Adam Lynch London, UK https://www.woorank.com Biography Adam is the CMO at WooRank. He's worked in the international digital marketing and digital media world since 2001, including SEO, PPC, publishing and business development. Published articles: Métricas Web Principales serán una señal de posicionamiento en mayo de 2021 Queremos ayudarte a prepararte para un cambio significativo en el funcionamiento de Google con sus Métricas Web Principales. Google Core Web Vitals to become Ranking Signal in May 2021 Google will be including Core Web Vitals as a ranking signal in May 2021, we want to help you get ready for a significant change to how Google works. How Much Money is Your Site’s Bad Link Experience Losing You? In ecommerce, your website must meet a user's expectation and intent when they click through to your site from a link. However, 18% of websites don't handle 404 backlinks in an optimal way.