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Marketing Checklist

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Jessica Lewis Jessica Lewis
Vienna (VA)
Michael Johnston Michael Johnston
Selinsgrove (PA)
Denise Grothouse Denise Grothouse
Germansville (PA)


Title Tag

Alt i hvidevarer og elektronik til billige priser -

Length: 61 character(s)

Your HTML title tag appears in browser tabs, bookmarks and in search result pages.

Make your title tags clear, concise (50-60 characters) and include your most important keywords.

Check the title of your website

Meta Description webshop med stort udvalg af hvidevarer, køkkenmaskiner, computere, TV etc. Fri levering og konkurrencedygtige priser - Vi har også noget til dig!

Length: 155 character(s)

Great, your meta description contains between 70 and 320 characters (spaces included).

A good meta description acts as an organic advertisement, so use enticing messaging with a clear call to action to maximize click-through rate. They allow you to influence how your web pages are described and displayed in search results.

Ensure that all of your web pages have a unique meta description that is explicit and contains your most important keywords (these appear in bold when they match part or all of the user’s search query).

Check your Google Search Console account (Click 'Search Appearance', then 'HTML Improvements') to identify any issues with your meta descriptions, for example, they are too short/long, or duplicated across more than one page.

Improve the Meta Description

Google Preview

Alt i hvidevarer og elektronik til billige priser - webshop med stort udvalg af hvidevarer, køkkenmaskiner, computere, TV etc. Fri levering og konkurrencedygtige priser - Vi har også noget til dig!

This is a representation of what your Title Tag and Meta Description will look like in Google search results.

Search engines may create their own titles and descriptions if they are missing, poorly written and/or not relevant to the content on the page and cut short if they go over the character limit. So it’s important to be clear, concise and within the suggested character limit.


<H1> <H2> <H3> <H4> <H5>
0 0 17 4 2
<H3> Braun 5030S shaver
<H3> Monster Superstar High Definition Bluetooth Speaker Sort
<H3> Tefal OptiGrill GC702D16
<H3> Lenovo IdeaTab 7&quot; tablet med cover og headset
<H3> Sony DSC-HX90V
<H3> Siemens Q4 - VSQ4GP1268 Testvinder p&#229; DR1
<H3> Surface Pro 3 128GB i5
<H3> AEG LM75470F
<H3> Lenovo Flex 15D 59403988
<H3> Sony KD-55X8505C 4K UHD LED TV
<H3> Bosch SMU50M92SK
<H3> HP Stream Notebook 11-d000no
<H3> I-onik Komplet Windows 8.1 computer
<H3> Philips BT6000B/12 - Tr&#229;dl&#248;s Bluetooth h&#248;jttaler
<H3> Philips AJB4300W/12
<H4> Kundeservice
<H4> Min wupti
<H4> Værd at vide
<H4> Gode tips om...
<H5> Cool sommerhits!
<H5> Popul&#230;re produkter
and 20 more.

Great, your website is structured using HTML headings (<H1> to <H6>).

Use your keywords in the headings and make sure the first level (<H1>) includes your most important keywords. Never duplicate your title tag content in your header tag.

While it is important to ensure every page has an <H1> tag, only include more than one per page if you're using HTML5. Instead, use multiple <H2> - <H6> tags.

Add the important keywords in <H> headings

Keywords Cloud

  • tilbehør 24
  • levering 19
  • spil 14
  • computer 12
  • xbox 10
  • wupti 10
  • hverdag 9
  • tablet 9
  • konsol 8
  • skærm 7

This Keyword Cloud provides an insight into the frequency of keyword usage within the page.

It's important to carry out keyword research to get an understanding of the keywords that your audience is using. There are a number of keyword research tools available online to help you choose which keywords to target.

Keyword Consistency

Keywords Freq Title Desc <H>
tilbehør 24
levering 19
spil 14
computer 12
xbox 10
Keywords (2 words) Freq Title Desc <H>
levering hverdag 9
wupti com 6
xbox one 6
computer bærbar 4
grill fritid 4

Keyword consistency is the use of keywords throughout the different elements of the webpage. Consistent keyword use helps crawlers index your site and determine relevancy to search queries.

The table above highlights the most frequently used keywords on your page and how consistently you're using them.

Be more consistent with your keywords

Alt Attribute

We found 34 images on this web page.

4 ALT attributes are empty or missing.

Alternative text allows you to add a description to an image. Since search engine crawlers cannot see images, they rely on alternative text attributes to determine relevance to a search query. Alternative text also helps makes an image more likely to appear in a Google image search and is used by screen readers to provide context for visually impaired users.

It looks like most or all of your images have alternative text. Check the images on your website to make sure accurate and relevant alternative text is specified for each image on the page. Try to minimize the number of alt text characters to 150 or less (including spaces!) to optimize page load times.

Set a name for all your images

Discovered Pages

295    295

We've discovered 295 pages in Google's index for

A low number can indicate that bots are unable to discover your pages, which is commonly caused by bad site architecture & internal linking, or you're unknowingly preventing bots and search engines from crawling & indexing your pages. An unusually high number could be an indication of duplicate content due to URL parameters.

Make sure your website's XML sitemap is present and that you've submitted it to the major search engines. Building backlinks to your website's internal pages will also help bots to discover, crawl and index them, while building authority to help them rank in search results at the same time.

Check Index Status and Crawl Errors in Google Search Console to track the status of your crawled/indexed pages.

If you use parameters in your URL like session IDs or sorting and filtering, use the rel="canonical" tag tag to tell search engines which version of those pages is the original.

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