Woorank Team Published articles: What is a Google SERP Feature? What is a SERP feature in Google's search results? Learn how each of Google's SERP features work, what they measure and if you can claim them for yourself. Search Engine Crawlers Search engine crawlers are how search engines like Google find, read and store pages to show in search results. Learn all about how search crawlers impact SEO in our guide. URL Principles and Best Practices for SEO What is a URL, how do they impact search engine optimization and how do you get the most out of them for your website? Learn all you need to know about URLs and SEO with our guide. Why Minification Matters What is minification and how can it help your website's SEO? Read this guide to learn everything you need to know about minification and search engine optimization. What HTTP Status Codes Mean in SEO What are HTTP status codes and what role do they play in SEO? You've likely heard of 404 and maybe even 301, but there are a lot more. And they all have implications for SEO. What are Keywords in SEO? What are keywords and what role do they play in search engine optimization? Different types of keywords bring different types of value to your website, depending on your SEO strategy. Search Intent and SEO When people search for something on a search engine, they have a particular goal in mind to achieve. That goal is their search intent. Targeting search intent is integral to modern SEO. Why 404 Pages are Important for SEO 404 pages impact the way users and search engine bots access and interact with your website. Read our guide to 404 pages to learn how to use these pages to improve SEO and UX. How to Use GZIP Compression for SEO Enable compression for your website's files can reduce file size and load time considerably. Follow our guide to use GZIP compression to improve user experience and SEO. What are Crawl Errors? Crawl errors are website issues that Google's web crawlers encounters while trying to access the content on your pages. They can be URL-specific, or cause your entire website to be inaccessible. Leverage Asset Caching to Improve SEO Caching the assets on your web pages (images, CSS, scripts, etc.) allows users to save them to their local computers. This helps pages load faster upon subsequent visits, improving Google rank. 2017: A Year by the Numbers 2017 was a great year for WooRank. Here's look back at our year in numbers. How to Use Hreflang for SEO This SEO guide explains what the hreflang tag is, how it works and how to add it to your site so you can target specific languages and/or countries online. WooRank for Students and Educators Welcome Aleyda Solis WooRank has hired international SEO specialist and search marketing professional, Aleyda Solis.