79 personalized tasks for
online marketing success!
Length: 11 character(s)
Your HTML title tag appears in browser tabs, bookmarks and in search result pages.
Make your title tags clear, concise (50-60 characters) and include your most important keywords.
The meta description for zachborboa.com is missing.
Meta descriptions allow you to influence how your web pages are described and displayed in search results. A good description acts as a potential organic advertisement and encourages the viewer to click through to your site.
Keep it short and to the point; the ideal meta description should be between 70 and 320 characters (spaces included).
Ensure that each of your web pages have a unique meta description that is explicit and contains your most important keywords for each page. These keywords are especially important because they appear in bold when they match the user’s search query (See the Google Preview below).
Check your Google Search Console (Search Appearance > HTML Improvements) for any warning messages to identify meta descriptions that are too long/short or duplicated across more than one page.
|<H3>||Hi! I'm a Python developer at Google.|
Great, your website is structured using HTML headings (<H1> to <H6>).
Use your keywords in the headings and make sure the first level (<H1>) includes your most important keywords. Never duplicate your title tag content in your header tag.
The Keyword Cloud provides an insight into how relevant a topic or keyword is to the content on your page.
It's important to do keyword research to get an understanding of the keywords that your audience is using. There are a number of keyword research tools available online to help you choose which keywords to target.
No images with missing alt attributes were found.
Great, a redirect is in place to redirect traffic from your non-preferred domain.
Your site currently has a robots.txt file. You can use Google Search Console's Robots.txt Tester to submit and test your robots.txt file and to make sure Googlebot isn't crawling any restricted files.
No sitemap found in your robots.txt.
We checked the robots.txt file for zachborboa.com but couldn't find an XML sitemap. Specifying your XML sitemaps in your robots.txt file ensures that search engines and other crawlers find and access it easily each time they access your website.
Learn more about adding your XML sitemap to your robots.txt file here.
If you haven't created a sitemap yet, we recommend you generate one for your site and submit it through both Google Search Console and Bing Webmaster Tools. Usually, your XML sitemap would be found at zachborboa.com/sitemap.Make sure to only include the pages you want search engines to crawl, so leave out any that have been blocked in a robots.txt file. Avoid using any URLs that cause redirects or error codes and be consistent in using your preferred URLs (with or without www.), correct protocols (http vs. https) and trailing slashes.
Good, the URLs look clean.
Great, you are not using underscores (these_are_underscores) in your URLs.
Great, you aren't using underscores (these_are_underscores) in your URLs.
Google sees hyphens as word separators while underscores aren't recognized. So the search engine sees www.example.com/green_dress as www.example.com/greendress. The bots will have a hard time determining this URL's relevance to a keyword.
Great, you aren't using Flash or frames on your site.
Created 12 years ago
Expires a year ago
Your domain is the human-readable address of your website on the Internet. How long your domain name has been registered does have a limited impact on your rankings in search results. The newer your domain the harder it can be to achieve a higher rank. To help offset this, consider buying a second-hand domain name.
Do you know that you can register your domain for up to 10 years? By doing so, you will show the world that you are serious about your business.
No mobile frameworks have been detected.
Length: 10 character(s)
Keep your URLs short and clean and avoid long domain names when possible.
Great, your website has a favicon.
Here is a way one company used a special favicon to improve user experience.
Your website does not have a custom 404 Error Page.
Your server responded with the HTTP status code: 404
404 error pages are displayed when the page you are trying to open can't be found on the site's server for a variety of reasons.
It looks like zachborboa.com doesn't have a 404 error page. This damages your site's usability. Generic 404 error pages strand users on a page with no links or suggestions of what to do next.
Use a custom 404 page to reduce customer frustration and link to other pages on your site. Make sure it returns the 404 http status code.
Great, your declared language matches the language detected on the page.
Make sure your declared language is the same as the language detected by Google.
Tips for multilingual websites:
No Structured Data Markup has been detected
|zachvorboa.com||Available. Register it now!|
|zwchborboa.com||Available. Register it now!|
|zachborbos.com||Available. Register it now!|
|zachboroa.com||Available. Register it now!|
|zachborboz.com||Available. Register it now!|
|zachboroba.com||Available. Register it now!|
|xachborboa.com||Available. Register it now!|
Register the various typos of your domain to protect your brand from cybersquatters.
Server location: San Francisco
We didn't detect an analytics tool installed on this website.
Declaring a doctype helps web browsers to render content correctly.
Great, language/character encoding is specified: utf8
Great, your website is SSL secured (HTTPS).
Your website's URLs redirect to HTTPS pages.
Your website is configured with HSTS.
The SSL certificate expires 2 years ago.
The certificate issuer is Let's Encrypt.