both Google™ Webmaster Tools and Bing Webmaster Tools. It is also good practice to specify your sitemap's location in your robots.txt file.

It's important to only include pages that you want the search engines to crawl, so avoid any that have been blocked via your robots.txt file. Check the URLs to ensure that none of them cause redirects or return error codes. This includes being consistent with your URLs, for example, including your preferred URLs (with or without www.), including the correct protocol (http or https) and making sure URLs all end with or without a trailing slash.

Add and Optimize your XML sitemap

URL Rewrite

Warning! We've detected parameters in a significant number of URLs.

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Consider rewriting your URLs.

Your site's URLs contain unnecessary elements that make them look complicated. A URL must be easy to read and remember for users. Search engines need URLs to be clean and include your page's most important keywords. Clean URLs are also useful when shared on social media as they explain the page's content.

Rewrite your URLs and clean them up.

Underscores in the URLs

We found underscores in this URL and/or in your in-page URLs.

  • http://whiteblaze.net/forum/content.php/1040-http-www-heraldmailmedia-com-maryland-appalachian-trail-shelters-shut-after-hiker-s-death-article_7339010b-a165-59e1-8497-8f49d8a587c5-html?s=6689e8cddfd79adea3178766603662dd
  • http://whiteblaze.net/forum/content.php/1040-http-www-heraldmailmedia-com-maryland-appalachian-trail-shelters-shut-after-hiker-s-death-article_7339010b-a165-59e1-8497-8f49d8a587c5-html?s=6689e8cddfd79adea3178766603662dd#comments_start
  • http://whiteblaze.net/forum/member.php/40050-NC_Texan?s=6689e8cddfd79adea3178766603662dd
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We have detected underscores (these_are_underscores) in this URL and/or in your in-page URLs. You should instead use hyphens (these-are-hyphens) to optimize your SEO.

While Google™ treats hyphens as word separators, it does not for underscores.

Blocking Factors

Flash: Yes

Frames: No

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Flash should only be used for specific enhancements. Although Flash content often looks nicer, it cannot be properly indexed by search engines. Avoid full Flash websites to maximize SEO. This advice also applies to AJAX.

Frames can cause problems on your web page because search engines will not crawl or index the content within them. Avoid frames whenever possible and use a NoFrames tag if you must use them.

Domain Registration

Created 13 years ago

Expires in 2 years

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Domain age matters to a certain extent and newer domains generally struggle to get indexed and rank high in search results for their first few months (depending on other associated ranking factors). Consider buying a second-hand domain name.

Do you know that you can register your domain for up to 10 years? By doing so, you will show the world that you are serious about your business.

Blog

We found a Blog on this website.

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Starting a blog is a great way to engage with your audience and increase your online visibility by attracting qualified traffic from new sources.

Use our tips to optimize your blog and improve performance.

Consider starting a blog

Mobile

Mobile visits

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Mobile Rendering

Your website on an iPhone
Your website on an iPad
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The number of people using the Mobile Web is huge; over 75 percent of consumers have access to smartphones. ‪‬Your website should look nice on the most popular mobile devices.

Tip: Use an analytics tool to track mobile usage of your website.

Usability

URL

http://whiteblaze.net

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Keep your URLs short and avoid long domain names when possible.

A descriptive URL is better recognized by search engines. A user should be able to look at the address bar and make an accurate guess about the content of the page before reaching it (e.g., http://www.mysite.com/en/products).

Keep in mind that URLs are also an important part of a comprehensive SEO strategy. Use clean URLs to make your site more "crawlable" by Google™.

Resource: Search for a good domain name. If no good names are available, consider a second hand domain. To prevent brand theft, you might consider trademarking your domain name.

Favicon

Great, your website has a favicon.

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Great, your website has a favicon. Make sure this favicon is consistent with your brand.

Resource: Check out this amazing idea for improving the user experience with a special favicon.

Add a Favicon

Custom 404 Page

Great, your website has a custom 404 error page.

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Take advantage of the opportunity to provide a beautiful 404 Error Page for your visitors.

Customize the 404 error page

Conversion Forms

Great, we found a Conversion Form on this page.

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There are different types of conversions, such as: getting the email address of your visitors, requesting your visitors to fill in a form or closing an online sale. ‪‬‬Converting visitors into prospects/clients is probably the most important target for your website. So, it is important that you optimize your website to boost conversions.

Add a conversion form

Page Size

96.5 KB (World Wide Web average is 320 Kb)

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Two of the main reasons for an increase in page size are images and JavaScript files.

Page size affects the speed of your website; try to keep your page size below 300 Kb.

Tip: Use images with a small size and optimize their download with gzip.

Load Time

1 second(s) (96.06 kB/s)

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Your load time is average and can be further optimized.

Page speed can not only affect visitor engagement, retention, and conversion rates, but it can also affect your rankings.

High load times can be caused by a number of things, including pages with poor code optimization (cache, Mysql queries, etc.), server problems, network problems, or third-party issues (advertising codes, analytics codes, etc.).

Site speed is an important factor for ranking high in Google™ search results.

Resources:

Check out Google™'s developer tutorials for tips on how to to make your website run faster.

Monitor your server and receive SMS alerts when your website is down with a website monitoring tool.

Speed-up your website

Language

Declared: English

Detected: English

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Great, you have declared the language.

Make sure your declared language is the same as the language detected by Google™.

Tips for multilingual websites:

  • Define the language of the content in each page's HTML code.
  • Specify the language code in the URL as well (e.g., "mywebsite.com/fr/mycontent.html").

Declare the language used

Printability

We could not find a Print-Friendly CSS

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This is a special CSS style sheet which ensures that unnecessary interface designs and images are left out when printing pages from your site, saving the user a lot of ink.

It is just another way to provide a rich user-experience.

Structured Data Markup

No Structured Data Markup has been detected

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Structured Data Markup is used to generate Rich Snippets in search engine results. It is a way for website owners to send structured data to search engine robots; helping them to understand your content and create well-presented search results.

Google™ supports a number of rich snippets for content types, including: Reviews, People, Products, Businesses and Organizations, Recipes, Events , Videos, and Music. If your website covers one of these topics, then we suggest that you annotate it with Schema.org using microdata.

Domain Availability

Domains (TLD) Status
whiteblaze.com Expires in 7 months
whiteblaze.org This domain is booked
whiteblaze.info Available. Book it now!
whiteblaze.biz Available. Book it now!
whiteblaze.eu Available. Book it now!
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Register the various extensions of your domain to protect your brand from cybersquatters.

Typo Availability

Domains (TLD) Status
qhiteblaze.net Available. Book it now!
wgiteblaze.net Available. Book it now!
whuteblaze.net Available. Book it now!
whireblaze.net Available. Book it now!
3hiteblaze.net Available. Book it now!
whiteblase.net Available. Book it now!
whiteblaez.net Available. Book it now!
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Register the various typos of your domain to protect your brand from cybersquatters.

Safe Browsing

Great, your website is safe.

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No evidence of phishing and/or malware has been detected.

Are you a spammer?

Technologies

Server Uptime

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Server IP

72.249.1.226

Server location: Saint Louis

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Your server's IP address has little impact on your SEO. Nevertheless, try to host your website on a server which is geographically close to your visitors. Search engines take the geolocation of a server into account as well as the server speed.

Use DNSstuff for comprehensive reports on your server.

Technologies

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Get to know the technologies used for your website. Some codes might slow down your website. Ask your webmaster to take a look at this.

Analytics

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Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.

Popular Analytics Tools Include: Google™ Analytics, Quantcast™, AdobeAnalytics™, Piwik™, chartbeat™, Clicky™, ClickTale™, etc.

Doctype

XHTML 1.0 Transitional

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The Doctype is used to instruct web browsers about the document type being used. For example, what version of HTML the page is written in.

Declaring a doctype helps web browsers to render content correctly.

Encoding

Great, language/character encoding is specified: ISO-8859-1

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Specifying language/character encoding can prevent problems with the rendering of special characters.

Directory Browsing

No

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Great! Your server prevents visitors from browsing your directory by accessing it directly, this is excellent from a security standpoint.

Server Signature

No

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Good, your server signature is off. This is excellent from a security standpoint.

Promote

Social

Facebook Views

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  • Views
  • Activity
  • Demographics and more!
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Facebook Page

Talking About14

URL
Name
WhiteBlaze
Mission
To educate and help hikers prepare for hikes on the Appalachian Trail.
Company overview
WhiteBlaze is a Appalachian Trail discussion forum and information site, it also contains an exclusive photo section of Appalachian Trail photos. If you are preparing to hike the Appalachian Trail this is the site you want.
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The data relating to the Facebook Page is publicly available.

Local

Local Directories

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Measure

SERP

Google™ Ranking

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Visitors

Sessions

Upgrade to sync your Google Analytics account and find significant metrics like:
  • Traffic Source
  • Source Domains
  • Pageviews and more!
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